Acuson

Name

Acuson

Legal name

Acuson Srl

Website

https://acuson.it

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Audiovisual System Integration

NAICS

Electronic and Precision Equipment Repair and Maintenance (8112)

akta.pro primary industry

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)

akta.pro secondary industries

Live Production Switching & Routing (Vision Mixers, Routers) (MPAHAKAE), Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)

Keywords

• Audiovisual system integration
• Multimedia installations
• Professional AV equipment rental
• Event production services
• Simultaneous interpretation systems

Headquarters

HQ city

Torino

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales

Revenue model

1. System Integration Projects: Custom design, installation, and commissioning of multimedia systems for permanent installations in museums, corporate headquarters, conference facilities, and theaters. Projects are typically one-time engagements with significant customization.
2. Equipment Rental Service: Rental of professional audio-visual equipment including projectors, LED screens, audio systems, conference equipment, lighting, and video production gear, with optional personnel assistance during events.
3. Consulting & Design Services: Pre-project consulting, system design, and technical advisory services to support clients in budget planning and solution specification.
4. Maintenance & Support Services: Ongoing technical support and maintenance services for installed systems, including remote control and monitoring capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Acuson Srl is a Turin-based audiovisual system integrator that designs, integrates, and manages professional multimedia installations, AV equipment rentals, and event production for museums, theaters, corporate clients, and live events. The company delivers both permanent installations and temporary setups by combining video projection, LED screens, audio, lighting, simultaneous interpretation, and AV control systems, and provides on-site production and technical direction for events.

Product overview

Acuson is a professional audiovisual system integrator founded in 1978 in Turin, Italy, operating as a single integrated business rather than a platform-plus-modules architecture. The company offers two interconnected portfolios: (1) a comprehensive equipment rental service providing professional AV equipment including videoproiettori (video projectors from 3,000-20,000 lumens), schermi LED (modular LED screens with pixel pitches from 2.6mm to 37.5mm), audio systems (Meyer Sound line arrays and point sources, Soundcraft mixers), conference/interpretation systems, lighting rigs, video production gear, and monitors (17"-103"); and (2) system integration services encompassing temporary event installations, permanent museum/conference installations, and custom multimedia solutions. The equipment rental and integration services work together, as the company uses its rental inventory to fulfill project installations while also offering standalone equipment rental to clients who do not require full-service integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Permanent Multimedia Installation Services End-to-end design, supply, integration, and support of permanent multimedia installations for museums, theaters, corporate HQs, and cultural venues, combining projection, LED screens, audio, lighting, and control systems.
• Temporary Multimedia Installation Services Design and deployment of temporary multimedia setups for events, exhibitions, conferences, and short-duration installations, using the company's rental equipment catalog.
• Professional AV Equipment Rental Rental of professional audiovisual equipment — including video projectors, LED screens, audio systems, lighting, simultaneous interpretation and conference systems, video control systems, and monitors — for events and temporary installations.
• Event Production and Direction Services On-site production, technical direction, and management of live events, conferences, and conventions, leveraging the company's integrated AV equipment and technical staff.
• Video Production Services Video production services delivered as part of the company's multimedia and event offerings, supporting corporate, cultural, and live-event clients.

Quantifiable outcome

• 51 video projections in single museum installation
• +2 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Solotech: Canadian-headquartered AV production and integration company serving live events, corporate, and cultural markets with audio, video, and lighting. Mirrors Acuson's combined rental + integration model and is a direct competitor for premium European projects.
• Creative Technology (CT): European-based AV and broadcast integration specialist with strong presence in live events, corporate shows, and permanent installations. Directly comparable on multinational touring-event projects and high-end fixed installations.
• Video Progetti: Italian AV system integrator specializing in broadcast, corporate, and cultural installations, headquartered in Italy. Operates in the same domestic competitive set as Acuson with overlapping clients in museums and corporate HQ.
• Production Resource Group (PRG): Global provider of event production, equipment rental, and integrated AV services for live events, concerts, and corporate conventions. Directly overlaps with Acuson's rental business (Meyer Sound, LED screens, video direction) and event-production stream.
• Electrosonic: Global AV and multimedia system integrator with deep work in museums, corporate HQ, and control rooms. Closely matches Acuson's permanent-installation integration business and the high-complexity reference-job model.
• AVI-SPL: Largest AV systems integrator globally, delivering unified communications, video conferencing, and integrated AV for enterprise offices and venues. Highly comparable on corporate HQ and conferencing system integration work that Acuson performs for TIM, FCA, and others.

Broad incumbents

• NEP Group: Global broadcast and live-event AV services platform serving media, sports, and entertainment. Broader portfolio than Acuson but overlaps materially on live production, video routing/switching, and large-scale event infrastructure.
• Bose Professional: Professional audio equipment manufacturer and solution provider that competes with the Meyer Sound / Sennheiser hardware Acuson rents and integrates. Major incumbent in installed-sound for venues and corporate AV.
• Christie Digital: Manufacturer of professional projection, LED, and display systems, including projector models (Christie) featured in Acuson's rental catalog. Adjacent competitor on the equipment supply layer and integrator-led solutions for large venues and projection mapping.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/acuson

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acuson