深圳爱帝宫母婴健康管理股份有限公司
Shenzhen Aidigong is a Hong Kong-listed premium maternity care center (月子中心) operator running 16 directly-operated branches across 5 Chinese cities, providing nurse-based postpartum confinement services — including baby care, mother recovery, customized nutrition, lactation support, and beauty — to affluent families and celebrity clientele, with stays typically priced 30,000–100,000+ RMB.
- Company typePublic
- Founded2006
- HeadquartersShenzhen, China
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 深圳爱帝宫母婴健康管理股份有限公司 does
深圳爱帝宫母婴健康管理股份有限公司 (Shenzhen Aidigong) is a premium postpartum care (月子中心) operator headquartered in Shenzhen, China. Founded in 2006 and listed on the Hong Kong Stock Exchange (stock code 00286), the company runs 16 directly-operated branches across five major cities — Shenzhen, Chengdu, Beijing, Xiamen, and Foshan. It targets affluent families, celebrities, politicians, and Forbes-listed individuals seeking professional, hotel-grade maternity confinement services.
The company's core offering is an integrated postpartum care program built on a differentiated nurse-based care model (护士护理制) using professionally trained nurses rather than traditional confinement nannies. Its service platform comprises six modules: baby care (宠爱宝宝), mother care (宠爱妈妈), customized nutrition meals (精致膳食) drawing on a library of 1,000+ recipes, Korean-style painless lactation services (无痛通乳), postpartum recovery and beauty (产康美体), and premium VIP concierge services (尊享礼遇). Operational consistency is enforced through a proprietary system of 1,300 detailed operating standards across 10 service areas, IBCLC-certified lactation consultants, and a four-constant environmental control system (四恒系统: constant temperature, oxygen, cleanliness, humidity) in postpartum rooms.
The business model is fundamentally B2C subscription-based: customers purchase multi-week to multi-month care packages (typical 26-100+ days) priced from approximately 30,000-100,000+ RMB depending on city, room tier, and service level (休养/专业/臻选/尊享 tiers). The company claims 60,000+ families served over 19 years, leverages celebrity endorsements for marketing, and operates a direct sales model with showroom visits and dedicated consultants; advance booking 3-6 months ahead is recommended. Distribution is purely physical/domestic China (no global footprint), with revenue streams tied entirely to per-stay service contracts rather than recurring SaaS-style revenue.
深圳爱帝宫母婴健康管理股份有限公司 firmographics
Firmographics- Name
- 深圳爱帝宫母婴健康管理股份有限公司
- Legal name
- 深圳爱帝宫母婴健康管理股份有限公司
- Website
- https://aidigong.com
- Company type
- Public
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shenzhen Aidigong is a Hong Kong-listed premium maternity care center (月子中心) operator running 16 directly-operated branches across 5 Chinese cities, providing nurse-based postpartum confinement services — including baby care, mother recovery, customized nutrition, lactation support, and beauty — to affluent families and celebrity clientele, with stays typically priced 30,000–100,000+ RMB.
- Ownership category
- akta.pro rank
深圳爱帝宫母婴健康管理股份有限公司 industry classification
Industry- Product category
- Postpartum Care Services
- NAICS
- Other Individual and Family Services (624190)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Lactation, Postpartum & Perinatal Support Services (HLAFAJAN)
Keywords
Where 深圳爱帝宫母婴健康管理股份有限公司 is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices16 records
Markets served
深圳爱帝宫母婴健康管理股份有限公司 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others
Revenue model
- Postpartum Care Accommodation Services: Monthly accommodation and care packages providing comprehensive postpartum care services including room rental, nursing care, nutrition meals, postpartum recovery treatments, and baby care. Service durations typically range from 26-100+ days.
- Customized Nutrition Meal Plans: Personalized月子餐 (postpartum meal) services tailored to mother's constitution and recovery stage, part of the accommodation package.
- Postpartum Recovery and Beauty Services: Additional产后修复 (postpartum recovery) and beauty treatments including breast management, body sculpting, skin care, and spa services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | 休养套餐 - Basic recovery package for postpartum mothers |
| Subscription | Multi-year contract | 专业套餐 - Professional care package with enhanced nursing services |
| Subscription | Multi-year contract | 臻选套餐 - Premium package with dedicated baby nursing team |
| Subscription | Multi-year contract | 尊享套餐 - Luxury package with premium environment and exclusive facilities |
| Subscription | Monthly | Basic Package - Entry level postpartum care |
| Unit Pricing | Monthly | 深圳南山粤海店 - 26-day service starting price |
| Unit Pricing | Monthly | 龙华大浪 area pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
深圳爱帝宫母婴健康管理股份有限公司 product offering
Product offeringCore offering
深圳爱帝宫母婴健康管理股份有限公司 operates a chain of premium maternity care centers (月子中心) providing comprehensive postpartum confinement services for new mothers and newborns across 16 directly-operated branches in 5 Chinese cities. Core services include 24-hour professional nurse-based infant care, personalized postpartum mother care, customized nutritional confinement meal plans, Korean-style painless lactation management, postpartum recovery and beauty treatments, and VIP concierge services. Service durations typically span 26-100+ days packaged in four tiers (休养套餐, 专业套餐, 臻选套餐, 尊享套餐) priced from approximately 30,000 RMB to over 100,000 RMB.
Product overview
爱帝宫 is a premium maternal and child health management company operating a chain of maternity care centers (月子中心) across China. The company offers a comprehensive service platform centered on the 爱帝宫月子中心 brand, providing integrated postpartum care through multiple service modules including 宠爱宝宝 (professional infant nursing), 宠爱妈妈 (postpartum mother care), 精致膳食 (customized nutritional meals), 无痛通乳 (Korean-style lactation services), and 产康美体 (postpartum recovery and beauty treatments). Additional premium services are offered through 尊享礼遇 (VIP privileges). The company operates 16 direct-branch facilities across five cities (Shenzhen, Chengdu, Beijing, Xiamen, Foshan), with different service tiers (休养套餐, 专业套餐, 臻选套餐, 尊享套餐) to meet varying family needs and budgets.
Differentiator
Problem solved
Functional benefit
Products and services
- 宠爱宝宝 (Baby Care Service)
Quantifiable outcome
- 60,000+ families served with high satisfaction
- +3 more outcomes
Companies that use 深圳爱帝宫母婴健康管理股份有限公司
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles2 records
深圳爱帝宫母婴健康管理股份有限公司 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
深圳爱帝宫母婴健康管理股份有限公司 partnerships and signals
Strategic signalScale indicators6 records
Recent moves7 records
Expansion highlights5 records
深圳爱帝宫母婴健康管理股份有限公司 competitors and assessment
Company assessmentDirect peers
- Weige Maternity Center (巍阁月子中心): Weige is a long-established premium postpartum care chain in China with a traditional-confinement-meets-modern-medicine service model. It competes with Aidigong in Tier-1 cities using multi-week residential packages with similar price points.
- U-Babe (优艾贝): U-Babe operates premium maternity care and postpartum recovery centers across major Chinese cities, with comparable nurse-based care models and full-service confinement offerings. It targets the same affluent urban demographic as Aidigong.
- Lange (琅悦): Lange is a regional chain of premium postpartum care centers operating primarily in eastern China. It offers comparable 28-day residential packages, nutrition meal programs, and postpartum recovery services aimed at middle-class-to-affluent urban mothers.
- Jinyuehui (金月汇): Jinyuehui operates a multi-city chain of maternity care centers in China offering standardized postpartum confinement, infant care, and recovery services. It competes with Aidigong at slightly lower price points while targeting the same urban professional demographic.
- Saint Bella (圣贝拉): Saint Bella is a direct competitor operating a chain of premium maternity care centers in China targeting affluent new mothers with hotel-style facilities and nurse-led care. It competes head-to-head with Aidigong in Tier-1 cities such as Shanghai, Hangzhou, and Shenzhen, with similar pricing tiers and celebrity-driven brand positioning.
- Xixi Maternal & Baby (喜喜母婴): Xixi is one of the earliest chain operators of postpartum care centers in China and is publicly listed, providing a comparable national-scale comparison to Aidigong. It offers similar multi-tier package services spanning maternity confinement, infant care, and postpartum recovery.
Broad incumbents
- Amcare (美中宜和): Amcare is a broader women's and children's healthcare group operating hospitals and clinics alongside maternity services. While its core is OB/GYN hospital care, it overlaps with Aidigong in premium maternal services and competes for affluent customers across the pregnancy-postpartum journey.
Regional players
- The Mama's House (Singapore): The Mama's House is a Singapore-based premium postpartum confinement center offering 24-hour nurse care and hotel-style facilities for affluent new mothers. It is relevant as a regional Asia comparator for the high-end maternity care model Aidigong operates in mainland China.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
深圳爱帝宫母婴健康管理股份有限公司 social profiles
Digital presence深圳爱帝宫母婴健康管理股份有限公司 financial estimates
Financial estimateRevenue estimate
Valuation estimate
深圳爱帝宫母婴健康管理股份有限公司 leadership team
Management profileNumber of profiles
深圳爱帝宫母婴健康管理股份有限公司 subsidiaries and ownership
Company hierarchySubsidiaries16 records
深圳爱帝宫母婴健康管理股份有限公司 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
深圳爱帝宫母婴健康管理股份有限公司 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 深圳爱帝宫母婴健康管理股份有限公司
What does 深圳爱帝宫母婴健康管理股份有限公司 do?
深圳爱帝宫母婴健康管理股份有限公司 operates a chain of premium maternity care centers (月子中心) providing comprehensive postpartum confinement services for new mothers and newborns across 16 directly-operated branches in 5 Chinese cities. Core services include 24-hour professional nurse-based infant care, personalized postpartum mother care, customized nutritional confinement meal plans, Korean-style painless lactation management, postpartum recovery and beauty treatments, and VIP concierge services. Service durations typically span 26-100+ days packaged in four tiers (休养套餐, 专业套餐, 臻选套餐, 尊享套餐) priced from approximately 30,000 RMB to over 100,000 RMB.
Is 深圳爱帝宫母婴健康管理股份有限公司 a public or private company?
深圳爱帝宫母婴健康管理股份有限公司 is a public company. It is classified as public and is currently operating.
When was 深圳爱帝宫母婴健康管理股份有限公司 founded?
深圳爱帝宫母婴健康管理股份有限公司 was founded in 2006. It employs 1 to 10 people.
Where is 深圳爱帝宫母婴健康管理股份有限公司 based?
深圳爱帝宫母婴健康管理股份有限公司 is headquartered in Shenzhen, China, in the Asia region.
How does 深圳爱帝宫母婴健康管理股份有限公司 make money?
Three revenue lines are on record. Postpartum Care Accommodation Services are the primary driver. The others are customized Nutrition Meal Plans and postpartum Recovery and Beauty Services.
Who are 深圳爱帝宫母婴健康管理股份有限公司's main competitors?
Direct peers on record are Weige Maternity Center (巍阁月子中心), U-Babe (优艾贝), Lange (琅悦), Jinyuehui (金月汇), Saint Bella (圣贝拉) and Xixi Maternal & Baby (喜喜母婴). Amcare (美中宜和) is listed as a broad incumbent. The Mama's House (Singapore) is listed as a regional player.
Does 深圳爱帝宫母婴健康管理股份有限公司 have an API?
No public API is recorded for 深圳爱帝宫母婴健康管理股份有限公司.
What industry is 深圳爱帝宫母婴健康管理股份有限公司 in?
深圳爱帝宫母婴健康管理股份有限公司's product category is Postpartum Care Services. Its primary akta.pro industry code is HLAFAJAN, Lactation, Postpartum & Perinatal Support Services. Its NAICS code is 624190 and its SIC code is 8050.