The Lodge At Blue Lakes

What The Lodge At Blue Lakes does

The Lodge at Blue Lakes is an independent, privately-held resort operated by Royal Cove., LLC, located on the shores of Blue Lakes in Upper Lake, Lake County, California. The property features approximately 22 guest rooms organized into three categories — Waterfront Rooms, Mountainside Rooms, and Kitchenette Rooms — along with a private sandy beach, dock access, and outdoor amenities. The resort serves leisure travelers, families, couples, and small wedding parties seeking nature-based vacation experiences in Northern California's Mendocino National Forest region. Guest acquisition is conducted through direct website bookings via the WebRez reservation platform, phone reservations, and third-party OTAs including Expedia, Booking.com, and Hotels.com, with day-use passes distributed through Resort Pass marketplace.

The business model is a multi-stream hospitality operation. Primary revenue is generated from overnight accommodations, supplemented by watercraft rentals (electric boats and yachts, kayaks, paddleboards, hydrobikes), day-use passes priced at $28 per person and per dog, wedding and event venue packages, pet fees, and additional guest charges. The resort claims to operate one of Northern California's largest fleets of electric boats, which comply with the lake's no-wake policy and represent a differentiated recreational amenity. Wedding services range from intimate waterfront packages (6-room minimum, 2-night stay, up to 40 guests) to full-venue buyouts (22-room minimum, 2-night stay, 50-100 person capacity).

The company is privately held with no disclosed funding, no parent organization, and no public trading. As of 2024, guest reviews reference a new owner identified as 'Charlie', and a hotel management contact (Steven Lambert) suggests professional third-party management involvement. Headcount is approximately 7 employees, indicating lean operations. There is no disclosed revenue, no AI/ML capabilities, and no proprietary technology beyond the WebRez booking integration. The resort has accumulated an 'Excellent' rating on TripAdvisor based on 354 reviews and self-positions as the '#1 Nature Destination in Blue Lakes California.'

Name

The Lodge At Blue Lakes

Legal name

Royal Cove., LLC dba the Lodge at Blue Lakes

Website

https://thelodgeatbluelakes.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Lodge at Blue Lakes is an independent lakefront resort in Upper Lake, California, offering ~22 waterfront, mountainside, and kitchenette rooms plus electric boat rentals, wedding venue packages, and day-use passes to leisure travelers, families, and small event groups in Lake County.

Ownership category

akta.pro rank

Product category

Resort and Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Mountain & Wilderness Lodges (THAAAHAE)

akta.pro secondary industries

Mountain & Alpine Lodges (THAGAIAE), River & Wetland Lodges (Delta/Okavango-style) (THAGAIAG)

Keywords

• Lakefront resort accommodations
• Watercraft rental services
• Wedding venue hosting
• Nature-based hospitality
• Day use lake access

Headquarters

HQ city

Upper Lake

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Hotel Accommodations: The resort generates primary revenue through overnight room bookings across various room categories including Waterfront Rooms (King Suite, Waterfront Jacuzzi Queen, King Room, 2 Queens, 2 Doubles), Mountainside Rooms (Deluxe Jacuzzi King, standard King, 2 Queens, 2 Doubles), and Kitchenette Rooms (1 Queen, 2 Doubles). Pricing varies by room type with standard check-in at 3PM and check-out at 11AM.
2. Day Use Passes: The resort offers day passes for non-overnight visitors to enjoy lake access, swimming, beach areas, and limited amenities. Day passes are priced at $28 per person and $28 per dog per day.
3. Watercraft Rentals: Revenue generated from renting boats (electric pontoons, yachts), kayaks, stand-up paddleboards, hydrobikes, and other watercraft to guests. Security deposit of $500 is collected for boat rentals.
4. Wedding and Event Services: The resort offers wedding venue packages including Full Venue Wedding Buyout (22 rooms minimum, 2-night stay), Waterfront Wedding Venue Package (6 rooms minimum, 2-night stay), and Rustic Wedding Venue Package. Packages include ceremony/reception space, tables, chairs, bartender services, and hosted bar.
5. Pet Fees: Additional revenue from pet-friendly accommodations: $35+tax per dog per night for dogs under 50 lbs, $70+tax per dog per night for dogs 50-75 lbs. Maximum 2 dogs per room.
6. Additional Guest Fees: $25 fee plus tax per additional person (3 years and older) over base occupancy. Security deposit of $200 minimum required at check-in. Early check-in/late check-out fees may apply.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

The Lodge at Blue Lakes operates a nature-focused resort on the shores of Blue Lakes in Upper Lake, California, offering overnight accommodations across three room categories (Waterfront, Mountainside, and Kitchenette rooms), watercraft rentals including electric boats, kayaks, paddleboards, and hydrobikes, wedding and event hosting services, and day-use lake access passes for non-overnight visitors. The property surrounds guests with spring-fed lake waters and Mendocino National Forest mountain views, functioning as a leisure and event destination.

Product overview

The Lodge at Blue Lakes is a nature-focused resort and hospitality business offering lakefront accommodations across three room categories (Waterfront, Mountainside, and Kitchenette rooms), paired with outdoor recreational activities including electric boat rentals, kayaking, fishing, hydrobiking, hiking, and birdwatching. The property also functions as an event venue for weddings and provides day-use passes for visitors. Dining recommendations and wine tasting experiences in Lake County are offered as complementary services. The business operates on a traditional hospitality model with third-party booking integration via WebRez.

Differentiator

Problem solved

Functional benefit

Products and services

• Waterfront Rooms Lakeside accommodations offering direct views of Blue Lakes, available in multiple configurations including King Suite with kitchen, Jacuzzi Queen rooms, King Room, 2 Queens, and 2 Doubles. Targeted at leisure travelers seeking lake-view stays.
• Mountainside Rooms Peaceful accommodations with mountain views, featuring options including Deluxe King Jacuzzi rooms with gas fireplaces, standard King rooms, 2 Queens, 2 Doubles, and ADA-compliant rooms. For guests preferring forest and mountain scenery over direct lake views.
• Kitchenette Rooms Extended-stay accommodations with fully furnished kitchenettes, available in 1-Queen and 2-Double bed configurations. Designed for guests needing in-room cooking facilities for longer visits.
• Water Activities and Watercraft Rentals Rentals of electric boats and yachts (one of Northern California's largest electric boat fleets), kayaks, stand-up paddleboards, hydrobikes, go-floats, and fishing equipment. Includes swimming access and fishing trips on Blue Lakes. A $500 security deposit is required for boat rentals.
• On Land Activities Land-based recreational offerings including birdwatching, cycling on Konocti Regional Trails, and hiking trails in Lake County. Curated for nature and outdoor enthusiasts.
• Wedding and Event Packages Wedding venue services including Full Venue Buyout Package (22 rooms minimum, 2-night stay, tables/chairs for 50-100 guests), Waterfront Wedding Venue Package (6 rooms minimum, up to 40 guests), and Rustic Wedding Venue Package. Includes ceremony/reception spaces, bartender services, and hosted bar options.
• Day Use Pass Day-use access to lake amenities including swimming, beach access, docks, sunbathing, picnic areas, fishing from docks, and fish cleaning stations for non-overnight visitors. Priced at $28 per person and $28 per dog per day, available daily 9 AM to 6 PM.
• Dining and Wine Tasting Recommendations Curated local recommendations for Lake County restaurants and over 20 wineries including Beaver Creek, Brassfield Estate, Six Sigma Ranch, Cache Creek Vineyards, Boatique Winery, and Laujor Estate. Provides guests with farm-to-fork dining and wine tasting experiences in the surrounding region.

Quantifiable outcome

• Excellent rating on TripAdvisor based on 354 reviews
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor.

• Local Lake County Restaurants and EateriesminorOthersThe resort maintains a curated list of local dining recommendations across Lake County communities including Clearlake, Clearlake Oaks, Kelseyville, Lakeport, Nice, Lucerne, Upper Lake, and Middletown. Featured establishments include Boars Breath Restaurant, Kelsey Creek Brewing Company, Chalerm Thai Bistro, Blue Wing Saloon & Cafe, and others offering farm-to-fork experiences.
• Lake County WineriesminorOthersThe resort curates and promotes local Lake County wineries including Beaver Creek, Boatique Winery, Brassfield Estate Winery, Cache Creek Vineyards, Six Sigma Ranch and Winery, Laujor Estate Winery, and others for guest wine tasting experiences. Lake County is home to over 30 wineries and 9,000 acres of vineyards.
• Other Lake County Boat Rental ServicesminorOthersThe resort's blog section references other boat rental services in Lake County for activities beyond the lodge's offerings, including Braito's Buckingham Marina, Clear Lake Vista Resort, Konocti Vista Casino Resort and Marina, and Lake Pillsbury Resort and Marina.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lake Pillsbury Resort and Marina: Small lake resort in Mendocino National Forest offering cabins and boat rentals. Highly comparable in size, nature-lodge positioning, and boat-centric amenity mix to The Lodge At Blue Lakes, and explicitly cross-listed on The Lodge's own blog.
• Skylark Shores Resort: Lakefront cabin and RV resort on Clear Lake in Lake County with boat rentals and water activities. Closely comparable in product mix (cabin-style rooms, watercraft, lake access) and target customer to The Lodge At Blue Lakes.
• Edgewater Resort & RV Park: Family-run lakeside resort on Clear Lake in Lake County offering rooms, RV sites, and boat rentals. Competes directly for the same family leisure, swimming, and boat-rental demand as The Lodge At Blue Lakes within the same county.
• Konocti Vista Casino Resort and Marina: Lake County lakeside resort with marina, rooms, and event space. A larger direct competitor combining lodging, watercraft, and group/event hosting — the same product triad as The Lodge At Blue Lakes — but anchored on Clear Lake rather than Blue Lakes.
• Clear Lake Vista Resort: Direct regional peer offering lakefront lodging and boat rentals on Clear Lake in Lake County, California. Competes head-to-head for the same drive-in leisure travelers and water-sports seekers in the same county as The Lodge At Blue Lakes.
• Tallman Hotel: Boutique historic hotel in Upper Lake, Lake County, positioned for nature and wine-country leisure travelers. Operates in the same town and immediate catchment as The Lodge At Blue Lakes with a similar upscale-nature value proposition.

Broad incumbents

• Robinson Rancheria Resort & Casino: Large Lake County resort and casino offering lodging, dining, marina, and event venues. A broader incumbent with overlapping resort, event, and watercraft amenities but a much wider portfolio that draws from a regional pool including gaming guests.
• Holiday Inn Express & Suites Lakeport: Chain hotel option in the Lake County region catering to business and leisure travelers. Represents the standardized lodging alternative that competes for the same drive-in guest pool as The Lodge At Blue Lakes, with stronger distribution but weaker nature/experience positioning.

Regional players

• Featherbed Railroad Bed & Breakfast: Themed bed-and-breakfast inn in Lake County, California, offering unique-room lodging for leisure travelers. Competes for the same Northern California drive-in leisure traveler but on Clearlake Oaks rather than Blue Lakes, with a different amenity mix (no watercraft).
• Braito's Buckingham Marina: Lake County marina offering boat rentals, moorage, and limited lodging on Clear Lake. Comparable in watercraft-led experience and Lake County geography but with a narrower lodging offering than The Lodge At Blue Lakes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lodgebluelakes
• Instagraminstagram.com/thelodgeatbluelakes
• LinkedInlinkedin.com/company/the-lodge-at-blue-lakes

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Lodge At Blue Lakes