A Common Thread, Inc.
A Common Thread, Inc. is a Los Angeles-based boutique commercial production company that produces television commercials, branded content, viral marketing, music videos, and documentary trailers for enterprise brand clients across automotive, travel, food and beverage, and other verticals, operating through a roster of 18+ directors and a regional US representative network.
- Company typePrivate
- Founded-
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What A Common Thread, Inc. does
A Common Thread, Inc. is a Los Angeles-based, privately held commercial production company operating in the 1–10 employee range. The company produces television commercials, branded content, viral marketing campaigns, music videos, and documentary trailers, connecting brands with consumers through visual storytelling. Its product portfolio includes core offerings in TV commercial and branded content production, supplemented by music video, documentary, and director reel/showreel sub-products.
The company's business model is project-based, generating one-time license fees per production engagement rather than recurring contracts. It serves enterprise brand clients across multiple verticals — automotive (Nissan, McLaren, Hyundai, Ford), travel and airlines (Travelocity, Southwest Airlines), food and beverage (McDonald's McCafe), consumer products (EOS), alcohol (Coors), and healthcare/nonprofit (Surrey Hospitals Foundation). Pricing is not publicly disclosed and varies by client, scope, and director talent. The company's primary go-to-market motion is enterprise field sales, executed through a curated roster of 18+ specialized directors and a regional representative network covering West Coast, Midwest, East Coast, and Texas, supplemented by a feature film representative and PR support via Artisans PR.
No core proprietary technology, AI/ML capabilities, patents, certifications, or funding rounds are disclosed. The company is founder-led by J.P. McMahon (Jay), Managing Partner, Co-Founder, and Executive Producer, who started his career as a Producer in New York City before establishing the firm in Los Angeles.
A Common Thread, Inc. firmographics
Firmographics- Name
- A Common Thread, Inc.
- Legal name
- A Common Thread, Inc.
- Website
- https://acommonthread.tv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- A Common Thread, Inc. is a Los Angeles-based boutique commercial production company that produces television commercials, branded content, viral marketing, music videos, and documentary trailers for enterprise brand clients across automotive, travel, food and beverage, and other verticals, operating through a roster of 18+ directors and a regional US representative network.
- Ownership category
- akta.pro rank
Where A Common Thread, Inc. is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
A Common Thread, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Production Services: Project-based production fees for creating television commercials, branded content, viral marketing campaigns, and visual media for brand clients. Revenue is generated on a per-project basis rather than recurring contracts.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
A Common Thread, Inc. product offering
Product offeringCore offering
A Common Thread, Inc. is a Los Angeles-based production company that creates television commercials, branded content, viral marketing campaigns, music videos, documentary trailers, and other visual media for brand clients and advertising agencies. The company produces this work through a roster of 18+ directors with diverse creative styles, then connects the resulting films to brands to build consumer engagement and brand positioning.
Product overview
A Common Thread, Inc. is a Los Angeles-based production company offering a unified portfolio of visual media services. The core offerings include Television Commercial Production, Branded Content, and Viral Marketing, supplemented by Director Reels/Showreels (individual director portfolios), Documentary Content (including 'Allie' and 'Precious Leader Woman'), and Music Video Production (such as the Parcels music video). The company connects brands with consumers through moving images, exploring shared thoughts, emotions, and experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- Television Commercial Production Creation of television commercials for brands and advertising agencies, directed by the company's roster of directors; designed to engage consumers and build brand positioning.
- Branded Content Custom visual media content designed to engage consumers and build brand positioning for client brands.
- Viral Marketing Marketing content designed to generate widespread online sharing and consumer engagement for brand clients.
- Music Video Production Music video production for artists, such as the Parcels music video featuring Milla Jovovich directed by Ben Howdeshell.
- Documentary Content Documentary-style productions including trailers and short films such as 'Allie' and 'Precious Leader Woman,' directed by directors on the company roster.
- Feature Film Representation Representation and facilitation of feature film projects through the company's dedicated feature film representative, James Kehoe, ESQ.
Companies that use A Common Thread, Inc.
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles1 record
A Common Thread, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
A Common Thread, Inc. partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and supporting.
- Gypsy (Midwest Representative)coreLaurel Dobose serves as the Midwest representative for A Common Thread, managing client relationships and project facilitation in the Midwest region.
- Artisans PRsupportingLinda Rosner at Artisans PR provides public relations support for the company, managing press inquiries and industry visibility.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
A Common Thread, Inc. competitors and assessment
Company assessmentDirect peers
- Prettybird: Los Angeles-based production company and director roster producing commercials, music videos, and branded content. Comparable to A Common Thread in commercial production focus, LA base, multi-director roster structure, and project-based revenue model serving major brands.
- Anonymous Content: Los Angeles-based commercial production company and director roster representing top-tier directors for TV commercials, branded content, and feature work. Directly comparable to A Common Thread in business model (project-based production, director-driven), client base (major brands and agencies), and geographic footprint.
- MJZ: Globally recognized commercial production company representing a roster of award-winning directors for TV commercials, branded content, and digital campaigns. Directly comparable to A Common Thread as a director-roster-based commercial production house serving major brands and agencies.
- Smuggler: Globally distributed commercial production company with offices in LA, NYC, London, and beyond, producing TV commercials, branded content, and feature films. Comparable to A Common Thread in director roster model, project-based commercial production, and global brand client base.
- Park Pictures: New York- and LA-based commercial production company producing TV commercials, branded content, and feature films via a roster of directors. Comparable to A Common Thread in commercial production focus, director-driven model, and major brand client work.
- Tool of North America: Los Angeles-based commercial production company producing commercials, branded content, and digital campaigns for major brands. Comparable to A Common Thread as an LA-based boutique commercial production house with a director roster serving enterprise brand clients.
- Radical Media: New York- and LA-based production company producing commercials, branded content, documentaries, and feature films. Directly comparable to A Common Thread across project types (TV spots, branded content, documentary trailers), director roster model, and enterprise brand clients.
- RSA Films: Long-established global commercial production company founded by Ridley Scott, producing television commercials, branded content, and feature films. Comparable to A Common Thread as a multi-director commercial production house serving major brands and agencies on project-based work.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
A Common Thread, Inc. social profiles
Digital presenceA Common Thread, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
A Common Thread, Inc. leadership team
Management profileNumber of profiles
Profiles1 record
A Common Thread, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A Common Thread, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A Common Thread, Inc.
What does A Common Thread, Inc. do?
A Common Thread, Inc. is a Los Angeles-based production company that creates television commercials, branded content, viral marketing campaigns, music videos, documentary trailers, and other visual media for brand clients and advertising agencies. The company produces this work through a roster of 18+ directors with diverse creative styles, then connects the resulting films to brands to build consumer engagement and brand positioning.
Is A Common Thread, Inc. a public or private company?
A Common Thread, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was A Common Thread, Inc. founded?
A Common Thread, Inc. was founded in -1. It employs 1 to 10 people.
Where is A Common Thread, Inc. based?
A Common Thread, Inc. is headquartered in Los Angeles, United States, in the North America region.
How does A Common Thread, Inc. make money?
One revenue line is on record: production Services.
Who are A Common Thread, Inc.'s main competitors?
Direct peers on record are Prettybird, Anonymous Content, MJZ, Smuggler, Park Pictures, Tool of North America, Radical Media and RSA Films.
Does A Common Thread, Inc. have an API?
No public API is recorded for A Common Thread, Inc..