Alter égaux

What Alter égaux does

Alter égaux S.E.N.C. is a Quebec-based chartered professional accountant (CPA) firm operating as a private partnership from its headquarters at 1165 boul. Lebourgneuf, Bureau 300, Quebec City. The firm provides a full suite of traditional accounting services including financial statement audits and examination engagements (missions d'examen), bookkeeping (tenue de livres), corporate and personal taxation, compilation reports, and advisory services spanning financial strategy, corporate reorganization, and business expansion planning. The firm employs approximately 25-30 professionals including CPAs, auditors, accounting technicians, administrative staff, CPA candidates, and interns, with a stated human-centric culture ('Comptabilité + Humanité') emphasizing employee well-being alongside client outcomes.

The firm serves two primary customer segments: Quebec-based small and medium enterprises (PMEs) and entrepreneurs, and non-profit organizations (OBNLs) — a segment in which it holds specialized expertise, serving over 300 non-profits including charities, housing cooperatives, CPEs, and associations. Its OBNL practice addresses specialized requirements including deferred contributions, project-based accounting, and 50% tax declarations. The underlying technology stack is standard professional services tooling: CaseWare and CaseView for audit preparation, the CCH Accounting Firm secure client portal for document exchange, and integration support for clients using Sage, Acomba, Simple Comptable, and QuickBooks.

The revenue model is professional-services-based, with fees determined per engagement scope and complexity rather than through standardized pricing tiers. Customer acquisition is primarily sales-led through direct consultations, professional referrals, and digital presence on LinkedIn, Instagram, and Facebook, with an educational content center supporting top-of-funnel awareness. The firm is owned and managed by partners including Cindy Carrier-Grenier (MBA, CPA auditrice, Associée), Maxime Lejeune (CPA auditeur, Associé), Nicolas Bourgault, and Daniel Beaulieu (CPA auditeur, Associé-conseil), with no external investment or parent company. Compliance posture includes alignment with Quebec Law 25 and PIPEDA privacy regulations.

Name

Alter égaux

Legal name

Alter égaux S.E.N.C.

Website

https://alteregaux.ca

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Alter égaux is a Quebec-based CPA partnership offering audits, bookkeeping, taxation, and advisory services to SMEs and over 300 non-profit organizations, differentiated by a human-centric service philosophy and OBNL specialization.

Ownership category

akta.pro rank

Product category

Accounting and Auditing Services

NAICS

Offices of Certified Public Accountants (541211), Finance and Insurance (52)

SIC

Finance Services (6199)

akta.pro primary industry

Financial Reporting & Technical Accounting Advisory (GAAP/IFRS) (BPAHABAF)

akta.pro secondary industries

Restructuring & Turnaround Advisory (BPAHADAD), Internal Audit & SOX/ICFR Advisory (BPAHAFAD)

Keywords

• Chartered professional accounting
• Audit and examination
• Bookkeeping services
• Corporate tax services
• Nonprofit accounting

Headquarters

HQ city

Québec

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Accounting and Bookkeeping Services: Full-service bookkeeping (tenue de livres) including monthly, quarterly, and annual accounting services for SMEs and OBNLs. Services include financial statement preparation, payroll processing, and government remittance management. Revenue is generated through professional service fees, typically billed on an hourly basis or fixed engagement fees.
2. Tax Services: Corporate and personal tax planning, preparation, and filing services. Includes tax optimization strategies, tax credits and deductions identification, and compliance with CRA and Revenu Québec requirements.
3. Certification and Audit Services: Financial statement audits, examination engagements, and compilation services providing varying levels of assurance on financial information as required by creditors, funders, or stakeholders.
4. Financial Advisory and Consulting: Strategic financial consulting, business optimization, corporate reorganization, expansion planning, and governance advisory services for OBNLs and SMEs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Alter égaux is a Quebec-based chartered professional accountancy (CPA) firm delivering accounting, tax, audit, bookkeeping, and financial advisory services to small and medium enterprises and non-profit organizations (OBNLs). Core deliverables include financial statement certification (full audits and examination engagements), bookkeeping (turnkey and on-demand, integrated with Sage, Acomba, Simple Comptable, and QuickBooks), corporate and personal taxation, financial strategy consulting, corporate reorganization, and specialized OBNL governance advisory.

Product overview

Alter égaux is a Quebec-based firm of Chartered Professional Accountants (CPA) offering a comprehensive, integrated suite of traditional accounting and advisory services. The portfolio spans three core pillars: (1) Certification services — including full financial audits and examination engagements providing varying levels of assurance on financial statements; (2) Bookkeeping (tenue de livres) — both turnkey and on-demand, compatible with Sage, Acomba, Simple Comptable, and QuickBooks; and (3) Taxation — covering corporate, personal, consumption taxes (TPS/TVQ), and succession planning. These core services are supported by specialized advisory modules including financial strategy consulting, resource optimization and expansion planning, corporate restructuring, and nonprofit accounting (serving 300+ OBNLs). A compilation engagement service rounds out the offerings, providing arithmetic-accurate financial reports without assurance. The firm positions itself as a human-centered alternative to traditional accounting firms, serving SMEs, OBNLs, charities, cooperatives, and individual entrepreneurs across Quebec.

Differentiator

Problem solved

Functional benefit

Products and services

• Certification Comptable (Audit et Mission d'Examen) Accounting certification service providing the highest level of assurance (full financial audits) and moderate assurance (examination engagements) on financial statements, for SMEs, OBNLs, and organizations that require verified financial reporting for creditors, funders, or regulatory compliance.
• Tenue de Livres Bookkeeping service offered as both a turnkey managed solution and on-demand support. Includes financial statement production, cash management, payroll processing, and government remittance management. Integrated with Sage, Acomba, Simple Comptable, and QuickBooks.
• Fiscalité (Entreprises et Particuliers) Corporate and personal tax service covering tax return preparation, TPS/TVQ (consumption tax) declarations, tax planning, and succession planning. Adapted to SMEs, active corporations, management companies, trusts, rental property owners, and high-net-worth individuals.
• Réorganisation Corporative Corporate restructuring service covering the creation of management companies, subsidiaries and trusts; fiscal structure optimization; business acquisition and sale support; succession planning; shareholder additions; share issuance; and capital injections, with attention to accounting and tax implications.
• Comptabilité pour OBNL Specialized accounting service for non-profit organizations (OBNLs) including charities, associations, housing cooperatives, and CPEs. Covers project-based accounting, deferred contributions, 50% tax declarations, audits, examination engagements, financial governance advisory, governance diagnostics, management coaching, board training, and funding/subsidy research support.

Quantifiable outcome

• Serve over 300 non-profit organizations in Quebec

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Broad incumbents

• Baker Tilly Canada: National mid-market accounting and advisory network serving Canadian SMEs, non-profits, and mid-market companies across audit, tax, and consulting. Comparable service portfolio with multi-province footprint.
• Raymond Chabot Grant Thornton: Quebec-headquartered national accounting and advisory firm offering audit, tax, consulting, and restructuring services to SMEs, OBNLs, and mid-market clients. Direct overlap with Alter égaux on certification, tax, and advisory work for Quebec SMEs and non-profits, but with national scale and Big-4 alternative positioning.
• BDO Canada: National mid-market audit, tax, and advisory firm serving Canadian SMEs, non-profits, and owner-managed businesses. Overlaps with Alter égaux on certification, bookkeeping, and tax services for SME/OBNL clients, with broader geographic footprint.
• KPMG Quebec: Big 4 firm offering audit, tax, and advisory services to Quebec SMEs, non-profits, and large enterprises. Overlaps with Alter égaux on certification and tax work for mid-market Quebec clients.
• MNP LLP: One of Canada's largest mid-market accounting firms with strong Quebec presence, serving SMEs, non-profits, and public sector clients across audit, tax, consulting, and digital advisory. Comparable to Alter égaux on target SME/OBNL segments, but materially larger with national coverage.
• Deloitte Quebec: Big 4 firm with Quebec City and Montreal offices serving SMEs, mid-market, and large enterprises on audit, tax, consulting, and advisory. Competes with Alter égaux for upper-end SME and non-profit audit work, with substantially deeper resources.

Direct peers

• Tremblay & Cie CPA: Quebec regional CPA firm providing audit, tax, and bookkeeping services to SMEs and non-profit organizations. Similar target market and service offering to Alter égaux in the Quebec professional services market.
• Demers Beaulne S.E.N.C.R.L. Quebec-based CPA firm specializing in audit, tax, and advisory services for SMEs, non-profits, and owner-managed businesses. Closely comparable to Alter égaux on regional focus, partnership structure, and OBNL/SME service mix.
• Poirier & Associés CPA inc. Quebec-based CPA firm offering accounting, tax, audit, and advisory services to SMEs and non-profits in the Quebec City region. Direct regional competitor with similar service portfolio and client mix to Alter égaux.

Regional players

• Richelieu CPA: Quebec-based CPA firm focused on SMEs, OBNLs, and owner-managed businesses. Comparable service mix (audit, tax, advisory) with similar regional positioning in the Quebec professional services market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/alteregauxcpa
• LinkedInlinkedin.com/company/alteregauxcpa
• Instagraminstagram.com/alteregaux_cpa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alter égaux