LaRose.Care
LaRose.Care is a Polish online specialty retailer founded in 2016 in Łódź that sells authentic Korean natural cosmetics and beauty products across 7,000+ SKUs to Polish and European consumers, operating as exclusive Polish distributor for six Korean brands.
- Company typePrivate
- Founded2016
- HeadquartersLodz, Poland
- Headcount—
- GTM typeB2C
- OfferingServices
What LaRose.Care does
LaRose.Care (legally La Rose Sp. z o.o.) is a Polish online specialty retailer headquartered in Łódź that has operated since 2016 as a drogeria internetowa focused on Korean natural cosmetics. The company curates a catalog of 7,000+ products spanning face care, makeup, body care, hair care, dedicated Korean beauty, home & spa, samples, and gift sets, drawing from 100+ brands. It holds exclusive Polish distributorship for six Korean brands — Pyunkang Yul, Heimish, Jayjun, Mezclar, VT Cosmetics, and iUNIK — and also carries complementary lines such as Dear Klairs, Kaminomoto, Kaja, and Mixsoon. The platform is built on the Comarch e-Sklep e-commerce framework and is accessible via web storefront only (no native mobile app).
LaRose.Care operates a direct-to-consumer go-to-market, supplemented by a B2B cooperation channel (b2b.larose.net.pl) for retailers and distributors. Pricing is unit-based per product, with individual SKUs ranging from approximately 12 PLN (small accessories) to over 270 PLN (premium hair treatments), and a free delivery threshold of 149 PLN. Payment is supported via bank transfer, cash on delivery, PayU, Przelewy24, and buy-now-pay-later options (PayPo, Twisto via imoje), while fulfillment is handled through InPost parcel lockers, Poczta Polska, and DPD courier. The company augments transactional revenue with value-add services including free cosmetologist consultations and a points-based loyalty program, and drives acquisition through Facebook, Instagram, YouTube, blog content, and a 5% discount newsletter incentive.
The company has raised one disclosed funding round of 500,000 PLN (~$128K) from Podlaski Fundusz Kapitałowy in January 2020, earmarked for product range expansion and logistics development. There is no public revenue disclosure, no parent company or subsidiaries, and no subsequent institutional funding on record. The ownership structure beyond the 2020 seed-stage investor remains undisclosed.
LaRose.Care firmographics
Firmographics- Name
- LaRose.Care
- Legal name
- La Rose Sp. z o.o.
- Website
- https://larose.care
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Short description
- LaRose.Care is a Polish online specialty retailer founded in 2016 in Łódź that sells authentic Korean natural cosmetics and beauty products across 7,000+ SKUs to Polish and European consumers, operating as exclusive Polish distributor for six Korean brands.
- Ownership category
- akta.pro rank
LaRose.Care industry classification
Industry- Product category
- Online Cosmetics Retail (Korean Beauty)
- NAICS
- Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Beauty & Personal Care Online Retailers (CRAFADAC)
- akta.pro secondary industry
- Natural, Organic & Clean Beauty Distribution (CRAOAEAM)
Keywords
Where LaRose.Care is headquartered
LocationHeadquarters
- HQ city
- Lodz
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
LaRose.Care business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct product sales: Revenue generated through direct online sales of Korean cosmetics to consumers. Transaction-based model with one-time purchases across product categories including skincare, makeup, body care, and hair care.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-product transaction pricing with free delivery threshold |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
LaRose.Care product offering
Product offeringCore offering
LaRose.Care operates a Polish-language online cosmetics store (Drogeria Internetowa) selling more than 7,000 beauty products directly to consumers, with a primary focus on Korean and natural-ingredient skincare, makeup, body care, and hair care. It is the exclusive Polish distributor for six Korean brands (Pyunkang Yul, Heimish, Jayjun, Mezclar, VT Cosmetics, iUNIK) and complements product sales with a free cosmetologist consultation service, a loyalty program, and a B2B cooperation channel for resellers.
Product overview
LaRose.Care is an online cosmetics store (Drogeria Internetowa) specializing in Korean natural cosmetics, established in 2016. The company operates as a comprehensive e-commerce platform offering a wide range of beauty and skincare products organized into distinct categories: Face Care Products (cleansers, toners, essences, serums, moisturizers, masks), Makeup Products (foundations, cushions, lip products, eye makeup), Body Care Products, Hair Care Products, Korean Cosmetics, Home & Spa, and Promotions. LaRose.Care serves as the exclusive Polish distributor for brands including Pyunkang Yul, Heimish, Jayjun, Mezclar, VT Cosmetics, and iUNIK. The company also stocks other notable brands such as Dear Klairs, Kaminomoto (Japanese hair care), Kaja (Korean makeup), and Mixsoon. Additional services include free cosmetologist consultation, a loyalty program, B2B cooperation options, and order delivery via InPost parcel lockers, Poczta Polska, and DPD courier.
Differentiator
Problem solved
Functional benefit
Products and services
- Face Care Products Comprehensive facial skincare assortment including cleansers, toners, essences, serums, moisturizers, eye care, masks, peels, oils, and targeted treatments for various skin concerns, sold direct-to-consumer online.
- Makeup Products Color cosmetics assortment including face base, bronzers, concealers, BB/CC creams, foundations, cushions, powders, highlighters, blushes, eye shadows, eyeliners, mascaras, lip products, and brow cosmetics.
- Body Care Products Body skincare including body lotions, creams, butters, oils, scrubs, hand and foot care, bath products, sun protection, and anti-cellulite treatments.
- Hair Care Products Hair and scalp care including scalp scrubs, shampoos, conditioners, masks, hair oils, serums, styling products, scalp tonics, and hair growth treatments.
- Korean Cosmetics Specialized category featuring Korean beauty brands and products, including sheet masks, essence, cushion foundations, and multi-step skincare regimens.
- Home & Spa Home fragrance and relaxation products including travel accessories, scent diffusers, eye masks, jewelry boxes, and scented candles.
- Samples and Testers Travel-size and miniature products allowing customers to try products before purchasing full sizes.
- Gift Sets Curated cosmetic gift sets and bundles, often featuring travel sizes and complementary product combinations.
- MIXSOON Bean Cream Intensively moisturizing 50 ml face cream based on plant fermentation extracts (bean, pomegranate, barley, pear) supporting skin regeneration and providing deep hydration.
- Kaminomoto Hair Care Japanese haircare brand founded in 1908 specializing in scalp and hair growth products including shampoos, conditioners, tonics, and treatments based on traditional Kanpo medicine.
- Kaja Makeup Korean makeup brand featuring innovative cushion foundations, bento-style eyeshadow palettes, contouring trios, lip oils, and stamp blushes.
- Dear Klairs Skincare Korean skincare brand established in 2010 specializing in gentle, hypoallergenic products for sensitive skin with the philosophy 'less is more', featuring cleansers, toners, serums, creams, and sheet masks.
- Cosmetologist Consultation Free cosmetologist advisory service available to help customers select appropriate products for their skin needs.
- Loyalty Program Customer loyalty program offering points and rewards for repeat purchases from the online store.
- B2B Cooperation Business-to-business partnership program for retailers and distributors to access LaRose.Care's Korean cosmetics assortment at wholesale.
Quantifiable outcome
- 2-day business delivery for all orders
Companies that use LaRose.Care
Customer profileSegments1 record
Ideal customer profiles2 records
LaRose.Care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
LaRose.Care partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
LaRose.Care competitors and assessment
Company assessmentDirect peers
- Stylevana: Online retailer specializing in Korean and Japanese beauty products with extensive SKU depth and competitive pricing. Direct comparable in K-beauty e-commerce vertical.
- SkinStore: International online beauty retailer with a curated assortment of clinical, Korean, and niche skincare brands. Comparable as an online-only multi-brand beauty retailer with K-beauty exposure.
- Notino: Polish-founded beauty e-commerce retailer (formerly Notino) operating across most European countries with an extensive multi-brand assortment including Korean cosmetics. Most directly comparable peer given shared Polish origin, DTC e-commerce model, and overlapping K-beauty assortment.
- Jolse: Global Korean beauty e-commerce retailer shipping worldwide with a deep catalog of K-beauty brands (COSRX, Klairs, etc.). Directly comparable as a K-beauty specialty online retailer with overlapping product mix.
- YesStyle: Asian beauty and cosmetics e-commerce platform with global shipping. Comparable as a multi-brand Asian beauty DTC specialist, though broader in category scope (also apparel).
Broad incumbents
- Sephora: Global multi-brand beauty retailer with a strong e-commerce channel and selective Korean brand assortment. Comparable as a broad incumbent in online beauty retail, though operating at vastly greater scale.
- Douglas: Pan-European multi-brand beauty retailer with both stores and a robust e-commerce platform. Comparable as a broad incumbent operating in the same online beauty category across Europe with a much larger assortment.
Regional players
- Rossmann: Major Polish drugstore chain with a large online beauty storefront offering mass-market and premium cosmetics. Comparable as a large-scale Polish beauty e-commerce competitor with a very different assortment strategy (drugstore-led).
- Hebe: Polish beauty retail chain with both physical stores and an e-commerce storefront offering multi-brand cosmetics. Comparable as a Polish beauty multi-channel competitor, though broader and not K-beauty-focused.
Emerging players
- Beauté Pacifique: Specialty online skincare retailer focused on premium Danish and Asian skincare brands. Comparable as a niche multi-brand beauty e-commerce player with overlapping international brand assortment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
LaRose.Care social profiles
Digital presenceLaRose.Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
LaRose.Care leadership team
Management profileNumber of profiles
LaRose.Care funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LaRose.Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LaRose.Care
What does LaRose.Care do?
LaRose.Care operates a Polish-language online cosmetics store (Drogeria Internetowa) selling more than 7,000 beauty products directly to consumers, with a primary focus on Korean and natural-ingredient skincare, makeup, body care, and hair care. It is the exclusive Polish distributor for six Korean brands (Pyunkang Yul, Heimish, Jayjun, Mezclar, VT Cosmetics, iUNIK) and complements product sales with a free cosmetologist consultation service, a loyalty program, and a B2B cooperation channel for resellers.
Is LaRose.Care a public or private company?
LaRose.Care is a private company. It is classified as venture growth investor backed and is currently operating.
When was LaRose.Care founded?
LaRose.Care was founded in 2016.
Where is LaRose.Care based?
LaRose.Care is headquartered in Lodz, Poland, in the Europe region.
How does LaRose.Care make money?
One revenue line is on record: direct product sales.
Who are LaRose.Care's main competitors?
Direct peers on record are Stylevana, SkinStore, Notino, Jolse and YesStyle. Broad incumbents are Sephora and Douglas. Regional players are Rossmann and Hebe. Beauté Pacifique is listed as an emerging player.
Does LaRose.Care have an API?
No public API is recorded for LaRose.Care.
What industry is LaRose.Care in?
LaRose.Care's product category is Online Cosmetics Retail (Korean Beauty). Its primary akta.pro industry code is CRAFADAC, Beauty & Personal Care Online Retailers, with a secondary code of CRAOAEAM, Natural, Organic & Clean Beauty Distribution. Its NAICS code is 456120 and its SIC code is 2844.