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Brentwood Golf Club and Banquet Center

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uuid003s3o6

Namestring
Brentwood Golf Club and Banquet Center
Legal namestring
Brentwood Golf Course and Banquet Center
Websiteurl
brentwoodgc.com
Company typeenum
Private
Founded yearint
1995
Descriptiontext

Brentwood Golf Club and Banquet Center is a privately held golf and hospitality venue operating a single 18-hole course (formed from two distinctive nine-hole designs) at 2450 Havenwood Drive in White Lake Township, Oakland County, Michigan. Founded in 1995 and known as Oakland County's "Hidden Gem," the property sits within a residential lakeside setting and is part of a three-course affiliated network that includes Beacon Hill Golf Club (Commerce Township) and Greystone Golf Clubs.

The company's offering spans four revenue streams: (1) pay-as-you-go green fees and 9-hole rounds with seasonal Spring/Summer/Fall pricing ($29-$72) including a cart, (2) annual Individual ($2,350) and Senior ($1,950) memberships that bundle unlimited play at Brentwood and Beacon Hill, (3) event hosting and banquets for up to 200 guests covering weddings, showers, birthdays, retirement and anniversary parties, and corporate golf outings with customizable menus and a dedicated events coordinator, and (4) on-site Bar & Grill dining serving traditional American fare plus a full bar for golfers, event guests, and walk-in diners.

Brentwood distributes direct-to-consumer through an in-house tee-time booking system (online, 14 days advance; phone, 30 days advance via 248-684-2662 ext. 1), direct event consultations (Megan Kotsonas), outing sales led by the Director of Golf Operations, and on-site dining. Marketing relies on the company website, Facebook, Instagram, and an email newsletter. A lean core management team of eight (including a General Manager, Director of Golf Operations, Events Coordinator, Executive Chef, Golf Course Superintendent, Business/Accounting lead, and two Assistant Golf Directors) supports the property alongside seasonal hires across grounds, banquet, kitchen, and pro shop functions.

Short descriptiontext

Brentwood Golf Club and Banquet Center is a privately held, 30-year-old golf and hospitality venue in White Lake Township, Oakland County, Michigan. It operates an 18-hole course, hosts weddings and events for up to 200 guests, and runs an on-site Bar & Grill.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWhite Lake, United States
HQ citystring
White Lake
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
public golf course, wedding banquet venue, corporate golf outings, golf membership programs, on-site bar and grill
Industry2 codes
1Golf Courses & Golf Facilities
CodeMPAKAEADPrimaryYes
2Venue & Banquet Hall Catering
CodeTHAFAIACPrimaryNo
NAICS code1 code
  • Golf Courses and Country Clubs713910
SIC code1 code
  • Services-Membership Sports & Recreation Clubs7997
Product category
Golf course and banquet venue services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Green Fees and Golf Play
TypeTransaction Fee
Description

Revenue from green fees charged for 9-hole and 18-hole rounds at varying rates by season (Spring, Summer, Fall), day of week, and time of day. All fees include golf cart.

brentwoodgc.com
2Golf Memberships
TypeSubscription Recurring
Description

Annual individual and senior individual season pass memberships offering unlimited golf with cart at Brentwood and Beacon Hill courses for the entire season.

brentwoodgc.com
3Event Hosting and Banquets
TypeOne Time License
Description

Wedding, shower, birthday, retirement, anniversary party, and golf outing hosting with customizable menus and packages. Venue accommodates up to 200 guests.

brentwoodgc.com
4Dining and Bar Services
TypeTransaction Fee
Description

Bar & Grill dining room serving traditional appetizers, salads, sandwiches, burgers, pizzas, and beverages including beer and wine.

brentwoodgc.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Pricing details5 tiers
1Spring Season (Open thru May 15 2026) - Weekday/Weekend rates
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Regular: $44 Mon-Fri, $58 Sat/Sun/Holiday. Senior: $35 Mon-Fri, $50 Sat/Sun. After 3pm: $35 Mon-Fri, $44 Sat/Sun. 9-Holes: $30 Mon-Fri, $35 Sat/Sun.

brentwoodgc.com
2Summer Season (May 16 thru September 20 2026) - Peak rates
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Regular: $54 Mon-Fri, $72 Sat/Sun. After 12 Noon Sat/Sun: $60. Senior: $39 Mon-Fri, $60 Sat/Sun. After 4pm: $39 Mon-Fri, $50 Sat/Sun. 9-Holes: $33 Mon-Fri, $43 Sat/Sun.

brentwoodgc.com
3Fall Season (September 21 thru Close 2026) - Off-peak rates
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Regular: $42 Mon-Fri, $56 Sat/Sun. Senior: $34 Mon-Fri, $49 Sat/Sun. After 3pm: $34 Mon-Fri, $43 Sat/Sun. 9-Holes: $29 Mon-Fri, $34 Sat/Sun.

brentwoodgc.com
4Annual Individual Membership
ModelSubscriptionBilling cadenceAnnual
Notes

Unlimited golf with cart for the entire season at Brentwood & Beacon Hill. Price: $2,350. Note: Season Pass holders are not exempt from costs of golf outings or special events.

brentwoodgc.com
5Senior Individual Membership
ModelSubscriptionBilling cadenceAnnual
Notes

Unlimited golf with cart for the entire season at Brentwood & Beacon Hill. Price: $1,950. Senior age is 60.

brentwoodgc.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Brentwood Golf Club and Banquet Center operates an 18-hole public golf course (two distinctive nine-hole designs) in White Lake Township, Michigan, offering green fees, annual memberships, and customizable golf outings. It also runs a wedding and banquet venue that accommodates up to 200 guests for weddings, showers, birthdays, retirements, anniversaries, and corporate events, supported by an on-site Bar & Grill and full-service event coordination.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Venue accommodates up to 200 guests for events
+1 more record
Product overview1 text field

Brentwood Golf Club and Banquet Center is a golf and hospitality venue offering an 18-hole golf course (two nine-hole designs), event hosting for up to 200 guests, on-site dining at Brentwood Bar & Grill, and golf membership programs. The venue operates as a single unified property combining recreational golf, banquet and wedding services, and dining.

Product and service2 records
1Golf Course Play (18-hole, two 9-hole designs)
CategoryGolf course services
Description

An 18-hole public golf course composed of two distinctive nine-hole designs, offering recreational play for golfers of all ages and abilities, with seasonal green fees that include a golf cart.

2Golf Outings and Corporate Events
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeOthers
Description

Affiliated course network sharing traditions and offering cross-play. Brentwood Golf Club carries on the established traditions of Beacon Hill. Memberships at Brentwood include unlimited golf at both Brentwood and Beacon Hill courses.

Strategic tierMinorTypeOthers
Description

Affiliated golf club network. Brentwood Golf Club carries on the established traditions of Greystone Golf Clubs. Part of the same club network offering golfers variety across multiple courses.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
TypeDirect peer
Description

Oxford, MI public golf course with event and outing capabilities serving northern Oakland County; comparable pricing structure and banquet/outing booking model.

TypeBroad incumbent
Description

Large national operator of public and private golf courses; competes broadly with Brentwood's public-play segment through managed-course portfolios and shared membership platforms.

TypeDirect peer
Description

Michigan-based golf and country club in Lake Orion offering 18-hole play, memberships, and event hosting; directly comparable in facility mix and Oakland County-area customer draw.

4Lyon Oaks Golf Course
TypeDirect peer
Description

Oakland County-owned 18-hole golf course offering public play and outings in the same competitive set as Brentwood; comparable pricing tier and regional customer overlap.

TypeDirect peer
Description

Affiliated golf club network carrying shared traditions with Brentwood; comparable Michigan-based course operator with membership and event-hosting offerings.

TypeDirect peer
Description

Clarkston, MI golf and country club offering membership play, dining, and banquet/event space — closely aligned facility mix and competing for the same Oakland County wedding and outing customer.

TypeDirect peer
Description

Affiliated golf course in Commerce Township, MI offering cross-play for Brentwood members; directly comparable in course format, pricing tiers, and regional customer base within Oakland County.

8White Lake Oaks Golf Course
TypeRegional player
Description

Public golf course located in the same White Lake Township as Brentwood; directly competes for the same local golfer base but is a separate operator without the banquet/membership bundle.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Brentwood Golf Club and Banquet Center

Golf course and banquet venue servicesbrentwoodgc.com

Brentwood Golf Club and Banquet Center is a privately held, 30-year-old golf and hospitality venue in White Lake Township, Oakland County, Michigan. It operates an 18-hole course, hosts weddings and events for up to 200 guests, and runs an on-site Bar & Grill.

What Brentwood Golf Club and Banquet Center does

Brentwood Golf Club and Banquet Center is a privately held golf and hospitality venue operating a single 18-hole course (formed from two distinctive nine-hole designs) at 2450 Havenwood Drive in White Lake Township, Oakland County, Michigan. Founded in 1995 and known as Oakland County's "Hidden Gem," the property sits within a residential lakeside setting and is part of a three-course affiliated network that includes Beacon Hill Golf Club (Commerce Township) and Greystone Golf Clubs.

The company's offering spans four revenue streams: (1) pay-as-you-go green fees and 9-hole rounds with seasonal Spring/Summer/Fall pricing ($29-$72) including a cart, (2) annual Individual ($2,350) and Senior ($1,950) memberships that bundle unlimited play at Brentwood and Beacon Hill, (3) event hosting and banquets for up to 200 guests covering weddings, showers, birthdays, retirement and anniversary parties, and corporate golf outings with customizable menus and a dedicated events coordinator, and (4) on-site Bar & Grill dining serving traditional American fare plus a full bar for golfers, event guests, and walk-in diners.

Brentwood distributes direct-to-consumer through an in-house tee-time booking system (online, 14 days advance; phone, 30 days advance via 248-684-2662 ext. 1), direct event consultations (Megan Kotsonas), outing sales led by the Director of Golf Operations, and on-site dining. Marketing relies on the company website, Facebook, Instagram, and an email newsletter. A lean core management team of eight (including a General Manager, Director of Golf Operations, Events Coordinator, Executive Chef, Golf Course Superintendent, Business/Accounting lead, and two Assistant Golf Directors) supports the property alongside seasonal hires across grounds, banquet, kitchen, and pro shop functions.

Brentwood Golf Club and Banquet Center firmographics

Firmographics
Name
Brentwood Golf Club and Banquet Center
Legal name
Brentwood Golf Course and Banquet Center
Website
https://brentwoodgc.com
Company type
Private
Founded year
1995
Operating status
Operating
Headcount range
11–50 employees
Short description
Brentwood Golf Club and Banquet Center is a privately held, 30-year-old golf and hospitality venue in White Lake Township, Oakland County, Michigan. It operates an 18-hole course, hosts weddings and events for up to 200 guests, and runs an on-site Bar & Grill.
Ownership category
akta.pro rank

Brentwood Golf Club and Banquet Center industry classification

Industry
Product category
Golf course and banquet venue services
NAICS
Golf Courses and Country Clubs (713910)
SIC
Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry
Golf Courses & Golf Facilities (MPAKAEAD)
akta.pro secondary industry
Venue & Banquet Hall Catering (THAFAIAC)

Keywords

  • Public golf course
  • Wedding banquet venue
  • Corporate golf outings
  • Golf membership programs
  • On-site bar and grill

Where Brentwood Golf Club and Banquet Center is headquartered

Location

Headquarters

HQ city
White Lake
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Brentwood Golf Club and Banquet Center business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

  1. Green Fees and Golf Play: Revenue from green fees charged for 9-hole and 18-hole rounds at varying rates by season (Spring, Summer, Fall), day of week, and time of day. All fees include golf cart.
  2. Golf Memberships: Annual individual and senior individual season pass memberships offering unlimited golf with cart at Brentwood and Beacon Hill courses for the entire season.
  3. Event Hosting and Banquets: Wedding, shower, birthday, retirement, anniversary party, and golf outing hosting with customizable menus and packages. Venue accommodates up to 200 guests.
  4. Dining and Bar Services: Bar & Grill dining room serving traditional appetizers, salads, sandwiches, burgers, pizzas, and beverages including beer and wine.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goSpring Season (Open thru May 15 2026) - Weekday/Weekend rates
Unit PricingPay-as-you-goSummer Season (May 16 thru September 20 2026) - Peak rates
Unit PricingPay-as-you-goFall Season (September 21 thru Close 2026) - Off-peak rates
SubscriptionAnnualAnnual Individual Membership
SubscriptionAnnualSenior Individual Membership

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Brentwood Golf Club and Banquet Center product offering

Product offering

Core offering

Brentwood Golf Club and Banquet Center operates an 18-hole public golf course (two distinctive nine-hole designs) in White Lake Township, Michigan, offering green fees, annual memberships, and customizable golf outings. It also runs a wedding and banquet venue that accommodates up to 200 guests for weddings, showers, birthdays, retirements, anniversaries, and corporate events, supported by an on-site Bar & Grill and full-service event coordination.

Product overview

Brentwood Golf Club and Banquet Center is a golf and hospitality venue offering an 18-hole golf course (two nine-hole designs), event hosting for up to 200 guests, on-site dining at Brentwood Bar & Grill, and golf membership programs. The venue operates as a single unified property combining recreational golf, banquet and wedding services, and dining.

Differentiator

Problem solved

Functional benefit

Products and services

  • Golf Course Play (18-hole, two 9-hole designs) An 18-hole public golf course composed of two distinctive nine-hole designs, offering recreational play for golfers of all ages and abilities, with seasonal green fees that include a golf cart.
  • Golf Outings and Corporate Events

Quantifiable outcome

  • Venue accommodates up to 200 guests for events
  • +1 more outcomes

Companies that use Brentwood Golf Club and Banquet Center

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Brentwood Golf Club and Banquet Center technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Brentwood Golf Club and Banquet Center partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

  • Beacon Hill Golf ClubcoreOthersAffiliated course network sharing traditions and offering cross-play. Brentwood Golf Club carries on the established traditions of Beacon Hill. Memberships at Brentwood include unlimited golf at both Brentwood and Beacon Hill courses.
  • Greystone Golf ClubsminorOthersAffiliated golf club network. Brentwood Golf Club carries on the established traditions of Greystone Golf Clubs. Part of the same club network offering golfers variety across multiple courses.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Brentwood Golf Club and Banquet Center competitors and assessment

Company assessment

Direct peers

  • Boulder Pointe Golf Club: Oxford, MI public golf course with event and outing capabilities serving northern Oakland County; comparable pricing structure and banquet/outing booking model.
  • Indianwood Golf & Country Club: Michigan-based golf and country club in Lake Orion offering 18-hole play, memberships, and event hosting; directly comparable in facility mix and Oakland County-area customer draw.
  • Lyon Oaks Golf Course: Oakland County-owned 18-hole golf course offering public play and outings in the same competitive set as Brentwood; comparable pricing tier and regional customer overlap.
  • Greystone Golf Clubs: Affiliated golf club network carrying shared traditions with Brentwood; comparable Michigan-based course operator with membership and event-hosting offerings.
  • Oakhurst Golf & Country Club: Clarkston, MI golf and country club offering membership play, dining, and banquet/event space — closely aligned facility mix and competing for the same Oakland County wedding and outing customer.
  • Beacon Hill Golf Club: Affiliated golf course in Commerce Township, MI offering cross-play for Brentwood members; directly comparable in course format, pricing tiers, and regional customer base within Oakland County.

Broad incumbents

  • American Golf Corporation: Large national operator of public and private golf courses; competes broadly with Brentwood's public-play segment through managed-course portfolios and shared membership platforms.

Regional players

  • White Lake Oaks Golf Course: Public golf course located in the same White Lake Township as Brentwood; directly competes for the same local golfer base but is a separate operator without the banquet/membership bundle.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Brentwood Golf Club and Banquet Center social profiles

Digital presence

Brentwood Golf Club and Banquet Center financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Brentwood Golf Club and Banquet Center leadership team

Management profile

Number of profiles

Profiles8 records

Brentwood Golf Club and Banquet Center funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Brentwood Golf Club and Banquet Center M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brentwood Golf Club and Banquet Center

What does Brentwood Golf Club and Banquet Center do?

Brentwood Golf Club and Banquet Center operates an 18-hole public golf course (two distinctive nine-hole designs) in White Lake Township, Michigan, offering green fees, annual memberships, and customizable golf outings. It also runs a wedding and banquet venue that accommodates up to 200 guests for weddings, showers, birthdays, retirements, anniversaries, and corporate events, supported by an on-site Bar & Grill and full-service event coordination.

Is Brentwood Golf Club and Banquet Center a public or private company?

Brentwood Golf Club and Banquet Center is a private company. It is classified as unknown and is currently operating.

When was Brentwood Golf Club and Banquet Center founded?

Brentwood Golf Club and Banquet Center was founded in 1995. It employs 11 to 50 people.

Where is Brentwood Golf Club and Banquet Center based?

Brentwood Golf Club and Banquet Center is headquartered in White Lake, United States, in the North America region.

How does Brentwood Golf Club and Banquet Center make money?

Four revenue lines are on record. Green Fees and Golf Play is the primary driver. The others are golf Memberships, event Hosting and Banquets and dining and Bar Services.

Who are Brentwood Golf Club and Banquet Center's main competitors?

Direct peers on record are Boulder Pointe Golf Club, Indianwood Golf & Country Club, Lyon Oaks Golf Course, Greystone Golf Clubs, Oakhurst Golf & Country Club and Beacon Hill Golf Club. American Golf Corporation is listed as a broad incumbent. White Lake Oaks Golf Course is listed as a regional player.

Does Brentwood Golf Club and Banquet Center have an API?

No public API is recorded for Brentwood Golf Club and Banquet Center.

What industry is Brentwood Golf Club and Banquet Center in?

Brentwood Golf Club and Banquet Center's product category is Golf course and banquet venue services. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of THAFAIAC, Venue & Banquet Hall Catering. Its NAICS code is 713910 and its SIC code is 7997.

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