Gadolando

What Gadolando does

Gadolando (legal name: Associação dos Criadores de Gado Holandês do Rio Grande do Sul) is a non-profit civil association founded on April 27, 1936 in Porto Alegre, Brazil. It serves as the official state-level breed association for Holstein cattle in Rio Grande do Sul, designated by Brazil's Ministry of Agriculture (MAPA) via Portaria Ministerial nº 196 (1967) as the advisory body for the Holstein breed registry in the state. The association's core services are SRG (Serviço de Registro Genealógico) for genealogical registration including parentage verification via blood typing, SCL (Serviço de Controle Leiteiro) for official milk control measuring yield, fat, somatic cell count, and reproductive performance, and Classificação Linear for standardized morphological scoring. It also maintains a historical genealogical archive dating back to 1915, organizes the Exceleite dairy cattle competition circuit (combining pista, produção, and suprema categories with mandatory Expointer participation), and runs the WEB+LEITE digital platform (web-holandes.com) for public queries of bull and animal records.

Gadolando's revenue mechanics rely on recurring annual membership dues (individual CPF-based and legal-entity CNPJ-based tiers covering cooperatives and breeder nuclei), affix (breeder prefix) registration fees, and per-service fees for genealogical registration, milk control, and linear classification. Distribution is direct: a single headquarters in Porto Alegre (Rua Veríssimo Rosa, 320, Partenon) plus field technicians who conduct on-farm inspections, milk control, and classification across member properties. The marketing motion is event- and community-led, anchored by Expointer, Fenasul Expoleite (~200,000 visitors in 2026 with 1,400+ animals), regional exhibitions, and the Exceleite circuit. There is no private equity, venture, or external equity involvement; governance rests with elected member-associates and the Direitoria Administrativa, currently led by President Marcos Tang (re-elected for the 2026–2028 biennium).

Operationally, Gadolando runs on a lean staff of approximately 10 members, including a Technical Superintendent, Administrative Superintendent, Registration Supervisor, Billing Manager, Registration Inspectors, and Milk Control personnel. Strategic alliances include the national-level ABCBH (Brazilian Holstein Cattle Breeders Association) for registry conventions, MAPA as the regulatory anchor, Sistema Farsul for political representation, Febrac (where Gadolando's president serves as national president of breed associations), and a 2026 partnership with José Japur Advogados for INSS/pension advisory services to members. The technology surface is a web-based registry and consultation platform backed by conventional relational data storage; no AI/ML, APIs, or SDKs are evident in the disclosed footprint.

Name

Gadolando

Legal name

Associação dos Criadores de Gado Holandês do Rio Grande do Sul (Gadolando)

Website

https://gadolando.com.br

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

1–10 employees

Short description

Gadolando is a 90-year-old Brazilian non-profit association serving Holstein dairy cattle breeders in Rio Grande do Sul, delivering official genealogical registry, milk control, and linear classification services under MAPA authorization, and organizing the Exceleite competition circuit and Expointer/Fenasul Expoleite events.

Ownership category

akta.pro rank

Product category

Livestock Breed Association Services

NAICS

Support Activities for Animal Production (11521)

SIC

Agricultural Services (700)

akta.pro industry

PRIMARYAFACAJAL

Livestock & Herd/Flock Operations Management Advisory (Nutrition, Housing, Performance)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Farm Management & Operational Advisory Services

SECONDARYAFACAEAL

Livestock Performance Monitoring Services (Weighing Programs, BCS, Data Capture)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Livestock Services (Breeding, AI, Pregnancy Checking, Handling)

SECONDARYAFACAEAH

Livestock Identification & Recordkeeping Services (RFID Tagging, Traceability Setup)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Livestock Services (Breeding, AI, Pregnancy Checking, Handling)

SECONDARYAFACAEAD

Breeding Program Design & Genetic Consulting (Mating Plans, EPD/Index Selection)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Livestock Services (Breeding, AI, Pregnancy Checking, Handling)

Keywords

• Holstein cattle registry
• Milk control services
• Linear classification
• Dairy breed association
• Genealogical certification

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Membership Fees: Annual association fees charged to members including registration of affix (breeder prefix) and annual membership dues. Individual members provide CPF, legal entities provide CNPJ.
2. Service Fees (SRG/SCL): Fees for genealogical registry services, milk control services, linear classification, and animal registration certificates.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Gadolando is an agricultural breeders' association that provides official Holstein cattle breed services in Rio Grande do Sul, Brazil. Its core offerings are the Genealogical Registry Service (SRG), the Milk Control Service (SCL), and Linear Classification, all operated under agreements with Brazil's Ministry of Agriculture (MAPA) and the Brazilian Holstein Cattle Breeders Association. Supporting services include the WEB+LEITE digital query platform, the Exceleite competition circuit, the Revista Gadolando publication, and downloadable SRG/SCL forms.

Product overview

Gadolando is an agricultural breeders' association (Associação dos Criadores de Gado Holandês do Rio Grande do Sul), not a software technology company. Its product portfolio consists of official services for the Holstein cattle breed in Rio Grande do Sul: the SRG (Registro Genealógico / Genealogical Registry) for animal identification and pedigree records; the SCL (Controle Leiteiro / Milk Control) for milk production measurement and herd performance testing; and Classificação Linear for morphological type classification. Supporting these core services, Gadolando operates the WEB+LEITE digital query platform, organizes the Exceleite competition circuit (pista, produção, and suprema categories), publishes the Revista Gadolando magazine, and provides downloadable SRG/SCL forms. Events include the Expointer, Fenasul Expoleite, and regional exhibitions.

Differentiator

Problem solved

Functional benefit

Brands

• Exceleite: Circuit of dairy cattle competitions organized by Gadolando, combining milk production contests and morphological judging across exhibitions in Rio Grande do Sul.
• Destaques Holandês

Products and services

• SRG – Genealogical Registry Service (Serviço de Registro Genealógico) Official genealogical registry service for Holstein cattle, maintained in compliance with MAPA (Ministry of Agriculture) and conventions with the Brazilian Holstein Cattle Breeders Association (ABCBRH). Handles animal registration, ownership transfers, coverage and birth notifications, and parentage verification.
• SCL – Milk Control Service (Serviço de Controle Leiteiro) Official milk control service — a zootechnical test recognised in Brazil following international standards. Measures milk yield (kg/day), fat percentage, somatic cell count, reproductive performance, and awards special designations such as Livro de Mérito, Livro de Escol, Reprodutora Emérita, and Recordista Nacional.
• Linear Classification (Classificação Linear) Linear type classification system that evaluates morphological conformation of bulls and cows according to a standardised point table. Animals are scored on anatomical regions (Excellent, Very Good, Good Plus, Good, Regular, Poor) and classified into final classes (EX 90–100, MB 85–89, B+ 80–84, B 75–79, R 65–74, F 50–64).
• WEB+LEITE Gadolando online query platform Web-based platform providing external queries for bull records and animal data managed under the SRG/SCL system. Accessible at web-holandes.com for breeders and the public to search bull and animal information.
• Exceleite Competition Circuit The premier dairy cattle competition circuit promoted by Gadolando, combining morphological judging (pista) and milk production tournaments. Includes categories for pista (track/morphology), produção (milk yield), and suprema (combined performance). Expointer is a mandatory final stage.
• Revista Gadolando Official Gadolando magazine published periodically, with PDF editions available on the website (e.g., December 2024 edition).

Quantifiable outcome

• Comprehensive milk control and production records for breed improvement
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and strategic.

• Jose Japur AdvogadoscoreStrategic or Co-development Partner · 24 April 2026Partnership with Jose Japur Advogados, a law firm specialized in Social Security law, to provide pension planning and INSS classification guidance to rural producers. The partnership aims to help dairy farmers understand their social security situation and avoid future losses in retirement benefits. This includes addressing common mistakes rural producers make regarding social security classification, risks of reclassification, impacts on retirement value, and documentation protection.
• Associacao Brasileira de Criadores de Bovinos da Raca Holandesa (ABCBH)coreStrategic or Co-development PartnerNational partnership with the Brazilian Holstein Cattle Breeders Association for breed standards and registry conventions. Gadolando operates under conventions signed with ABCBH for genealogical registry according to Ministry of Agriculture norms.
• Ministerio da Agricultura, Pecuaria e Abastecimento (MAPA)coreStrategic or Co-development PartnerOfficial assessor body relationship with Brazil's Ministry of Agriculture for Holstein breed registry and breed development programs in Rio Grande do Sul.
• Sistema FarsulstrategicStrategic or Co-development PartnerFederation system partnership for representing breeder interests with government and industry bodies.
• Febrac (Federacao Brasileira das Associacoes dos Criadores de Animais de Raca)strategicStrategic or Co-development PartnerGadolando's president Marcos Tang serves as president of Febrac, representing breed associations nationally.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Holstein Canada: Canadian national Holstein association running registry, classification, and milk recording services. Comparable in service scope and structure to Gadolando but operating at a national scale across a major dairy-producing country.
• Holstein Association USA: The largest Holstein breed association globally, offering pedigree registration, classification, genomic testing, and products. Operates the same business model as Gadolando at much greater scale, representing the global reference model for Holstein breed associations.

Regional players

• Holstein UK: UK national Holstein breed association offering registration, classification, and milk recording. Comparable in mission and service scope but operating in a different geography (UK vs. Brazil) with no commercial overlap.

Direct peers

• Associação Brasileira dos Criadores de Girolando: Brazilian association for Girolando cattle (Holstein × Gir crossbreed), serving as a parallel national breed association model. Directly comparable as a breed registry, milk control program operator, and exhibition organizer in the Brazilian dairy sector.
• Associação Nacional dos Criadores Herd-Book Collares (ANC): Brazilian Hereford and Braford beef breed registry association offering genealogical services and exhibitions. Functions as a direct functional peer to Gadolando within the Brazilian beef cattle registry space, sharing the same MAPA assessor framework.
• Associação Brasileira dos Criadores de Bovinos da Raça Holandesa (ABCBH): National-level Brazilian Holstein breeders' association that establishes breed standards and registry conventions. Gadolando operates under conventions signed with ABCBH for genealogical registry, making ABCBH the direct national counterpart to Gadolando's state-level activities.
• Associação Brasileira dos Criadores de Jersey (ABCJ): Brazilian Jersey cattle breeders' association offering the same registry, classification, and exhibition services for the Jersey breed. Functions as a direct functional peer across all of Gadolando's core service categories within a different breed.

Others

• Febrac (Federação Brasileira das Associações dos Criadores de Animais de Raça): National federation of Brazilian breed associations, currently presided by Gadolando's own president. Functions as the umbrella industry body connecting all Brazilian breed associations, including direct peers like ABCBH and ABCJ.
• Sistema Farsul (Federação da Agricultura do Estado do RS): Rio Grande do Sul state agricultural federation representing broader producer interests. Gadolando is integrated with Farsul, which serves as the umbrella federation and a strategic ecosystem partner rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gadolando

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gadolando