Aubrey ISD
Aubrey ISD is a Texas public K-12 school district serving approximately 5,000 students across seven campuses in Denton County, funded primarily by local property taxes and offering CTE, virtual learning, ESL, and on-campus telehealth services.
- Company typePrivate
- Founded1966
- HeadquartersAubrey, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Aubrey ISD does
Aubrey Independent School District is a public K-12 school district headquartered in Aubrey, Texas, serving approximately 5,000 students across seven campuses (four elementary, two middle, one high school) plus an Early Bird Learning Center for pre-K. The district operates as a political subdivision of the State of Texas under Texas Education Agency oversight, providing public education to families in the communities of Aubrey, Providence Village, Krugerville, and Cross Roads in Denton County. Founded in 1966, Aubrey ISD has grown from a single-building district to a multi-campus system and is projected to double enrollment by 2030-2031, supported by a $385 million community-approved bond package funding three new elementary schools, an additional middle school, and renovations. The district serves a linguistically diverse population of approximately 675 ESL students from 53 home languages and offers a broad portfolio of academic and support programs.
The district's core academic portfolio spans standard K-12 instruction, a comprehensive CTE program with 19 programs of study offering industry-based certifications, a virtual/hybrid option (Chaparral Course Connection) for grades 9-12, and dedicated Gifted and Talented, Special Education, ESL, and Dyslexia services. Supporting services include Child Nutrition (operated under contract with ARAMARK), district-operated transportation (BusZone), school-based telehealth with Children's Health, library services (Destiny catalog), and an in-house Police Department with a full-time officer at every campus. The underlying technology stack is standard K-12 infrastructure (Ascender SIS, DMAC, TEKS Resource System, ClassLink SSO, Destiny, PowerSchool), with communication differentiated by the Talking Points multilingual platform supporting 140+ languages.
Aubrey ISD's funding model is primarily tax-based: the bulk of operating revenue derives from local property taxes within its service area, supplemented by state per-pupil funding. Auxiliary revenue streams include pay-as-you-go meal fees (elementary breakfast $1.50/lunch $3.50; middle school breakfast $1.75/lunch $3.75), summer athletic camp fees ($65-$75 per camper), and donations/grants channeled through the Aubrey Education Foundation (which distributed $44,500 in scholarships and $55,346 in teaching grants in 2024). Capital expansion is funded separately via voter-approved bonds. The district's GTM motion is effectively direct-to-consumer enrollment through the ParentPortal online system, with zoned assignment plus inter-district and intra-district transfer options.
Aubrey ISD firmographics
Firmographics- Name
- Aubrey ISD
- Legal name
- Aubrey Independent School District
- Website
- https://aubreyisd.net
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Aubrey ISD is a Texas public K-12 school district serving approximately 5,000 students across seven campuses in Denton County, funded primarily by local property taxes and offering CTE, virtual learning, ESL, and on-campus telehealth services.
- Ownership category
- akta.pro rank
Aubrey ISD industry classification
Industry- Product category
- Public K-12 Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Elementary Schools (EDAJAAAB)
Keywords
Where Aubrey ISD is headquartered
LocationHeadquarters
- HQ city
- Aubrey
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Aubrey ISD business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D
Revenue model
- Property Tax Revenue: Public school district funded primarily through local property taxes from communities of Aubrey, Providence Village, Krugerville and Cross Roads in Denton County.
- Student Meal Program: District contracts with ARAMARK to provide meals. Revenue generated from student meal purchases at elementary (breakfast $1.50, lunch $3.50), middle school (breakfast $1.75, lunch $3.75) levels, with reduced-price and adult pricing also available.
- Aubrey Education Foundation Donations and Grants: AEF raises funds through general donations, endowments, planned giving, and AISD employee giving. Awards teacher grants and student scholarships including 29 scholarships totaling $44,500 in 2024 and 33 teaching grants totaling $55,346 in 2024.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Elementary (PK-5) Meal Pricing |
| Unit Pricing | Pay-as-you-go | Middle School (6-8) Meal Pricing |
| Unit Pricing | Pay-as-you-go | Summer Athletic Camps |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Aubrey ISD product offering
Product offeringCore offering
Aubrey ISD is a public K-12 school district providing comprehensive educational services to nearly 5,000 students across seven campuses in Denton County, Texas. The district offers academic instruction from pre-K through 12th grade, Career and Technical Education programs, special education and ESL services, school-based telehealth, child nutrition, transportation, and athletic/extracurricular programs. It is funded primarily through local property taxes and governed as a political subdivision of the State of Texas.
Product overview
Aubrey ISD is a public school district serving approximately 5,000 students across seven campuses in Denton County, Texas. The district operates a unified system with one high school (grades 9-12), two middle schools (grades 6-8), four elementary schools (grades K-5), and an Early Bird Learning Center for pre-K. The district offers a comprehensive portfolio of educational programs including Career and Technical Education with industry certifications, the Chaparral Course Connection virtual/hybrid program, Gifted and Talented programs, Special Education services, ESL instruction, and summer athletic camps. Supporting services include school-based telehealth, library services, child nutrition, and the Aubrey Education Foundation for scholarships and grants.
Differentiator
Problem solved
Functional benefit
Brands
- Chaparral: District mascot - a roadrunner bird known for incredible speed, clocked at speeds over 20 miles per hour, one of the only known predators of the rattlesnake
- AEF - Aubrey Education Foundation
- Aubrey ISD Police Department
- Chaparral Course Connection
- Chaparral Elite
Products and services
- Aubrey High School High school serving grades 9-12 with academic programs, athletics, CTE pathways, and extracurricular activities, located at 510 Spring Hill Road, Aubrey, TX 76227.
- McNabb Middle School Middle school serving grades 6-8 located at 815 West Sherman Drive, with school hours 8:10 a.m. - 3:40 p.m.
- Owens Middle School Middle school serving grades 6-8 located at 5000 FM 2931, with school hours 8:10 a.m. - 3:40 p.m.
- Brockett Elementary School Elementary school serving grades K-5 located at 900 Chestnut Street, with school hours 7:35 a.m. - 3:05 p.m.
- Fuller Elementary School Elementary school serving grades K-5 located at 10825 Quicksilver Blvd, with school hours 7:35 a.m. - 3:05 p.m.
- Monaco Elementary School Elementary school serving grades K-5 located at 9350 Cape Cod Blvd, with school hours 7:35 a.m. - 3:05 p.m.
- West Elementary School Elementary school serving grades K-5 located at 3408 Bonniebridge Lane, with school hours 7:35 a.m. - 3:05 p.m.
- Early Bird Learning Center Early childhood center serving pre-K students with extended day care services, located at the administration building, hours 6:30 a.m. - 5:15 p.m.
- Career and Technical Education (CTE) Programs Programs of study across 11 career clusters including Agriculture, Architecture, Arts, Business, Education, Health Science, Human Services, Information Technology, and Law & Public Service, offering industry-based certifications and pathways to career readiness.
- Chaparral Course Connection Virtual and hybrid learning program for grades 9-12 providing flexible learning options while maintaining academic expectations of Aubrey High School.
- Telehealth Program School-based telehealth partnership with Children's Health providing video consultations with doctors and nurse practitioners for common ailments without students leaving school.
- English as a Second Language (ESL) Program Language program serving approximately 675 ESL students with instruction in 53 different languages, including monitoring for four years after exiting the program.
- Gifted and Talented (GT) Program Challenge program for grades 2-12 focusing on critical and creative thinking, depth and complexity, and sophisticated problem-solving through Texas Performance Standards Projects.
- Special Education Services Full continuum of special education services including Special Education, Section 504, Dyslexia, MTSS, and Child Find programs for eligible students.
- Summer Athletic Camps Various sports camps including football, basketball, volleyball, baseball, soccer, and strength/conditioning programs for elementary through high school students, with pricing from $65-$75 per student.
- Library Services District-wide library and media services promoting literacy with online catalog access through Destiny and services across all campuses.
- Child Nutrition Services Meal services contracted through ARAMARK providing breakfast and lunch programs meeting USDA nutritional standards with online menu viewing via NutriSlice and online payment via MySchoolBucks.
- Aubrey Education Foundation (AEF) Non-profit foundation supporting education through scholarships, innovative teaching grants, literacy programs, and the Chaparral Elite hall of fame, awarding 29 scholarships totaling $44,500 in 2024.
- Aubrey ISD Police Department Internal police department with six officers providing campus security, with every campus staffed by a full-time officer.
- Transportation Services District-operated bus transportation with BusZone system for tracking and route information serving students across all campuses.
Quantifiable outcome
- Expected student growth of 800-900 students in next two years, doubling enrollment by 2030-2031
- +3 more outcomes
Companies that use Aubrey ISD
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Aubrey ISD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Aubrey ISD partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- ARAMARKcoreARAMARK is contracted to help meet the nutritional needs of students across all Aubrey ISD campuses. The company provides menus and recipes meeting USDA nutritional standards for student meals, including whole grain products and fresh fruits and vegetables.
- Children's HealthcoreChildren's Health provides school-based telehealth services at all five Aubrey ISD campuses. Campus nurses use video technology to connect students with doctors or nurse practitioners for diagnosis and prescriptions without students leaving school or parents leaving work. Services billed to insurance or Medicaid with maximum $50 cost for uninsured families.
- ESScoreESS manages Aubrey ISD's substitute program including hiring, training, and placement of all daily and long-term substitute teachers. District pays ESS for substitute staffing services.
- PowerSchoolcorePowerSchool provides the authentication system for Aubrey ISD job postings portal where candidates log in or create accounts to apply for positions.
- Talking Points for ParentscoreMultilingual communication platform enabling Aubrey ISD to communicate with parents in over 140 languages including English, Spanish, French, Portuguese, Igbo, Hindi, and others via SMS text messaging.
- Grant Halliburton FoundationminorPartnership with Grant Halliburton Foundation to provide mental health education and resources to the Aubrey ISD community through educational programs for parents.
- TEA (Texas Education Agency)coreState regulatory agency overseeing Texas public schools. Aubrey ISD complies with TEA requirements including accountability standards, immunization requirements, and standardized testing (TELPAS for ESL students, STAAR for other students).
- Region 11 Education Service CenterminorESC Region 11 provides resources, professional development, and support services to Aubrey ISD schools including access to Ascender student information system.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Aubrey ISD competitors and assessment
Company assessmentBroad incumbents
- Frisco ISD: Much larger Denton/Collin County district operating as a broad incumbent in the same suburban North Texas market; while substantially bigger in scale, it competes for transfer students and influences regional educational demand patterns that affect Aubrey ISD's growth trajectory.
Direct peers
- Sanger ISD: Denton County district to the north; the Aubrey ISD superintendent previously served as high school principal here, indicating operational familiarity; comparable smaller-district size and rural-to-suburban transition profile.
- Little Elm ISD: Denton County district serving the Little Elm community on Lewisville Lake; comparable suburban growth profile, similar student demographics, and overlapping transfer dynamics with Aubrey ISD in the same county.
- Argyle ISD: Adjacent Denton County district serving similar fast-growing North Texas communities; both districts are smaller suburban districts competing for transfer students and offering comparable CTE, athletics, and extracurricular programs.
- Krum ISD: Small Denton County district serving Krum and surrounding communities; similar size, TEA governance structure, and shared exposure to suburban growth pressures emanating from the broader DFW Metroplex.
- Pilot Point ISD: Denton County district to the north serving Pilot Point and nearby communities; comparable smaller-district operating model with similar CTE, athletics, and special programs offerings for North Texas families.
- Celina ISD: Fast-growing North Texas district straddling Collin and Denton counties with similar small-town-to-suburban transition dynamics; comparable enrollment scale and capacity expansion needs as residential development accelerates.
- Prosper ISD: One of the fastest-growing districts in Texas, located in adjacent Collin and Denton counties; shares the rapid suburban enrollment growth pattern and competitive pressure for new residential families moving into the DFW periphery.
- Denton ISD: Largest school district in Denton County, sharing the same geographic market and operating similar K-12 programs for comparable suburban communities. Both districts compete for families and ESL enrollment in overlapping attendance zones within the same county.
Regional players
- Lovejoy ISD: Collin County district serving fast-growing suburban communities; comparable in scale and high-growth profile but operating in the adjacent DFW submarket with limited direct attendance zone overlap with Aubrey ISD.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Aubrey ISD social profiles
Digital presenceAubrey ISD compliance and trust
Trust signalCompliance2 records
Aubrey ISD financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aubrey ISD leadership team
Management profileNumber of profiles
Profiles14 records
Aubrey ISD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aubrey ISD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aubrey ISD
What does Aubrey ISD do?
Aubrey ISD is a public K-12 school district providing comprehensive educational services to nearly 5,000 students across seven campuses in Denton County, Texas. The district offers academic instruction from pre-K through 12th grade, Career and Technical Education programs, special education and ESL services, school-based telehealth, child nutrition, transportation, and athletic/extracurricular programs. It is funded primarily through local property taxes and governed as a political subdivision of the State of Texas.
Is Aubrey ISD a public or private company?
Aubrey ISD is a private company. It is classified as state government owned and is currently operating.
When was Aubrey ISD founded?
Aubrey ISD was founded in 1966. It employs 101 to 250 people.
Where is Aubrey ISD based?
Aubrey ISD is headquartered in Aubrey, United States, in the North America region.
How does Aubrey ISD make money?
Three revenue lines are on record. Property Tax Revenue is the primary driver. The others are student Meal Program and aubrey Education Foundation Donations and Grants.
Who are Aubrey ISD's main competitors?
Frisco ISD is listed as a broad incumbent. Direct peers are Sanger ISD, Little Elm ISD, Argyle ISD, Krum ISD, Pilot Point ISD, Celina ISD, Prosper ISD and Denton ISD. Lovejoy ISD is listed as a regional player.
Does Aubrey ISD have an API?
No public API is recorded for Aubrey ISD.
What industry is Aubrey ISD in?
Aubrey ISD's product category is Public K-12 Education. Its primary akta.pro industry code is EDAJAAAB, Public Elementary Schools. Its NAICS code is 6111 and its SIC code is 8200.