Al Mawakeb School - Al Barsha

What Al Mawakeb School - Al Barsha does

Al Mawakeb School - Al Barsha is a private K-12 international school located in Al Barsha 1, Dubai, United Arab Emirates, and is one of three campuses operated by AMSI (Al Mawakeb Schools Management). Inaugurated in 1998, it delivers an American curriculum aligned with Common Core State Standards, NGSS, California state standards, and UAE Ministry of Education guidelines, serving students from Pre-KG through Grade 12 within a student body of over 7,500 students (across all three AMSI campuses) representing 60+ nationalities. The school holds KHDA licensing (#20120), NEASC accreditation, and AdvancED (Cognia) accreditation.

The school's core product portfolio combines academic programs with proprietary technology infrastructure. Academic offerings include an Advanced Placement program covering 18-19 subjects, a STEM program with dedicated laboratories featuring 3D printing, university and career guidance counseling, and extracurricular activities including Model United Nations and Scouts. Technology platforms include the School Portal (parent/student gateway with calendar, report cards, bus tracking, and electronic announcements), the iCampus Mobile App (iOS/Android with offline access, financial statements, exam schedules), the LearnOnline eLearning platform (used for in-school and distance learning, with 70,650+ sessions logged), and the N4B (Notebooks for Books) program that equips Grades 11-12 students with HP Spectre laptops loaded with curriculum-specific content.

Revenue is generated primarily through annual tuition fees structured by grade level — ranging from 36,181 AED (Pre-KG) to 71,807 AED (Grade 12 with laptop bundle) — supplemented by optional bus transportation services (8,700-13,500 AED annually), one-time registration fees (525 AED per student), academic scholarships for grades 7-12, and a 1,000 AED sibling discount. Distribution operates through direct campus enrollment and school-specific online registration portals, with no third-party intermediaries. The target customer is Dubai-based expatriate and local families seeking college preparatory international education for children from early childhood through high school graduation.

Name

Al Mawakeb School - Al Barsha

Legal name

Al Mawakeb School

Website

https://almawakeb.sch.ae

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Al Mawakeb School - Al Barsha is a private K-12 international school in Dubai, UAE, offering American curriculum education from Pre-KG to Grade 12 as one of three Dubai campuses operated by AMSI (Al Mawakeb Schools Management), serving a diverse student body with proprietary digital learning platforms and college preparatory programs.

Ownership category

akta.pro rank

Product category

Private K-12 International Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

akta.pro secondary industry

Preschool Programs within Private K–12 Schools (EDACABAM)

Keywords

• K-12 education
• American curriculum
• Private schooling
• College preparatory
• International education

Headquarters

HQ city

Al Barsha 1, Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition Fees: Annual tuition fees charged per grade level, ranging from Pre-KG to Grade 12. Fees include books and school uniforms as per 2026-2027 fee structure at Al Mawakeb Al Khawaneej.
2. Transportation Services: Optional bus transportation services with various route options including one-way, two-way, and express shuttle services across Dubai.
3. Registration Fees: One-time registration and processing fee of 525 AED per student (inclusive of VAT), refunded only if student is not accepted.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Al Mawakeb School - Al Barsha delivers private K-12 college preparatory education following an American curriculum aligned with Common Core, NGSS, California standards, and UAE Ministry of Education guidelines, serving students from Pre-KG through Grade 12. The school augments classroom instruction with technology-enabled learning platforms (LearnOnline, N4B, iCampus, School Portal), Advanced Placement courses, a STEM program, university guidance counseling, and optional transportation services.

Product overview

Al Mawakeb School - Al Barsha is a private international school managed by AMSI, offering a comprehensive college preparatory education. The school operates as a multi-campus institution with three locations (Al Garhoud, Al Barsha, and Al Khawaneej) serving over 7,500 students from 60+ nationalities. The core product portfolio centers on its digital learning ecosystem comprising the School Portal, iCampus Mobile App, Learn Online eLearning platform, and N4B (Notebooks for Books) program. Supporting academic offerings include STEM Program, Advanced Placement (AP) Program, Model United Nations, and Scouts Program. The school follows the American curriculum aligned with Common Core and NGSS standards, with KHDA licensing and NEASC accreditation across all campuses.

Differentiator

Problem solved

Functional benefit

Brands

• LearnOnline: AMSI's eLearning platform used by faculty and students for online teaching and learning inside and outside the school.
• iCampus Mobile
• N4B (Notebooks for Books)

Products and services

• K-12 American Curriculum Education Full-time private K-12 college preparatory education following an American curriculum aligned with Common Core, NGSS, California standards, and UAE Ministry of Education guidelines, serving students from Pre-KG through Grade 12 at the Al Barsha campus.
• Advanced Placement (AP) Program College-level courses covering 18-19 subjects including AP Biology, Calculus, English, Chemistry, French, Computer Science, Physics, and Psychology offered to high school students (grades 10-12) for college credit and university readiness.
• STEM Program STEM education integrating Science, Technology, Engineering, and Mathematics through dedicated laboratory facilities with 3D printing tools and NGSS-aligned hands-on collaborative projects for middle and high school students.
• University and Career Guidance Program Counseling services supporting students in college selection, university applications, and career planning to prepare graduates for admission to universities worldwide.
• School Portal Online gateway interconnecting school departments and providing parents, students, and staff with services including online calendar, digital report cards, bus tracking system, electronic lessons, KG cameras, ICT reports, exam schedules, and electronic announcements.
• iCampus Mobile App Mobile application for iOS and Android that brings School Portal services to mobile devices, including agenda/calendar, exam schedules, timetable, report cards, financial statements, bus tracking, and support for multiple school profile accounts.
• LearnOnline Platform AMSI's eLearning platform used by faculty and students to teach and learn in and outside the school, providing educators with tools for managing online courses, digital content, live lessons, and academic tracking.
• N4B (Notebooks for Books) Program 1:1 laptop program providing every grade 11 and 12 student with a notebook computer loaded with curriculum-specific data, transforming classrooms into e-hubs with audio/video components, interactive whiteboards, and multimedia projectors.
• Distance Learning Platform Virtual learning platform providing continuous education and connecting students, teachers, and parents through a secure centralized educational environment for distance learning delivery.
• Clubs and Extra-Curricular Activities After-school activities including Robotics Club, STEM Club, Creative Writing, Heritage Club, Band, Photography, Music and Dance, Theatre, Innovation Club, Sports Club, and Varsity Sports.
• Model United Nations (MUN) Student club providing experience in understanding United Nations operations and developing diplomacy, critical thinking, and public speaking skills through debate of global political issues.
• Scouts Program Adventure-based learning program offering activities to help students learn new skills, gain self-confidence, make friends, and provide community service.
• Transportation Services Bus transportation with tracking system offering one-way, two-way, and express shuttle services across Dubai with annual fees ranging from AED 8,700 to AED 13,500.

Quantifiable outcome

• 7000+ graduates admitted to universities worldwide
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Dubai MunicipalityminorStrategic or Co-development PartnerAMSI signed an agreement with Dubai Municipality to integrate practical heritage learning into school curricula with support from Dubai Museum. This partnership aims to enhance students' understanding of local heritage and culture through hands-on educational experiences.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• GEMS Education: Largest K-12 private school operator in the UAE with multiple curricula (American, British, IB) across dozens of campuses. Comparable as a Dubai-headquartered private-school group; serves as the dominant incumbent against which mid-size operators like AMSI compete.
• Dubai British School: Well-established British-curriculum K-12 school in Dubai with premium positioning. Comparable in fee tier and multi-nationality student mix, though it competes for families preferring a non-American curriculum.
• Repton School Dubai: Premium UK-curriculum K-12 school in Dubai operated by a broader international group. Comparable as a premium-fee Dubai private school competing for the same expat family segment.

Direct peers

• American School of Dubai: Private K-12 school in Dubai offering a U.S. college-preparatory curriculum with AP courses. Directly comparable to Al Mawakeb Al Barsha as both serve Dubai-based expat families seeking American-curriculum education from KG through Grade 12.
• Dubai International Academy: Dubai-based IB-curriculum K-12 school offering premium international education. Comparable in target customer (multi-nationality expat families) and fee tier, though differing in primary curriculum pathway.
• Dubai American Academy: Dubai-based K-12 school delivering an American curriculum with AP courses, KHDA-licensed and serving a multi-nationality student body. Highly comparable in target market, curriculum framework, and college-prep positioning.
• Emirates International School: Dubai-based private K-12 school following IB and American-style curricula, KHDA-licensed, serving a multi-nationality student body. Comparable in curriculum mix, target segment, and premium fee positioning.
• Canadian School Dubai: Dubai private K-12 school offering a Canadian curriculum and serving a multi-nationality student body. Comparable as a premium international school pursuing college-prep outcomes, though differentiated by curriculum.

Regional players

• American International School of Abu Dhabi: K-12 American curriculum school in Abu Dhabi serving expatriate and local families. Comparable in curriculum and target segment, but operates in a different emirate from Al Mawakeb.

Emerging players

• Raffles International School: Multi-campus Dubai private school group offering international curricula across several branches. Comparable in scale, multi-campus operating model, and target customer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/Mawakeb_Barsha
• Instagraminstagram.com/almawakeb_albarsha
• LinkedInlinkedin.com/company/al-mawakeb-school

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Al Mawakeb School - Al Barsha