2Bfresh Microgreens
2BFresh is an Israeli producer of over 30 varieties of pesticide-free microgreens grown on soil-less substrate in multi-climate greenhouses, exporting ready-to-use clamshell products to food service, restaurants, and health-focused retail across North America, Europe, and Asia via distributors.
- Company typePrivate
- Founded-
- HeadquartersOlesh, Israel
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What 2Bfresh Microgreens does
2BFresh is an Israeli privately-held agricultural producer of microgreens and microleaves, headquartered in Olesh, Israel, with protected-greenhouse production across three climate zones — Israel's central region, the southern Arava desert, and Switzerland — plus a fourth site in Cyprus added in 2019. The company grows over 30 varieties of microgreens on soil-less substrate in pesticide-free greenhouses, harvesting, cutting, and clamshell-packaging them as ready-to-use SKUs with a 12-day average shelf life. Distribution operates through a B2B export model: a wholly-owned Swiss subsidiary (2Bfresh Eschbach AG, Füllinsdorf) covers Switzerland and parts of Europe, while the Israeli parent exports to distributors across North America, Europe, and Asia, including a dedicated Japanese-language landing page. End-customers are food service operators, restaurants, hotels, and health-focused retail and consumer channels, with the company actively recruiting new distributors via its website.
2Bfresh Microgreens firmographics
Firmographics- Name
- 2Bfresh Microgreens
- Legal name
- 2BFresh
- Website
- https://2bfresh.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 2BFresh is an Israeli producer of over 30 varieties of pesticide-free microgreens grown on soil-less substrate in multi-climate greenhouses, exporting ready-to-use clamshell products to food service, restaurants, and health-focused retail across North America, Europe, and Asia via distributors.
- Ownership category
- akta.pro rank
2Bfresh Microgreens industry classification
Industry- Product category
- Fresh Microgreens Production
- NAICS
- Other Food Crops Grown Under Cover (111419), Food Crops Grown Under Cover (11141), Fresh Fruit and Vegetable Merchant Wholesalers (42448)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Greenhouse Herb & Microgreens Production (Culinary Herbs, Microgreens) (AFAGAHAC)
- akta.pro secondary industries
- Sprouts & Microgreens Farming (Alfalfa Sprouts, Microgreens, Wheatgrass) (AFAGADAL), Hydroponic / Controlled-Environment Produce Wholesale (AFAIACAM)
Keywords
Where 2Bfresh Microgreens is headquartered
LocationHeadquarters
- HQ city
- Olesh
- HQ country
- Israel
- HQ region
- Middle East
Offices3 records
Markets served
2Bfresh Microgreens business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure
Revenue model
- Fresh Microgreens Sales: Sale of fresh, pre-cut, ready-to-use microgreens and microleaves to distributors, food service companies, and retail customers. Products are delivered as fresh as the minute they were harvested.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
2Bfresh Microgreens product offering
Product offeringCore offering
2BFresh grows and markets over 30 varieties of microgreens and microleaves in protected greenhouses using soil-less substrate. Products are clean, pre-cut, and ready-to-use, packaged in individual clamshell containers and exported fresh to distributors, food service operators, and retail customers across North America, Europe, and Asia.
Product overview
2BFresh operates as an agricultural company producing and distributing microgreens and microleaves. The company grows over 30 varieties of microgreens across three climate-differentiated greenhouse locations in Israel (central region near headquarters, southern Arava desert) and Switzerland, with a fourth production site in Cyprus established in 2019. Their single core product line consists of pesticide-free microgreens sold under the 2BFresh brand, delivered fresh-cut and packaged in ready-to-use clamshell containers. The company exports to North America, Europe, and Asia markets.
Differentiator
Problem solved
Functional benefit
Brands
- MicroLeaves: Brand name for the company's microgreens products, also referred to as microleaves or microgreens.
Products and services
- 2BFresh Microgreens / MicroLeaves
Quantifiable outcome
- 10-15 times more vitamins compared to mature vegetables
- +1 more outcomes
Companies that use 2Bfresh Microgreens
Customer profileSegments3 records
Ideal customer profiles3 records
2Bfresh Microgreens technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
2Bfresh Microgreens partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
2Bfresh Microgreens competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
2Bfresh Microgreens social profiles
Digital presence2Bfresh Microgreens financial estimates
Financial estimateRevenue estimate
Valuation estimate
2Bfresh Microgreens leadership team
Management profileNumber of profiles
2Bfresh Microgreens subsidiaries and ownership
Company hierarchySubsidiaries1 record
2Bfresh Microgreens funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2Bfresh Microgreens M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2Bfresh Microgreens
What does 2Bfresh Microgreens do?
2BFresh grows and markets over 30 varieties of microgreens and microleaves in protected greenhouses using soil-less substrate. Products are clean, pre-cut, and ready-to-use, packaged in individual clamshell containers and exported fresh to distributors, food service operators, and retail customers across North America, Europe, and Asia.
Is 2Bfresh Microgreens a public or private company?
2Bfresh Microgreens is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 2Bfresh Microgreens founded?
2Bfresh Microgreens was founded in -1. It employs 1 to 10 people.
Where is 2Bfresh Microgreens based?
2Bfresh Microgreens is headquartered in Olesh, Israel, in the Middle East region.
How does 2Bfresh Microgreens make money?
One revenue line is on record: fresh Microgreens Sales.
Does 2Bfresh Microgreens have an API?
No public API is recorded for 2Bfresh Microgreens.
What industry is 2Bfresh Microgreens in?
2Bfresh Microgreens's product category is Fresh Microgreens Production. Its primary akta.pro industry code is AFAGAHAC, Greenhouse Herb & Microgreens Production (Culinary Herbs, Microgreens), with a secondary code of AFAGADAL, Sprouts & Microgreens Farming (Alfalfa Sprouts, Microgreens, Wheatgrass). Its NAICS code is 111419 and its SIC code is 2000.