Alhaurin Golf Club
Alhaurín Golf Club operates an 18-hole Par 72 course and 9-hole Par 3 on Spain's Costa del Sol, both designed by Severiano Ballesteros. The privately-held club, run by Golf Player, S.L., serves golfers, tourists, families, corporate clients, and event hosts with green fees, memberships, lessons, F&B, weddings, and real-estate referrals.
- Company typePrivate
- Founded-
- HeadquartersAlhaurín el Grande, Spain
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Alhaurin Golf Club does
Alhaurín Golf Club is a privately-held golf resort on Spain's Costa del Sol, operated by Golf Player, S.L. (CIF: B80024565), a Spanish limited company registered in Madrid. The property sits on the A-387 corridor between Alhaurín el Grande and Mijas in Málaga province, 25 minutes from Málaga Airport and Marbella, with panoramic views of Sierra de Mijas and the Mediterranean. Its core asset is an 18-hole Par 72 championship course designed by Severiano Ballesteros, supplemented by a 9-hole Par 3 course, a Training Center with 60+ practice tees extending 300 meters, chipping and putting greens, a fitness area, and a Casa Club containing the Ristorante el Italiano and a Pro Shop.
The club serves a diversified customer base spanning individual golfers (recreational and amateur), families, golf tourists, corporate clients, and wedding or celebration hosts. Revenue streams include green fees (transactional, with packaged offerings combining green fees, buggies, meals, and Par 3 invitations), annual and six-month unlimited memberships (subscriptions at €1,745-€4,250 per household), individual and group lessons (€50 per individual 55-minute class), driving range and equipment rentals, F&B from the clubhouse restaurant, event hosting (weddings, communions, corporate meetings up to 125+ guests), pro shop retail, and a recently added real-estate referral service for properties near Mijas Pueblo. Go-to-market is direct-to-consumer through the on-site clubhouse, the GolfManager online booking platform, Facebook and Instagram, an email newsletter, and SEO, with a dedicated commercial director (Ricardo Melendez) handling corporate events. The free Alhaurín Golf Friends loyalty program and the Alhaurin Golf Residents Card provide repeat-visit mechanics.
Technology is light and third-party dependent: online booking is powered by GolfManager (alhaurin.golfmanager.com), analytics by Google Analytics, and the website runs on WordPress with the Kadence theme. The company employs approximately 5 people according to disclosed firmographics, with Simon Hoffman serving as Head Pro at the Golf Academy and Ricardo Melendez as Events Director. No funding rounds, parent company, or institutional ownership have been disclosed, and revenue is not publicly reported. The business is operating but small in scale, with growth coming primarily through product diversification across training, events, real-estate referrals, and entertainment rather than through headcount or geographic expansion.
Alhaurin Golf Club firmographics
Firmographics- Name
- Alhaurin Golf Club
- Legal name
- GOLF PLAYER, S.L.
- Website
- https://alhauringolf.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Alhaurín Golf Club operates an 18-hole Par 72 course and 9-hole Par 3 on Spain's Costa del Sol, both designed by Severiano Ballesteros. The privately-held club, run by Golf Player, S.L., serves golfers, tourists, families, corporate clients, and event hosts with green fees, memberships, lessons, F&B, weddings, and real-estate referrals.
- Ownership category
- akta.pro rank
Alhaurin Golf Club industry classification
Industry- Product category
- Golf Club Operations
- NAICS
- Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910), Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)
Keywords
Where Alhaurin Golf Club is headquartered
LocationHeadquarters
- HQ city
- Alhaurín el Grande
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Alhaurin Golf Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Green Fee Revenue: Revenue from daily play fees for the 18-hole Par 72 and 9-hole Par 3 courses, including buggy rentals. Various packages combine green fees with meals, practice balls, and buggy access.
- Membership Subscriptions: Annual and semi-annual unlimited play subscriptions for the Par 3 course, with options for individual and family plans. Annual unlimited membership includes buggy access.
- Golf Training Services: Revenue from individual and group golf lessons, driving range fees, and training programs including golf academy and junior schools.
- Food and Beverage: Restaurant and bar services at the Club House, including Ristorante el Italiano, terrace bar, and catering for events. Regular dinner service on Thursdays, Fridays, and Saturdays.
- Event Hosting: Revenue from hosting private events including weddings, first communions, baptisms, corporate meetings, birthdays, and anniversaries. Also includes musical shows and themed dinners.
- Pro Shop Sales: Revenue from golf equipment and apparel sales at the Pro Shop, featuring first-brand articles.
- Real Estate Referrals: Referral fees from connecting website visitors with local real estate properties in the Mijas Pueblo area.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual unlimited membership with buggy included |
| Subscription | Multi-year contract | 6-month unlimited membership with buggy included |
| Subscription | Pay-as-you-go | Par 3 unlimited play subscription |
| Unit Pricing | Pay-as-you-go | Individual golf lessons |
| Unit Pricing | Pay-as-you-go | Group golf lessons |
| Unit Pricing | Pay-as-you-go | Equipment rental options |
| Unit Pricing | Pay-as-you-go | Driving range fee |
| Unit Pricing | Pay-as-you-go | Training day package |
| Transaction based/ take rate | Pay-as-you-go | Winter golf and lunch package |
| Transaction based/ take rate | Pay-as-you-go | Summer golf and lunch special |
| Freemium | Pay-as-you-go | Alhaurín Golf Friends loyalty benefits |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Alhaurin Golf Club product offering
Product offeringCore offering
Alhaurín Golf Club operates a Costa del Sol golf resort featuring an 18-hole Par 72 championship course designed by Severiano Ballesteros and a 9-hole Par 3 course. The club sells daily green fees, annual and semi-annual unlimited-play subscriptions, individual and group golf lessons through its Escuela de Golf, equipment rentals, and access to a 60-position driving range. Supporting amenities include a Casa Club with Ristorante el Italiano restaurant, a Pro Shop selling branded golf equipment, and event hosting for weddings, corporate meetings, and celebrations.
Product overview
Alhaurin Golf Club operates as a golf resort with two distinct golf courses: an 18-hole Par 72 course designed by Severiano Ballesteros and a 9-hole Par 3 course. The club offers a comprehensive Training Center with practice facilities, a golf school for children and adults, and a Club House featuring a restaurant and Pro Shop. Additional services include event hosting (weddings, baptisms, corporate events), tournaments, and a loyalty program (Alhaurin Golf Friends). The club also provides real estate services and various membership options including annual and seasonal passes. The product portfolio centers on golf recreation with supporting amenities including dining, retail, education, and event services.
Differentiator
Problem solved
Functional benefit
Brands
- Alhaurin Golf Training Center: Training center for golf initiation and perfection, designed by Severiano Ballesteros, featuring a 9-hole par-3 course, practice range, chipping-green, putting-green, and physical preparation center.
- Alhaurín Golf Friends
- Seve's Restaurant
Products and services
- Par 72 Championship Course
Companies that use Alhaurin Golf Club
Customer profileSegments5 records
Ideal customer profiles5 records
Alhaurin Golf Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Alhaurin Golf Club partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Alhaurin Golf Club competitors and assessment
Company assessmentDirect peers
- La Manga Club: Three championship courses, hotel, and sports complex in Murcia, Spain. Comparable on multi-course Spanish resort, academy, event hosting, and golf-tourism-led revenue model.
- Finca Cortesin: Championship 18-hole course in Casares with hotel, spa, and beach club on the Costa del Sol. Comparable on full-service resort amenities, Andalusian location, events, and premium green-fee pricing structure.
- La Cala Resort: Three-course golf resort in Mijas, Costa del Sol offering 18-hole, par-3, and academy courses plus hotel and spa. Directly comparable to Alhaurín on geography, multi-course format, training facilities, and Costa del Sol golf tourism positioning.
- Real Club de Golf Las Brisas: Members club in Marbella with championship course, clubhouse, and event facilities on the Costa del Sol. Comparable on membership-driven model, Andalusian location, event hosting, and tournament calendar.
- Real Club Valderrama: World-renowned championship course in Sotogrande, Andalusia. Comparable on elite Andalusian positioning, clubhouse/event facilities, premium green-fee structure, and Ballesteros-era design heritage influence in the same Spanish market.
- Mijas Golf Club: Two 18-hole courses in Mijas, Costa del Sol with clubhouse and academy. Comparable on direct geographic proximity to Alhaurín el Grande, multi-course operations, and shared tourist catchment.
- Villa Padierna Golf Club: Multiple courses, hotel, and racquet club near Marbella on the Costa del Sol. Comparable on multi-course operations, training academy, events/weddings, and tourist-driven green-fee revenue mix.
- Marbella Club Golf Resort: 18-hole course in Benahavís near Marbella with clubhouse and member services on the Costa del Sol. Comparable on geography, premium positioning, member/green-fee mix, and Andalusian resort catchment.
- Parador de Málaga Golf Course: 18-hole course adjacent to a parador hotel near Málaga airport on the Costa del Sol. Comparable on airport-proximate Costa del Sol positioning, hotel-adjacent operations, and tourism-driven green-fee business.
Regional players
- Club de Campo del Mediterráneo: Course and sports complex in Castellón, eastern Spain. Comparable as a Spanish regional golf venue offering memberships, academy, and event facilities — though serving a different geography than Alhaurín's Costa del Sol base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Alhaurin Golf Club social profiles
Digital presenceAlhaurin Golf Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alhaurin Golf Club leadership team
Management profileNumber of profiles
Profiles1 record
Alhaurin Golf Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alhaurin Golf Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alhaurin Golf Club
What does Alhaurin Golf Club do?
Alhaurín Golf Club operates a Costa del Sol golf resort featuring an 18-hole Par 72 championship course designed by Severiano Ballesteros and a 9-hole Par 3 course. The club sells daily green fees, annual and semi-annual unlimited-play subscriptions, individual and group golf lessons through its Escuela de Golf, equipment rentals, and access to a 60-position driving range. Supporting amenities include a Casa Club with Ristorante el Italiano restaurant, a Pro Shop selling branded golf equipment, and event hosting for weddings, corporate meetings, and celebrations.
Is Alhaurin Golf Club a public or private company?
Alhaurin Golf Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Alhaurin Golf Club founded?
Alhaurin Golf Club was founded in -1. It employs 1 to 10 people.
Where is Alhaurin Golf Club based?
Alhaurin Golf Club is headquartered in Alhaurín el Grande, Spain, in the Europe region.
How does Alhaurin Golf Club make money?
Seven revenue lines are on record. Green Fee Revenue is the primary driver. The others are membership Subscriptions, golf Training Services, food and Beverage, event Hosting, pro Shop Sales and real Estate Referrals.
Who are Alhaurin Golf Club's main competitors?
Direct peers on record are La Manga Club, Finca Cortesin, La Cala Resort, Real Club de Golf Las Brisas, Real Club Valderrama, Mijas Golf Club, Villa Padierna Golf Club, Marbella Club Golf Resort and Parador de Málaga Golf Course. Club de Campo del Mediterráneo is listed as a regional player.
Does Alhaurin Golf Club have an API?
No public API is recorded for Alhaurin Golf Club.
What industry is Alhaurin Golf Club in?
Alhaurin Golf Club's product category is Golf Club Operations. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of CRAMABAG, Golf Equipment, Apparel & Pro Shop Retail. Its NAICS code is 71391 and its SIC code is 7997.