What Quantium does

Quantium is a Sydney-headquartered AI transformation and data analytics firm founded in 2002, serving large enterprises across retail/FMCG, banking and wealth, insurance, healthcare, telecommunications, and the public sector. The company operates from 11 offices across Australia, New Zealand, the United States, India, South Africa, and the United Kingdom, with a headcount of 501-1000. Its client base includes Woolworths, Commonwealth Bank, Telstra, Walmart, ASDA, Iress, Discovery/Vitality, and NHS-affiliated trusts, and it runs data systems that process billions of transactions daily. Two flagship joint ventures — CommBank iQ (with Commonwealth Bank) and Quantium Telstra (formed in 2023 with Telstra) — give the business structural access to Australia's largest aggregated transaction banking dataset and to first-party telco and government data.

The company's technology core is Q, a cloud-based data science and AI platform integrating Quantium's IP since 2002, with a suite of vertical-specific products built on top. Retail/FMCG products include Q.Checkout, Q.Promotions, Q.Shelf, Q.Supply, Q.Shopper, and Q.Panel; banking products include Q.Refinery (transaction data preparation), Q.Audience, and Q.Credit; health products include Q.Quail (and its Q.Capture, Q.Respond, Q.Resolve, and Q.Action modules), Q.Checkup, and Q.Dose. Operations and commercial-intelligence products such as Quick Assist, Workforce Management, Availability and Inventory Management, Opticost, Assortment Recommender, Pricing Optimise, and Automated Product Attribution extend the platform into store execution and procurement. AI capabilities span predictive analytics, anomaly detection, recommendation engines, multimodal GenAI, autonomous agents, knowledge retrieval, and process automation; in April 2026, Quantium launched a dedicated Gemini Enterprise practice with Google Cloud as part of Google's AI-native partner programme.

Quantium's revenue model is a mix of professional services for AI transformation engagements and subscription/recurring revenue from the Q platform and its modules, sold under custom enterprise pricing on multi-year contracts. Go-to-market combines direct enterprise field sales with strategic channel partnerships — most notably Google Cloud (Gemini Enterprise), as well as formal technology relationships with Anthropic, OpenAI, AWS, and Microsoft — and co-marketing through its joint ventures. The company is privately held, with Adam Driussi (co-founder) as CEO and a leadership team that includes a Chief AI Officer and a former Westpac CEO heading Quantium Health and Financial Services.

Name

Quantium

Legal name

The Quantium Group Pty Ltd

Website

https://quantium.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Quantium is a Sydney-based AI and data analytics firm that builds enterprise AI agents and the Q data platform for clients across retail, banking, healthcare, insurance, telco, and government, operating through joint ventures with Commonwealth Bank and Telstra and a flagship Google Cloud Gemini Enterprise practice.

Ownership category

akta.pro rank

Product category

Data and AI Analytics Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)

akta.pro secondary industries

End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)

Keywords

• Data analytics platform
• AI transformation services
• Retail analytics software
• Banking data analytics
• Healthcare data analytics

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices11 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. AI Consulting and Transformation Services: Professional services engagement for AI transformation projects, custom AI agent development, and deployment for enterprise clients across retail, financial services, healthcare, government, and professional services sectors
2. Software Products and Platforms: SaaS-based data science and AI platform (Q) with multiple specialized products including Q.Checkout, Q.Promotions, Q.Shelf, Q.Refinery, Q.Audience, Q.Credit, Q.Quail, Q.Checkup, and Q.Dose for various industry verticals

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Quantium fundamentally builds and operates the Q cloud-based data science and AI platform and sells a suite of vertical-specific software products (Q.Checkout, Q.Promotions, Q.Shelf, Q.Refinery, Q.Audience, Q.Credit, Q.Quail, Q.Checkup, Q.Dose, etc.) to enterprise customers, alongside AI transformation consulting and custom AI agent development services. The platform processes billions of transactions daily and is sold via custom multi-year enterprise engagements targeting retail, banking, healthcare, public sector, and professional services clients.

Product overview

Quantium is an AI transformation and data analytics company offering a platform-plus-modules architecture anchored by Q, a cloud-based data science and AI platform integrating 23 years of IP since 2002. The core retail/FMCG product suite includes Q.Checkout (transaction analysis), Q.Promotions (promotional ROI), Q.Shelf (range and space), Q.Supply (supply chain), Q.Shopper (shopper profiling), and Q.Panel (panel insights). The banking portfolio features Q.Refinery (transaction data preparation), Q.Audience (customer profiling), and Q.Credit (affordability). Health solutions encompass Q.Quail (patient experience with modules Q.Capture, Q.Respond, Q.Resolve, Q.Action), Q.Checkup, and Q.Dose. Operations products include Quick Assist, Workforce Management, and Availability and Inventory Management. Commercial intelligence tools cover Opticost, Assortment Recommender, Customer Decision Tree, Pricing Optimise, Buying Insights Accelerator, Automated Product Attribution, and Store Clustering. Strategic joint ventures include CommBank iQ (banking data partnership) and Quantium Telstra (government/enterprise AI).

Differentiator

Problem solved

Functional benefit

Brands

• Q: Cloud-based data science and artificial intelligence platform integrating Quantium's IP
• Q.Checkout
• Q.Promotions
• Q.Shelf
• Q.Supply
• Q.Shopper
• Q.Panel
• Q.Refinery
• Q.Audience
• Q.Credit
• Q.Checkup
• Q.Dose
• Q.Quail

Products and services

• Q Platform Cloud-based data science and AI platform integrating Quantium's proprietary IP since 2002. Powers enterprise data processing, AI model development and AI agent deployment, processing billions of transactions daily for the world's largest retailers, banks, and telcos.
• Q.Checkout Turns existing retail transaction data into customer intelligence that reveals growth opportunities by identifying high-value customer segments, hidden basket patterns, and customer movement patterns. Designed for retail and FMCG clients.
• Q.Promotions AI-driven incrementality measurement and planning tools that separate genuine sales lift from cannibalisation, forward buying and cross-category effects to determine which promotions make money versus those destroying margins. For retail and FMCG clients.
• Q.Shelf Harnesses data science to power better range and space decisions, enabling precise assortment planning based on customer demand patterns. Designed for retail and FMCG clients.
• Q.Supply Focuses on revenue efficiency within the supply chain, optimizing inventory management and reducing lost sales for retail and FMCG clients.
• Q.Shopper Identifies high-priority shoppers and profiles their behaviour to enable targeted marketing and price investment strategies for retail and FMCG clients.
• Q.Panel Uncovers insights into what, where, when, and why shoppers buy across panel data for category management in retail and FMCG.
• Q.Refinery World's leading data preparation solution that takes raw banking transaction data and makes it fit-for-purpose, trimming a typical bank's data preparation process from years to weeks with unparalleled speed and accuracy. Includes a developer API/portal. For banking clients.
• Q.Audience Transforms customer transactional data into customer profiles, actionable insights and audiences for the banking industry, enabling increased customer retention, acquisition and lifetime value.
• Q.Credit Enables banks to accurately understand affordability, supporting better credit risk decisions and lending assessments. For banking clients.
• Q.Quail Transforms patient experience and safety with AI-powered insights, streamlining how healthcare providers manage, analyse and act on patient feedback and safety incidents. Available via NHS England Federated Data Platform. For healthcare clients.
• Q.Checkup Self-serve insight portal for the medical device market providing access to market insights across product portfolios, regions, providers and treatment areas. Not available in Australia.
• Q.Dose Web-based self-service insight portal for the pharmaceutical industry providing a 360-degree view of performance against competitors, patient profiling and disease burden data to explore clinical and cost outcomes. Not available in Australia.
• CommBank iQ Joint venture between Commonwealth Bank and Quantium combining Australia's largest aggregated and de-identified transaction banking dataset (7 million customers, 365+ spend categories, 200k brands) with analytics and AI to provide consumer and market intelligence.
• Quantium Telstra Joint venture formed in 2023 combining Quantium's data science and AI capabilities with Telstra's connectivity and technology delivery at scale, focused on AI products for government and enterprise partners.
• Gemini Enterprise Practice Dedicated services practice that builds and deploys AI agents for enterprise clients on Google Cloud infrastructure, formalizing Quantium's 23 years of AI and data analytics expertise into a line focused on agentic AI across retail, financial services, healthcare, government, and professional services.
• Quick Assist AI-native app that translates complex retail data into actionable recommendations to improve critical KPIs, with smart ranking logic that pinpoints highest-impact actions for store teams.
• Workforce Management AI-powered retail workforce planning solutions that optimise staffing and scheduling across planning horizons, aligning labour with demand and enabling dynamic roster adjustments.
• Availability and Inventory Management Maximises sales by ensuring product availability through intelligent algorithms that identify lost sales patterns, predict shrink and trigger automated replenishment across the retail supply chain.
• Opticost Centralised platform providing instant should-cost models breaking down products into materials, labour, overheads and margins using live commodity data and industry benchmarks for supplier negotiations.
• Assortment Recommender Data-driven assortment recommendations balancing commercial objectives with customer needs by analysing performance metrics, space constraints and customer insights to deliver keep/add/remove product recommendations.
• Customer Decision Tree Combines automated product attribution with advanced substitutability algorithms to reveal how customers think about product choices, mapping decision hierarchy to identify purchase behaviour drivers.
• Pricing Optimise Unified pricing engine balancing margin protection with competitive positioning using elasticity modelling, automated competitor monitoring, and real-time scenario planning.
• Buying Insights Accelerator Automatically ranks cost reduction potential by supplier and delivers ready-to-use commercial insights for procurement conversations and negotiation strategies.
• Automated Product Attribution Uses multimodal GenAI to transform product information into structured intelligence with 98% accuracy, processing text, images and specifications for advanced ranging analytics and substitutability analysis.
• Store Clustering Uncovers hidden commercial opportunities in store networks by combining customer behaviour, demographics and category performance to create evidence-based store segments for targeted strategies.

Quantifiable outcome

• Up to 52% reduction in mortality and 16% reduction in hospital costs through Discovery Health partnership
• +8 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability12 records

Feature11 records

Partnerships

Eight partnerships are on record, tiered flagship and core.

• Google CloudflagshipStrategic or Co-development Partner · 23 April 2026Quantium launched a dedicated Gemini Enterprise practice with Google Cloud as one of a select group of AI-native companies globally in Google Cloud's Gemini Enterprise transformation programme. The partnership enables Quantium to build and deploy AI agents for enterprise clients on Google Cloud infrastructure. The practice formalizes Quantium's 23 years of AI and data analytics expertise into a dedicated services line focused on agentic AI.
• TelstraflagshipStrategic or Co-development PartnerQuantium Telstra is a joint venture between Quantium and Telstra, formed in 2023, combining Quantium's data science and AI capabilities with Telstra's connectivity and technology delivery at scale. The joint venture focuses on AI products for government and enterprise partners, leveraging first-party telco data.
• Commonwealth Bank of AustraliaflagshipStrategic or Co-development PartnerCommBank iQ is a joint venture between Commonwealth Bank and Quantium, established to unlock the power of Australia's largest aggregated and de-identified transaction banking dataset through analytics and AI. Provides 7 million customer insights across 365+ spend categories to enterprise clients.
• Discovery Group / VitalitycoreStrategic or Co-development PartnerQuantium Health maintains exclusive IP and insights partnership with Discovery Group (creators of the global Vitality program) for health analytics and engagement solutions covering 2.2 million members.
• AnthropiccoreTechnology or IntegrationQuantium maintains formal partnerships with leading AI platforms including Anthropic for AI model access and integration capabilities.
• OpenAIcoreTechnology or IntegrationQuantium maintains formal partnerships with OpenAI for AI model access and enterprise deployment capabilities.
• AWS (Amazon Web Services)coreTechnology or IntegrationQuantium maintains formal partnerships with AWS for cloud infrastructure and AI deployment capabilities.
• MicrosoftcoreTechnology or IntegrationQuantium maintains formal partnerships with Microsoft for Azure AI and enterprise deployment capabilities.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Databricks: Databricks provides a unified data and AI platform that overlaps with Quantium's Q platform and is increasingly used by the same enterprise customers for analytics, ML, and now GenAI workloads.
• Snowflake: Snowflake's data cloud and Cortex AI capabilities are increasingly consumed by enterprises for the same data warehousing, analytics, and AI workloads that Quantium's Q platform addresses — making it an indirect platform competitor and complement.
• Deloitte (Analytics & AI practice): Deloitte's Analytics & AI and Omnia platforms serve enterprise clients across banking, healthcare, retail, and government — the same verticals as Quantium — with a similarly broad consulting-plus-platform model.
• Accenture: Accenture's Data & AI practice competes with Quantium on enterprise AI transformation projects across the same verticals and partners with the same hyperscalers (Google Cloud, AWS, Microsoft). Far larger scale and global reach but less vertical specialisation than Quantium.

Direct peers

• EXL Service: EXL's data analytics and AI practice targets banking, insurance, healthcare, and retail clients with a mix of proprietary platforms and consulting services — closely comparable to Quantium's vertical analytics + transformation model.
• Fractal Analytics: Fractal is one of the closest direct peers to Quantium — a large enterprise AI and advanced analytics services firm with verticalised offerings across retail, financial services, healthcare, and consumer packaged goods. Both companies combine proprietary AI platforms, vertical-specific products, and large-scale consulting delivery.
• Tiger Analytics: Tiger Analytics is a pure-play data and AI services firm focused on retail, CPG, banking, and healthcare verticals — closely matching Quantium's industry mix and platform-plus-consulting delivery model.
• WNS Analytics: WNS provides domain-led analytics and AI services to banking, insurance, retail, and healthcare — overlapping heavily with Quantium's banking (Q.Refinery, Q.Credit) and retail/FMCG analytics offerings.
• Palantir Technologies: Palantir's Foundry and AIP platforms deliver enterprise data integration, analytics, and now agentic AI to large institutions across financial services, healthcare, and government — directly overlapping Quantium's enterprise AI and platform-plus-services model.
• AbsolutData: AbsolutData (now acquired/integrated within Novantas) is an AI-led analytics services firm with deep CPG/retail and banking expertise, overlapping directly with Quantium's Q.Checkout, Q.Refinery, and Q.Audience product lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks2 records

Key highlights7 records

Customer concentration

• Xx.com/quantiumau
• Facebookfacebook.com/quantiumaustralia
• LinkedInlinkedin.com/company/quantium

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quantium