Adelaide Bariatric Centre
Adelaide Bariatric Centre is a private multidisciplinary specialist practice in South Australia offering surgical, endoscopic, and medical weight management services for adults with clinically severe obesity across eight locations.
- Company typePrivate
- Founded1995
- HeadquartersBedford Park, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Adelaide Bariatric Centre does
Adelaide Bariatric Centre is a private, multidisciplinary specialist medical practice headquartered in Norwood, South Australia, operating since 1995 as the first obesity clinic in Adelaide. The practice is registered as ABC Custodians Pty Ltd and operates from eight locations across South Australia, including consulting rooms at Norwood and Flinders Private Hospital (Bedford Park), and surgical lists at Ashford, Calvary North Adelaide, Burnside, Southern Fleurieu, and Wallaroo hospitals, plus a regional clinic in Victor Harbor. It treats adult patients with clinically severe obesity (BMI >35, or BMI 30-34.9 with metabolic disease) and offers a comprehensive portfolio of surgical, endoscopic, and medical weight management services.
The core service mix includes surgical procedures (sleeve gastrectomy, Roux-en-Y gastric bypass, adjustable gastric band, OAGB, SADI-S, robotic bariatric surgery using the Da Vinci Xi, and revisional surgery), endoscopic procedures (BIB/Orbera intragastric balloon, endoscopic sleeve gastroplasty, and the TORE procedure using Apollo Overstitch), and the ABC | Medical non-surgical weight management programme featuring GLP-1 medications and dietitian/lifestyle support. The team comprises 5 bariatric surgeons, a nurse practitioner, 2 dietitians, 2 GPs/lifestyle coaches, and support staff, with academic affiliations at Flinders Medical Centre and leadership roles in IFSO and ANZMOSS.
Revenue is generated through a mix of one-time surgical fees (out-of-pocket $4,500-$5,500 for insured patients or $23,000-$26,000 self-funded), a subscription 2-year aftercare programme ($3,800), ABC | Medical subscriptions, and Medicare-rebated consultations. Patients are acquired primarily through GP and specialist referrals and self-referrals. The practice has performed 4,000+ bariatric operations since 1995 and reports strong clinical outcomes (65-75% excess weight loss after gastric bypass, 80% resolution of metabolic syndrome, 75% Type II diabetes cure rate).
Adelaide Bariatric Centre firmographics
Firmographics- Name
- Adelaide Bariatric Centre
- Legal name
- ABC Custodians Pty Ltd
- Website
- https://adelaidebariatriccentre.com.au
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Adelaide Bariatric Centre is a private multidisciplinary specialist practice in South Australia offering surgical, endoscopic, and medical weight management services for adults with clinically severe obesity across eight locations.
- Ownership category
- akta.pro rank
Adelaide Bariatric Centre industry classification
Industry- Product category
- Bariatric and Metabolic Surgery
- NAICS
- Offices of Physicians (6211), Diet and Weight Reducing Centers (812191), Outpatient Care Centers (6214)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Obesity Medicine & Weight Management (HLAKADAL)
Keywords
Where Adelaide Bariatric Centre is headquartered
LocationHeadquarters
- HQ city
- Bedford Park
- HQ country
- Australia
- HQ region
- Oceania
Offices8 records
Markets served
Adelaide Bariatric Centre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Bariatric Surgery Services: Surgical procedures including gastric band, sleeve gastrectomy, gastric bypass, SADI-S, and revisional surgery. Revenue from insured patients (private health insurance covers bariatric procedures) and self-funded patients.
- Aftercare Programme: Aftercare programme covering 2 years post-surgery, costing $3,800. Bulk billed consultations with surgeon and GP for 2 years post-surgery.
- ABC Medical Weight Management: 3-month programme including bariatric physician sessions, dietitian visits, lifestyle/behavioural support, bioimpedance analysis, and CSIRO low carb diet book.
- Medical Consultations: Initial surgeon consultation $195 (Medicare rebate $84.15), GP consultation $95 (Medicare rebate $42.85), surgeon follow-up $100 (Medicare rebate $42.30).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Initial surgeon consultation |
| Other | One time/ perpetual license | Private health insured patients |
| One time/ perpetual license | One time/ perpetual license | Self-funded patients |
| Subscription | Multi-year contract | After care programme |
| Other | Pay-as-you-go | GP consultation (post 2 years) |
| Other | Pay-as-you-go | Surgeon consultation (post 2 years) |
| Subscription | Monthly | Multivitamins |
| Usage-based | Pay-as-you-go | Vitamin B12 injections |
| Subscription | Multi-year contract | ABC Medical 3-month programme |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Adelaide Bariatric Centre product offering
Product offeringCore offering
Adelaide Bariatric Centre is a specialist medical practice delivering bariatric and metabolic surgical procedures (including sleeve gastrectomy, gastric bypass, adjustable gastric band, robotic bariatric surgery and revisional operations) along with endoscopic weight loss procedures (intragastric balloon, ESG, TORE) and a non-surgical medical weight management program (ABC | Medical). The practice combines surgeons, bariatric physicians, a nurse practitioner, dietitians, lifestyle coaches and bariatric nurses within a single multidisciplinary team, delivering initial consultation, surgery, and a 2-year aftercare program.
Product overview
Adelaide Bariatric Centre is a medical practice offering a comprehensive portfolio of bariatric and metabolic surgery services. The core offering includes surgical weight loss procedures (Sleeve Gastrectomy, Roux en Y Gastric Bypass, Adjustable Gastric Band, One Anastomosis Gastric Bypass, SADI-S, and Robotic Bariatric Surgery) as well as endoscopic procedures (Intragastric Balloon, Endoscopic Sleeve Gastroplasty, TORE Procedure). The centre also provides revisional surgery for patients with weight regain. Additionally, ABC | Medical offers non-surgical medical weight management including GLP-1 medications and lifestyle support. The practice emphasises a multidisciplinary approach combining bariatric physicians, dietitians, lifestyle coaches, and bariatric nurses.
Differentiator
Problem solved
Functional benefit
Brands
- ABC | Medical: Medical weight management service offering weight loss medications, lower carbohydrate dietary education and lifestyle and behavioural support.
Products and services
- Sleeve Gastrectomy A laparoscopic surgical procedure that removes approximately 90% of the stomach, leaving a 100ml sleeve-shaped stomach to restrict intake and reduce the hunger hormone ghrelin; offered to adult patients with clinically severe obesity.
- Roux-en-Y Gastric Bypass Combines restriction with malabsorption by creating a small gastric pouch connected to the small intestine; considered the gold standard weight control operation, achieving 65-75% excess weight loss.
- Adjustable Gastric Band A silicone band with an inflatable balloon placed around the upper stomach to create a small pouch, inducing early satiety and slowing gastric emptying.
- One Anastomosis Gastric Bypass (OAGB) An alternative form of gastric bypass (also called Omega Loop or mini gastric bypass) that is simpler to perform with shorter operating time but carries bile reflux risk.
- SADI-S Single Anastomosis Duodeno-Ileal Bypass with Sleeve Gastrectomy, a two-step procedure combining sleeve gastrectomy with intestinal bypass and showing greater weight loss than standard procedures.
- Robotic Bariatric Surgery Bariatric surgery performed using the Da Vinci Xi robotic system, offered by Adelaide Bariatric Centre surgeons who were the first in South Australia to perform robotic bariatric operations.
- Revisional Surgery Alternative or revision weight loss operations for patients who have experienced weight regain after previous bariatric surgery, including conversion of gastric bands to sleeves or bypasses.
- BIB/Orbera 6-Month Intragastric Balloon A non-surgical endoscopic procedure where a saline-filled balloon is placed in the stomach for up to 6 months to assist with weight loss through volume restriction.
- Endoscopic Sleeve Gastroplasty (ESG) A minimally invasive endoscopic procedure using suturing to reduce stomach size and volume by approximately 70% without surgical incisions.
- Overstitch Stomal Closure (TORE Procedure) Transoral Outlet Reduction (TORE) using the Apollo Overstitch System to reduce gastrojejunal outlet size after Roux-en-Y gastric bypass for additional weight loss following weight regain.
- 2-Year Aftercare Program A 2-year multidisciplinary post-surgery aftercare program priced at $3,800 (payable 2 weeks prior to surgery) covering bulk-billed surgeon and GP consultations for 2 years post-surgery.
- ABC | Medical Weight Management Program A 3-month medical weight loss program including bariatric physician sessions, dietitian visits, lifestyle/behavioural support, bioimpedance analysis at week 1 and 12, and a CSIRO low carb recipe book.
Quantifiable outcome
- 80% resolution of Metabolic Syndrome
- +7 more outcomes
Companies that use Adelaide Bariatric Centre
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles3 records
Adelaide Bariatric Centre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Adelaide Bariatric Centre partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Bariatric Surgery RegistrycoreAdelaide Bariatric Centre is a leading contributor to the Bariatric Surgery Registry. This helps gather de-identified information to assist in research and development. The registry is hosted by Monash University.
- International Federation for the Surgery of Obesity (IFSO)coreProfessor Lilian Kow is President of IFSO (global). ADFSB is a leading member society, contributing to international standards and research in bariatric surgery.
- Australian and New Zealand Metabolic and Obesity Surgery Society (ANZMOSS)coreADFSB clinicians hold leadership positions including past president and president elect. Active participation in national meetings and research.
- Flinders Medical CentrecoreDr Jacob Chisholm performs public hospital bariatric surgery at Flinders Medical Centre and was appointed chief surgical resident there in 2008, becoming consultant surgeon in 2010.
- Southern Adelaide Local Health Network (SALHN)coreProfessor Lilian Kow serves as Clinical Director of GI Surgery and Head of Bariatric Surgery for SALHN at Flinders Medical Centre.
- Southern Fleurieu Health ServiceminorDr Chisholm operates from Southern Fleurieu Health Service Hospital in Victor Harbor, providing surgical services to regional patients.
- Wallaroo HospitalminorDr Chisholm provides consulting clinic and operating list at Wallaroo Hospital monthly, serving rural patients in the region.
Scale indicators9 records
Recent moves7 records
Expansion highlights4 records
Adelaide Bariatric Centre competitors and assessment
Company assessmentDirect peers
- Advance Surgical (Perth): Western Australian specialist surgical practice with a bariatric surgery arm offering sleeve gastrectomy, gastric bypass, and revisional procedures. Comparable in surgeon-led private practice structure and procedure breadth.
- The Bariatric Group: Australian multi-site bariatric surgery practice offering sleeve, bypass, band, and revisional procedures. Most direct Australian private-practice competitor to Adelaide Bariatric Centre in scope, team model, and patient profile.
- Sydney Bariatric Clinic: Sydney-based bariatric surgery practice offering laparoscopic and revisional bariatric procedures. Directly comparable in service mix (sleeve, bypass, band) and private-practice delivery model.
- Bariatric Solutions (Brisbane): Queensland-based bariatric surgery clinic offering gastric sleeve, bypass, and revisional surgery. Comparable in private-practice model, full procedure portfolio, and multidisciplinary aftercare programme.
Emerging players
- Juniper (by Eucalyptus): Direct-to-consumer GLP-1 and lifestyle weight-loss programme. Comparable as a non-surgical alternative that competes for the same patient demographic at the top of the bariatric funnel.
- Eucalyptus: Australian digital health platform offering telehealth weight management (Juniper, Pilot, Moshy brands). Comparable as a competing channel for medical/GLP-1 weight management that ABC launched ABC Medical to address.
Broad incumbents
- Healthscope: Large Australian private hospital operator (operates Flinders Private Hospital where ABC performs surgery). Comparable as a hospital partner and as a broader incumbent offering bariatric services at its own facilities.
- Ramsay Health Care: Australia's largest private hospital operator, running bariatric surgery across multiple sites. Comparable as a major channel for surgical delivery and a potential consolidator of independent bariatric practices like Adelaide Bariatric Centre.
- Cleveland Clinic Bariatric & Metabolic Institute: Internationally recognised multi-surgeon bariatric centre offering full surgical and endoscopic portfolio. Comparable as a peer in scope (robotic, endoscopic, revisional) and as a quality benchmark that ABC's outcomes are calibrated against.
Regional players
- Flinders Medical Centre (SALHN): South Australian public hospital where ABC's surgeons hold public appointments and perform bariatric surgery. Comparable in clinical activity and patient cohort but operates as a public, not private, provider.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Adelaide Bariatric Centre social profiles
Digital presenceAdelaide Bariatric Centre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adelaide Bariatric Centre leadership team
Management profileNumber of profiles
Profiles9 records
Adelaide Bariatric Centre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adelaide Bariatric Centre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adelaide Bariatric Centre
What does Adelaide Bariatric Centre do?
Adelaide Bariatric Centre is a specialist medical practice delivering bariatric and metabolic surgical procedures (including sleeve gastrectomy, gastric bypass, adjustable gastric band, robotic bariatric surgery and revisional operations) along with endoscopic weight loss procedures (intragastric balloon, ESG, TORE) and a non-surgical medical weight management program (ABC | Medical). The practice combines surgeons, bariatric physicians, a nurse practitioner, dietitians, lifestyle coaches and bariatric nurses within a single multidisciplinary team, delivering initial consultation, surgery, and a 2-year aftercare program.
Is Adelaide Bariatric Centre a public or private company?
Adelaide Bariatric Centre is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Adelaide Bariatric Centre founded?
Adelaide Bariatric Centre was founded in 1995. It employs 1 to 10 people.
Where is Adelaide Bariatric Centre based?
Adelaide Bariatric Centre is headquartered in Bedford Park, Australia, in the Oceania region.
How does Adelaide Bariatric Centre make money?
Four revenue lines are on record. Bariatric Surgery Services are the primary driver. The others are aftercare Programme, ABC Medical Weight Management and medical Consultations.
Who are Adelaide Bariatric Centre's main competitors?
Direct peers on record are Advance Surgical (Perth), The Bariatric Group, Sydney Bariatric Clinic and Bariatric Solutions (Brisbane). Emerging players are Juniper (by Eucalyptus) and Eucalyptus. Broad incumbents are Healthscope, Ramsay Health Care and Cleveland Clinic Bariatric & Metabolic Institute. Flinders Medical Centre (SALHN) is listed as a regional player.
Does Adelaide Bariatric Centre have an API?
No public API is recorded for Adelaide Bariatric Centre.
What industry is Adelaide Bariatric Centre in?
Adelaide Bariatric Centre's product category is Bariatric and Metabolic Surgery. Its primary akta.pro industry code is HLAKADAL, Obesity Medicine & Weight Management. Its NAICS code is 6211 and its SIC code is 8011.