Amansie Rural Bank PLC.

What Amansie Rural Bank PLC. does

Amansie Community Bank PLC is a Ghanaian community bank headquartered in Antoakrom, Ashanti Region, operating 13 branches across the Amansie, Bekwai, Kwadaso, and Kumasi Metropolis districts with approximately 400 staff. Founded in 1983 as Amansie West Rural Bank Ltd, the institution was renamed Amansie Rural Bank PLC in October 2022 and most recently to Amansie Community Bank PLC in June 2026 pursuant to Bank of Ghana microfinance sector reforms. It is positioned as the number one rural bank in the Ashanti Region by scale, serving cocoa farmers, artisans, micro and small enterprises, government workers on the Controller and Accountant General's Department payroll, and rural community members across the cocoa belt.

The product set spans deposit products (savings, current, fixed deposit, and traditional Susu), a multi-purpose loan book (personal, transport, agricultural, funeral, commercial, express, and MSME), and specialised contract savings schemes including Yen Nkwadaa Daakye for child education, Me Daakye Anidasoo for future/pension savings, and Akuafo Nkosuo financing for grasscutter farming. Distribution is hybrid: 13 physical branches supplemented by USSD banking (*992#), Gh-link card access, and mobile money interoperability with AirtelTigo/Telecel (*110#). Partnerships include GIZ for the Flexi Cashflow MSME loan, ARB Apex Bank for institutional affiliation, and seven Licensed Buying Companies for cocoa payment processing.

The business model is spread-based: net interest income derived from the loan book (GH₵102.57M in FY2024) and an investment securities portfolio (GH₵546.7M in FY2024), supplemented by fee income from Susu collections, CAGD salary processing, and mobile money transactions. Customer acquisition is community-led through the branch network and partnership channels. The bank reported profit before tax of GH₵36 million on total assets of GH₵761.7 million in 2024, expanding to GH₵73 million PBT with over GH₵1 billion in customer deposits by 2025.

Name

Amansie Rural Bank PLC.

Legal name

Amansie Community Bank PLC

Website

https://amansiebank.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Amansie Community Bank PLC is a Ghanaian community bank operating 13 branches across the Ashanti Region, serving cocoa farmers, MSMEs, artisans, salaried workers, and rural residents with deposits, multi-purpose loans, and USSD/mobile banking channels.

Ownership category

akta.pro rank

Product category

Rural / Community Banking

NAICS

Commercial Banking (522110)

SIC

State Commercial Banks (6022)

akta.pro primary industry

Agricultural & Rural Development Banks (FSABAKAE)

Keywords

• Rural banking
• Community banking
• Microfinance lending
• Agricultural loans
• Deposit mobilization

Headquarters

HQ city

Antoakrom

HQ country

Ghana

HQ region

Africa

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Interest Income: Interest earned on loans and advances to customers including personal, transport, agricultural, funeral, and commercial loans
2. Customer Deposits: Deposit mobilization from customers including savings accounts, current accounts, fixed deposits, susu deposits, and contract savings
3. Fee-based Services: Banking fees and commissions from various financial services including loans, deposits, and account operations
4. Investment Operations: Returns from investment portfolio which grew to GH¢546.7 million in 2024

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Amansie Community Bank PLC is a rural/community bank that provides deposit mobilization services (savings, current, fixed deposit, susu deposit accounts) and a diverse loan portfolio (personal, transport, agricultural, funeral, commercial, express, MSME, and Flexi Cashflow MSME loans) to individuals, farmers, artisans, and small businesses in the Ashanti Region of Ghana. The bank also offers specialized contract savings schemes (Me Daakye Anidasoo for future/pension savings and Yen Nkwadaa Daakye for child education) and digital banking via USSD (*992#), Gh-link cards, and mobile network integration (*110#). It operates 13 branches across Amansie West, Amansie South, Adansi North, Bekwai Municipality, Kwadaso Municipality, and Kumasi Metropolis, supported by approximately 400 staff.

Product overview

Amansie Rural Bank PLC offers a comprehensive suite of traditional banking products and digital channels targeting individuals, artisans, SMEs, and agricultural workers in the Ashanti Region. The core product portfolio includes savings accounts (Savings Account, Susu Deposit), transaction accounts (Current Account), time deposits (Fixed Deposit), and diverse loan products (Personal, Transport, Agricultural, Funeral, Commercial, Express Loan, MSME Loan). Specialized savings schemes include Me Daakye Anidasoo for pension/future savings and Yen Nkwadaa Daakye for children's education. Agricultural financing is available through Akuafo Nkosuo for grasscutter farming. The Flexi Cashflow MSME Business Loan, developed with GIZ support, provides collateral-free financing for micro and small businesses. Digital banking is supported through USSD (*992#), Gh-link cards, and mobile money integration with AirtelTigo/Telecel (*110#). The bank operates 13 branches across the Ashanti Region with approximately 400 staff serving a catchment area focused on financial inclusion for rural communities and SMEs.

Differentiator

Problem solved

Functional benefit

Products and services

• Savings Account Basic savings account with minimum initial deposit of GH¢10.00, providing cash paying-in and cheque paying-in books for lodgements, with access to loans and overdraft facilities.
• Current Account Current account for business and regular transactions.
• Fixed Deposit Time deposit product with minimum initial deposit of GH¢20.00, fixed deposit receipts issued, periods ranging from 3 to 12 months, with attractive interest rates tied to money market rates paid on GH¢10,000.00 and above.
• Susu Deposit Daily contribution savings scheme where any amount can be contributed daily, with a susu passbook for account operations, no withdrawal until end of month, and loan facility available.
• Loans Loan products offered at competitive interest rates including Personal, Transport, Agricultural, Funeral, and Commercial loans.
• Amawest Express Loan Quick loan facility available for workers on the Controller and Accountant General Department (CAGD) payroll.
• MSME Loan Business loan product for Micro, Small and Medium Enterprises featuring affordable interest rates, flexible repayment options, and collateral-free options up to GH¢5,000.
• Akuafo Nkosuo Agricultural loan product aimed at grasscutter rearing to supplement farmer income, with attractive interest rates tied to money market rates.
• Me Daakye Anidasoo Contract savings account for pension and future-oriented savings with 2% interest plus money market rates, non-withdrawal until specific years of contract, with partial withdrawal options when saved within 2 years.
• Yen Nkwadaa Daakye Contract savings account for child's education with minimum initial deposit of GH¢10.00, 12% interest within 6 months, savings passbook provided, with restricted withdrawal until child completes JHS or emergency withdrawal with letter.
• Flexi Cashflow MSME Business Loan MSME loan product developed in partnership with GIZ offering flexible repayment terms, collateral-free options up to GH¢5,000, affordable 28% interest rate, with biweekly or monthly installments. Micro Business Loans: GH¢1,000-GH¢5,000, up to 12 months for working capital and 24 months for asset purchases. SME Business Loans: up to 24 months for working capital and 60 months for asset purchases.
• USSD Banking (*992#) Mobile banking service accessed via USSD code for account access and transactions.
• Gh-link Cards Debit card service for ATM and point-of-sale transactions.
• Mobile Money Integration (*110#) Mobile money integration with AirtelTigo/Telecel for mobile banking transactions.

Quantifiable outcome

• Profit before tax grew by 208% from GH¢11.7 million (2023) to GH¢36 million (2024)
• +5 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• GIZ (German Development Agency)coreStrategic or Co-development Partner · 1 March 2025Partnership with GIZ through the Private Financial Sector (PFS) Programme to provide the Flexi Cashflow MSME Business Loan. Nine banking institutions including Amansie developed this product with technical support from GOPA AFC in consortium with CDC Consult. The initiative aims to provide demand-driven financial services tailored to MSME needs, fostering business growth and employment opportunities especially for women and youth. Beyond financing, beneficiaries receive capacity building including training, mentorship, and strategic market linkages.
• ARB Apex Bank PLCcoreStrategic or Co-development PartnerAffiliation with ARB Apex Bank PLC, the apex body for rural and community banks in Ghana. The Managing Director of ARB Apex Bank acknowledged Amansie's performance and provided strategic guidance at the 40th AGM. ARB Apex Bank provides oversight and support for rural banking operations in Ghana.
• GOPA AFC and CDC ConsultsupportingTechnology or IntegrationTechnical consultants providing support under the GIZ PFS Programme for MSME Product Development. Conducted market research to identify financial needs of MSMEs and developed the Flexi Cashflow MSME Business Loan to meet specific needs of small businesses.
• Seven Licensed Buying CompaniessupportingOthersPartnership with Licensed Buying Companies (LBCs) for cocoa sector operations. Processed cocoa transfers of GH¢86.78 million in 2020, supporting the bank's major clientele base of cocoa farmers in the region.
• Bank of GhanacoreOthersRegulatory oversight and approval for banking operations. Approved name change from Amansie West Rural Bank Limited to Amansie Rural Bank PLC and subsequently to Amansie Community Bank PLC. Also provides approval for dividend payments and oversees compliance with banking regulations.

Scale indicators17 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• GCB Bank PLC: Ghana's largest state-owned commercial bank with the widest branch network. A broad incumbent competitor with overlapping deposit, loan, and digital banking offerings, though operating at national scale rather than Amansie's rural/community specialization.
• Fidelity Bank Ghana: Universal Ghanaian commercial bank with a growing digital and SME banking proposition. Comparable as a broader incumbent competitor offering similar deposit, loan, and mobile banking products across Ghana, with growing focus on the SME segment.
• Consolidated Bank Ghana: State-owned universal bank formed from the consolidation of five local banks. Comparable as a broader Ghanaian banking peer with overlapping commercial banking products and nationwide branch presence that competes with Amansie in urban Ashanti catchment areas.
• National Investment Bank PLC: Ghanaian state-owned commercial bank providing retail, SME, and corporate banking. A broader incumbent peer with overlapping deposit-taking and lending activities targeting similar Ghanaian customer segments as Amansie.

Direct peers

• Opportunity International Savings and Loans: Microfinance institution serving MSMEs and underserved communities in Ghana with a comparable mission of financial inclusion. Directly comparable to Amansie's MSME-focused lending, particularly the Flexi Cashflow product targeting artisans and small businesses.
• Agricultural Development Bank of Ghana: State-owned agricultural development bank in Ghana offering rural and agricultural financing products. Directly comparable to Amansie's agricultural lending focus, cocoa sector exposure, and rural branch-based distribution model across Ghanaian farming communities.

Others

• ARB Apex Bank PLC: The apex body and regulator for all rural and community banks in Ghana, providing oversight, refinancing, and sector coordination to institutions like Amansie. Comparable as the institutional counterparty that defines Amansie's operating rules and capital access.

Emerging players

• MTN Ghana Mobile Money: Dominant mobile money operator in Ghana with deep rural penetration through agent networks. Comparable as an emerging competitor eroding transaction fee revenue and small-deposit flows in the same rural Ashanti catchment that Amansie serves via branches.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/amansie-rural-bank-plc

Revenue estimate

Valuation estimate

Number of profiles

Profiles28 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amansie Rural Bank PLC.