Amalthea Verlag

What Amalthea Verlag does

Amalthea Verlag (legal entity Amalthea Signum Verlag GmbH) is a privately held Austrian book publisher headquartered in Vienna's 3rd district (Am Heumarkt 19, A-1030 Wien). The company specializes in German-language non-fiction, with a catalog spanning biography, history, Jewish culture and traditions, cooking and nutrition, humor/satire, literature, self-help, and religion. It publishes works by a stable of established Austrian cultural figures including Georg Markus (Austrian history and biography), Danielle Spera (Jewish heritage, also affiliated with the Jewish Museum Vienna), Haya Molcho (NENI cookbook brand), Martin Czapka (illustrated Viennese cultural lexicons), Arik Brauer (art and illustrated religious works), and Dagmar Koller (autobiography). The publisher receives Kunstförderung arts funding from the Austrian Federal Ministry for Arts, Culture, Civil Service and Sport, signaling institutional recognition as a culturally significant publisher.

The business operates a hybrid distribution model: direct-to-consumer sales through its own e-commerce storefront (amalthea.at) with shipping to Austria (€4.95, free over €50) and the EU (€10.90, free over €70), wholesale distribution through traditional Austrian and German-language bookstore chains, and a proprietary e-book platform (amalthea.e-bookshelf.de). Revenue is generated through one-time unit sales of physical books at standard retail prices, signed special editions at premium pricing (e.g., €33.00 for easy eating), and digital e-book sales. The technology stack is a standard publishing website with e-commerce functionality, supported by third-party integrations for payments (Stripe, PayPal), email marketing (Newsletter2Go), and embedded mapping (Google Maps). Marketing is conducted through the publisher's blog/news section, email newsletter, Facebook and Instagram social channels, and in-person author events at venues including the Jewish Community Center.

Management is led by a Fleissner family team: Michael Fleissner as Geschäftsführer (Managing Director) and Richard Hans-Georg Fleissner as Prokurist (authorized officer). The publisher maintains a continuous product launch cadence, with a notable December 2025 slate of five new titles and an October 2025 release of k. u. k. & Co., and recently expanded its program into contemporary literature. Pricing is per-title at unit prices typical of illustrated specialty books, with no subscription or recurring revenue model. The publisher is privately held, with no venture capital, private equity, or parent company involvement, and no public revenue or financial data is disclosed.

Name

Amalthea Verlag

Legal name

Amalthea Signum Verlag GmbH

Website

https://amalthea.at

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Amalthea Verlag is a privately held Austrian book publisher headquartered in Vienna, specializing in German-language non-fiction across biography, history, Jewish culture, cooking, humor, and lifestyle, serving general readers in Austria and German-speaking markets through its own e-commerce site, bookstores, and e-book platform.

Ownership category

akta.pro rank

Product category

Book Publishing

NAICS

Book Publishers (51313), Book Publishers (513130)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Lifestyle, Travel & Leisure Books Publishing (MPAJAAAH)

akta.pro secondary industries

Humor, Gift & Specialty Format Books (Journals, Coloring, etc.) (MPAJAAAN), Health, Wellness & Fitness Trade Publishing (MPAJAAAL)

Keywords

• Book publishing
• German-language nonfiction
• Biography publishing
• Austrian cultural heritage
• Cookbook publishing

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Book Sales: The primary revenue stream comes from selling physical books (hardcover and paperback) through the company's own online shop and through traditional bookstores and retail partners. Books are sold at fixed retail prices in Austria and Germany.
2. E-book Sales: Digital versions of books are sold through the publisher's e-book platform (amalthea.e-bookshelf.de), offering another distribution channel for the same content in digital format.
3. Signed Copies: The publisher offers signed editions of select titles at premium pricing, providing an additional revenue stream with higher margins.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Amalthea Verlag is an Austrian book publisher that produces and sells German-language print and e-books across categories including biography, history, cooking/nutrition, society, humor/satire, literature, self-help, religion, travel, and non-book items (quizzes/games). Books are sold directly through its own online shop (amalthea.at), through traditional bookstores, and as e-books via its own e-bookshelf platform, with a curated focus on Austrian cultural heritage and Jewish history themes.

Product overview

Amalthea Verlag is an Austrian book publishing company offering a diverse portfolio of books across multiple categories including Biography, Cooking & Nutrition, History, Society, Humor & Satire, Literature, Non-Book items, Self-Help, and Religion. The publishing house features works by prominent Austrian authors such as Georg Markus (Austrian history and biographies), Danielle Spera (Jewish culture and traditions), Ursula Vybiral (easy eating nutrition method), Haya Molcho (NENI cookbooks), Martin Czapka (Viennese history and cultural lexicons), and Arik Brauer (art and religious publications). The company publishes both print books and e-books through its digital platform, with notable product lines including the 100 x Österreich series (Austrian trivia and history quizzes), the easy eating nutrition method books, and Jewish heritage publications. The publisher also supports Austrian arts through cultural program sponsorships and maintains an author events program.

Differentiator

Problem solved

Functional benefit

Products and services

• easy eating Nutrition and weight management book by Ursula Vybiral presenting the easy eating method for sustainable dietary change without deprivation.
• easy eating – Das Workbook 21-day practice companion to the easy eating method with detailed plans, recipes, fitness guidance, and food/mood diary.
• Seelenhunger Health and biography book by Tobias Stumpfl combining cookbook and memoir, presenting the 6-Senses-Kitchen lifestyle philosophy.
• Lust auf fremde Küche (NENI cookbook) Cooking book by Haya Molcho featuring recipes from the NENI restaurant brand, combining traditional Middle Eastern cuisine with modern cooking ideas.
• Die Brauer Haggada Illustrated Haggadah with 24 images by Arik Brauer for the Passover Seder evening, featuring commentary by Oberrabbiner Paul Chaim Eisenberg.
• Das Alte Testament (Arik Brauer) Satirical reinterpretation of the Old Testament with 60 pencil drawings by Arik Brauer.
• Arik Brauer Comprehensive biography catalog from the Jewish Museum Wien documenting the life and works of artist Arik Brauer.
• Wiener Cafés Lexicon about Vienna's coffee house culture featuring approximately 600 hand-drawn illustrations by Martin Czapka.
• Wien 1900 Historical publication by Martin Czapka documenting Vienna around 1900 and the artistic personalities of that era.
• k. u. k. & Co. Lexicon about life in the Austro-Hungarian Empire featuring hand-drawn illustrations, anecdotes, and historical episodes by Martin Czapka.
• 100 x Österreich: Das Habsburg-Quiz Multiple-choice quiz game with 100 questions about the Habsburg dynasty based on Eva Demmerle's Habsburg book.
• Le Chaim! Guide through the Jewish year by Danielle Spera featuring photos and recipes exploring Jewish holidays and traditions.
• Dranbleiben! Autobiographical guide by Dagmar Koller about staying youthful and maintaining life enthusiasm, featuring lifestyle and fitness advice.
• Tanz mit mir Music history book by Dagmar Koller covering operetta and musical origins from Paris to Vienna.
• Offene Geheimnisse (Ironimus) Metamorphoses collection by Gustav Peichl (Ironimus) featuring satirical cartoons and visual transformations.
• Der wahre Kreisky Biography in anecdotes and caricatures about Austrian Chancellor Bruno Kreisky with drawings by Ironimus.
• Für eine bessere Welt Biographies collection featuring Klaus S. Davidowicz, Georg Markus, and Ariel Muzicant discussing influential Jewish personalities in Austria.
• Expedition Freude New book release by Roman Szeliga exploring the search for joy as an emotion.
• Seelenverwandte New book release by Christine Dobretsberger featuring celebrity conversations.
• King Charles New biography by Lisbeth Bischoff about King Charles III.
• Tanzen im Kopf New novel by Zdenka Becker.
• e-bookshelf Digital Platform Digital e-book distribution platform providing access to e-book versions of published titles, available at amalthea.e-bookshelf.de.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Carl Hanser Verlag: Large Munich-based German literary and non-fiction publisher with extensive German-language reach. Broader incumbent that overlaps in biography, cultural non-fiction, and literary publishing but operates at significantly larger scale.

Direct peers

• Aufbau Verlag: Berlin-based German-language publisher with literary fiction, history, biography, and Jewish-cultural content. Comparable independent trade publisher scale in the broader German-language market.
• Czernin Verlag: Vienna-based independent Austrian publisher focused on literature, essays, history, and cultural non-fiction in German language. Closely comparable niche focus and independent scale.
• Diogenes Verlag: Swiss-German language independent publisher with strong literary fiction, crime, and humor titles. Comparable independent non-fiction/literary mix serving the same German-language readership across DACH.
• Kremayr & Scheriau: Vienna-based Austrian publisher with literary fiction, non-fiction, and cultural titles in German. Similar scale and Austrian focus with overlapping biography/history/cultural content.
• Molden Verlag: Austrian independent publisher with a general trade list spanning biography, history, politics, and culture. Comparable independent Austrian scale and similar non-fiction/editorial positioning.
• Droschl Verlag: Graz-based Austrian independent publisher of literary fiction and cultural non-fiction in German. Comparable Austrian independent scale and editorial seriousness in cultural/literary publishing.
• Residenz Verlag: Austrian independent publisher based in Salzburg with a comparable mix of literary fiction, biography, history, and cultural non-fiction in German. Closely comparable to Amalthea in scale, Austrian focus, and trade non-fiction/literary balance.
• Paul Zsolnay Verlag: Vienna-headquartered Austrian literary publisher with strong fiction and non-fiction lists including biography and cultural topics. Comparable Austrian imprint operating in the same German-language market with similar cultural positioning.
• Brandstätter Verlag: Vienna-based Austrian publisher of illustrated non-fiction, history, biography, and lifestyle titles (e.g., cooking, culture). Similar size and Austrian cultural-heritage orientation make it one of the closest direct comparables to Amalthea.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/amaltheaverlag
• Facebookfacebook.com/verlagamalthea
• Instagraminstagram.com/amaltheaverlag
• LinkedInlinkedin.com/company/amalthea-verlag

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amalthea Verlag