Nederlandse Vereniging voor Acupunctuur (NVA)

Name

Nederlandse Vereniging voor Acupunctuur (NVA)

Legal name

Nederlandse Vereniging voor Acupunctuur

Website

https://acupunctuur.nl

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Amersfoort, Utrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Association Services: The NVA operates as a non-profit professional association for acupuncturists in the Netherlands. Revenue appears to be generated through membership fees, advertising in the Huang Ti magazine, congress fees, and accreditation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

The Nederlandse Vereniging voor Acupunctuur (NVA) is a Dutch professional membership association that represents and accredits acupuncturists in the Netherlands. It provides membership services including professional accreditation, a public practitioner finder directory, the quarterly Huang Ti journal, training program accreditation, evidence-based medicine resources, and continuing education. The association also facilitates patient referrals through its search function and participates in international TCM governance via ETCMA and WFAS.

Product overview

Nederlandse Vereniging voor Acupunctuur (NVA) is the Dutch Acupuncture Association, a professional membership organization that serves as the primary body for acupuncturists in the Netherlands. Rather than offering a technology product, the NVA provides a portfolio of membership services including professional accreditation, a practitioner finder tool, the quarterly Huang Ti professional journal, evidence-based medicine resources, and cancer care referral services. The organization also runs public awareness campaigns like the Week van de Acupunctuur and produces educational podcasts. NVA members gain access to continuing education, professional liability insurance guidance, and quality monitoring through practice visits. The association maintains international affiliations with ETCMA and WFAS and operates under the KAB Umbrella Organization for healthcare providers.

Differentiator

Problem solved

Functional benefit

Products and services

• NVA Membership (Lidmaatschap) Annual membership for acupuncturists in the Netherlands granting access to accreditation, continuing education, professional liability insurance guidance, quality monitoring through practice visits, patient referrals via the practitioner finder, and inclusion in the KAB Koepel umbrella organization for insurer recognition.
• NVA Acupuncturist Finder (Vind een Acupuncturist)
• Huang Ti Magazine Quarterly professional journal published by the NVA containing in-depth articles, clinical experiences, research updates, and current developments in acupuncture and Traditional Chinese Medicine, distributed to members and carrying advertising.
• Professional Training and Accreditation (Beroepsprofiel) Accreditation services for acupuncture training programs assessed against the NVA's Professional Training Profile (Beroepsprofiel), ensuring education quality standards for aspiring acupuncturists and foreign diploma holders.
• WTMF International Congress 2026 Ticketed international congress (€300 per person for 2 days) covering oncology, women's health, and pain management, co-hosted with partners Zhong and TCMned in Amsterdam.

Quantifiable outcome

• More than 50% of acupuncture practice visitors have pain complaints, and research shows acupuncture often works better than heavy painkillers
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, supporting and minor.

• European Traditional Chinese Medicine Association (ETCMA)coreStrategic or Co-development PartnerThe NVA is affiliated with ETCMA, which has 28 member organizations across 20 European countries plus Israel, representing more than 14,000 therapists practicing acupuncture and Chinese medicine. The NVA actively participates in ETCMA activities.
• World Federation of Acupuncture-Moxibustion Societies (WFAS)coreStrategic or Co-development PartnerThe largest umbrella organization worldwide for acupuncture. The NVA is involved with WFAS through its membership in ETCMA. Being aware of developments in China and globally helps safeguard the association's achievements.
• KAB Koepel (Koepel Alternatieve Behandelwijzen)coreStrategic or Co-development PartnerThe NVA, together with other professional organizations, established the KAB Koepel. Health insurers increasingly require healthcare providers to be affiliated with an umbrella organization. Each NVA member is a member of KAB Koepel.
• Stichting Zorggeschil (Healthcare Disputes Foundation)supportingStrategic or Co-development PartnerThe NVA is affiliated with this legally recognized dispute resolution body for handling patient complaints. Since 2017, complaints are handled by dispute resolution bodies rather than the traditional KAB complaints committee.
• Zhong / TCMnedminorGTM or Marketing PartnerPartners for the WTMF Congress 2026, along with NVA, hosting an international congress on oncology, women's health, and pain management in Amsterdam.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• World Federation of Acupuncture-Moxibustion Societies (WFAS): Global umbrella for acupuncture-moxibustion societies. NVA engages through ETCMA membership; WFAS is a higher-order peer setting international standards and congresses that complement NVA's domestic strategy.
• International Council of Medical Acupuncture and Related Techniques (ICMART): International medical acupuncture federation representing national societies worldwide. Peer in the sense of being a higher-order coordinating body that NVA-style national associations participate in for international standards and representation.
• European Traditional Chinese Medicine Association (ETCMA): Pan-European umbrella of 28 TCM/acupuncture associations across 20+ countries; NVA is a member. ETCMA is a direct structural peer coordinating accreditation, standards, and EU-level advocacy across the same practitioner base.
• KAB Koepel (Koepel Alternatieve Behandelwijzen): Dutch umbrella organization for alternative-medicine healthcare providers. NVA is a co-founder and every NVA member is a KAB member; KAB is the gateway to insurer recognition and dispute resolution, making it both a strategic partner and a structural peer.

Direct peers

• British Acupuncture Council (BAcC): The leading UK professional self-regulatory body for acupuncturists, operating a membership-based model with practitioner registers, codes of practice, and continuing education very similar to NVA's structure in the Netherlands.
• Deutsche Ärztegesellschaft für Akupunktur (DÄGfA): Germany's oldest and largest physician acupuncture society, providing accredited training, certification, and member services — directly comparable to NVA in mission, membership model, and continental-European regulatory context.
• American Academy of Medical Acupuncture (AAMA): US professional association for physician-acupuncturists, providing membership accreditation, continuing education, and a practitioner directory — the same membership/quality-assurance model as NVA, but in the US market.

Emerging players

• Acupuncture Now Foundation: International advocacy and education-focused nonprofit promoting evidence-based acupuncture. Peer in mission (advancing acupuncture's evidence base and public legitimacy) but operating outside the national-association model NVA uses.

Regional players

• Nederlandse Vereniging voor Homeopathie (NVVH): Dutch professional association for homeopaths. A domestic peer operating under the same KAB Koepel umbrella, with a comparable membership, accreditation, and quality-monitoring model for a different complementary-medicine discipline.

Others

• Society for Acupuncture Research (SAR): International scientific society focused on acupuncture research. NVA's Knowledge Centre and Evidence-Based Medicine resources overlap with SAR's mission, making it a research-oriented peer rather than a direct membership competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@NVAcupunctuur
• Facebookfacebook.com/NVAcupunctuur
• LinkedInlinkedin.com/company/nederlandse-vereniging-voor-acupunctuur-nva
• Instagraminstagram.com/acupunctuur_nva

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nederlandse Vereniging voor Acupunctuur (NVA)