Amal English School

What Amal English School does

Amal English School is a private, CBSE-affiliated K-12 institution operating from a single 8,097 sq mtr campus at Chammanur, Punnayurkulam, in Thrissur District, Kerala, India. Established in 1992 and holding an A-grade Senior Secondary affiliation (No: 930203) from the Central Board of Secondary Education, the school delivers the full CBSE curriculum from Pre-KG through Class XII, including Science and Commerce streams at the senior secondary level with subject combinations in Physics, Chemistry, Biology, Mathematics, Computer Science, Accountancy, Business Studies, and Economics. Teaching is delivered through 87 qualified staff (10 PGT, 32 TGT, 28 PRT, 13 NTT) plus a Principal, Vice Principal, Head Mistress, and two counsellors, supported by 79 classrooms and 5 laboratories (Physics, Chemistry, Biology, Mathematics, Computer).

The school's product is a horizontal K-12 offering with 15 student clubs and a broad co-curricular program covering sports, arts, music, karate, abacus, yoga, and community service. Physical infrastructure includes two libraries holding approximately 9,000 books, 20 periodicals, and 7 newspapers, a fleet of school transport, and digital learning facilities (smart boards, audio-visual aids, computer labs). A European Schoolnet Academy partnership provides certified teaching staff.

Revenue is generated almost entirely from tuition and academic fees, collected in three term-based installments per academic session, with published 2024-25 annual fees ranging from Rs 16,350 (Classes I-V) to Rs 29,850 (Class XI Computer Science). A small admission application fee of Rs 100 is charged for Class XI prospectus purchases. The go-to-market motion is direct-to-consumer enrollment, conducted through walk-in admissions at the school office and an online admission portal built on Google Forms, supported by a website, WhatsApp Channel, the annual AMAL MAGAZINE, and events such as LUMIERE Annual Day and SAHODAYA Kids Fest. Customer base comprises individual students and families in Chammanur, Punnayurkulam, and surrounding areas of Thrissur District.

Name

Amal English School

Legal name

Amal English School

Website

https://amalschool.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Amal English School is a private CBSE-affiliated K-12 school in Thrissur District, Kerala, offering education from Pre-KG to Class XII with Science and Commerce streams to students and families in the Chammanur and Punnayurkulam area.

Ownership category

akta.pro rank

Product category

K-12 Education

NAICS

Elementary and Secondary Schools (611110)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

akta.pro secondary industry

Literacy & ELA Instruction (School-Delivered) (EDAJAFAF)

Keywords

• K-12 education services
• CBSE affiliated school
• Primary secondary education
• Senior secondary streams
• Co-curricular activities

Headquarters

HQ city

Chammanur, Punnayurkulam

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tuition and Academic Fees: Term-based tuition fees collected in three installments (First Term, Second Term, Third Term) across academic sessions. Fee structure varies by class level from Pre-KG to Class XII, with Science stream having higher fees than Commerce stream.
2. Admission Application Fee: Rs. 100/- cash payment for prospectus during Class XI admission process

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Amal English School is a private CBSE-affiliated K-12 institution operating in Thrissur District, Kerala, established in 1992. The school delivers primary, secondary, and senior secondary education across science and commerce streams, supplemented by co-curricular activities, sports programs, and access to computer and science laboratories. Its offerings are delivered through a managing committee structure with a focus on academic quality and value-based learning.

Product overview

Amal English School operates as a single unified educational institution offering CBSE-affiliated K-12 education from Pre-KG through Class XII. The school provides two main academic streams at the senior secondary level—Science (with Physics, Chemistry, Biology, Mathematics, Computer Science, Arabic options) and Commerce (with Accountancy, Business Studies, Economics, Computer Science, Arabic options). The institution supplements its core academic offerings with a structured co-curricular activities program featuring 15 student clubs and diverse activities including sports, arts, and community service. Additional services include online admission processing, library facilities, transportation, and a virtual tour for prospective students.

Differentiator

Problem solved

Functional benefit

Named customers2 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Nallapadam (Malayala Manorama)minorOthersSchool participates in the Nallapadam program of Malayala Manorama daily, providing students a platform to work for society. The team has conducted activities like visiting organic vegetable farms and distributing grocery kits to deserving families.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Amity International School: Large K-12 chain offering CBSE and international curricula across India. Comparable as a private English-medium K-12 institution, but with significantly greater scale, infrastructure, and price points than Amal English School.
• Delhi Public School (DPS) Society: One of India's largest CBSE-affiliated K-12 chains with hundreds of branches nationwide. Comparable to Amal as a CBSE Senior Secondary institution, though much larger in scale, multi-city footprint, and brand recognition.
• Ryan International Group of Institutions: Pan-India CBSE K-12 chain with 130+ schools. Comparable to Amal in curriculum (CBSE) and senior secondary offering, but operates at much greater geographic and enrollment scale.
• Podar International School: Large K-12 chain operating CBSE and ICSE schools across India. Comparable to Amal as a private K-12 institution, but at significantly greater geographic and enrollment scale with more formalized digital systems.
• SRM Public School: CBSE K-12 schools associated with the SRM Group. Comparable to Amal in CBSE Senior Secondary offering, though backed by a larger institutional group with broader educational infrastructure.

Direct peers

• Bharatiya Vidya Bhavan Vidyalaya: CBSE-affiliated K-12 schools operated under Bharatiya Vidya Bhavan trust, including branches in Kerala. Comparable to Amal in curriculum, trust-based governance, and mid-tier fee positioning.
• Greenwood High International School: CBSE and ICSE-affiliated K-12 school with strong co-curricular and sports programs. Comparable to Amal English School in curriculum, holistic development focus, and tiered fee structure across grade levels.
• Chinmaya Vidyalaya: Network of CBSE-affiliated K-12 schools with strong presence in Kerala. Comparable to Amal English School in curriculum, medium of instruction, senior secondary streams, and community-managed governance model.
• National Public School (NPS): Chain of CBSE K-12 schools with strong reputation in South India. Comparable to Amal in English-medium CBSE delivery, senior secondary streams, and emphasis on holistic development, though larger in scale.
• EuroSchool: CBSE/ICSE K-12 chain emphasizing global standards in education delivery. Comparable to Amal in curriculum and English-medium K-12 positioning, with particular overlap on the 'European Schoolnet'-style teacher quality narrative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/amal-english-school-chammanur

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amal English School