Akassia

Pearl Resorts (Akassia) operates two luxury 5-star Red Sea resorts in Marsa Alam, Egypt — SENTIDO Akassia Beach for families and Diamond Beach for adults 12+ — sharing a 500-metre beach, house reef, and Aqua Park, selling rooms, dining, and activities via All Inclusive and Ultra All Inclusive packages to international tourists.

Company typePrivate
Founded-
HeadquartersMarsa Alam, Egypt
Headcount11–50
GTM typeB2C
OfferingServices

What Akassia does

Pearl Resorts, the operating brand of Akassia, is a private luxury resort collection headquartered in Marsa Alam on the Red Sea coast of Egypt. The company operates two distinct 5-star properties sharing a 500-metre private beach and a celebrated house reef: SENTIDO Akassia Beach, a 200-room family-oriented resort with a kids' club and shared Aqua Park; and Diamond Beach, a 425-suite adults-and-teens (12+) Andalusian-inspired resort featuring swim-up suites and Maldives-style salt-water lagoon bungalows. Both resorts sit approximately 36 km from Marsa Alam International Airport.

The company's core technology and platform revolve around physical hospitality infrastructure — room categories (deluxe, swim-up suites, connected suites, Maldives lagoon rooms), shared amenities (Aqua Park, sports courts, spa, diving center), and a unified direct booking stack via pearl-resorts.com and the partner engine direct-book.com. A dedicated media gallery supplies high-resolution imagery for partner distribution.

Revenue is generated through room and suite rentals, food and beverage across multiple restaurants (Mediterranean, Egyptian, Andalusian, Steak House, Japanese, all-day buffets), recreational activities (diving, snorkeling, water sports, horse/camel riding, quad biking), and spa services. The commercial model bundles these via All Inclusive and premium Ultra All Inclusive packages, with pricing quote-based and not publicly disclosed. Go-to-market is direct-to-consumer targeting international tourists seeking Red Sea luxury, segmented by traveler type (families with children vs. adults/teens 12+).

Akassia firmographics

Firmographics

Name: Akassia
Legal name: Pearl Resorts
Website: https://akassia.com
Company type: Private
Operating status: Operating
Headcount range: 11–50 employees
Short description: Pearl Resorts (Akassia) operates two luxury 5-star Red Sea resorts in Marsa Alam, Egypt — SENTIDO Akassia Beach for families and Diamond Beach for adults 12+ — sharing a 500-metre beach, house reef, and Aqua Park, selling rooms, dining, and activities via All Inclusive and Ultra All Inclusive packages to international tourists.
Ownership category
akta.pro rank

Akassia industry classification

Industry

NAICS: Traveler Accommodation (7211), Other Traveler Accommodation (72119)
SIC: Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
akta.pro industry: PRIMARYTHAGACAA
Beachfront & Island Luxury Resorts
Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts
SECONDARYTHAGAKAG
Beach & Island All-Inclusive Resorts
Travel & Hospitality/Lodging & Accommodation/All-Inclusive Resorts
SECONDARYTHAGAKAB
Adults-Only All-Inclusive Resorts
Travel & Hospitality/Lodging & Accommodation/All-Inclusive Resorts
SECONDARYTHAGAKAA
Family & Kid-Friendly All-Inclusive Resorts
Travel & Hospitality/Lodging & Accommodation/All-Inclusive Resorts
SECONDARYTHAGAKAC
Luxury All-Inclusive Resorts
Travel & Hospitality/Lodging & Accommodation/All-Inclusive Resorts

Keywords

Luxury beach resorts
Red Sea hospitality
All-inclusive packages
House reef diving
Marsa Alam accommodation

Where Akassia is headquartered

Location

Headquarters

HQ city: Marsa Alam
HQ country: Egypt
HQ region: Africa

Offices1 record

Markets served

Akassia business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

Room and Suite Accommodations: Primary revenue from renting luxury hotel rooms, suites, and bungalows. Room categories include Swim-up Suites, Maldives Lagoon Rooms, Front Sea View Suites, and Connected Suites at Diamond Beach; deluxe rooms at SENTIDO Akassia Beach.
Food and Beverage: Revenue from multiple restaurants and bars including all-day buffets, à la carte dining (Mediterranean, Egyptian, Andalusian, Steak House, Japanese), and specialty dining experiences
All-Inclusive Packages: All Inclusive and Ultra All Inclusive packages bundling accommodation, meals, beverages, and activities
Experiences and Activities: Revenue from recreational activities including diving center, snorkeling, horse and camel riding, quad biking, water sports, and spa services

Pricing tiers

Model	Billing	Price
Subscription	Multi-year contract	All Inclusive Package - Full board with beverages
Subscription	Multi-year contract	Ultra All Inclusive Package - Premium luxury experience

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Akassia product offering

Product offering

Core offering

Akassia, doing business as Pearl Resorts, owns and operates two 5-star Red Sea beachfront resorts in Marsa Alam, Egypt — the family-oriented SENTIDO Akassia Beach (200 deluxe rooms) and the adults-and-teens-only Diamond Beach (425 suites and rooms). The company sells luxury room accommodations, multiple restaurant and bar dining experiences, recreational water activities, and bundled All Inclusive and Ultra All Inclusive packages to international tourists.

Product overview

Pearl Resorts operates a collection of two luxury resorts in Marsa Alam, Egypt: SENTIDO Akassia Beach (family-oriented, 200 deluxe rooms) and Diamond Beach (adults/teens 12+, 425 suites and rooms). Both resorts share a 500-metre sandy beach, house reef, Aqua Park, and sports courts. SENTIDO Akassia Beach features kids' club and family activities, while Diamond Beach offers Andalusian-inspired design with swim-up suites and Maldives lagoon bungalows. Dining options span multiple restaurants and bars across both properties, with All Inclusive and Ultra All Inclusive packages available.

Differentiator

Problem solved

Functional benefit

Brands

SENTIDO Akassia Beach: Family-oriented 5-star resort with 200 deluxe rooms, 500-metre sandy beach, house reef, kids' club, aqua park. Located in Marsa Alam, Red Sea, Egypt.
Diamond Beach

Quantifiable outcome

Two distinct resort atmospheres within one destination
+1 more outcomes

Companies that use Akassia

Customer profile

Segments2 records

Akassia technology and API

Technology

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Akassia partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Akassia competitors and assessment

Company assessment

Direct peers

Baron Palace Sahl Hasheesh: Upscale all-inclusive Red Sea resort in Egypt with private beach, reef, and multiple dining venues. Comparable product offering, F&B-inclusive packages, and Egyptian luxury leisure target market.
Rixos Premium Magawish Suites & Villas: All-inclusive luxury Red Sea resort in Hurghada with multiple room categories, aqua park, sports, and dive center. Highly comparable all-inclusive model and family/adults segmentation strategy in the Egyptian Red Sea.
Kempinski Soma Bay: Luxury beachfront resort on the Red Sea coast of Egypt. Comparable 5-star positioning, all-inclusive packages, diving/snorkeling amenities, and family-plus-adults traveler mix targeting similar European and Gulf source markets.
The Oberoi Beach Resort, Sahl Hasheesh: Luxury Red Sea resort in Egypt with beachfront, reef access, and premium all-inclusive offerings. Directly comparable in customer profile (international luxury leisure), product (beach + dive), and Egyptian operating environment.
Four Seasons Resort Sharm El Sheikh: Luxury Red Sea resort in Egypt with private beach, house reef, and multiple F&B concepts. Comparable luxury leisure guest, Egyptian destination positioning, and reef-led experiential proposition.

Emerging players

Soneva Jani: Ultra-luxury resort famous for over-water villas with private lagoon access. The Maldives lagoon bungalows at Diamond Beach are a product-format comparable targeting the same experiential luxury guest.
One&Only Reethi Rah: Ultra-luxury over-water bungalow and beachfront resort concept. Pearl Resorts' Maldives-inspired lagoon bungalows at Diamond Beach directly reference the One&Only over-water experience model at a more accessible price point.

Broad incumbents

TUI MAGIC LIFE (Egyptian Red Sea properties): International all-inclusive resort operator with multiple Egyptian Red Sea properties. Comparable all-inclusive pricing model, family/adults segmentation, and European source-market focus.
Jumeirah Al Naseem (Madinat Jumeirah complex): Luxury beachfront resort with multiple F&B outlets, spa, and aqua/water activities. Comparable luxury leisure product mix and multi-outlet F&B strategy though in a different geography (Dubai).

Regional players

Steigenberger Resort Alaya (El Gouna / Red Sea): Premium Red Sea resort in Egypt with adults-only and family zones. Comparable luxury positioning and all-inclusive structure though located in a different Red Sea enclave with different airport access.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Akassia financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Akassia leadership team

Management profile

Number of profiles

Akassia funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Akassia M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Akassia

What does Akassia do?

Is Akassia a public or private company?

Akassia is a private company. It is currently operating.

When was Akassia founded?

Akassia was founded in -1. It employs 11 to 50 people.

Where is Akassia based?

Akassia is headquartered in Marsa Alam, Egypt, in the Africa region.

How does Akassia make money?

Four revenue lines are on record. Room and Suite Accommodations are the primary driver. The others are food and Beverage, all-Inclusive Packages and experiences and Activities.

Who are Akassia's main competitors?

Direct peers on record are Baron Palace Sahl Hasheesh, Rixos Premium Magawish Suites & Villas, Kempinski Soma Bay, The Oberoi Beach Resort, Sahl Hasheesh and Four Seasons Resort Sharm El Sheikh. Emerging players are Soneva Jani and One&Only Reethi Rah. Broad incumbents are TUI MAGIC LIFE (Egyptian Red Sea properties) and Jumeirah Al Naseem (Madinat Jumeirah complex). Steigenberger Resort Alaya (El Gouna / Red Sea) is listed as a regional player.

Does Akassia have an API?

No public API is recorded for Akassia.

What industry is Akassia in?

Its primary akta.pro industry code is THAGACAA, Beachfront & Island Luxury Resorts, with a secondary code of THAGAKAG, Beach & Island All-Inclusive Resorts. Its NAICS code is 7211 and its SIC code is 7000.