What carac does

carac TV is a private Swiss direct-to-consumer television broadcaster operating a single channel ("carac 1") targeted exclusively at the French-speaking region of Switzerland (Suisse romande). The service delivers a traditional broadcast-style programming schedule adapted to a web-based streaming platform, offering live linear streaming, a video-on-demand replay library, a program grid, and a catalog of original or curated shows ("émissions"). Content is distributed directly to viewers via the carac.tv website, with additional distribution across multiple supports (devices/platforms) referenced on the site.

Underlying technology is a standard web streaming stack — live linear streaming, video-on-demand replay, and a program-grid frontend — built without any disclosed proprietary technology, patents, or AI features. No mobile app, SDK, API, or developer platform is present; the only public surface is the consumer-facing website.

The business model is advertising-funded. carac does not sell advertising directly; advertiser contacts and sales are handled by Media One, an external media agency with offices in Geneva and Crissier, Switzerland. There is no subscription, transactional, or licensing revenue disclosed, no publicly disclosed pricing, and no enterprise or B2B customer relationships beyond the Media One advertising partnership. Ownership, headcount, management, and financing are not disclosed in the available source material.

Name

carac

Website

https://carac.tv

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

carac TV is a private Swiss web-based television channel serving French-speaking Switzerland (Suisse romande) with live streaming, on-demand replays, and a program grid, funded entirely by advertising sold through Media One agency.

Ownership category

akta.pro rank

Product category

Regional Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)

akta.pro secondary industry

Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)

Keywords

• Broadcast television
• Live video streaming
• Video on demand
• Regional broadcasting
• Television advertising

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Advertising: carac generates revenue through advertising sales, offering businesses the opportunity to advertise on the channel. Contact is managed through Media One advertising agency.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

carac TV is a regional French-language Swiss television broadcaster that delivers a live TV channel (carac 1), video-on-demand replays, a programming schedule, and a catalog of original shows/emissions to viewers in Suisse romande. Content is distributed through the carac.tv streaming website, and the business is monetized by selling advertising airtime via the Media One agency in Geneva and Crissier.

Product overview

carac is a Swiss Romandie television streaming platform offering a unified service consisting of live TV channels (carac 1), video-on-demand replay content, a program schedule grid, and television shows/emissions. The platform also provides advertising services for businesses. Content is accessible across multiple devices and supports regions including Suisse romande.

Differentiator

Problem solved

Functional benefit

Products and services

• carac 1 (Live TV Channel) The primary live television channel of carac TV, broadcasting scheduled programming live to viewers in Suisse romande via the carac.tv website.
• Replay (Video on Demand) On-demand replay service providing viewers access to previously aired carac TV programs for catch-up viewing.
• Programme (Program Grid) Daily and weekly television programming schedule grid for the carac 1 channel, allowing viewers to browse current and upcoming shows.
• Émissions (Shows) Catalog of television shows and emissions produced or broadcast by carac, presented for on-platform viewing.
• Publicité (Advertising Services) Television advertising sales service offered to businesses that want to advertise on carac TV, with inquiries handled by the Media One advertising agency based in Geneva and Crissier.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• France 24: French state-funded 24/7 French-language news channel distributed globally via web, app, and CTV. Comparable as a streaming-first Francophone broadcaster targeting international French-speaking audiences.
• ARTE: Franco-German public cultural TV network with strong digital/streaming presence serving French-speaking European audiences. Comparable as a French-language streaming broadcaster but operates at much larger scale and broader geographic scope.
• TV5 Monde: Global Francophone public television network broadcasting French-language content across Europe, Africa, and beyond. Relevant as a broader French-language incumbent that competes for French-speaking Swiss viewers' attention and ad budgets.
• RMC Story / BFM TV (Altice France): Major French commercial free-to-air TV networks, available online with live streaming and replay. Relevant as larger competing French-language broadcasters extending reach via digital distribution.

Emerging players

• Molotov: French OTT platform aggregating live and on-demand French-language channels via app and web. Comparable as a streaming infrastructure/distribution layer for French-language TV content, including regional channels.

Direct peers

• Léman Bleu: Local Geneva-region TV channel serving the same French-speaking Swiss market via live streaming and VOD, with a similar local-content, advertising-funded model. Closest direct competitor in the Suisse romande regional broadcast space.
• RTS (Radio Télévision Suisse): Swiss public broadcaster operating French-language TV channels and digital platforms for the same Suisse romande audience carac targets. Most directly comparable on language, geography, and broadcast/mission, but at vastly larger scale as a public service incumbent.
• La Télé (La Télé Vaud): Canton of Vaud regional television delivering live broadcast, replay, and digital programming to French-speaking Swiss viewers. Operates an almost identical DTC local-TV + VOD model to carac.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/caractv

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about carac