Alivia

Name

Alivia

Legal name

Alivia Insurance AB

Website

https://alivia.se

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Specialty Health Insurance

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Specified Disease Hospital Indemnity (e.g., Cancer Hospital Indemnity) (FSAIAKAI)

akta.pro secondary industry

Individual Supplemental Health (Hospital Indemnity, Critical Illness, Accident) (FSAIAEAD)

Keywords

• Cancer care insurance
• Health insurance services
• Second opinion services
• Group insurance plans
• Oncology care coordination

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Cancer Insurance Premiums: Alivia generates revenue through monthly or annual insurance premiums for cancer care insurance policies. Individual customers pay from 78 SEK/month, with pricing based on age, smoking status, and hereditary cancer risk factors. Group insurance is also offered through employers.
2. Insurance Administration Services: The company earns fees for administering cancer insurance claims, providing Second Opinion services, and coordinating care for policyholders who receive a cancer diagnosis.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Alivia is a Sweden-based healthcare and insurance intermediary that specializes in cancer care insurance (Alivia Cancervårdsförsäkring). The company sells individual policies (from 78 SEK per month, with risk-based pricing tied to age, smoking status, and hereditary factors) and group policies via employers. The product bundles an independent Second Opinion from international cancer specialists via the Medical Advisory Board (Alivias Medicinskt Råd), personal care coordination, guaranteed care within specified timeframes, and access to private hospitals within the EU when public healthcare waiting times are exceeded.

Product overview

Alivia operates as a cancer care insurance provider offering Cancervårdsförsäkring, a specialized cancer insurance product available as either individual or group coverage. The core product includes a bundled Second Opinion service provided by Alivias Medicinskt Råd (Medical Advisory Board), along with personalized care coordination, access to advanced diagnostics, and international treatment within EU. Customers access their policies through Mina Sidor, a digital portal for claims submission and policy management. Alivia Insurance AB functions as the insurance intermediary, while Mutuelle Générale de l'Education Nationale serves as the underlying insurance provider.

Differentiator

Problem solved

Functional benefit

Products and services

• Cancer Care Insurance (Alivia Cancervårdsförsäkring) — Individual Cancer care insurance purchased directly by Swedish residents via alivia.se with BankID verification. Provides independent Second Opinion from international cancer specialists, personalized care coordination, advanced diagnostics, guaranteed care within specified timeframes, and treatment access at private hospitals within the EU if public waiting times are exceeded. Available to Swedish residents aged up to 66 at purchase, with coverage maintainable until age 75. Pricing is risk-based from 78 SEK per month, with a 6-month qualification period.
• Group Cancer Insurance (Gruppförsäkring) Group cancer care insurance offered through Swedish employers or organizations, providing the same cancer care coverage as individual policies at group rates. Employees can continue coverage after leaving the employer through continuation insurance. Distributed directly and via insurance brokers and partner channels including Swedbank, Skandia, and Zurich Insurance.
• Second Opinion Independent medical assessment service in which Alivia's cancer specialists (Alivias Medicinskt Råd / Medical Advisory Board) review a policyholder's diagnosis and treatment plan to confirm the most appropriate care. Accessed as part of the cancer insurance offering.

Quantifiable outcome

• Insurance covers all cancer diagnoses confirmed by specialist physician
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• DocratescoreStrategic or Co-development PartnerDocrates is a private cancer hospital in Finland that Alivia partners with to provide access to private cancer treatment for Swedish patients when public healthcare waiting times are exceeded or when specialized treatment is needed.
• HCA HealthcarecoreStrategic or Co-development PartnerHCA Healthcare is a private hospital operator that Alivia partners with to provide access to private cancer care services in Sweden.
• AleriscoreStrategic or Co-development PartnerAleris is a private healthcare provider in Sweden that Alivia partners with for cancer diagnostics and treatment services.
• QuironsaludcoreStrategic or Co-development PartnerQuironsalud is a large private healthcare operator that Alivia partners with for cancer care services, providing access to their hospital network across Spain and Europe.
• HelioscoreStrategic or Co-development PartnerHelios is a major private hospital operator in Europe that Alivia partners with for cancer treatment services.
• SwedbankminorChannel Partner/ Reseller/ DistributorSwedbank is a major Swedish bank that offers Alivia's cancer insurance products to their customers, serving as a distribution channel.
• SkandiaminorChannel Partner/ Reseller/ DistributorSkandia is a Swedish insurance company that distributes Alivia's cancer insurance products.
• Zurich InsuranceminorChannel Partner/ Reseller/ DistributorZurich Insurance Group distributes Alivia cancer insurance products as part of their insurance offerings.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• If (Sampo Group): Major Nordic P&C and health insurer operating in Sweden, Norway, and Denmark — the same three markets Alivia targets. Offers critical illness and health insurance products that overlap with Alivia's cancer insurance proposition.
• Folksam: Swedish mutual insurance company offering life, health, and critical illness cover to Swedish consumers and through employers. Direct competitor in Alivia's home Swedish market for cancer and critical illness protection.
• Länsförsäkringar: Swedish mutual insurance group offering life and health insurance products to Swedish households and businesses. Competes with Alivia in the Swedish individual and group cancer/critical illness market.
• Tryg: One of the largest Nordic insurance groups, operating in Norway, Sweden, and Denmark. Sells health and personal accident products that overlap with Alivia's cancer care insurance, with similar Nordic customer demographics.

Emerging players

• Now Health International: Specialist international private medical insurance provider with critical illness and cancer cover. Operates with a similar niche focus on cross-border care access for individuals and small groups, comparable to Alivia's specialist positioning.

Broad incumbents

• Allianz Care: International health insurance arm of Allianz offering cancer and critical illness cover with global provider networks. Comparable cross-border treatment and Second Opinion positioning to Alivia's EU-wide hospital access.
• Bupa: Global health insurer offering international health cover and critical illness/cancer protection, including Second Opinion and access to private hospitals. Highly comparable to Alivia's bundled cancer + international access model, but at vastly broader scale.
• Cigna: Global health services and insurance company offering critical illness and cancer insurance products, including international care options and Second Opinion services. Comparable product scope and cross-border care model to Alivia.

Others

• MGEN (VYV Group): French mutual health insurer that, via VYV International Benefits, already underwrites Alivia's individual cancer policies in Sweden, Norway, and Denmark. Included as the structural underwriter whose relationship determines Alivia's product continuity.

Regional players

• DKV (part of Munich Re): European health insurer offering supplementary health and critical illness products across multiple European countries. Comparable in providing cross-border European healthcare access and supplemental cancer protection.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/aliviasverige
• LinkedInlinkedin.com/company/alivia-insurance-ab

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alivia