A-list Events

What A-list Events does

A-List Events, operating under the legal entity A-List Ventures Limited, is a Kenya-based digital event discovery and ticketing platform founded in 2014 and headquartered in Nairobi. The company operates a self-serve website at a-list-events.com where individual consumers, groups, and organizations can browse, discover, and book tickets for live events including music festivals, rock concerts, game nights, debates, speed dating, karaoke, and other social experiences. The platform's signature recurring event series is Rock Riot, held at venues such as Sarakasi Dome, with tickets publicly priced per event (e.g., KES 1,500 per ticket for Rock Riot August Edition).

The underlying technology is a web-based booking platform with a user-friendly interface designed to minimize form fields, secure transaction processing routed through an unnamed third-party payment processor, and location-based event matching using GPS, IP address, cell towers, and Wi-Fi. The platform supports social authentication via Facebook, LinkedIn, X (Twitter), Google, Pinterest, and Instagram. The product surface has expanded beyond ticketing to include dedicated Karaoke, Vendor Services, and Campaigns modules, suggesting a multi-vertical event platform strategy. Customer acquisition relies on the website itself, Instagram (@a_list_events_ke), and email.

The business model is primarily transactional: revenue is generated through ticket sales (pay-as-you-go, non-refundable) and, per the vendors section, potentially through commissions from third-party event vendors using the marketplace. The target market is horizontal across multiple consumer personas — music enthusiasts, hobbyists/gamers, and groups/organizations — all within a single-country Kenya footprint. The company is privately held with no disclosed external institutional investors, employs approximately 9 people, and shows no evidence of mobile apps, patent holdings, public funding rounds, or third-party enterprise customer relationships.

Name

A-list Events

Legal name

A-List Ventures Limited

Website

https://a-list-events.com

Company type

Private

Operating status

Operating

Short description

A-List Events is a Nairobi-based digital ticketing platform that enables Kenyan consumers to discover and book tickets for live events including rock concerts, karaoke, game nights, debates, and speed dating, operated under A-List Ventures Limited.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Event Ticket Sales: Primary revenue stream from ticket sales for live events including festivals, rock concerts, game nights, debates, and speed dating. The company sells tickets through its digital platform with prices displayed publicly (e.g., KES 1,500 per ticket for Rock Riot August Edition). All sales are final and non-refundable per terms.
2. Vendor/Service Provider Commissions: The platform includes a vendors section suggesting a marketplace model where third-party vendors or service providers may offer products/services through the platform, potentially generating commission-based revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

A-List Events operates a web-based event discovery and ticketing platform that enables users to browse, discover, and book tickets for live events including music festivals, rock concerts, game nights, debates, and speed dating. The platform also includes a vendor marketplace section where third-party event vendors can register and participate, a dedicated karaoke event category, and a campaigns section for event promotion. The flagship Rock Riot event series is a recurring live rock music event featuring multiple rock bands held at venues such as Sarakasi Dome in Nairobi.

Product overview

A-List Events is an event discovery and ticketing platform operated by A-List Ventures Limited. The platform operates as a single unified product offering multiple integrated features: a core event browsing and ticketing system for purchasing event admission, a Karaoke event category for karaoke-focused events, a Vendor Services marketplace for third-party event vendors, and a Campaigns module for event promotion. The flagship event series 'Rock Riot' represents their signature recurring rock music event. All components share the same user account system and booking infrastructure within the web-based platform.

Differentiator

Problem solved

Functional benefit

Products and services

• A-List Events Platform Web-based event discovery and ticketing platform that enables users to browse, discover, and book tickets for live events including festivals, game nights, debates, and speed dating. Features a user-friendly interface designed to minimize form fields for seamless event booking, secure transaction processing, and dedicated sections for tickets, vendors, karaoke, and campaigns.
• Rock Riot Event Series

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Eventbrite: Global self-serve event ticketing and discovery platform serving individual event organizers and consumers. Closely comparable to A-List Events' core model of digital event discovery and ticket purchase for live experiences, though at much larger global scale.
• Dice: Mobile-first live-music ticketing and discovery platform focused on concerts and club events. Highly comparable to A-List Events' music-event focus (Rock Riot and concerts) and self-serve discovery model.
• Humanitix: Event ticketing platform with a social-mission angle, offering event discovery and booking for concerts, festivals, and community events. Comparable business model to A-List Events' general live-events ticketing platform.
• Tixel: Fan-to-fan and primary ticketing marketplace for live events including concerts and festivals. Comparable to A-List Events in serving event-goers and promoters on a digital ticketing platform with secure transactions.
• ti.to: Lightweight event ticketing platform popular with independent promoters and venues for concerts, festivals, and community events. Directly comparable to A-List Events' streamlined self-serve ticketing model.

Broad incumbents

• Ticketmaster: World's largest live-event ticketing platform with broad event coverage and venue-operator integrations. Operates in the same space as A-List Events but at vastly larger scale and as a broad incumbent across multiple event categories.

Emerging players

• Shotgun: Digital ticketing and event-discovery platform with a strong focus on electronic music events and nightlife. Comparable to A-List Events in delivering curated live-music experiences via a self-serve mobile-leaning platform.
• Explara: Event discovery and ticketing platform for concerts, festivals, and community events in emerging markets. Comparable to A-List Events in serving underpenetrated live-events markets with a digital-first ticketing model.

Regional players

• Quicket: South Africa's leading online event ticketing and discovery platform serving concerts, festivals, and lifestyle events. Comparable regional peer to A-List Events but serving primarily the South African market rather than Kenya.
• Computicket: Long-established South African event ticketing platform covering live entertainment, sports, and lifestyle events. Regional peer to A-List Events in the broader African live-events ticketing space, though operating at much greater scale in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/a_list_events_ke

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A-list Events