Prosperty
Prosperty is a Greece-based PropTech firm operating an end-to-end real estate marketplace with proprietary AI and Big Data analytics, serving buyers, sellers, landlords, agents, developers, and institutional investors across Greece and Cyprus.
- Company typePrivate
- Founded2020
- HeadquartersAttikí, Greece
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Prosperty does
Prosperty is a Greece-based PropTech firm operating a digital-first, end-to-end real estate platform with operations spanning Greece and Cyprus. Founded in 2020 and headquartered in Gerakas (Athens), the company has grown to 101-250 employees across six physical offices (Athens, Thessaloniki, Heraklion, Rethymno, Patra, and Nicosia), serving a diverse customer base that includes property buyers, sellers, landlords, tenants, real estate agents, developers, institutional investors, high-net-worth individuals, Golden Visa applicants, and Greek-diaspora buyers. The firm's positioning as a one-stop real estate shop bundles property search, transaction management, financing, insurance, and investment-portfolio services through a single online platform and consultant network.
The platform is anchored by the Prosperty Marketplace (marketplace.theprosperty.com) and built on a proprietary computerized and information system that combines AI tools with Big Data analytics — drawing on Prosperty's own listings, transaction records, and public Greek authority (AADE) data — to generate property valuations, area market analytics, and buyer-property matching. Adjacent modules include Prosperty Luxury (bespoke high-end services), e-stegastiko (digital mortgage pre-approval in partnership with FinTHESIS, integrating four major Greek banks), ProΚαταβολή (an agent commission-advance service paying agents 80% of anticipated commission upon buyer-seller agreement), Investment & Portfolio Management (curating off-market properties aggregating over €900 million in value), home insurance with MAPFRE, and Prosperty Solutions (a B2B platform for developers). The firm also publishes data-driven real estate research and insights, recognized with a Gold Award at the AI & Data Awards 2026.
Prosperty monetizes through a hybrid transaction- and fee-based model. Core streams include commissions on buy/sell/rent transactions, listing fees on rental properties (one month's rent plus VAT), brokerage commissions from mortgage intermediation (licensed via FinTHESIS / Bank of Greece), insurance distribution fees, and management fees on premium investment portfolios. Its distribution combines a direct digital marketplace, a six-office physical network, a certified agent reseller channel, and bank referral partnerships (notably Eurobank for buyer access). External validation includes a 3rd-place ranking in LinkedIn's Top Startups 2024 in Europe. The company has raised a single disclosed funding round ($3.8M from Big Pi Ventures, Metavallon VC, and Velocity Partners in September 2021) and remains privately held, with Cyprus operations conducted through PROSPERTY R.E LTD and ROBURA LIMITED.
Prosperty firmographics
Firmographics- Name
- Prosperty
- Legal name
- Prosperty Single Member Private Company
- Website
- https://theprosperty.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Prosperty is a Greece-based PropTech firm operating an end-to-end real estate marketplace with proprietary AI and Big Data analytics, serving buyers, sellers, landlords, agents, developers, and institutional investors across Greece and Cyprus.
- Ownership category
- akta.pro rank
Prosperty industry classification
Industry- Product category
- Real Estate Services
- NAICS
- Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Mortgage Comparison, Marketplace & Rate-Shopping Platforms (FSALABAJ)
Keywords
Where Prosperty is headquartered
LocationHeadquarters
- HQ city
- Attikí
- HQ country
- Greece
- HQ region
- Europe
Offices6 records
Markets served
Prosperty business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Property Transaction Commission: Commission-based revenue from property buy/sell/rent transactions. Agents receive 80% commission advance (ProΚαταβολή) with the company retaining the remainder.
- Property Listing Fees: For rental property listings, providers pay one month's rent plus VAT for listing on the platform.
- Mortgage Brokerage Services: Partnership with FinTHESIS for mortgage pre-approval and brokerage services. Licensed intermediary by Bank of Greece.
- Insurance Services: Home insurance programs for owners and renters including building insurance, content insurance, and loss of rent coverage.
- Investment Portfolio Management: Premium investment property management services for institutional investors and high net worth individuals, accessing off-market properties exceeding €900 million in portfolio value.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Property Listing (Rental) |
| Transaction based/ take rate | Pay-as-you-go | Agent Commission (ProΚαταβολή) |
| Freemium | Pay-as-you-go | Mortgage Pre-approval |
| Subscription | Annual | Home Insurance |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Prosperty product offering
Product offeringCore offering
Prosperty operates a digital-first real estate marketplace that aggregates verified property listings in Greece and Cyprus and combines online self-serve search with certified consultant support for end-to-end transactions. The platform extends beyond listings to deliver transaction services including digital mortgage pre-approval (e-stegastiko), agent commission advances (ProΚαταβολή), home insurance, property transfer guarantees, and dedicated investment and portfolio management for institutional buyers. The offering is powered by Big Data and AI-driven valuation and matching, integrating with public transaction data and four major Greek banks.
Product overview
Prosperty operates as a comprehensive real estate technology platform offering a unified ecosystem of property transaction services. The core product is the Prosperty Marketplace, complemented by specialized sub-brands (Prosperty Luxury for premium properties) and integrated service modules including e-stegastiko for digital mortgage pre-approval, Investment & Portfolio Management for institutional investors, ProΚαταβολή for agent commission advances, and Home Insurance Programs. The platform also provides Real Estate Research & Insights powered by Big Data and AI analytics, and Prosperty Solutions offers enterprise access for B2B clients. The platform delivers end-to-end services from property search through transaction completion, utilizing AI-powered property matching, automated documentation processing, and partnerships with major Greek banks and FinTHESIS.
Differentiator
Problem solved
Functional benefit
Brands
- Prosperty Luxury: Premier luxury real estate experience with bespoke services for buying and selling luxury properties.
- Prosperty Solutions
- ProΚαταβολή
Products and services
- Prosperty Marketplace Digital marketplace for buying, selling, and renting verified properties in Greece and Cyprus, combining self-serve property search with certified consultant support and access to qualified buyers and tenants.
- Prosperty Luxury Premier luxury real estate service offering bespoke buying and selling processes tailored for high-value properties in Greece.
- e-stegastiko Digital Mortgage Pre-approval Digital mortgage pre-approval platform built with FinTHESIS that lets users apply to all four major Greek banks simultaneously online and receive eligibility decisions in under 5 minutes, with mortgage pre-approval completed within 3 working days.
- Investment & Portfolio Management Exclusive off-market investment service providing access to a curated portfolio exceeding €900 million, including hotels, commercial properties, development plots, Golden Visa buildings, and industrial properties, with full end-to-end asset management and promotion for institutional investors and high net worth individuals.
- ProΚαταβολή (ProKatavoli) Agent Commission Advance Industry-first service that pays real estate agents 80% of their anticipated commission immediately after a buyer-seller agreement is reached, without waiting for final contract completion.
- Home Insurance Programs Property insurance packages offered in partnership with insurance providers including MAPFRE, covering building insurance, content insurance, loss of rent protection, and combined building-content coverage for property owners and tenants.
- Prosperty Solutions Enterprise platform for B2B clients and developers offering white-label or API-based access to Prosperty's property marketplace, market data, and transaction services.
- Real Estate Research & Insights Data-driven market research service using Big Data and AI to analyze Greek property market trends, generate market forecasts, and produce investment insights covering Athens, Thessaloniki, short-term rentals, and the housing crisis.
Quantifiable outcome
- Property sale in 60 days with guarantee
- +4 more outcomes
Companies that use Prosperty
Customer profileNamed customers5 records
Segments9 records
Ideal customer profiles5 records
Prosperty technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature6 records
Prosperty partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- EurobankcoreStrategic partnership providing Prosperty sellers access to thousands of trusted Eurobank buyers. Enables qualified buyer matching and potentially faster property sales.
- FinTHESIScoreTechnology partnership for the e-stegastiko mortgage pre-approval platform. FinTHESIS provides the technological infrastructure for online mortgage applications across Greek banks.
- National Bank of GreececoreOne of four major Greek banks integrated with e-stegastiko for mortgage pre-approval services.
- Alpha BankcoreOne of four major Greek banks integrated with e-stegastiko for mortgage pre-approval services.
- Piraeus BankcoreOne of four major Greek banks integrated with e-stegastiko for mortgage pre-approval services.
- Insurance PartnersminorPartnership with insurance providers for home insurance programs including building, content, and loss of rent coverage.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Prosperty competitors and assessment
Company assessmentBroad incumbents
- Compass: US tech-enabled real estate brokerage combining a proprietary agent platform with end-to-end transaction services, mortgages and ancillary offerings. Comparable to Prosperty's hybrid marketplace-plus-consultant model, though at much larger scale.
- Zillow: US-based leading online real estate marketplace with consumer-facing search, agent connections, mortgages and AI-driven Zestimate valuations. Closest global analogue to Prosperty's combination of marketplace + analytics + mortgage services.
- Idealista: Leading real estate marketplace in Southern Europe (Spain, Italy, Portugal) with growing presence in Greece. Highly comparable as a high-traffic property portal with agent-led listings targeting Mediterranean buyers, though it is broader in scope and more mature than Prosperty.
- Rightmove: UK's largest property portal and a publicly listed real estate marketplace with deep agent integrations and value-add services (mortgage comparison, valuations). Useful analogue for Prosperty's portal-plus-mortgage-plus-data strategy at scale.
- PropertyFinder: Major EMEA-based property listing platform operating across the Middle East and North Africa. Comparable as a portal-plus-agents marketplace with technology-driven listings and an investor/B2B orientation relevant to Prosperty's investment portfolio service.
Regional players
- Immobilienscout24: Germany's largest property marketplace, focused on listings, agent tools and property-related services. Comparable as a portal-plus-ancillary-services platform, though operating in a different geography.
- SeLoger: France's leading online real estate portal for home sales and rentals. Comparable as a mature marketplace with strong agent integrations serving Mediterranean-adjacent European buyers.
Emerging players
- Opendoor: US-based iBuyer and end-to-end digital home transaction platform combining data-driven valuations with instant-offer buying. Comparable as a technology-led transaction model targeting speed and certainty, relevant to Prosperty's 60-day sale guarantee mechanic.
Direct peers
- Spitogatos: Greece's largest dedicated online real estate portal, listing homes for sale and rent across the country. Directly comparable as a Greek-language property marketplace competing for the same buyer, seller and tenant audiences as Prosperty.
- Xe.gr (Xe.gr by Kariera): Major Greek horizontal classifieds portal with a substantial real estate category including listings for sale and rent across Greece. Direct competitor for portal-driven property discovery in the same geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Prosperty social profiles
Digital presenceProsperty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prosperty leadership team
Management profileNumber of profiles
Profiles2 records
Prosperty funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prosperty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prosperty
What does Prosperty do?
Prosperty operates a digital-first real estate marketplace that aggregates verified property listings in Greece and Cyprus and combines online self-serve search with certified consultant support for end-to-end transactions. The platform extends beyond listings to deliver transaction services including digital mortgage pre-approval (e-stegastiko), agent commission advances (ProΚαταβολή), home insurance, property transfer guarantees, and dedicated investment and portfolio management for institutional buyers. The offering is powered by Big Data and AI-driven valuation and matching, integrating with public transaction data and four major Greek banks.
Is Prosperty a public or private company?
Prosperty is a private company. It is classified as venture growth investor backed and is currently operating.
When was Prosperty founded?
Prosperty was founded in 2020. It employs 101 to 250 people.
Where is Prosperty based?
Prosperty is headquartered in Attikí, Greece, in the Europe region.
How does Prosperty make money?
Five revenue lines are on record. Property Transaction Commission is the primary driver. The others are property Listing Fees, mortgage Brokerage Services, insurance Services and investment Portfolio Management.
Who are Prosperty's main competitors?
Broad incumbents on record are Compass, Zillow, Idealista, Rightmove and PropertyFinder. Regional players are Immobilienscout24 and SeLoger. Opendoor is listed as an emerging player. Direct peers are Spitogatos and Xe.gr (Xe.gr by Kariera).
Does Prosperty have an API?
No public API is recorded for Prosperty.
What industry is Prosperty in?
Prosperty's product category is Real Estate Services. Its primary akta.pro industry code is FSALABAJ, Mortgage Comparison, Marketplace & Rate-Shopping Platforms. Its NAICS code is 5312 and its SIC code is 6531.