Brasserie Les Alchimistes Ivres

What Brasserie Les Alchimistes Ivres does

Brasserie Les Alchimistes Ivres is a craft brewery founded in 2023 in Broons, Brittany, France, operating as a SCOP (workers' cooperative) with seven associates and a registered share capital of €9,600. The brewery produces a portfolio of craft beers spanning pilsners, pale ales, hazy IPAs, NEIPAs, sours, porters, stouts, and a 0% hopwater, all branded as characters within an original fantasy universe organized into six "Schools of Magic" (Lupomancie, Acrimancie, Noctimancie, Clarimancie, Sylvamancie, Arimancie). Every can carries a hand-drawn illustration created in-house by co-founder and illustrator Morgane Valronce, and the brewery positions itself at the intersection of craft beer and tabletop RPG/D&D culture.

Production runs on a V2 equipment suite installed in 2026, comprising three 20 hl and five 10 hl isobarometric fermenters, giving approximately 110 hl of capacity per cycle. The company sells through six channels: a Wix-based DTC online shop, an on-site brewery boutique, direct B2B trade to cavistes/bars/restaurants, festival stalls across France, a seasonal subscription box (La Guilde, €32/month, April–September), and guided brewery tours with tastings (€8/adult). It also offers a free-with-keg tap rental service for events and produces co-branded collaborations (notably with The Piggy Brewing Company and gaming bar Aux Dés Trinqués).

The company is bootstrapped, with no external investors identified, and operates from a single site in Brittany. Its brand name is registered at INPI (France) and the fantasy universe is protected by copyright. Revenue is not publicly disclosed, and the brewery is in a post-V2 ramp-up phase following its 2026 equipment upgrade.

Name

Brasserie Les Alchimistes Ivres

Legal name

SCOP Brasserie Alchimistes Ivres

Website

https://alchimistes-ivres.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Brasserie Les Alchimistes Ivres is a seven-person craft brewery in Brittany, France, founded in 2023, that produces a portfolio of craft beers (IPAs, sours, stouts, pils, and hopwater) branded around an original fantasy/RPG universe, sold via DTC, B2B trade, festivals, a subscription box, and brewery tours.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (312120), Drinking Places (Alcoholic Beverages) (7224)

SIC

Malt Beverages (2082), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Beer Brewing & Brands (CRADAIAA)

akta.pro secondary industries

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)

Keywords

• Craft beer brewing
• Artisanal brewery
• Beer subscription box
• Brewery tours tastings
• Keg rental service

Headquarters

HQ city

Broons

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct-to-Consumer (DTC) Online Sales: Sale of beers and merchandise through the company's own e-commerce shop (Wix-based platform). Individual cans sold at €4–6 per unit, including permanent and limited-edition beers. Subscription box 'La Guilde' at €32/month delivered monthly from April to September.
2. Brewery On-Site Sales: Direct sales at the brewery location in Broons, including beers in can and bottle formats, merchandise (socks, glasses, clothing), and tap rental pickup.
3. Professional/Trade Sales (B2B): Sale of kegs (20L and 30L) and canned beers to trade professionals including wine merchants (cavistes), bars, restaurants, and specialty food shops. Direct contact with professionals, no intermediary. Tap rental service (keg tap machines) offered free of charge with keg purchase for events.
4. Tap Rental Service: Rental of keg tap machines to event organizers (weddings, birthdays, seminars, private events) offered free of charge with purchase of kegs. Provides additional recurring service revenue alongside keg sales.
5. Brewery Visit and Tasting Tours: Paid guided tours of the brewery with craft beer tasting sessions. Priced at €8 per adult, including 3 beer tastings in 'galopin' format. Free for accompanied minors. Non-alcoholic Hopwater tasting offered for non-drinkers.
6. Subscription Box (La Guilde): Monthly subscription box 'La Guilde' delivering 4 cans per month from April to September (€32/month, shipping included). Includes permanent beers, limited editions, and collaboration brews. Comes with a complimentary 56cl glass on first order. Auto-renewal through September with cancellation available on request.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Les Alchimistes Ivres is a craft brewery that produces and sells a portfolio of modern craft beers in cans and kegs, organized around an original fantasy/RPG-themed universe with named characters, illustrated labels, and 'Schools of Magic' beer classifications. The brewery operates a direct-to-consumer online shop, on-site boutique, a subscription box service ('La Guilde'), brewery tours with tastings, and free tap rental for events, alongside B2B sales of kegs and cans to wine merchants, bars, and restaurants.

Product overview

Brasserie Les Alchimistes Ivres is a craft brewery in Brittany, France, founded in 2023, offering a portfolio of beers inspired by fantasy and role-playing games. The product lineup consists of a permanent range (Compagnie) including Eldrin (Hoppy Pils), Ulf (Extra Pale Ale), Orendil (Hazy IPA), and La Corne qui Fume (Smoked Porter), complemented by limited edition collections released every six weeks including Sour beers (Acrimancy series: Citrik, Abrik, Mystra, La Hurlante), NEIPA (Hopsoul), Stout (Noctis, Kodex), and non-alcoholic Hopwater (Faenn). Products are available in multiple formats: cans (44cl), kegs (20L/30L), and tap rentals for events. Additional offerings include brewery tours with tastings (€8), a subscription box service (Guilde des Alchimistes Ivres, €32/month), merchandise (socks), and a fantasy-themed blog (Grimoire). The brewery transitioned to V2 equipment in 2026 with new isobarometric fermenters. All products feature original fantasy illustrations by Morgane Valronce.

Differentiator

Problem solved

Functional benefit

Products and services

• Eldrin (Hoppy Pils) A Hoppy Pils (4–4.5% ABV) from the permanent 'Compagnie' lineup, brewed with Saaz, Motueka, and Nelson Sauvin hops, presented as a characterful and refreshing pils inspired by a wandering bard. Targeted at craft beer enthusiasts and RPG/fantasy fans.
• Ulf (Extra Pale Ale) An Extra Pale Ale (5% ABV) from the permanent lineup, named after a fantasy character in the Alchimistes Ivres universe. Targeted at craft beer enthusiasts.
• Orendil (Hazy IPA) A Hazy IPA (7% ABV) from the permanent lineup featuring citrus and tropical fruit aromas, one of the brewery's bestsellers. Targeted at craft beer enthusiasts and IPA lovers.
• La Corne qui Fume (Smoked Porter) A Smoked Porter (5–5.5% ABV) from the permanent lineup featuring notes of smoked malt, coffee, and dark chocolate. Targeted at craft beer enthusiasts who enjoy dark, complex styles.
• Hopsoul (NZ NEIPA DDH) NZ NEIPA DDH (7% ABV) brewed exclusively with Riwaka hops from New Zealand, featuring intense tropical fruit, citrus, and grapefruit notes with a smooth texture. Limited edition. Targeted at hop-forward craft beer enthusiasts.
• La Hurlante (Sour Ananas Mangue) Sour beer (5.5% ABV) with pineapple and mango, featuring bright acidity and tropical explosion. Limited edition from the Acrimancy school. Targeted at craft beer enthusiasts who enjoy fruited sours.
• Noctis (Dry Coffee Stout) Dry Coffee Stout (4.5% ABV) featuring notes of freshly ground coffee, espresso, and cocoa, made with Colombian blend from Call of Coffee 56. Limited edition. Targeted at craft beer enthusiasts who enjoy dark, coffee-forward styles.
• Faenn (Hopwater 0%) Hopwater (0% ABV), the brewery's first non-alcoholic soft drink, brewed with Nelson Sauvin and Citra hops and featuring notes of citrus, tropical fruits, and white grape. Targeted at consumers seeking alcohol-free options.
• Citrik (Sour Citron Gingembre) Sour beer (4% ABV) with lime, ginger, and rosemary, from the Acrimancy school of magic. Limited edition. Targeted at craft beer enthusiasts who enjoy fruited and herbal sours.
• Ars Ludendi (Saison Baies de Passion) Saison (5% ABV) with passion fruit, light and fresh with spicy notes typical of Saison style. Collaboration with Aux Dés Trinqués gaming bar in Béthune. Targeted at craft beer and gaming-bar customers.
• Fûts (Kegs 20L and 30L) Draft beer available in 20L and 30L formats (A-type flat head) for trade professionals (wine merchants, bars, restaurants, fine food shops) and event organizers. Selection changes with each brew and season.
• Brewery Tours & Tasting Guided tours of the brewery in Broons, Côtes-d'Armor, including a walkthrough of production facilities and ingredients, an explanation of the fantasy universe, and tasting of 3 craft beers in 'galopin' format. Priced at €8 per adult (~1 hour duration, available in French and English); non-alcoholic Hopwater tasting offered for non-drinkers; free for accompanied minors.
• Tap Rental Service Draft beer system rental for events (weddings, birthdays, seminars, parties). Tap rental is free with any keg purchase, includes Ecocup loan, pre-set equipment, operational guidance, and post-use pickup (typically Thursday/Friday pickup, Monday/Tuesday return). Targeted at private and professional event organizers.
• La Guilde des Alchimistes Ivres Subscription Box Monthly subscription box (€32/month, shipping included) delivering 4 cans per month from April to September, including permanent beers, limited editions, and collaboration brews. Comes with a complimentary 56cl glass on the first order. Auto-renewal through September with cancellation available on request. Targeted at RPG players, D&D enthusiasts, and craft beer fans.
• Chaussettes Alchimistes Ivres (Branded Socks) White and purple cotton socks (sizes 40-46 or 41-45), knitted by Les 3 Tricoteurs in Roubaix, featuring fantasy branding from the Alchimistes Ivres universe. Sold via the brewery boutique, online shop, and festival events.

Quantifiable outcome

• New products released approximately every 6 weeks (bi-weekly collections)
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered minor.

• The Piggy Brewing CompanyminorStrategic or Co-development Partner · 1 January 2024Collaboration brewing partner. Multiple joint beer releases including a Double NEIPA (thick, hazy, tropical fruits, citrus, juicy hops) featured at Festival Fenrir in Liffré. Also collaborated on a NZ NEIPA and a Sour Ananas Mangue as part of the V2 launch. Limited-quantity collaboration products with exclusive availability.
• Aux Dés TrinquésminorGTM or Marketing Partner · 1 January 2024Gaming bar/board game café in Béthune (62). Exclusive availability of the Ars Ludendi Saison Baies de Passion collaboration beer. The beer label features a hidden riddle; customers are directed to the Aux Dés Trinqués website to begin an adventure. Partnership combines craft beer with the gaming bar experience.
• Les 3 TricoteursminorOthersArtisan workshop based in Roubaix, Nord de la France. Produces custom-branded socks for Les Alchimistes Ivres (white and violet cotton tennis-style socks with reinforced toe). The socks are available at the brewery boutique, online shop, and at festival events.
• Call of Coffee 56minorOthersCoffee supplier based in the Morbihan region (56). Provides the Colombia Blend used in the Noctis Dry Coffee Stout (4.5%), contributing notes of freshly ground coffee, espresso, and cocoa to the beer.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Brasserie Verzet (Oud Beersel / Belgian craft): Belgian craft producer focused on wild/sour and barrel-aged beers with artisan positioning. Comparable small-batch, story-driven craft philosophy and European independent scale.
• Brasserie Oubliée: French microbrewery producing craft IPAs and sours, active on the French craft festival circuit. Comparable in size, French regional craft focus, and indie festival-led distribution.
• Cloudwater Brew Co. UK craft brewery internationally recognized for modern, art-led branding and seasonal small-batch releases. Comparable in craft positioning, illustrated branding, and limited-edition drop cadence.

Direct peers

• Brasserie Hoppy People: French craft brewery focused on hop-forward beers, active on the French craft festival circuit. Comparable style focus and festival-led brand-building approach.
• Brasserie La Débauche: An independent French craft brewery producing bold, modern styles (IPAs, sours, pastry stouts) with strong label art. Comparable in size, packaging-led brand identity, and craft-festival-driven distribution in France.
• Brasserie Gallia: French craft brewery (Pays de la Loire region) offering IPAs, lagers, and sours with a modern brand. Comparable product breadth, distribution model (cavistes, bars, festivals), and DTC philosophy.
• Ninkasi Brasserie: Lyonnais craft brewery producing a wide range of styles including IPAs and sours, with brewery-taproom and B2B distribution. Comparable in offering breadth and French craft go-to-market.
• The Piggy Brewing Company: A French craft brewery known for hop-forward IPAs and creative collaborations; confirmed collaboration partner of Les Alchimistes Ivres (Double NEIPA, NZ NEIPA, Sour Ananas Mangue). Comparable in scale, craft segment, and B2B/festival go-to-market across France.

Broad incumbents

• BrewDog: Large international craft brewery with broad style portfolio and strong storytelling/branding. A relevant broader incumbent showing how narrative-driven craft brands can scale.

Regional players

• Brasserie Castelain: Historic French brewery in northern France producing Ch'Ti and craft lines, including a specialty craft range. Comparable in French regional brewery scale, though with a broader legacy portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/alchimistes.ivres
• LinkedInlinkedin.com/company/brasserie-les-alchimistes-ivres-sas

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasserie Les Alchimistes Ivres