Alta Medical
Alta Medical is a family-owned Milwaukee-based medical device company that designs compression therapy garments (SiennaWrap, Adapt-a-Wrap, IndigoSleeve, IndigoWrap) for patients with lymphedema, lipedema, and edema, selling direct-to-consumer via Shopify and wholesale to clinicians, with Medicare coverage effective January 2024.
- Company typePrivate
- Founded2014
- HeadquartersMilwaukee, Wisconsin, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Alta Medical does
Alta Medical is a privately held, family-owned medical device company headquartered in Milwaukee, Wisconsin, that designs and manufactures compression therapy garments for patients with lymphedema, lipedema, and other forms of edema. The company sells a multi-brand portfolio—SiennaWrap (premium adjustable daytime compression wraps), Adapt-a-Wrap (cut-to-fit wraps), IndigoSleeve (nighttime therapeutic garments), IndigoWrap (Velcro-adjustable nighttime wraps), IndigoLace (lace-up nighttime compression), Alta Liner (liners), and SimpleSlide (donning aids)—all manufactured domestically in Wisconsin. Its flagship SiennaWrap line incorporates proprietary design elements including a patent-pending finger loop fastening system, convex/bowed straps intended to reduce gapping, a contoured one-piece design shaped to actual limb anatomy rather than tubular geometry, an integrated compression measuring tool on the Calf wrap, and a high-performance breathable latex-free fabric tested to 1,000+ pulls. The company was founded by Kathy Weatherly (OT, CLT-LANA, with prior Lymphedema Association of North America board service) and Kyle Weatherly, who previously built and sold a separate compression garment business in 2014, bringing 40+ years of combined industry expertise to the venture.
The business operates a direct-to-consumer model through its own Shopify storefront with unit prices ranging from $10 (extender straps) to $1,215 (IndigoWrap Full Leg), a 35% first-order discount, and free shipping over $30, supplemented by a wholesale channel for healthcare providers and clinics. Go-to-market is therapist-led: the company maintains formal Therapist and Patient Advisory Boards, runs multi-format inservice training programs (virtual, in-person, and recorded) for clinicians, and partners with SunMED and Luna Medical to assist patients with Medicare billing—capabilities activated by Medicare coverage of lymphedema compression garments effective January 1, 2024 under the Lymphedema Treatment Act. Marketing spans educational blogs, social media, and email newsletters. All operations are restricted to the 50 United States and DC, with no international shipping.
The company has no outside investors and explicitly states no profit goals to achieve, operating as a bootstrapped founder-led entity. The customer base is a long-tail of individual patients managing chronic conditions rather than enterprise accounts, and the company employs 11–50 people. Revenue is not publicly disclosed.
Alta Medical firmographics
Firmographics- Name
- Alta Medical
- Legal name
- Alta Medical LLC
- Website
- https://altamedical.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alta Medical is a family-owned Milwaukee-based medical device company that designs compression therapy garments (SiennaWrap, Adapt-a-Wrap, IndigoSleeve, IndigoWrap) for patients with lymphedema, lipedema, and edema, selling direct-to-consumer via Shopify and wholesale to clinicians, with Medicare coverage effective January 2024.
- Ownership category
- akta.pro rank
Alta Medical industry classification
Industry- Product category
- Medical Compression Garments
- NAICS
- Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)
- akta.pro primary industry
- Compression Therapy & Lymphedema DME (Garments, Pneumatic Pumps) (HLAHAMAH)
- akta.pro secondary industry
- Compression Therapy for Venous/Lymphedema (Bandages, Wraps, Garments) (HLAHALAF)
Keywords
Where Alta Medical is headquartered
LocationHeadquarters
- HQ city
- Milwaukee, Wisconsin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Alta Medical business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Direct Product Sales (E-commerce): Direct-to-consumer sales through company Shopify storefront. Customers purchase compression wraps, liners, and accessories at listed prices. New customers receive 35% discount on first order.
- Wholesale/B2B Sales: Wholesale ordering channel available for healthcare providers, clinics, and retailers to purchase products in bulk at wholesale prices.
- Medicare/Insurance Billing: As of January 1, 2024, Medicare covers compression garments for lymphedema. Company partners with SunMED and Luna Medical to assist patients with insurance billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | SiennaWrap Foot |
| Unit Pricing | Pay-as-you-go | SiennaWrap Calf (Seamless/Contoured) |
| Unit Pricing | Pay-as-you-go | SiennaWrap Knee |
| Unit Pricing | Pay-as-you-go | SiennaWrap Thigh |
| Unit Pricing | Pay-as-you-go | SiennaWrap Knee & Thigh Combo |
| Unit Pricing | Pay-as-you-go | SiennaWrap Full Leg Combo |
| Unit Pricing | Pay-as-you-go | SiennaWrap Extender Strap |
| Unit Pricing | Pay-as-you-go | IndigoSleeve Glove |
| Unit Pricing | Pay-as-you-go | IndigoSleeve Wrist-to-Axilla |
| Unit Pricing | Pay-as-you-go | IndigoSleeve Full Arm |
| Unit Pricing | Pay-as-you-go | IndigoSleeve Half Leg (AD) |
| Unit Pricing | Pay-as-you-go | IndigoSleeve Full Leg (AG) |
| Unit Pricing | Pay-as-you-go | IndigoLace Half Leg (AD) |
| Unit Pricing | Pay-as-you-go | IndigoLace Full Leg (AG) |
| Unit Pricing | Pay-as-you-go | IndigoLace Wrist-to-Axilla (CG) |
| Unit Pricing | Pay-as-you-go | IndigoLace Full Arm (Fingertips-to-Axilla) |
| Unit Pricing | Pay-as-you-go | IndigoWrap Half Leg (AD) |
| Unit Pricing | Pay-as-you-go | IndigoWrap Full Arm (AG) |
| Unit Pricing | Pay-as-you-go | IndigoWrap Full Leg (AG) |
| Unit Pricing | Pay-as-you-go | Adapt-a-Wrap Foot |
| Unit Pricing | Pay-as-you-go | Adapt-a-Wrap Calf |
| Unit Pricing | Pay-as-you-go | Adapt-a-Wrap Knee |
| Unit Pricing | Pay-as-you-go | Adapt-a-Wrap Thigh |
| Unit Pricing | Pay-as-you-go | Alta Liner |
| Unit Pricing | Pay-as-you-go | Alta Compression Hybrid Liner |
| Unit Pricing | Pay-as-you-go | SimpleSlide Donning Aid |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Alta Medical product offering
Product offeringCore offering
Alta Medical designs, manufactures, and sells compression therapy garments for patients with lymphedema, lipedema, and other forms of edema. The product portfolio includes daytime adjustable compression wraps (SiennaWrap, Adapt-a-Wrap), nighttime therapeutic garments (IndigoSleeve, IndigoWrap, IndigoLace), liners, and donning aids. Products are sold direct-to-consumer through a Shopify storefront, through wholesale channels to healthcare providers, and via Medicare insurance billing partnerships.
Product overview
Alta Medical is a family-owned medical device company offering a comprehensive portfolio of compression therapy products for lymphedema, lipedema, and other forms of edema. The product portfolio comprises three main daytime compression wrap collections (SiennaWrap, Adapt-a-Wrap, and IndigoWrap) and nighttime therapeutic garments (IndigoSleeve and IndigoLace), supported by liners and accessories. SiennaWrap is the flagship premium compression wrap line featuring patent-pending finger loop technology and one-piece conical design. Adapt-a-Wrap offers customizable cut-to-fit options for personalized therapy. IndigoWrap and IndigoLace provide velcro and lace-up adjustable nighttime compression respectively. All products are manufactured in Wisconsin, USA, and are latex-free. Medicare coverage became available for most SiennaWrap products effective January 1, 2024.
Differentiator
Problem solved
Functional benefit
Brands
- SiennaWrap: Premium compression wrap garments for lymphedema, lipedema, and other edemas. Includes foot, calf, knee, and thigh compression wraps with finger loop design for easier use.
- IndigoSleeve
- IndigoWrap
- IndigoLace
- Adapt-a-Wrap
- Alta Liner
- Alta Hybrid Compression Liner
- SimpleSlide
Products and services
- SiennaWrap Collection Premium adjustable daytime compression wrap garments for lymphedema, lipedema, and edema. Features patent-pending finger loop system, convex/bowed straps, and contoured limb design. Includes foot, calf (seamless and contoured), knee, thigh pieces plus Full Leg and Knee & Thigh combo bundles.
- Adapt-a-Wrap Collection Adjustable and trimmable daytime compression wraps engineered by certified lymphedema and lipedema therapists. Features cut-to-fit design with removable velcro straps that can be customized to ideal length. Includes foot, calf, knee, and thigh pieces with inclusive sizing up to 3XL.
- IndigoSleeve Collection Nighttime therapeutic compression garments with specialized fabrics including soft moisture-wicking inner layer and durable outer fabric. Includes glove, wrist-to-axilla, full arm, half leg, and full leg options built on 30+ years of nighttime garment expertise.
- IndigoWrap Collection Velcro adjustable nighttime compression garments with integrated closure system for easy fit adjustments as limb size changes. Includes half leg, full arm, and full leg options with sculpted or shredded foam options.
- IndigoLace Collection Nighttime compression garments with lace-up closure system for adjustable fit. Features specialized fabrics, sculpted or shredded foam options, and adjustment panels. Includes half leg, full leg, wrist-to-axilla, and full arm options.
- Alta Liners
- SimpleSlide Donning Aid
Quantifiable outcome
- Fabric tested to 1000+ pulls for durability
- +2 more outcomes
Companies that use Alta Medical
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Alta Medical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Alta Medical partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- SunMEDcoreNation's leading expert in lymphedema in-home equipment insurance coverage. SunMED assists Alta Medical customers with Medicare billing for compression garments. Part of Alta Medical's Medicaid/Medicare support program launched January 1, 2024.
- Luna Medical Inc.coreSpecializes in compression therapy products for lymphatic and venous disorders. Partners with Alta Medical to assist patients with insurance billing for SiennaWrap compression garments.
- Lymphedema Advocacy GroupminorAlta Medical refers patients to Lymphedema Advocacy Group's website for information about Medicare coverage for lymphedema compression garments.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Alta Medical competitors and assessment
Company assessmentEmerging players
- Bio Compression Systems: Bio Compression Systems manufactures pneumatic compression pumps and garments for lymphedema and venous insufficiency. Adjacent competitor that shares the lymphedema treatment pathway and Medicare DME billing infrastructure, though focused on pumps rather than ready-to-wear wraps.
- Tactile Medical: Tactile Medical is a publicly-traded US company focused on lymphedema and venous disease, primarily known for its Flexitouch pneumatic compression pump systems. While Tactile focuses on pumps rather than garments, it competes for the same patient and therapist mindshare and Medicare reimbursement dollars in the lymphedema treatment pathway.
Direct peers
- Sigvaris Group: Sigvaris is a Swiss-based compression therapy manufacturer with extensive lymphedema and edema product lines distributed via DME channels. Comparable to Alta Medical in product category, clinical customer base, and Medicare-billed DME distribution model.
- medi USA: medi USA is the US arm of medi, a German compression therapy manufacturer offering medical compression garments for lymphedema, venous disease, and edema. Comparable product portfolio and DME distribution, with strong therapist-channel relationships.
- Jobst (Essity / BSN Medical): Jobst is one of the most recognized medical compression garment brands globally, offering ready-to-wear and custom garments for lymphedema, venous disease, and post-surgical edema. Directly competes with Alta Medical in the lymphedema compression garment category via DME distributors and Medicare billing.
- Solaris (by THUASNE): Thuasne's Solaris brand produces ready-to-wear and custom compression garments specifically for lymphedema and lipedema management. Directly comparable to Alta Medical in product category, clinical customer base (OTs, CLTs), and US Medicare DME billing.
- Juzo (Julius Zorn): Juzo is a global compression therapy manufacturer with a strong lymphedema and edema garment portfolio (stockings, sleeves, wraps). Highly comparable to Alta Medical in product category (medical compression garments), target customer (lymphedema patients, OTs/CLTs), and clinical distribution model.
- Lohmann & Rauscher (L&R USA): L&R produces Rosidal and other compression therapy systems for lymphedema and venous conditions, including bandages, wraps, and garments. Highly comparable for product category and clinical channels, with overlapping DME reimbursement workflows.
Broad incumbents
- Smith+Nephew: Smith+Nephew is a major medical device company with wound management and compression therapy products. While it competes in adjacent compression and wound care categories, its primary focus is advanced wound dressings rather than dedicated lymphedema wrap systems.
- 3M Health Care (Medical Solutions): 3M offers a broad portfolio of medical products including compression and wound care solutions distributed through hospital and DME channels. As a diversified incumbent, it overlaps with Alta Medical's clinical channels but does not specialize in consumer-facing compression wraps for lymphedema.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Alta Medical social profiles
Digital presenceAlta Medical compliance and trust
Trust signalCompliance2 records
Alta Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alta Medical leadership team
Management profileNumber of profiles
Profiles2 records
Alta Medical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alta Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alta Medical
What does Alta Medical do?
Alta Medical designs, manufactures, and sells compression therapy garments for patients with lymphedema, lipedema, and other forms of edema. The product portfolio includes daytime adjustable compression wraps (SiennaWrap, Adapt-a-Wrap), nighttime therapeutic garments (IndigoSleeve, IndigoWrap, IndigoLace), liners, and donning aids. Products are sold direct-to-consumer through a Shopify storefront, through wholesale channels to healthcare providers, and via Medicare insurance billing partnerships.
Is Alta Medical a public or private company?
Alta Medical is a private company. It is classified as family owned and is currently operating.
When was Alta Medical founded?
Alta Medical was founded in 2014. It employs 11 to 50 people.
Where is Alta Medical based?
Alta Medical is headquartered in Milwaukee, Wisconsin, United States, in the North America region.
How does Alta Medical make money?
Three revenue lines are on record. Direct Product Sales (E-commerce) is the primary driver. The others are wholesale/B2B Sales and medicare/Insurance Billing.
Who are Alta Medical's main competitors?
Emerging players on record are Bio Compression Systems and Tactile Medical. Direct peers are Sigvaris Group, medi USA, Jobst (Essity / BSN Medical), Solaris (by THUASNE), Juzo (Julius Zorn) and Lohmann & Rauscher (L&R USA). Broad incumbents are Smith+Nephew and 3M Health Care (Medical Solutions).
Does Alta Medical have an API?
No public API is recorded for Alta Medical.
What industry is Alta Medical in?
Alta Medical's product category is Medical Compression Garments. Its primary akta.pro industry code is HLAHAMAH, Compression Therapy & Lymphedema DME (Garments, Pneumatic Pumps), with a secondary code of HLAHALAF, Compression Therapy for Venous/Lymphedema (Bandages, Wraps, Garments). Its NAICS code is 3159 and its SIC code is 3842.