Ali Arc Logistics

What Ali Arc Logistics does

Ali Arc Logistics, operating through its Direct Connect brand, is a Whanganui, New Zealand-based commercial storage and logistics business serving local importers, exporters, and commercial enterprises in the Whanganui region. The company operates two warehouses in Castlecliff, each offering over 9,000m2 of covered, secure storage, with combined footprint exceeding 18,000m2. The facility is equipped with motion and smoke detection, CCTV, and 24-hour monitoring.

The company is an accredited MAF Biosecurity Transitional Facility, with trained Approved Operators authorized to inspect and open sea containers entering New Zealand in compliance with New Zealand Customs and MAF Biosecurity regulations. Beyond biosecurity-compliant import handling, services include secure commercial storage, vehicle storage, export container loading (slip sheeting and hand loading), delivery arrangement, and container sales and leasing. The technology stack is fundamentally traditional — physical warehouse infrastructure, container handling equipment, and security monitoring — with no software platforms, APIs, or digital workflow products disclosed.

Ali Arc Logistics is a subsidiary of Bartley Group Holdings, a diversified holding group that also includes related entities such as AAC, AAI, BPI, RBF, MR, HP, Bayleys, WF, SM, GDM, and SS. Revenue is generated through quote-based commercial storage fees, container handling charges, and container sales/leasing transactions, with pricing described as competitive but not publicly disclosed. The business model is relationship-driven, sales-led, and regionally concentrated, with a headcount of 8 employees and direct customer engagement via phone and email.

Name

Ali Arc Logistics

Legal name

Ali Arc Logistics

Website

https://aliarclogistics.co.nz

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ali Arc Logistics (operating as Direct Connect) is a Whanganui, New Zealand-based commercial storage and logistics provider serving regional importers, exporters, and commercial businesses through two biosecurity-accredited warehouses offering 18,000m2+ of secure covered storage and container handling services.

Ownership category

akta.pro rank

Product category

Logistics Services

NAICS

General Warehousing and Storage (493110), Freight Transportation Arrangement (4885), Freight Transportation Arrangement (488510)

SIC

Public Warehousing & Storage (4220), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

E-commerce & Omnichannel Fulfillment Centers (Non-Temp Controlled) (TLALAAAC)

akta.pro secondary industries

Truck & Trailer Parking/Storage Yards (TLALAKAB), Inland Container Depots (ICD) / Inland Ports (TLALAJAB)

Keywords

• Commercial storage services
• Container handling
• Warehousing solutions
• Import export logistics
• Biosecurity transitional facility

Headquarters

HQ city

Whanganui

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Personnel, Operations

Revenue model

1. Commercial Storage Services: Secure covered warehouse storage charged to commercial customers. Rates described as 'very competitive'. Storage provided until goods can be collected or delivered.
2. Container Handling and Inspection: Inspection and opening of sea containers per MAF guidelines, loading of export containers via slip sheeting or hand loading
3. Container Sales and Leasing: Sale and lease of shipping containers to customers
4. Delivery Services: Arrangement of delivery of goods to customers after storage or inspection

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Ali Arc Logistics operates under the Direct Connect brand and provides secure commercial warehousing and container handling services from two warehouses in Castlecliff, Whanganui. The company is a MAF Biosecurity Accredited Transitional Facility, enabling it to inspect and open sea containers for import, load export containers via slip sheeting or hand loading, and store goods until collection or delivery.

Product overview

Ali Arc Logistics is a logistics solutions provider operating through its Direct Connect brand, offering a unified suite of storage and material handling services. The portfolio includes commercial storage (with security monitoring), container handling (import/export with sales and leasing), warehousing and inventory management, and vehicle storage. The company operates as an accredited transitional facility for MAF Biosecurity and works with NZ Customs for import/export clearance.

Differentiator

Problem solved

Functional benefit

Products and services

• Direct Connect Commercial Storage
• Container Handling
• Warehousing & Inventory Management
• Import Services
• Export Services

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Bartley Group HoldingsparentOthersParent company of Direct Connect logistics operations. Bartley Group Holdings is the holding company that owns Ali Arc Logistics / Direct Connect. The branding indicates a group of logistics and storage-related companies operating under the Bartley Group Holdings umbrella.

Scale indicators3 records

Recent moves4 records

Expansion highlights2 records

Market position

Competitive moat3 records

Customer concentration

• LinkedInlinkedin.com/company/ali-arc-logistics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ali Arc Logistics