Admiralty Primary School

What Admiralty Primary School does

Admiralty Primary School is a Singapore government primary school operating under the Ministry of Education (MOE), delivering nationally standardised primary education from Primary 1 through Primary 6 to children typically aged 7-12. Curriculum delivery spans English, Mathematics, Science, Mother Tongue Languages (Chinese, Malay, Tamil), Physical Education and Aesthetics, Character and Citizenship Education (CCE), and Student Management and Leadership. The school runs an extensive Co-Curricular Activities (CCA) programme across four categories — Games & Sports, Visual and Performing Arts, Clubs & Societies, and Uniform Groups (Brownies, Scouts) — with multiple SYF Certificates of Distinction and sustained uniform-group Gold awards (Frank Cooper Sands 2017-2025; Puan Noor Aishah 2017-2023).

The school's core technology platform is a 1:1 iPad programme for every student, supported by a structured Digital Literacy and Technological Skills (DLTS) framework that progresses from Microsoft Word at P1 through Excel at P3, video editing at P4, Code for Fun at P5, to AI for Fun at P6. The curriculum aligns with MOE's EdTech Masterplan 2030 and is paired with a Cyber Wellness Programme that develops safe digital citizenship. Auxiliary platforms include AI mBot and UBTECH Social Robotics modules, Micro:Bit-based design-and-innovation projects, and Google Sites e-portfolios used for secondary-school DSA applications.

The business model is non-commercial. As a Singapore government primary school, Admiralty Primary School is funded through MOE government allocation and does not collect commercial revenue or operate disclosed pricing. Student enrollment flows through MOE's centralised P1 Registration Exercise (with a Phase 2B pathway for parent volunteers contributing 40+ hours), and Direct School Admission (DSA) for talent areas such as Football, Badminton, Tchoukball, and Guzheng. Customer segments are strictly domestic Singapore residents aged 7-12, with parents and guardians engaged via the Parent Support Group and Parents Connect newsletter. The school has 22 employees per firmographic data, is PDPA-compliant, and sits within a state-owned education structure with no subsidiaries, parent company, or external shareholders.

Name

Admiralty Primary School

Legal name

Admiralty Primary School

Website

https://admiraltypri.moe.edu.sg

Company type

Public

Operating status

Operating

Headcount range

11–50 employees

Short description

Admiralty Primary School is a Singapore government primary school under the Ministry of Education, delivering P1-P6 education with a 1:1 iPad programme, structured CCAs, and an EdTech Masterplan 2030-aligned curriculum to enrolled students aged 7-12.

Ownership category

akta.pro rank

Product category

Primary Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Elementary Schools (EDAJAAAB)

akta.pro secondary industries

Learning Device Ecosystems & 1:1 Program Solutions (Devices, MDM, Charging) (EDAJAMAL), Instructional Delivery & Pedagogy (School-Led) (EDAJAFAB)

Keywords

• Primary education services
• Primary school curriculum
• Co-curricular activities
• Character citizenship education
• Student leadership development

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

1. MOE Government Funding: As a Singapore government primary school under the Ministry of Education, Admiralty Primary School is primarily funded through MOE government funding. The school does not operate a commercial revenue model.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Admiralty Primary School is a Singapore government primary school under the Ministry of Education (MOE) delivering six-year primary education (Primary 1 to Primary 6) to students aged 7-12. The school offers academic departments (English, Mathematics, Science, Mother Tongue Languages, PE & Aesthetics, ICT, CCE, Student Leadership) alongside a comprehensive Co-Curricular Activities (CCA) programme spanning Games & Sports, Visual & Performing Arts, Clubs & Societies, and Uniform Groups. Technology integration is central, with every student provided a personal iPad under the 1:1 iPad programme aligned to MOE's EdTech Masterplan 2030.

Product overview

Admiralty Primary School is a primary educational institution in Singapore offering a comprehensive educational programme spanning Primary 1 to Primary 6. The school provides a technology-enhanced curriculum through its dedicated ICT department aligned with MOE's EdTech Masterplan 2030, featuring 1:1 iPad access for all students. Academic programmes include English, Mathematics, Science, Mother Tongue Languages (Chinese, Malay, Tamil), Physical Education, Aesthetics, Character and Citizenship Education, and Student Management & Leadership. The school offers an extensive CCA programme across four categories: Games & Sports (Football, Wushu, Rope Skipping, Track & Field, Sports Club), Visual and Performing Arts (Choir, Dance ensembles, Guitar Ensemble, Guzheng Ensemble, Visual Arts), Clubs & Societies (Design & Innovation, ICT, English Language & Drama, Environmental Science), and Uniform Groups (Brownies, Scouts). The ICT curriculum progresses from Microsoft Word at P1 through Excel at P3, Video Editing at P4, Code for Fun at P5, to AI for Fun at P6.

Differentiator

Problem solved

Functional benefit

Products and services

• Information and Communications Technology (ICT) Programme

Quantifiable outcome

• Frank Cooper Sands Award Gold achieved consistently from 2017 to 2025
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Girl Guides Singapore (GGS)coreStrategic or Co-development Partner · 1 January 1997Brownies unit is a divisional unit of Girl Guides Singapore, part of a global movement covering 150 countries with strong foundation of 100 years in Singapore.
• National Environmental Agency (NEA)coreStrategic or Co-development PartnerNEA partners with the school for environmental education initiatives, helping students develop green habits and awareness of environmental sustainability issues.
• Waterways Watch Society (WWS)minorStrategic or Co-development PartnerExternal partner collaborating with the school on environmental education activities and programmes.
• North West Community Development Council (NWCDC)minorStrategic or Co-development PartnerCommunity partner supporting school activities and initiatives through the North West district community development efforts.
• Singapore Scout AssociationcoreStrategic or Co-development PartnerScout unit operates under The Singapore Scout Association's North Area, participating in Cub Scout Leadership Training Course and other association activities.
• Qihua Primary SchoolminorStrategic or Co-development PartnerCub Scouts joined hands with Qihua Primary School for Founder's Day Community Hike cum Litter Picking Activity.
• Ministry of Education (MOE)coreStrategic or Co-development PartnerAs a government primary school, Admiralty Primary operates under MOE's EdTech Masterplan 2030, EL 2020 Syllabus, and aligned curricula.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ahmad Ibrahim Primary School: A nearby MOE primary school in the Northwest serving a similar demographic. Directly comparable on business model (government funded), academic delivery, and CCA programme mix.
• Qihua Primary School: A direct peer MOE primary school in the same Northwest district. Admiralty's Scout unit has partnered with Qihua Primary for joint community activities, explicitly positioning it as a peer primary in the same operating environment with comparable MOE-aligned curriculum and CCA offerings.
• Rosyth School: A government primary school in a nearby Singapore neighbourhood, operating the same MOE-aligned P1-P6 model with comparable CCA breadth and uniformed-group programmes.
• Evergreen Primary School: A MOE primary school in the Northwest/Sembawang area offering directly comparable services: same funding model, same national curriculum, same P1 registration intake pathway, and similar CCA-driven holistic development emphasis.
• Huamin Primary School: Another MOE primary school in the same regional cluster, with similar scale, governance, and curriculum alignment. Directly comparable as a same-system peer for student enrollment competition and CCA benchmarking.
• Sembawang Primary School: Another MOE primary school adjacent to the school's catchment. Comparable in funding structure, programme breadth, and reliance on MOE P1 registration for enrollment.
• North Vista Primary School: Another MOE primary school in the Northwest district with the same government funding model, MOE-aligned curriculum, and CCA-centric programme design — directly comparable in scale, operating model, and target demographic.
• Woodlands Primary School: A nearby MOE primary school serving the same Woodlands planning area. Highly comparable on all dimensions: same funding model, same P1-P6 structure, same MOE curriculum, competing for the same parent catchment.
• Canberra Primary School: A neighbouring MOE primary school in the Sembawang/Canberra area of Singapore. Operates the same national primary education model with comparable student demographics, CCA offerings, and EdTech adoption.

Broad incumbents

• Singapore Ministry of Education (MOE) Primary Education Division: The national policy, funding, and curriculum authority that owns and oversees all Singapore government primary schools including Admiralty Primary. While not a competitor, it is the structural incumbent that defines the operating envelope (funding, syllabus, EdTech Masterplan, P1 registration) within which Admiralty Primary operates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ADPSAlumni
• Instagraminstagram.com/adpsalumni
• LinkedInlinkedin.com/company/admiralty-primary-school

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Admiralty Primary School