Academie voor muziek, woord en dans

What Academie voor muziek, woord en dans does

The Stedelijke Academie voor Muziek, Woord en Dans Vilvoorde is a municipal arts academy founded in 1922 and operated by the City of Vilvoorde in Flemish Brabant, Belgium. It delivers part-time arts education across three disciplines — music (instruments, voice, theory, ensemble), word (acting, storytelling, drama, creative writing, with a dedicated adult Stalstudio theatre), and dance (initiation, classical ballet, contemporary) — serving approximately 868 unique students across 949 course enrolments as of October 2024. The institution is recognized under the Flemish Deeltijds Kunstonderwijs (DKO) framework and operates from five locations spanning Vilvoorde, Peutie, and Elewijt, supported by ~40 teaching staff and 7 administrative personnel under director Heidi Jacobs.

Revenue is generated through tiered annual tuition fees (€59-€401 depending on age and tariff status), supplemental material fees (€6-€15 per discipline), instrument rentals (€60/year plus €200 deposit), and an optional pointe course (€94/year). The dominant funding layer is direct municipal subsidy from Stadsbestuur Vilvoorde, with Flemish DKO co-financing layered on top. Enrolment is processed centrally through the MijnAcademie self-serve portal (24/7 online) with in-person appointment support; annual re-enrolment opens 1 June for existing students (priority window) and 7 June for new applicants, with annual intake capped at the 868-949 student level. Distribution is supported by deep community partnerships with 15+ local music associations and cultural venues including cc Het Bolwerk, GC De Melkerij, and Stalstudio at the Drie Fonteinen domain.

Name

Academie voor muziek, woord en dans

Legal name

Stedelijke academie Vilvoorde

Website

https://academievilvoorde.be

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

11–50 employees

Short description

The Stedelijke Academie voor Muziek, Woord en Dans Vilvoorde is a municipal arts academy in Vilvoorde, Belgium, founded 1922, offering part-time graded education in music, word (theatre), and dance to 868 students across five locations, funded by City of Vilvoorde and Flemish DKO subsidies.

Ownership category

akta.pro rank

Product category

Arts Education

NAICS

Fine Arts Schools (61161)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Theatre Education, Training & Conservatories (MPAGABAN)

akta.pro secondary industries

Music Schools & Conservatory Prep (Pre-College) (EDAMANAE), Music Instruction (Instrumental & Vocal) (EDAMAAAE), Performing Arts Programs (Band, Choir, Orchestra, Theater) (EDAJAJAE), Performing Arts (Acting, Improv, Theater) (EDAAAGAE)

Keywords

• Arts education
• Music education
• Dance education
• Theatre arts
• Performing arts

Headquarters

HQ city

Vilvoorde

HQ country

Belgium

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Course tuition fees: Annual tuition fees charged per student per course. Fees vary by age category (children 6-17, young adults 18-24, adults 25+). Additional material fees per discipline (music €15, word €10, dance €6). Rental instruments available for €60/year plus €200 deposit.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

The academy provides part-time arts education across three core disciplines: music (instrument lessons, vocal training, music theory, ensemble playing), word (theatre, drama, speech techniques, storytelling), and dance (dance initiation from age 6, classical and contemporary dance). Programmes span age 6 through adult and are organised in graded curricula. Supporting services include instrument rental, the MijnAcademie online portal for enrolment, and the Academiekaart student discount card.

Product overview

The Stedelijke Academie voor Muziek, Woord en Dans Vilvoorde is a municipal arts education institution offering a comprehensive program across three core disciplines: music, word (theater/performance arts), and dance. The music program features instrument lessons, vocal training, music theory (notenleer), and ensemble playing through offerings like Groepsmusiceren, Pianolabo, and specialized courses such as Compositie en Muziektheorie. The word program encompasses acting, storytelling, drama, and creative writing through tracks including Woordatelier, Spel- en Verteltheater, Dramalab, and the adult-focused Stalstudio. The dance program spans dance initiation for children as young as 6, classical ballet, and contemporary dance with optional pointe instruction. Supporting services include instrument rentals, the MijnAcademie online portal for enrollment and student management, and the Academiekaart discount program. The academy operates from multiple locations including the main site in Vilvoorde and branch locations in Elewijt, Peutie, and Stalstudio at Drie Fonteinen.

Differentiator

Problem solved

Functional benefit

Brands

• Stalstudio: Theater program for adults located at Beneluxlaan 32 in Vilvoorde's Drie Fonteinen domain.

Products and services

• Muziektraject (Music Trajectory) Music education programme covering instrument learning, vocal training, music theory, and ensemble playing from beginner to advanced levels. Available for students aged 6 to adult. Includes individual and collective subjects across the full graded music curriculum.
• Woordtraject (Word Trajectory) Word and theatre arts education including acting, storytelling, drama, speech techniques, and creative writing, delivered across graded levels from first grade through adults. Programmes offered include Woordatelier, Spel- en Verteltheater, Dramalab, and adult-focused Stalstudio.
• Danstraject (Dance Trajectory) Dance education programme starting with dance initiation at age 6 and progressing to classical ballet, contemporary dance, and optional pointe instruction from grade 3.2 onward. Available across all skill levels and ages.
• Huurinstrumenten (Instrument Rental) Musical instrument rental service for second-grade and higher music students. Available instruments include accordion, cello, double bass, flute, oboe, bassoon, clarinet, saxophone, and trumpet. Rental costs €60 per school year with a €200 refundable deposit.

Quantifiable outcome

• 868 students enrolled across 949 course registrations (October 2024)
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• cc Het BolwerkcoreStrategic or Co-development PartnerPrimary cultural partner of the academy. The academy's major annual performances (e.g., 'Van Wortels Groeien Bomen', 'Love is in the Air', 'Dit is Annie') are held at cc Het Bolwerk. Also collaborates on Uprising Stage, a city initiative supporting local emerging talent with a podium and recording studio.
• GC De MelkerijcoreStrategic or Co-development PartnerGemeenschapscentrum in Zemst hosts the academy's 'Podiumparels' annual event featuring advanced students, as well as participation in Kinderkunstendag. Also used for performances.
• Stalstudio (Theater Stalstudio)coreStrategic or Co-development PartnerTheatre venue at Drie Fonteinen domain where adult theatre programmes (Stalstudio) are delivered. Productions are staged here with professional directors; students can participate in productions as stage experience.
• Gemeente Vilvoorde (Stadsbestuur Vilvoorde)coreStrategic or Co-development PartnerThe municipal government is the 'inrichtende macht' (organising authority) of the academy. Provides funding, infrastructure, and oversight. Mayor: Jo De Ro. The city also supports Uprising Stage initiative.
• Gemeente ZemstminorGTM or Marketing PartnerPartners for Kinderkunstendag events and performances at GC De Melkerij.
• Mechels Harmonie Orkest VZWminorGTM or Marketing PartnerLocal music association partner listed on the academy's partner page.
• Koninklijke Harmonie Sint-Hubertus ElewijtminorGTM or Marketing PartnerLocal music association in Elewijt, one of the municipalities where the academy has a branch location. Partner via pARTner-project and joint events.
• Mechels KamerorkestminorGTM or Marketing PartnerChamber orchestra partnership; listed as partner on the academy's website.
• De Rochusvrienden Beigem (Jeugdafdeling)minorGTM or Marketing PartnerLocal music association and youth department in Beigem, partner via pARTner-project.
• Koninklijke Harmonie Sint Cecilia HumbeekminorGTM or Marketing PartnerLocal harmonie orchestra in Humbeek; listed as partner.
• Koninklijke Harmonie Vlaams & Vrij Houtem-VilvoordeminorGTM or Marketing PartnerLocal harmonie in Houtem-Vilvoorde; listed as partner.
• Koninklijke Harmonie Cecilia VilvoordeminorGTM or Marketing PartnerLocal harmonie orchestra in Vilvoorde; listed as partner.
• Koninklijke Harmonie Ste Cecilia MachelenminorGTM or Marketing PartnerLocal harmonie in Machelen; listed as partner.
• Koninklijke Fanfare Willen Is Kunnen (Zemst)minorGTM or Marketing PartnerLocal fanfare in Zemst; listed as partner via pARTner-project.
• Koninklijke Fanfare TenierskringminorGTM or Marketing PartnerLocal fanfare; listed as partner.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Stedelijke Academie Mechelen: Flemish DKO academy in Mechelen offering the same music/word/dance municipal arts-education model with a comparable branch footprint; also a recognised partner via the Mechels Harmonie Orkest.
• Stedelijke Academie Leuven: Flemish DKO academy in Leuven operating an analogous municipal structure across music, word and dance with multiple branch locations; the closest geographic peer in scale and programme scope.
• Stedelijke Academie Gent: Larger Flemish DKO academy in Ghent with multi-discipline music, word and dance programmes and a comparable municipal governance model; useful benchmark for what scale looks like in the same regulatory framework.
• Stedelijke Academie Aalst: Flemish DKO academy in Aalst delivering music, word and dance part-time arts education under the same Flemish DKO funding regime; a structural peer with comparable discipline mix and tariff schedule.
• Stedelijke Academie Brugge: Flemish DKO academy in Bruges with parallel multi-discipline offering and municipal ownership model; provides a same-system, multi-branch peer benchmark for the Vilvoorde academy's operating profile.
• Academie Muziek Woord en Dans Zemst: Smaller municipal DKO academy in Zemst that already partners with the Vilvoorde academy (Kinderkunstendag at GC De Melkerij); a smaller-scale, adjacent-geography peer under the same regulatory model.

Broad incumbents

• Koninklijk Conservatorium Brussel: Higher-education conservatoire in Brussels delivering professional-level music and performing-arts training; represents the next-stage pathway for Vilvoorde academy graduates and a broader incumbent in the same performing-arts training space.
• LUCA School of Arts: Flemish higher-education institution delivering professional training across music, performing arts, visual arts, and design; serves as the natural progression route for academy graduates and a wider-incumbent benchmark for arts education outcomes.
• Koninklijk Conservatorium Antwerpen: Antwerp-based conservatoire offering degree-level music and performing-arts programmes; relevant as a Flemish higher-ed destination for academy alumni and as a broader incumbent in the regional performing-arts training ecosystem.
• Royal Academy of Music, London: Internationally recognised conservatoire delivering structured, multi-discipline performing-arts training from junior programmes to professional diplomas; useful international benchmark for what scaled performing-arts education institutions can become.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php?id=61586824943405
• Instagraminstagram.com/samwd_vilvoorde_academie
• LinkedInlinkedin.com/company/academie-voor-muziek-woord-en-dans

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Academie voor muziek, woord en dans