Academy of Family Physicians of Malaysia

What Academy of Family Physicians of Malaysia does

The Academy of Family Physicians of Malaysia (AFPM) is a non-profit professional medical association established in 1973 (originally as the College of General Practitioners of Malaysia, renamed in 1996) and registered with Malaysia's Registrar of Societies. Headquartered in Putrajaya at the Medical Academies Malaysia building, AFPM is the recognized professional body for family medicine practitioners in Malaysia, serving working general practitioners (GPs) seeking vocational training, recognized specialist qualifications, and continuing professional development (CPD). Its primary stakeholder recognition comes from Malaysia's Ministry of Health (MOH), which acknowledges the Graduate Certificate in Family Medicine (GCFM) qualification and facilitates placement of medical officers at community health clinics for training.

AFPM's core offering is a structured postgraduate training pathway: the two-year Graduate Certificate in Family Medicine (GCFM), the two-year Advanced Training in Family Medicine (ATFM), and the Conjoint MAFP/icFRACGP Examination administered in collaboration with the Royal Australian College of General Practitioners (RACGP). Successful candidates earn the icFRACGP qualification, registrable on Malaysia's National Specialist Register as a Family Medicine Specialist. Supporting this pathway are proprietary digital platforms — the Academy Information Management System (AIMS) for membership administration and the e-Learning Portal (eLMS) for course delivery — alongside the Workplace-Based Assessment (WBA) system for in-practice competency evaluation. Additional revenue-generating products include specialized short courses (Postgraduate Diploma in Dermatology, Certificate in Teaching of Family Medicine, Practical Orthopaedics, Certificate in STI/PrEP), the Malaysian Family Physician (MFP) journal jointly published with the Family Medicine Specialists' Association (FMSA), the Annual Scientific Conference (ASC), and a webinar/CME programme. AFPM operates Medibase Sdn. Bhd. as a wholly-owned subsidiary to assist in course delivery.

The revenue model is a hybrid of recurring membership and programme subscription fees plus one-time course and examination fees, priced in Malaysian Ringgit. GCFM local trainees pay RM8,000/year and foreign candidates RM10,000/year; ATFM costs RM14,000/year; specialized courses range from RM4,500 (STI/PrEP early-bird) to RM7,000 (Dermatology). The go-to-market motion is community-led: outreach occurs through the official website, email communications to members, the eLMS portal, and organized events (ASC, webinars), with applications submitted via personalized OneDrive folders managed by AFPM Secretariat. Customer segments are primarily individual working GPs in Malaysia (horizontal segmentation), with secondary segments including MOH-sponsored medical officers, training clinics hosting trainees, and doctors seeking CPD in specialty areas.

Name

Academy of Family Physicians of Malaysia

Legal name

Academy of Family Physicians of Malaysia

Website

https://afpm.org.my

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

AFPM is a non-profit professional medical association (founded 1973) that delivers the recognized postgraduate training pathway for family medicine specialists in Malaysia, offering GCFM, ATFM, and the Conjoint MAFP/icFRACGP examination in collaboration with RACGP, plus specialized short courses and CPD for working general practitioners.

Ownership category

akta.pro rank

Product category

Family Medicine Postgraduate Education and Credentialing

NAICS

Colleges, Universities, and Professional Schools (6113), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDANAIAA

Healthcare & Medical Licensure Exam Prep (USMLE/COMLEX, NCLEX, Dentistry, Pharmacy, PA)

Education/Tutoring & Test Preparation/Professional Certification & Licensure Exam Prep

SECONDARYEDAAALAC

Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy)

Education/Adult & Continuing Education/Professional Licensure & Continuing Professional Education (CE/CPE)

SECONDARYEDAGANAJ

Healthcare & Clinical Professional Development (CME/CE)

Education/Educational Publishing & Learning Content/Professional Development & Training Materials

Keywords

• Family medicine training
• Postgraduate medical education
• Vocational certification programmes
• Continuing professional development
• Professional medical association

Headquarters

HQ city

Putrajaya

HQ country

Malaysia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: Annual membership fees for doctors to join AFPM, with various membership categories and tiers.
2. GCFM Programme Fees: Graduate Certificate in Family Medicine is a 2-year programme with processing fee (RM500), 1st year fee (RM8,000 local / RM10,000 foreign), 2nd year fee (RM8,000 local / RM10,000 foreign), defer programme (RM500), repeat exam (RM600).
3. ATFM Programme Fees: Advanced Training in Family Medicine is a 2-year programme with processing fee (RM500), 1st year fee (RM14,000), 2nd year fee (RM14,000).
4. Conjoint Examination Fees: Part 1 and Part 2 examination fees with non-refundable processing fee of RM1,000 for Part 2.
5. Specialized Course Fees: Postgraduate Diploma in Dermatology (RM7,000), STI/PrEP Certificate (RM4,500 early-bird), Practical Orthopaedics courses, Certificate in Teaching in Family Medicine.
6. E-Store Sales: AFPM Souvenirs Store and AFPM Book Store sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

The Academy of Family Physicians of Malaysia (AFPM) delivers structured postgraduate training and credentialing for general practitioners in Malaysia. Its core offering is a sequential pathway of the Graduate Certificate in Family Medicine (GCFM, 2-year distance-learning programme), Advanced Training in Family Medicine (ATFM, 2-year programme with Workplace-Based Assessment), and the Conjoint MAFP/icFRACGP Examination conducted jointly with the Royal Australian College of General Practitioners, which qualifies successful candidates as Family Medicine Specialists registrable with Malaysia's National Specialist Register.

Product overview

The Academy of Family Physicians of Malaysia (AFPM) offers a comprehensive suite of education, training, and professional development products for family medicine practitioners. The core offering consists of a structured pathway: Graduate Certificate in Family Medicine (GCFM), followed by Advanced Training in Family Medicine (ATFM), culminating in the Conjoint MAFP/icFRACGP Examination that qualifies practitioners as Family Medicine Specialists. Additional specialized courses include Postgraduate Diploma in Dermatology, Certificate in Teaching of Family Medicine, Practical Orthopaedics, and Certificate in STI/PrEP. Supporting platforms include the AFPM e-Learning Portal (eLMS) for online learning, Academy Information Management System (AIMS) for membership, and Malaysian Family Physician journal for academic publishing. The organization also provides Workplace-Based Assessment (formerly QIP), webinars, CME programs, research grants, and hosts the Annual Scientific Conference.

Differentiator

Problem solved

Functional benefit

Products and services

• Graduate Certificate in Family Medicine (GCFM) A 2-year (four semesters) structured distance-learning programme for general practitioners designed to raise their level of knowledge, attitudes, practices and skills. Previously known as Diploma in Family Medicine (DFM).
• Advanced Training in Family Medicine (ATFM) A 2-year academic structured programme offered to trainees who have completed the GCFM Programme. Previously known as Advanced Training Program (ATP). Culminates in Conjoint MAFP/icFRACGP award in collaboration with RACGP.
• Conjoint MAFP/icFRACGP Examination Final competency assessment examination enabling GPs to be credentialed and registered in the National Specialist Register as Family Medicine Specialists. Consists of Part 1 (Applied Knowledge Test and Key Feature Problems) and Part 2 (Clinical Competency Examination).
• Postgraduate Diploma in Dermatology for Primary Care Physicians Distance learning course with 3 modular clinical workshops covering fundamentals to art of dermatology practice, including aesthetic medicine training.
• Certificate in Teaching of Family Medicine (CTFM) Structured training in fundamentals of medical education for family medicine teachers, trainers and assessors. Delivered via three distance-learning modules and three-day skills-building workshops.
• Practical Orthopaedics for General Practitioners Practical course for GPs to enhance orthopaedic skills in primary care setting, covering common orthopaedic disorders, soft tissue injections, and hands-on training.
• Certificate in Sexually Transmitted Infections and Pre-Exposure Prophylaxis (PrEP) Hybrid course on STI and PrEP for primary care physicians, conducted conjointly with Primary Care Clinical Sexually Transmitted Infections (TMSSTD), leading to Professional Certificate in Primary Care Clinical STI and PrEP.
• Workplace-Based Assessment (WBA) Assessment system for postgraduate training in Family Medicine, conducted in ATFM Year 1 and Year 2. Previously known as Quality Improvement Program (QIP). Includes Practice Visits and case-based discussion.
• AFPM e-Learning Portal (eLMS) Digital platform providing interactive e-learning experience for postgraduate Family Medicine education, integrating technology into teaching and learning.
• Academy Information Management System (AIMS) Membership information management system for AFPM member registration and administration.
• Malaysian Family Physician (MFP) Journal Official journal of AFPM, jointly published with Family Medicine Specialist Association (FMSA) of Malaysia. Published 3 issues per year with Online First section for early article publication.
• Malaysian Medical Repository (MyMedR) Medical repository for Malaysian family medicine resources and materials.
• AFPM Webinar Series Series of informative webinars aimed at equipping doctors with valuable knowledge and skills for primary care practice. Recordings available to members.
• AFPM Continuing Medical Education (CME) Continuing medical education programs and resources for healthcare professionals in family medicine.
• AFPM Souvenirs Store Online store for AFPM branded merchandise and souvenirs.
• AFPM Book Store Online store for AFPM publications and educational books.

Quantifiable outcome

• Graduates can be registered in National Specialist Register as Family Medicine Specialists upon meeting all criteria

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Royal Australian College of General Practitioners (RACGP)coreStrategic or Co-development PartnerAFPM has an ongoing collaboration with RACGP for the Conjoint MAFP/icFRACGP Examination. Successful candidates receive the International Conjoint Fellowship of RACGP (icFRACGP) qualification, which is registrable with Malaysia's National Specialist Register as Family Medicine Specialist. The icFRACGP award follows FRACGP criteria under the MOU between AFPM and RACGP.
• Family Medicine Specialists' Association Malaysia (FMSA)coreStrategic or Co-development PartnerAFPM and FMSA jointly publish the Malaysian Family Physician (MFP) journal, which is the official journal of AFPM. This academic collaboration supports research and publication in family medicine.
• Pfizer Upjohn (now Pfizer)minorStrategic or Co-development PartnerPfizer Upjohn signed an MOU for iMANAGE (Integrated Management of Non-Communicable Diseases for NGOs), a structured alliance of private healthcare providers to create an integrated healthcare programme with seven partners.
• Ministry of Health Malaysia (MOH)coreOthersMOH has recognized the GCFM Programme qualification and facilitates placement of medical officers to community health clinics for training. MOH employees are required to apply for Hadiah Latihan Persekutuan (HLP) for training sponsorship. AFPM is working with MOH Bahagian Latihan to streamline Family Medicine training alignment with MMC-SSR requirements.
• Medibase Sdn. Bhd.coreOthersMedibase Sdn. Bhd. is a wholly-owned subsidiary of AFPM formed to assist in providing education and training courses.

Scale indicators4 records

Recent moves10 records

Expansion highlights6 records

Emerging players

• Philippine Academy of Family Physicians: Philippine professional body running a Diploma in Family Medicine and PAFP board examinations. A regional emerging peer with similar specialty-certification offerings, providing a benchmark for AFPM's potential ASEAN expansion.
• Academy of Family Physicians of India: Indian family physician academy offering Fellowship and CME programmes. A larger-population regional peer whose vocational training structure (Fellowship by examination + CPD modules) parallels AFPM's GCFM-ATFM-Conjoint pathway.

Regional players

• Academy of Medicine of Malaysia: Co-located in the same Medical Academies Building in Putrajaya as AFPM. Specializes in specialist physician credentialing across disciplines; serves as a structural peer for AFPM's role within Malaysia's specialist training ecosystem.
• Malaysian Medical Association: Umbrella medical society for all Malaysian doctors, including GPs. Less specialized than AFPM but overlaps in CPD provision, conference organization, and government advocacy on primary care training.

Direct peers

• American Academy of Family Physicians: The largest US professional society for family physicians, offering CME, board certification prep, residency education, and the AAFP journal — directly comparable to AFPM's combination of GCFM/ATFM training, Conjoint Examination, and Malaysian Family Physician journal.
• Family Medicine Specialists' Association Malaysia: Malaysian sister body that co-publishes the Malaysian Family Physician journal with AFPM. Targets the same GP population and specialist register pathway; partial overlap in CPD and exam support makes it the closest domestic peer.
• Royal Australian College of General Practitioners: International strategic partner that co-runs the Conjoint MAFP/icFRACGP Examination. RACGP is the most directly comparable family physician professional body, offering the same vocational training pathway and specialist credentialing model that AFPM mirrors in Malaysia.
• College of Family Physicians Singapore: Singapore's national body for family physicians offering the FCFP examination, structured diploma programmes, and CME. Operates the same professional association + vocational training + specialist exam triad that AFPM uses in Malaysia.
• Royal College of General Practitioners: UK professional body for GPs with MRCGP examination as the licensing standard. Operates the same membership-plus-examination-plus-CME model that AFPM replicates at national scale, and is a benchmark for icFRACGP equivalence.
• College of Family Physicians of Canada: Canadian family physician credentialing body operating Certification in Family Medicine (CCFP) examination and Mainpro+ CME system. Closely parallel structure to AFPM: specialist certification, CPD tracking, and a peer-reviewed journal (Canadian Family Physician).

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/academy-of-family-physicians-malaysia

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Academy of Family Physicians of Malaysia