A Child of Mine

What A Child of Mine does

A Child of Mine is a UK registered charity (number 1152159) founded in 2013 and headquartered in Stafford, England, that supports families who have lost a baby or child of any age under any circumstance. Its core services include 1-to-1 emotional support, group support (Sunshine & Rainbows for children, Our Space for teenagers, Star Cafe, Mariposa Miscarriage Support, and Snowdrops), sibling support, alternative therapies, and training for healthcare professionals delivered from a parent's perspective. The organization also operates National Bereaved Parents Day as an annual awareness event and distributes information and guidance packs nationally.

The charity runs on a WordPress website with WooCommerce-powered e-commerce selling branded merchandise (pin badges, wristbands, notecards, pens, gift sets priced £1-£5), and accepts donations through JustGiving, PayPal, and a Monthly Memory recurring donation scheme. Fundraising is augmented by events such as the annual Charity Ball with tables of 10 priced at £460. The gtm motion is mission-driven and community-led: organic social media (Twitter, Facebook, Instagram), monthly newsletters, real-stories content, and national awareness campaigns drive engagement, while in-person and online video support groups deliver the actual service. The organization has 6 employees and operates with a small team supplemented by volunteers and a founder-led structure.

Revenue is not publicly disclosed and is generated through donations, fundraising, small merchandise sales, and event ticketing. The charity is independent, with no parent company or institutional investors, and has received modest grants such as the £3,500 from Atlanta Group in 2020. The addressable market is structurally significant — over 22,000 parents and carers in the UK experience child loss each year — but the organization's own reach and revenue remain limited to a local team with national influence.

Name

A Child of Mine

Legal name

A Child of Mine

Website

https://achildofmine.org.uk

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

A Child of Mine is a UK registered charity founded in 2013 that provides emotional support, practical guidance, and professional training to bereaved families who have lost a baby or child, operating from Stafford with a national footprint across the United Kingdom.

Ownership category

akta.pro rank

Product category

Child Bereavement Support Services

NAICS

Child and Youth Services (624110), Individual and Family Services (6241), Other Individual and Family Services (624190), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300)

akta.pro primary industry

Bereavement & Grief Support Services (Family Aftercare) (HSABAFAI)

akta.pro secondary industries

Family Resource Centers & Wraparound Support Services (EDACALAH), Mental Health & Infant/Early Childhood Consultation (0–5) (EDACAFAO)

Keywords

• Child bereavement support
• Bereaved family services
• Baby loss support
• Professional bereavement training
• Charity awareness merchandise

Headquarters

HQ city

Stafford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: Charity receives donations through JustGiving platform, PayPal, and direct donations. Operates Monthly Memory Scheme for recurring donations.
2. Merchandise Sales: Sells branded merchandise including pin badges, wristbands, notecards, pens, and gift sets through e-commerce shop. Products priced between £1 and £5.
3. Event Ticketing: Organises and sells tickets to fundraising events such as charity balls. Charity Ball tables of 10 priced at £460.

Pricing tiers

Distribution channels4 records

Marketing channels7 records

Core offering

A Child of Mine is a UK registered charity that provides free bereavement support services to families who have lost a baby or child of any age, including one-to-one emotional support, group support programs, sibling support, publications, and information packs. In addition, the charity delivers parent-led training and education to healthcare professionals and sells branded awareness merchandise (pin badges, wristbands, notecards, pens, gift sets) via an online shop to fund its mission.

Product overview

A Child of Mine is a UK-based bereavement charity offering a combination of merchandise products and support services for families who have lost babies or children. The merchandise line includes awareness items such as pin badges (A Child of Mine Logo Pin Badge, Baby loss Awareness Pin, Bereaved parents' awareness pin), wristbands (Mother of an Angel, Father of an Angel), notecards (Dandelion, Snowdrop, Thank You Cards), bamboo pens, and gift sets. The support services encompass 1-to-1 support, group support programs (Star Cafe, Mariposa, Snowdrops, Sunshine & Rainbows, Our Space), sibling support, professional training from a parent's perspective, publications, and the annual National Bereaved Parents Day awareness event. The charity also maintains an online shop powered by WooCommerce for merchandise sales and accepts donations through PayPal and JustGiving.

Differentiator

Problem solved

Functional benefit

Brands

• Mariposa Miscarriage Support Group: A support group for families experiencing miscarriage loss
• Sunshine & Rainbows
• Our Space
• Star Cafe
• Snowdrops
• National Bereaved Parents Day

Products and services

• 1 to 1 Support Personalized one-to-one emotional support sessions for families who have lost a baby or child of any age.
• Group Support Peer support groups including Star Cafe, Mariposa Miscarriage Support, Snowdrops, Sunshine & Rainbows playgroup, and Our Space for teenagers.
• Sibling Support Specialized support services for siblings of children who have died, including playgroups and age-appropriate resources.
• Training for Professionals Training and education programs for healthcare professionals including midwives, nurses, doctors, and hospital staff, delivered from a bereaved parent's perspective.
• Publications (Information and Guidance Packs) Information and guidance packs distributed to bereaved families across the UK, containing practical information and support resources.
• A Child of Mine Logo Pin Badge Butterfly metal pin badge designed from the charity's logo with butterfly clip backing, individually wrapped, measuring 2 x 2.5 cms, sold at £2.00.
• Baby Loss Awareness Pin Metal pin badge for raising pregnancy and baby loss awareness, sold year-round at £2.00.
• Bereaved Parents' Awareness Pin First-in-awareness-ribbon design specially created by A Child of Mine representing awareness for bereaved parents, sold as a metal badge with butterfly clip.
• Mother of an Angel Wristbands Purple wristbands with the words 'Mother of an Angel' embossed around the band and ink-filled in white, sold at £1.00.
• Father of an Angel Wristbands White wristbands with the words 'Father of an Angel' embossed around the band and ink-filled in purple, sold at £1.00.
• Dandelion Notecards Pack of 5 notecards and envelopes with dandelion design, blank inside for personal messages, dimensions 150 x 150mm, sold at £3.00.
• Snowdrop Notecards Pack of 5 note cards and envelopes with snowdrop design, blank inside for personal messages, dimensions 150 x 150mm, sold at £3.00.
• Thank You Cards Pack of 5 thank you cards and envelopes, blank inside for personal messages, dimensions 150 x 150mm, sold at £3.00.
• A Child of Mine Bamboo Pens Bamboo black ink pens printed with the charity's logo, designed to help promote and raise awareness, sold at £1.50.
• Baby Loss Awareness Gift Set Gift set for baby loss awareness, available in blue, pink, and white colour options, sold at £5.00.
• Bereaved Parents Gift Set Gift set designed for bereaved parents, available in blue, pink, and white colour options.

Quantifiable outcome

• Supports families across Staffordshire and nationally through various support groups and services
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Severn TrentminorOthersCorporate partner shown in footer logo section of website, indicating financial or in-kind support.
• Fundraising RegulatorminorOthersRegistered with Fundraising Regulator, displaying their compliance badge on website.
• RedBoxWebminorOthersWebsite design partner credited for website development and maintenance.
• The CaravancoreStrategic or Co-development PartnerOfficial partner for The Caravan film created by David Willows and Dave Low. The powerful video about grief and child loss is used as part of their National Bereaved Parents Day campaign to help break the silence around baby loss.
• Dave LowcoreStrategic or Co-development PartnerCreative collaborator on The Caravan film, a powerful resource used in A Child of Mine's awareness campaigns.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xx.com/achildofmine
• Facebookfacebook.com/achildofmine
• Instagraminstagram.com/achildofmine
• LinkedInlinkedin.com/company/a-child-of-mine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A Child of Mine