3XO
3XO is a London-based HR transformation and reward consulting firm serving enterprise boards, executives and HR leaders in the United Kingdom through project-based advisory across reward, performance, payroll, M&A and workforce transformation, supported by a community-led go-to-market via LACE Networks.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 3XO does
3XO (as represented in the provided data blocks) operates in the HR transformation and consulting market under the LACE Partners brand. Its core offering is project-based advisory across reward and performance design, M&A people and reward support, HR transformation, workforce transformation, payroll excellence, people analytics, change and adoption, and a newer EU Pay Transparency Directive compliance line. The firm combines technical reward expertise with organisation design, technology consulting and broader M&A capability, and serves boards, executives and HR leaders primarily in the United Kingdom market.
The service portfolio is delivered as professional services consulting rather than a packaged software product. Offerings are structured into short, focused project phases covering analysis, design and delivery, supported by an extensive thought leadership asset base — whitepapers, industry reports (HR Shared Services trends 2026, 2024), campaigns (Rewired HR, Less stress HRIS, Becoming skills-powered, Demystifying the HR operating model) and The People Agenda Podcast. Recent additions include a dedicated EU Pay Transparency Directive compliance service and an 'AI Services' line. No proprietary software, SDK, API or MCP integration is disclosed; technology consulting here refers to advisory on HR systems rather than building products.
The commercial model is enterprise-focused, quote-based, project scoping with multi-year contract cadences. Demand generation is community-led through the LACE Networks ecosystem (CPO Network, HR Shared Services Network, Payroll Executive Network) and content-led via a newsletter reaching 3,000+ HR and payroll professionals. Customer access is via 'Speak to an Expert' and 'Book a call' CTAs. The firm is privately held, headquartered in London (Unit 441, Metal Box Factory, Great Guildford St, SE1 0HS), founded in 2021 per the firmographic record, with 11 employees per the same record, and is certified Cyber Essentials Plus.
3XO firmographics
Firmographics- Name
- 3XO
- Legal name
- LACE Partners
- Website
- https://3xo.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 3XO is a London-based HR transformation and reward consulting firm serving enterprise boards, executives and HR leaders in the United Kingdom through project-based advisory across reward, performance, payroll, M&A and workforce transformation, supported by a community-led go-to-market via LACE Networks.
- Ownership category
- akta.pro rank
Where 3XO is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
3XO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- HR Consulting Services: Professional consulting services delivered through project-based engagements covering reward and performance design, HR transformation, payroll excellence, and people analytics. Projects run in short, focused phases that balance analysis, design and delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom consulting engagements - pricing based on project scope and complexity |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels9 records
3XO product offering
Product offeringCore offering
3XO is a London-based HR transformation and reward advisory consulting firm. It delivers evidence-based consulting services across reward and performance design, incentive plan implementation, annual performance review support, M&A people advisory, EU Pay Transparency Directive compliance, benefits and wellbeing strategy, payroll excellence, people analytics, HR transformation, workforce transformation, and change and adoption. Engagements are project-based, delivered through short focused phases combining analysis, design and execution for boards, executives and HR leaders at enterprise clients.
Product overview
LACE Partners is an HR transformation and consulting firm offering a comprehensive portfolio of services across multiple domains. The core offering includes Reward and Performance services encompassing incentive design, annual review support, M&A advisory, EU Pay Transparency compliance, benefits design, and wellbeing strategy. The firm also provides broader HR services including AI services, business restructuring, technology consulting, HR transformation, workforce transformation, people strategy, payroll excellence, talent and skills, change and adoption, people analytics, and people experience. The services are delivered through evidence-based consulting with hands-on partnership from analysis through to delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Incentive Design and Implementation
Quantifiable outcome
- Projects delivered in short, focused phases keeping decisions grounded and agile
Companies that use 3XO
Customer profileSegments1 record
Ideal customer profiles1 record
3XO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
3XO partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
3XO competitors and assessment
Company assessmentBroad incumbents
- Deloitte Human Capital: Big Four Human Capital practice spanning HR transformation, M&A people work, workforce analytics and reward. Competes with LACE on enterprise HR mandates but as part of a global consulting portfolio rather than a reward specialist.
- Accenture: Global consultancy with a large HR/Workforce transformation practice, particularly strong on technology-enabled HR transformation. Broad incumbent competing with LACE on tech-led HR transformation deals as part of a wider digital and consulting portfolio.
- PwC People & Organisation: Big Four practice offering broad HR transformation, M&A people advisory, and reward consulting. Competes for the same enterprise HR budget pool but as part of a much wider audit and advisory portfolio rather than as a specialist.
- McKinsey People & Organizational Performance: Global management consultancy with a People & Organizational Performance practice competing for large-scale HR and workforce transformation mandates. Overlaps LACE on enterprise transformation work but at much larger deal sizes.
Direct peers
- Willis Towers Watson (WTW): Global advisory firm with leading rewards, talent and benefits consulting practices (including the legacy Hay Group reward methodology). Direct peer competing for the same enterprise reward, M&A people advisory, and HR transformation work.
- Korn Ferry: Global organisational consulting firm focused on talent, rewards and leadership. Directly comparable on compensation and benefits advisory, with deep enterprise reward benchmarking and design capabilities overlapping LACE's core.
- Aon: Global professional services firm with a Human Capital practice covering rewards, M&A advisory and workforce analytics. Directly comparable to LACE on reward design, benefits and HR transformation consulting for enterprise clients.
- Mercer: Global leader in health, wealth and career consulting with deep rewards, performance and benefits advisory practices. Directly competes with LACE Partners on enterprise reward design, EU Pay Transparency compliance, and HR transformation mandates.
- KPMG People & Change (incorporating Hay Group): Big Four practice housing the legacy Hay Group reward, job evaluation and people advisory capability. Direct competitor on pay structure design, reward benchmarking and HR transformation consulting for enterprise clients.
Emerging players
- HR Path: European HR consulting and services firm focused on HR transformation, payroll and talent. Closer in size and shape to LACE than the global incumbents, and an emerging direct competitor as it expands its UK and EU footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
3XO social profiles
Digital presence3XO compliance and trust
Trust signalCompliance1 record
3XO financial estimates
Financial estimateRevenue estimate
Valuation estimate
3XO leadership team
Management profileNumber of profiles
3XO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3XO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3XO
What does 3XO do?
3XO is a London-based HR transformation and reward advisory consulting firm. It delivers evidence-based consulting services across reward and performance design, incentive plan implementation, annual performance review support, M&A people advisory, EU Pay Transparency Directive compliance, benefits and wellbeing strategy, payroll excellence, people analytics, HR transformation, workforce transformation, and change and adoption. Engagements are project-based, delivered through short focused phases combining analysis, design and execution for boards, executives and HR leaders at enterprise clients.
Is 3XO a public or private company?
3XO is a private company. It is classified as unknown and is currently operating.
When was 3XO founded?
3XO was founded in -1. It employs 11 to 50 people.
Where is 3XO based?
3XO is headquartered in London, United Kingdom, in the Europe region.
How does 3XO make money?
One revenue line is on record: HR Consulting Services.
Who are 3XO's main competitors?
Broad incumbents on record are Deloitte Human Capital, Accenture, PwC People & Organisation and McKinsey People & Organizational Performance. Direct peers are Willis Towers Watson (WTW), Korn Ferry, Aon, Mercer and KPMG People & Change (incorporating Hay Group). HR Path is listed as an emerging player.
Does 3XO have an API?
No public API is recorded for 3XO.