Hubcraft Timber Mart

What Hubcraft Timber Mart does

HubCraft Timber Mart is a third-generation, family-owned independent building-supply retailer operating a single physical showroom at 209 Pictou Rd in Bible Hill (Truro), Nova Scotia, Canada. Founded in 1946 by Carl Roode and now led by his son Dave Roode as President (approaching 50 years of service) with third-generation Marissa Roode as Store Manager, the business serves homeowners, DIY enthusiasts, and local contractors across Central Nova Scotia with no e-commerce or online-ordering capability. The core product portfolio spans 13+ categories including lumber and building materials, electrical, plumbing, hardware, paint and stains, flooring, roofing, siding, tools, mouldings, windows and doors, kitchens (custom cabinet design with on-site measuring and computer-aided design via partner Island Cabinet Shop), and bathrooms and vanities. Value-added in-store services include tool rentals, paint mixing, key cutting, free estimates for siding and roofing, and special ordering for items not in stock.

The business model is fundamentally transactional one-time retail: walk-in sales of building materials supplemented by service fees for in-store capabilities and a paint loyalty program (buy 6 gallons, get 1 free). Distribution leverage comes from HubCraft's membership in the Timber Mart buying group, which provides access to a broad network of distributors, suppliers, and manufacturers at competitive pricing while preserving independent family ownership. Customer acquisition relies on the company's 80+ year community brand presence, organic Facebook/Instagram activity, Timber Mart weekly and seasonal flyers, the TimberClub/Tim-BR Club loyalty program, and Air Miles participation. The 7-employee operation has no proprietary technology platform, no mobile application, and no API, and explicitly offers a price-matching policy against the competitive local marketplace.

Name

Hubcraft Timber Mart

Legal name

HubCraft Timber Mart

Website

https://trurohubcraft.ca

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

1–10 employees

Short description

HubCraft Timber Mart is a third-generation, family-owned independent building-supply retailer in Bible Hill, Nova Scotia, serving homeowners, DIY enthusiasts, and local contractors across Central Nova Scotia with a full range of lumber, hardware, paint, kitchens, and renovation products plus in-store services.

Ownership category

akta.pro rank

Product category

Building Materials Retail

NAICS

Home Centers (444110), Building Material and Supplies Dealers (4441), Hardware Retailers (44414)

SIC

Retail-Lumber & Other Building Materials Dealers (5211)

akta.pro primary industry

Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB) (CRAIAEAA)

akta.pro secondary industries

Structural & Framing Components Retail (Trusses, Joists, Beams, Engineered Wood) (CRAIAEAJ), Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding) (CRAIAEAI)

Keywords

• Building supply retail
• Lumber and hardware
• Home renovation materials
• Tools and paint
• Contractor supplies

Headquarters

HQ city

Truro

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Product Sales: One-time sales of building materials including lumber, hardware, plumbing, electrical, paint, flooring, roofing, siding, tools, and mouldings to homeowners, contractors, and DIY enthusiasts.
2. In-Store Services: Services including tool rentals, paint mixing, key cutting, and special orders for items not in stock.
3. Paint Loyalty Program: Paint loyalty cards accumulate stamps on purchases. Buy six gallons, get one free.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

HubCraft Timber Mart operates a full-service physical retail showroom selling building materials, hardware, paint, plumbing, electrical, flooring, roofing, siding, windows, doors, tools, and custom kitchen cabinetry to homeowners, DIY enthusiasts, and contractors. It complements product sales with in-store services including tool rentals, paint mixing, key cutting, special orders, and custom kitchen design with on-site measuring. The retailer is a member of the Timber Mart buying group, providing access to a broad network of suppliers and distributors.

Product overview

HubCraft Timber Mart is a full-service building supply store offering a comprehensive range of building materials and renovation products. The core product portfolio includes Kitchens (custom cabinets with on-site measuring and computer design), Interior & Exterior Windows & Doors (including Extreme and Timber Mart brands), Flooring Products (ceramic, porcelain, hardwood, laminate, engineered hardwood), Customized Bathrooms & Vanities (standard and custom vanities, tubs, showers), Lumber & Building Materials (lumber, insulation, fasteners, decks, barns), Electrical supplies, Plumbing supplies, Hardware (screws, bolts, hinges, cabinet hardware), Paint, Stains & Accessories (PPG Pittsburgh Paint, Olympic Stains, colour matching), Roofing (BP Shingles), Siding (vinyl, Cape Cod, cedar shakes, Smart Side), Tools (power, hand, pneumatic, gardening), and Moulding. Additional services include tool rentals, paint mixing, key cutting, and special ordering. The store operates as part of the Timber Mart buying group, providing access to a vast selection of distributors and manufacturers.

Differentiator

Problem solved

Functional benefit

Products and services

• Kitchens Custom, solid wood, and full-face framed kitchen cabinets available in a full range of styles and colours, custom-sized to fit any home. Includes on-site measuring, computer design software, and free estimates. Sourced from Island Cabinet Shop in Cape Breton.
• Interior & Exterior Windows & Doors Quality windows and doors including Extreme brand, Timber Mart brand windows, and extensive in-stock selection. Features storm doors and screen doors.
• Flooring Products Ceramic, porcelain, hardwood, laminate, and engineered hardwood flooring from top quality brands. Offers in-stock and special order selections at competitive pricing.
• Customized Bathrooms & Vanities Countless lines of bathroom vanities for every taste and budget, including custom vanities. Also offers tubs, showers, custom shower bases, and doors from manufacturers such as Island Cabinet, Corian, Zodiaq, and Granite.
• Lumber & Building Materials Top quality building materials including lumber, insulation, gypsum plaster, pneumatic tools and fasteners, decks, and barns. Offers price matching for same products.
• Electrical Full line of electrical supplies and fixtures through numerous suppliers. Offers in-store stock and special order lighting catalogue.
• Plumbing Complete plumbing supplies from ABS fittings to toilet bowl brushes, with knowledgeable staff providing advice and solutions.
• Hardware Full line of screws, nuts and bolts, hinges, and cabinet hardware. Recently renovated hardware section with quality in-stock items.
• Paint, Stains & Accessories PPG Pittsburgh Paint and Olympic Stains. Offers contractor grade Speedhide and Manor Hall paint-and-primer products. Includes colour matching machine and paint loyalty program (buy 6 get 1 free).
• Roofing Quality BP Shingles in Dakota and Mystique lines with vast colour selection. Provides free estimates based on roof measurements.
• Siding Multiple brands, colours, and types of siding including vinyl, Cape Cod, cedar shakes, and Smart Side. Offers free estimates with material suggestions based on measurements.
• Tools Power tools, hand tools, kids' tools, gardening tools, and pneumatic tools from multiple brands. Special ordering available for hard-to-find tools.
• Moulding Popular moulding styles with various profiles and lengths in stock at competitive pricing.
• Tool Rentals Rental service for tools to support building and renovation projects.
• Paint Mixing In-store paint mixing service for custom colours.
• Key Cutting Key cutting service for customers.
• Special Orders Special order service for items not regularly stocked, sourcing from suppliers and distributors.

Segments2 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Timber MartcoreChannel Partner/ Reseller/ DistributorHubCraft is a member of the Timber Mart buying group, providing access to vast selection of distributors, suppliers, and manufacturers. This membership enables competitive pricing while maintaining local family ownership.
• Island Cabinet ShopcoreStrategic or Co-development PartnerHubCraft sources custom kitchen cabinets from Island Cabinet Shop located in Marion Bridge, Cape Breton. The partnership has been in place since 1998, offering custom-designed cabinets in various styles and colors.
• Air MilesminorGTM or Marketing PartnerHubCraft participates in the Air Miles rewards program, allowing customers to collect Air Miles on purchases.
• Canada's Building CentreminorOthersHubCraft operates as part of Canada's Building Centre, a building supply retail community.
• Truro and Colchester Chamber of CommerceminorOthersHubCraft is a member of the Truro and Colchester Chamber of Commerce, demonstrating community engagement.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Canac: Quebec-based home improvement chain owned by Rona/Lowe's. Comparable product mix (lumber, hardware, paint, kitchen/bath) and similar service-oriented positioning, though at larger scale and primarily in Quebec.
• Rona: One of Canada's largest home improvement retailers, owned by Lowe's. Operates corporate stores and a dealer network; overlaps with HubCraft's product categories at much larger scale.
• Lowe's Canada: Parent of Rona and Canac, operating big-box home improvement stores in Canada. Broad incumbent in the same retail category as HubCraft, with competitive overlap on lumber, tools, paint, and kitchen/bath.
• Home Depot Canada: Big-box home improvement retailer with locations across Canada, including the Maritimes. Competes with HubCraft on price, selection, and convenience in the same product categories.

Direct peers

• Kent Building Supplies: Atlantic Canada-rooted building supply chain with stores across the Maritimes. Directly comparable to HubCraft given overlapping geographic footprint in Nova Scotia and similar product mix of lumber, hardware, kitchen/bath, and contractor supplies.
• Castle Building Centres Group: Canadian buying group of independent lumber and building material dealers. Highly comparable to HubCraft's business model of local independent ownership backed by a cooperative purchasing network.
• BMR Group: Quebec-based Canadian buying group of independent hardware and building material dealers. Structurally similar to HubCraft and Timber Mart: locally owned stores leveraging collective purchasing power.
• Home Hardware Stores Limited: Canadian co-operative home center network of independent dealer-owners selling lumber, hardware, paint, and home improvement supplies. Closely comparable to HubCraft's independent dealer model serving local Canadian communities.
• Timber Mart (Sister Stores): Other independent dealers in the Timber Mart buying group that HubCraft belongs to. Operate the same dealer-owned model with shared flyers, branding, and supplier agreements across Canada.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/1494267204170877
• Instagraminstagram.com/hubcraft_timbermart
• LinkedInlinkedin.com/company/hubcraft-timber-mart

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hubcraft Timber Mart