Antenne Steiermark / Antenne Kärnten / Radio Content Austria

What Antenne Steiermark / Antenne Kärnten / Radio Content Austria does

Antenne Steiermark & Kärnten, legally organized as Radio Content Austria, is a private commercial radio broadcaster headquartered in Austria. The company operates regional radio stations serving the Austrian federal states of Styria (Steiermark) and Carinthia (Kärnten), delivering radio content and broadcasting services to local listeners in these two regions.

The company's core offering is regional radio programming broadcast across its Styria and Carinthia footprint, with the web domain antenne.net serving as its primary digital presence. The product portfolio is described in broad terms as radio content and broadcasting services; no underlying technology stack, proprietary platform architecture, or technical components are disclosed in the available data. There is no evidence of app-based distribution, API integrations, or digital product extensions beyond the broadcaster's web presence.

The business model appears to follow the standard Austrian commercial radio revenue mechanics: advertising sales to local and regional businesses in exchange for on-air inventory. No pricing models, rate cards, or revenue figures are disclosed. With 13 employees, the company operates at a small-scale regional level, and ownership, capital structure, funding history, and management team details are not available in the source material.

Name

Antenne Steiermark / Antenne Kärnten / Radio Content Austria

Legal name

Radio Content Austria

Website

https://antenne.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Antenne Steiermark & Kärnten (legal entity: Radio Content Austria) is a private Austrian commercial radio broadcaster operating regional radio stations serving listeners in the Styria and Carinthia states.

Ownership category

akta.pro rank

Product category

Regional Radio Broadcasting

NAICS

Radio Broadcasting Stations (516110), Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

akta.pro secondary industries

Radio Network Distribution & Programming Services (Syndicators, Format Providers) (MPAIAEAH), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ)

Keywords

• Regional radio broadcasting
• Commercial radio stations
• Austrian radio network
• Music and news radio
• Radio advertising

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Core offering

Antenne Steiermark & Kärnten (legal entity: Radio Content Austria) is an Austrian private commercial radio broadcaster that operates two regional radio stations serving the Austrian states of Styria and Carinthia. It produces and distributes music, news, weather, traffic, and entertainment programming to local audiences over FM and online streaming, and monetises this audience through on-air advertising and sponsorships.

Product overview

Antenne Steiermark & Kärnten is an Austrian radio broadcasting company operating regional radio stations in the Austrian states of Styria and Carinthia. The company offers radio content and broadcasting services to listeners in these regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Antenne Steiermark (Radio Steiermark) A regional commercial radio station broadcasting music, news, weather, traffic, and entertainment programming to listeners in the Austrian state of Styria over FM and online streaming.
• Antenne Kärnten (Radio Kärnten) A regional commercial radio station broadcasting music, news, weather, traffic, and entertainment programming to listeners in the Austrian state of Carinthia over FM and online streaming.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• iHeartMedia: Largest US commercial radio operator. Comparable as a multi-station commercial broadcast group with analogous ad-sales-driven business model, though at much larger scale.
• RTL Radio Deutschland: German commercial radio group tied to the RTL media family. Comparable as a national/regional commercial radio operator competing for advertising share in DACH markets.
• Bauer Media Audio: Major European commercial radio group operating multiple regional stations in Germany and adjacent markets. Comparable as a multi-station commercial operator with shared infrastructure and centralized content.
• ORF (Österreichischer Rundfunk) - Radio division: Austrian public broadcaster operating Ö3 and regional stations including Radio Steiermark and Radio Kärnten. Directly competes in the same two regions (Styria and Carinthia) and dominates the public-broadcast audience segment.
• Global (Global Media & Entertainment): Major UK commercial radio operator running national and regional brands (Capital, Heart, LBC). Comparable as a multi-brand commercial radio group with regional stations sharing back-office infrastructure.

Direct peers

• KRONEHIT: Austria's largest national commercial radio network. Comparable because it competes for the same Austrian listener and advertiser base, but at a national rather than regional scale.
• Cumulus Media: US-based commercial radio station group with hundreds of regional stations. Comparable as a regional-station-focused commercial broadcaster dependent on local ad revenue.
• Energy Group (NRJ): European commercial radio network with stations across German-speaking markets. Comparable as a commercial CHR-leaning radio operator competing for similar demographics and ad budgets.

Others

• RMS Radio Marketing Service: Austrian radio marketing service that markets commercial radio inventory to advertisers. Comparable as an adjacent ecosystem enabler in the same Austrian radio ad market the company relies on.

Regional players

• Emmis Communications: US operator of regional radio stations in specific markets. Comparable as a smaller-scale commercial radio group focused on regional audiences.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/antenne-steiermark-antenne-k%C3%A4rnten-radio-content-austria

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Antenne Steiermark / Antenne Kärnten / Radio Content Austria