Aasra

What Aasra does

AASRA (All Arizona School Retirees Association) is a private, Arizona-based nonprofit membership association founded in 1950 (originally as the Southern Arizona Retired Teachers Association) and operating under its current name since 1988. The organization serves retired school employees in Arizona — including teachers, administrators, and support staff — providing pension protection through legislative advocacy, access to group-rate supplemental insurance, social community across 13 local units statewide, and a scholarship foundation for future educators. Its core mission is to monitor Arizona legislation affecting the Arizona State Retirement System (ASRS) and advocate for retirees' interests at the state legislature.

The organization's core offering is not a product in the conventional sense but rather an aggregated membership value proposition. AASRA generates revenue primarily through annual membership dues ($40/year for active/retired educators, $18/year for Friends of AASRA supporters) and an Automatic Dues Deduction (ADD) program that deducts $3.33/month ($3.83 in Pima County) directly from ASRS pension checks. The dominant economic engine is its distribution partnership with AMBA (Association Member Benefits Advisors), through which members access exclusive group-rate supplemental insurance products including dental, vision, life, long-term care, Medicare supplement, hospital indemnity, hearing plans, and emergency medical transport (via MASA), with the Ameritas Dental Network providing dental provider access. Membership acquisition is conducted through direct-to-consumer channels: online enrollment via aasra.org, phone-based enrollment at (877) 514-0660, printable mail-in applications, and word-of-mouth referrals facilitated by unit leaders.

AASRA operates from its Phoenix headquarters at 7250 North 16th Street, Suite 302, with a volunteer-driven leadership structure (President, Past President, Treasurer, Secretary, Co-Executive Director, Legislative Liaison) and 13 local units spanning Copper-Globe through Westside Phoenix. The technology stack is minimal — standard website infrastructure with no proprietary platform, no app, and no API — consistent with a small advocacy-focused nonprofit rather than a technology-enabled business. AASRA also operates the AASRA Scholarship Foundation as a 501(c)(3) sub-brand, awarding scholarships to students in Arizona colleges of education.

Name

Aasra

Legal name

All Arizona School Retirees Association

Website

https://aasra.org

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

101–250 employees

Short description

AASRA (All Arizona School Retirees Association) is an Arizona-based nonprofit membership association serving over 1,000 retired school employees with pension advocacy, group-rate supplemental insurance via AMBA, and community across 13 local units.

Ownership category

akta.pro rank

Product category

Retiree Membership Association

NAICS

Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139), Civic and Social Organizations (813410)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & PEO Group Health Plans (AHP/PEO-Sponsored) (FSAIAFAH)

Keywords

• Retired educator association
• Pension protection advocacy
• Supplemental insurance benefits
• Nonprofit membership organization
• Legislative advocacy services

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: AASRA generates revenue primarily through annual membership dues of $40/year for active/retired educators, and $18/year for Friends of AASRA (non-educator supporters). Additional revenue comes from Automatic Dues Deduction (ADD) program where $3.33 ($3.83 in Pima County) is deducted monthly from members' pension checks.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

AASRA is a membership-based nonprofit association that sells annual memberships ($40/year for retired Arizona school employees, $18/year for Friends of AASRA supporters) to provide pension-protection legislative advocacy, exclusive group-rate supplemental insurance products (dental, vision, life, long-term care, Medicare supplement) through AMBA, social networking via 13 local units across Arizona, scholarship funding for future educators, and emergency financial support via the Lois Snyder Fund.

Product overview

AASRA (All Arizona School Retirees Association) is a membership organization for retired school employees in Arizona, offering a portfolio of member benefits and advocacy services. The primary offering is supplemental insurance through partnership with AMBA, including dental, vision, life insurance, long-term care, Medicare supplement, and other policies. The organization also provides pension protection advocacy, legislative representation, scholarship funding for future educators, and social networking opportunities through 13 local units across Arizona.

Differentiator

Problem solved

Functional benefit

Brands

• AASRA Scholarship Foundation: A 501(C)(3) organization that awards scholarships to eligible students in colleges of education at state supported universities in Arizona

Products and services

• AASRA Membership with AMBA Supplemental Insurance Benefits

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• AMBA (Association Member Benefits Advisors)coreChannel Partner/ Reseller/ DistributorAMBA is AASRA's primary benefits partner, providing exclusive supplemental insurance products to AASRA members at group rates. Through this partnership, members access dental, vision, life insurance, long-term care, Medicare supplement, accident, cancer/heart/stroke, hospital indemnity, hearing plans, home healthcare, professional liability, ID protection, legal assistance, annuities, and medical transport coverage. AMBA handles enrollment, customer service, and policy administration for these benefits.
• MASA (Medical Access & Service Advantage)minorChannel Partner/ Reseller/ DistributorMASA provides emergency medical transportation plans to AASRA members through the AMBA partnership. Plans cover ground ambulance and air transport services with no deductibles, co-pays, or dollar limits. Members are protected from potentially thousands in transportation costs that Medicare may not cover.
• NRTA: AARP's Educator CommunityminorStrategic or Co-development PartnerAASRA collaborates with the National Retired Teachers Association (NRTA), now known as NRTA: AARP's Educator Community. This connection provides members with access to national advocacy resources, information sharing, and partnership opportunities for health care and pension advocacy.
• Arizona State Retirement System (ASRS)coreStrategic or Co-development PartnerAASRA works with ASRS to protect and strengthen the Arizona State Retirement System for current and future retirees. AASRA monitors legislation affecting ASRS and advocates for increased funding status and improved retiree benefits.
• Arizona Retirement Security Coalition (ARSC)coreStrategic or Co-development PartnerAASRA supports the efforts of ARSC to protect the Arizona State Retirement System's defined benefit pension plan. ARSC coordinates legislative advocacy across multiple organizations to defend public pensions.
• Delta Kappa GammaminorStrategic or Co-development PartnerAASRA partners with Delta Kappa Gamma for Legislative Awareness Day events. Delta Kappa Gamma is an international honor society for women educators. The joint events bring together both organizations to learn about legislative issues affecting education and retirement.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Association Member Benefits Advisors (AMBA): AMBA is AASRA's core insurance distribution partner, working with hundreds of associations to provide supplemental insurance to members. While a partner rather than competitor, AMBA's model is materially comparable as it monetizes association memberships via insurance products, much like AASRA's own benefit stack.
• ARSC (Arizona Retirement Security Coalition): ARSC is a coalition of Arizona organizations dedicated to protecting the Arizona State Retirement System, of which AASRA is a member. ARSC shares AASRA's pension-advocacy mission at a multi-organizational level, making it a direct coalition peer.
• Texas Retired Teachers Association (TRTA): TRTA is a statewide organization for Texas retired public education personnel, providing legislative advocacy, insurance products, and member benefits. Its structure, advocacy focus, and benefit offerings directly mirror AASRA's value proposition for Texas's analogous retiree base.
• California Retired Teachers Association (CalRTA): CalRTA is a state-level membership association serving California retired educators, providing advocacy, benefits, and community — the closest direct analog to AASRA's model. Both organizations are membership-funded, focused on pension protection, and offer supplemental insurance through association partnerships.
• Delta Kappa Gamma Society International: Delta Kappa Gamma is an honor society for women educators (active and retired) that AASRA partners with on Legislative Awareness Day. It overlaps with AASRA's educator-retiree target market and shares advocacy interests in education and retirement issues.

Emerging players

• National Retired Teachers Association (legacy): The legacy National Retired Teachers Association brand and infrastructure, now housed within AARP, represents the historical national equivalent of state-level bodies like AASRA. It is comparable as the national counterpart to AASRA's retiree-educator membership model.

Broad incumbents

• AARP: AARP is the dominant national membership organization for Americans 50+, providing advocacy, insurance products, and community engagement. It operates as the broad incumbent covering AASRA's segment at a national scale, and AASRA's own partner NRTA is part of AARP's educator community.
• NRTA: AARP's Educator Community: NRTA is AARP's educator-focused community serving retired educators nationally. As an existing AASRA partner and a larger national body, it competes for the same retiree-educator attention and offers an alternative national umbrella.
• National Education Association (NEA) Retired program: NEA Retired is the national retired-educator program under the National Education Association, providing advocacy, benefits, and resources to retired school employees nationwide. It competes with AASRA for the same educator-retiree persona and offers a national alternative.

Regional players

• Retired Public Employees Association: RPEA serves retired public employees in a different U.S. region with similar advocacy, benefits, and member services for retirees. It offers a useful structural analog to AASRA outside of Arizona.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aasra

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aasra