ActiROUTE
ActiROUTE is a French state-approved organiser of road safety awareness courses, operating 450+ approved centres across France and serving 120,000+ individual drivers annually with point-recovery and compliance stages, supplemented by corporate eco-driving and GTA training.
- Company typePrivate
- Founded1992
- HeadquartersFontenay-le-Comte, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ActiROUTE does
ActiROUTE (legal entity ACTI-ROUTE SAS, headquartered in Fontenay-le-Comte, Vendée, France) is a state-approved organiser of road safety awareness courses in France, founded in 1992 and operating from a registered share capital of €500,000 with approximately 39 employees. The company's core product is the two-day (14-hour) certified stage de récupération de points, which allows French licence holders to recover up to four points on their driving licence without examination, alongside mandatory stages for probationary drivers, judicial composition stages, complementary penalty stages, and pure sensibilisation courses. Delivery is executed through a network of more than 450 Préfecture-approved training centres staffed by BAFM-certified instructors and psychologists, covering all French regions and major cities.
The platform is built around a direct-to-consumer booking flow: customers complete online registration in roughly three minutes, access a secure client portal for document transmission and dossier tracking, and rely on ActiROUTE to handle the full ANTS (Agence Nationale des Titres Sécurisés) point-reconstitution process. Course pricing ranges from €150 to €300 depending on city, period, and centre, with payment processed through Lyra Collect and supplemented by installment options (Alma 2x/3x/4x, PayPal 3x/4x, Apple Pay, Google Pay, bank transfer). Beyond the core B2C stages, ActiROUTE operates a B2B Formations line covering eco-driving, responsible driving, and Gestion Technique et Administrative (GTA) training for corporate fleets, and sits within the Institut de l'Éducation à la Mobilité (IE-MOB) ecosystem alongside Codapagos (high-school road safety content) and CEFR (driving school).
Commercial scale is meaningful but concentrated in France: ActiROUTE self-reports 120,000+ trainees per year, 10,260+ verified reviews at a 4.7/5 average, and positions itself as the #1 stage organiser in France. Distribution is entirely direct (website, toll-free phone, email), with no resellers or third-party channels, and the only adjacent geographies are the wholly French IE-MOB sister brands. The company is private, holds Qualiopi certification, is GDPR-compliant, and has no disclosed funding rounds or external institutional investors.
ActiROUTE firmographics
Firmographics- Name
- ActiROUTE
- Legal name
- ACTI-ROUTE SAS
- Website
- https://actiroute.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ActiROUTE is a French state-approved organiser of road safety awareness courses, operating 450+ approved centres across France and serving 120,000+ individual drivers annually with point-recovery and compliance stages, supplemented by corporate eco-driving and GTA training.
- Ownership category
- akta.pro rank
ActiROUTE industry classification
Industry- Product category
- Driver Education and Road Safety Training
- NAICS
- Automobile Driving Schools (611692)
- akta.pro primary industry
- Fleet Safety Management (Policies, Monitoring, Incident Prevention) (TLABAIAC)
Keywords
Where ActiROUTE is headquartered
LocationHeadquarters
- HQ city
- Fontenay-le-Comte
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
ActiROUTE business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Stage de récupération de points: One-time fee per participant for a 2-day (14-hour) certified road safety awareness course. The fee covers the full training, administrative dossier management with ANTS, and the potential recovery of up to 4 points. Stage prices range from €150 to €300 depending on location and date. Alma-powered installment payments (2x, 3x, or 4x interest-free) are available.
- Formation sécurité routière entreprise: Bespoke road safety prevention training for companies and professionals, covering topics such as eco-driving, responsible driving, and GTA management — billed separately from individual stage courses.
- Mandatory / judicial stages: Mandatory stages for young drivers (permis probatoire), penal composition stages, and complementary penalty stages — same pricing structure as voluntary courses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard stage de récupération de points — single 2-day course, up to 4 points recovered |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
ActiROUTE product offering
Product offeringCore offering
ActiROUTE organises and delivers state-approved road safety awareness courses (stages de sensibilisation à la sécurité routière) in France, enabling drivers to recover up to 4 points on their driving licence through 2-day (14-hour) certified programmes led by BAFM-certified instructors and psychologists. The company operates a network of 450+ approved centres across all French regions and handles end-to-end administrative dossier management with the French ANTS point-reconstitution system via a secure online customer portal.
Product overview
ActiROUTE is a unified platform offering road safety awareness courses in France, centered on a network of 450+ state-approved centers delivering courses across the country. The core offering consists of point-recovery courses (stages de récupération de points), including voluntary recovery, probationary-mandatory, judicial-composition, and complementary-penalty courses, all running over 2 consecutive days (14 hours) and allowing drivers to recover up to 4 points per year. These are supplemented by professional training programs (sécurité routière entreprise, conduite responsable, éco-conduite, GTA) for businesses. An editorial blog, Le Guide Actiroute, provides informational content on legislation, safety, and road innovations. All services share a common brand, registration infrastructure, and administrative management platform (ANTS integration, client portal, secure document handling).
Differentiator
Problem solved
Functional benefit
Brands
- ActiROUTE Stages: Road safety awareness courses for point recovery, including voluntary recovery stages, mandatory stages for probationary drivers, judicial awareness stages, and complementary penalty stages.
- ActiROUTE Formations
Products and services
- Stage de récupération de points volontaire Voluntary 2-day (14-hour) course allowing drivers to recover up to 4 points on their driving licence without examination, led by BAFM-certified instructors and a psychologist. Open to any licence holder who has lost points and not completed a course in the previous year.
- Stage obligatoire en permis probatoire Mandatory course for young/probationary drivers who have received Letter 48N from the French state requiring them to complete a course after a loss of points.
- Stage de sensibilisation à la sécurité routière Awareness course typically imposed by court decision, focused on road safety prevention without point recovery.
- Stage de composition pénale Course imposed as part of a penal composition procedure, meeting judicial requirements for road safety offences.
- Stage obligatoire en peine complémentaire Mandatory course imposed as a complementary criminal penalty, fulfilling court-ordered requirements.
- Formation sécurité routière entreprise Road safety prevention training offered to companies and professionals to help organisations reduce road risks in their workforce.
- Formation conduite responsable Responsible driving training aimed at promoting safe and aware driving behaviours for both individuals and professionals.
- Formation éco-conduite Eco-driving training focused on fuel-efficient and environmentally conscious driving techniques.
- Formation à la Gestion Technique et Administrative (GTA) Technical and administrative management training related to vehicle fleet operations and professional road use.
Quantifiable outcome
- Up to 4 points recovered per year per participant, within the legal maximum point ceiling
- +3 more outcomes
Companies that use ActiROUTE
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
ActiROUTE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
ActiROUTE partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Institut de l'Éducation à la Mobilité (IE-MOB)coreActiROUTE is part of the IE-MOB (Institut de l'Éducation à la Mobilité) group. IE-MOB operates a professional training centre (Centre de formation professionnel), Codapagos (road safety content in high schools), and CEFR (auto-école driving school). ActiROUTE appears as a subsidiary or sister brand within this ecosystem, sharing infrastructure, branding, and educational expertise. The group's websites (ie-mob.com, codapagos.com, autoecole-cefr.fr) are cross-linked and referenced as 'partner' organisations.
- CodapagosminorCodapagos is a road safety education platform aimed at high school students, operated by the IE-MOB group. It is co-promoted alongside ActiROUTE as part of the shared mobility education ecosystem.
- CEFR (auto-école)minorCEFR is a traditional driving school (école de conduite) operated within the IE-MOB group, cross-referenced alongside ActiROUTE as part of the shared driving education network.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
ActiROUTE competitors and assessment
Company assessmentDirect peers
- CER (Centres d'Éducation Routière): One of the largest traditional French driving-school networks (200+ centres), which also delivers agréé point-recovery and sensibilisation stages; directly comparable to ActiROUTE's 450-centre stage network in terms of regulatory approval, course delivery and target audience.
- Ornikar: French digital-first driving school that has expanded into road-safety awareness stages and point-recovery courses, competing head-on with ActiROUTE for both learner drivers and stage participants. Same regulatory category (stages agréés) and overlapping D2C booking funnel make it the most directly comparable peer.
- ECF (École de Conduite Française): Established nationwide French driving-school chain operating its own centres and agréé road-safety awareness stages; competes with ActiROUTE in both the B2C driving-licence funnel and the point-recovery stage market under the same Préfet-approved framework.
- En Voiture Simone: Online French driving education platform offering supervised learner-driver lessons and increasingly road-safety awareness content; competes for the same digital-native, search-driven French driver audience that ActiROUTE addresses through its stage offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
ActiROUTE social profiles
Digital presenceActiROUTE compliance and trust
Trust signalCompliance3 records
ActiROUTE financial estimates
Financial estimateRevenue estimate
Valuation estimate
ActiROUTE leadership team
Management profileNumber of profiles
Profiles1 record
ActiROUTE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ActiROUTE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ActiROUTE
What does ActiROUTE do?
ActiROUTE organises and delivers state-approved road safety awareness courses (stages de sensibilisation à la sécurité routière) in France, enabling drivers to recover up to 4 points on their driving licence through 2-day (14-hour) certified programmes led by BAFM-certified instructors and psychologists. The company operates a network of 450+ approved centres across all French regions and handles end-to-end administrative dossier management with the French ANTS point-reconstitution system via a secure online customer portal.
Is ActiROUTE a public or private company?
ActiROUTE is a private company. It is classified as unknown and is currently operating.
When was ActiROUTE founded?
ActiROUTE was founded in 1992. It employs 11 to 50 people.
Where is ActiROUTE based?
ActiROUTE is headquartered in Fontenay-le-Comte, France, in the Europe region.
How does ActiROUTE make money?
Three revenue lines are on record. Stage de récupération de points are the primary driver. The others are formation sécurité routière entreprise and mandatory / judicial stages.
Who are ActiROUTE's main competitors?
Direct peers on record are CER (Centres d'Éducation Routière), Ornikar, ECF (École de Conduite Française) and En Voiture Simone.
Does ActiROUTE have an API?
No public API is recorded for ActiROUTE.
What industry is ActiROUTE in?
ActiROUTE's product category is Driver Education and Road Safety Training. Its primary akta.pro industry code is TLABAIAC, Fleet Safety Management (Policies, Monitoring, Incident Prevention). Its NAICS code is 611692.