Amsterdam Green Campus

What Amsterdam Green Campus does

Amsterdam Green Campus (AGC) is a non-profit foundation (stichting) of the University of Amsterdam, founded in 2016 and formally incorporated in November 2017. Operating from the Matrix ONE building at Science Park 301 in Amsterdam with six employees, AGC functions as a collaboration catalyst rather than a commercial entity, convening knowledge institutions (universities, universities of applied sciences, MBO colleges), government bodies, entrepreneurs, and students around sustainability transitions in Northwest Netherlands. Its work is organized around three thematic pillars — Agrifood, Nature-inclusive city, and Education — and is delivered through a portfolio of multi-year projects including Greenchain NH (regional agrifood innovation ecosystem), Bean me up 2.0 (protein transition via field beans), Holomicrobiome (national microbiome talent development), CropXR (stress-resistant crop innovation ecosystem), TOSS (safe alternatives for PMT substances), KLIGRAS (climate-friendly grassland soils), and VVF (virus detection in seed potatoes). AGC also operates the Sustaina Student Lab, an experiential learning hub, and previously ran the C4B consortium that united eleven floriculture companies around disease-resistance bioassays.

AGC's underlying technical footprint spans agrifood biotechnology, soil science, and analytical chemistry. Notable technical assets include a registered patent on fermentation technology that converts vegetable and fruit waste streams into marketable products, a validated satellite-based methodology using Sentinel-2 data to determine organic-matter content in Dutch agricultural soils, standardized bioassays with reference pathogen collections for ornamental crop disease resistance, and VOC measurement technology for early detection of virus-infected seed potatoes. These capabilities are developed jointly with research partners including Wageningen Universiteit, TU Delft, RIVM, and UvA research institutes (IBED, HIMS, SILS).

The organization does not sell products or services. Its revenue model is built entirely on project-based public and semi-public funding: EU REACT-EU grants (€1.35M for Bean me up!), allocations from the Dutch National Growth Fund (€200M allocated nationally to the Holomicrobiome Innovation Institute, of which AGC leads the Academy pillar), provincial subsidies from Noord-Holland and Flevoland, and POP3/Kennisbasisprojects funding channeled via Katapult. AGC has no external investors or venture backing, and its governance is structured as a board representing UvA and partner educational institutions (Vonk, Yuverta, AERES Hogeschool, Hogeschool Inholland). Day-to-day leadership rests with Director Roos van Maanen.

Name

Amsterdam Green Campus

Legal name

Amsterdam Green Campus

Website

https://amsterdamgreencampus.nl

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Amsterdam Green Campus is a University of Amsterdam non-profit foundation that catalyzes collaboration between knowledge institutions, governments, and entrepreneurs to accelerate sustainability transitions across agrifood, nature-inclusive city, and education in Northwest Netherlands.

Ownership category

akta.pro rank

Product category

Sustainability Innovation Collaboration Services

NAICS

Colleges, Universities, and Professional Schools (6113)

akta.pro primary industry

Environmental & Climate Grantmaking Foundations (BPAGAKAM)

akta.pro secondary industries

Sustainable Cities, Urban Development & Green Infrastructure (BPADALAL), Environmental Services, Waste & Recycling Management (EDALALAI), Technical Universities with Energy, Materials & Sustainability Focus (EDAHAEAL)

Keywords

• Sustainability innovation
• Agrifood collaboration
• Nature-inclusive cities
• Green education programs
• Research valorization

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subsidies and Grants: AGC receives funding through various subsidy programs including EU REACT-EU funding (1.35 million euros for Bean me up! project), National Growth Fund allocation (200 million euros for Holomicrobiome Innovation Institute), and provincial subsidies from Noord-Holland and Flevoland. The organization operates as a non-profit foundation.
2. Project-based Collaboration Funding: Funding through multi-year programs such as Nationaal Groeifonds (National Growth Fund) via Katapult, and POP3 (Kennisbasisprojects) for agricultural innovation projects. Greenchain NH is funded through 2027+ via this mechanism.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Amsterdam Green Campus is a University of Amsterdam-affiliated non-profit foundation that convenes knowledge institutions, governments, businesses, and students to drive sustainability innovation. It runs programs across three themes — Agrifood, Nature-Inclusive City, and Education — and delivers collaboration-based services such as project valorization, student talent programs, and event organization rather than commercial products.

Product overview

Amsterdam Green Campus (AGC) is a non-profit foundation of the University of Amsterdam that acts as a catalyst for sustainability innovation in Northwest Netherlands. Rather than offering a unified technology product, AGC facilitates a portfolio of collaborative projects and programs focused on three thematic areas: Agrifood (food systems transformation), Nature-inclusive city (sustainable urban development), and Education (system transformation in learning). The portfolio includes active projects such as Holomicrobiome (microbiome education), Bean me up 2.0 (protein transition through field beans), Greenchain NH (regional agri-food innovation ecosystem), TOSS (alternatives for toxic substances), KLIGRAS (climate-friendly soils), and CropXR (crop resilience). Additional offerings include the Sustaina Student Lab for experiential sustainability learning and the completed Center for Bioassays (C4B) initiative. AGC connects knowledge institutions, governments, and entrepreneurs through community building, project valorization, knowledge sharing, and event facilitation.

Differentiator

Problem solved

Functional benefit

Products and services

• Holomicrobiome

Quantifiable outcome

• Developed fermented product from vegetable and fruit waste streams using patented technology
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

24 partnerships are on record, tiered core and major.

• VonkcoreStrategic or Co-development PartnerMBO educational institution and board member of AGC. Vonk represents secondary vocational education in the green sector and contributes to connecting MBO students with sustainability projects and challenges from the field.
• YuvertacoreStrategic or Co-development PartnerEducational institution and board member offering vocational and higher education programs in green sectors. Partners on student projects and educational development initiatives.
• AERES Hogeschool (Aeres University of Applied Sciences)coreStrategic or Co-development PartnerHigher education partner and board member with focus on applied sciences in green domains. Contributes lectoraat stedelijke voedselvraagstukken (urban food issues) to AGC network.
• Hogeschool InhollandcoreStrategic or Co-development PartnerHigher education partner and board member with lectorates in Life Sciences, Food, Health & Technology and Urban Food. Major contributor to agricultural and food technology research within AGC.
• UvA/IBED (Institute for Biodiversity & Ecosystem Dynamics)coreStrategic or Co-development PartnerResearch institute and board member providing scientific expertise in biodiversity and ecosystem dynamics. Key contributor to sustainability research and education.
• UvA/HIMS (Van 't Hoff Institute for Molecular Sciences)coreStrategic or Co-development PartnerResearch institute and board member contributing expertise in molecular sciences relevant to sustainable chemistry and biotechnology applications.
• UvA/SILS (Swammerdam Institute for Life Sciences)coreStrategic or Co-development PartnerResearch institute and board member providing expertise in life sciences research that supports AGC's sustainability and agricultural projects.
• Greenport NHNcoreStrategic or Co-development PartnerKey partner and lead organization for Greenchain NH project. Represents the horticultural and agricultural network in North-Holland Noord.
• Greenport AalsmeercoreStrategic or Co-development PartnerPartner representing the Aalsmeer horticultural cluster, contributing to network expansion and industry collaboration within AGC.
• FICA (Food Innovation Campus)majorStrategic or Co-development PartnerCollaboration partner for food innovation initiatives. FICA works with AGC on MRA-wide learning ecosystem around food transition topics.
• VertifymajorStrategic or Co-development PartnerResearch partner for plant propagation and certification. Contributes expertise to Bean me up 2.0 project and other agricultural research initiatives.
• CoE Groen (Centrum voor Innovatief Groen Onderwijs)majorStrategic or Co-development PartnerCollaboration partner for Holomicrobiome project education pillar. Focuses on connecting HBO and MBO institutions with industry challenges and living labs.
• Holomicrobiome Innovation InstitutecoreStrategic or Co-development PartnerNational institute funded by 200 million euros from National Growth Fund. AGC coordinates the Academy pillar, developing educational modalities to train talent in microbiomes across disciplines.
• Municipality of AmsterdamcoreStrategic or Co-development PartnerGovernment partner with formal collaboration agreement since December 2017. Works on urban sustainability initiatives, biodiversity projects, and urban greening.
• Province of Noord-HollandcoreStrategic or Co-development PartnerMajor government funder and partner supporting multiple projects including Greenchain NH, agricultural research, and soil carbon monitoring. Provides subsidies and strategic alignment for regional sustainability goals.
• University of Amsterdam (UvA)coreStrategic or Co-development PartnerHost institution of AGC. Multiple faculties (FNWI, IBED, HIMS, SILS) participate as board members and research partners. Provides infrastructure and academic credibility.
• Hogeschool InhollandmajorStrategic or Co-development PartnerPartner in Bean me up 2.0 project focused on protein transition, contributing research expertise and student involvement.
• CAV AgrotheekmajorStrategic or Co-development PartnerPartner in Bean me up 2.0 project contributing agricultural expertise and network connections in agrifood sector.
• Biorefinery SolutionsmajorTechnology or IntegrationPartner in Bean me up 2.0 project contributing biorefinery technology expertise for processing field beans.
• RabobankmajorStrategic or Co-development PartnerFinancial partner in Bean me up 2.0 project, providing banking and potentially financing support for sustainable agriculture initiatives.
• Wageningen UniversiteitcoreStrategic or Co-development PartnerResearch partner in TOSS project focusing on alternatives for Persistent, Mobile and Toxic substances.
• TU DelftcoreStrategic or Co-development PartnerResearch partner in TOSS project contributing technical and engineering expertise for chemical alternatives development.
• RIVMcoreStrategic or Co-development PartnerResearch partner in TOSS project providing public health and environmental safety expertise.
• WetsusmajorStrategic or Co-development PartnerCollaboration partner showcasing effective industry-government-science cooperation model. Contributed to AMEC day discussions on microbiome ecosystem development.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Foodvalley NL: Dutch food innovation ecosystem that accelerates agrifood transitions by connecting research, education, government and business — closely paralleling AGC's agrifood and education collaboration model, although anchored in the Wageningen/Ede region rather than Amsterdam.
• AMS Institute: Amsterdam-based institute that bridges academia, government, business and citizens to develop metropolitan solutions for urban challenges, including nature-inclusive and circular economy themes — directly comparable to AGC's nature-inclusive city pillar and Amsterdam footprint.
• Climate-KIC Netherlands: EU-backed climate innovation community operating in the Netherlands that funds and connects climate projects across research, education and business — a closely analogous catalyst model with deeper pan-European reach.
• Greenport Holland: Dutch national network of horticultural clusters (including Greenport NHN, AGC's partner) that drives innovation in floriculture and agriculture — directly comparable to AGC's floriculture and agrifood project portfolio.
• Wetsus: European centre of excellence for sustainable water technology in Leeuwarden, structured as an industry-government-science cooperation; an established template for the kind of multi-stakeholder sustainability collaboration AGC is building in Amsterdam.

Broad incumbents

• Wageningen University & Research: Leading Dutch agrifood research university that collaborates with AGC on TOSS and agrifood projects; a much larger incumbent in the same agrifood/sustainability sector with overlapping educational and applied research offerings.
• MVO Nederland: Large Dutch business network for corporate sustainability and CSR, with broader but shallower sustainability coverage than AGC; comparable as a sustainability broker for Dutch organizations.

Emerging players

• Impact Hub Amsterdam: Amsterdam innovation community for impact-driven entrepreneurs — overlaps with AGC's role in connecting entrepreneurs with sustainability research and talent, but with a broader non-thematic focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/feed/update/urn:li:activity:7458040458901000192

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amsterdam Green Campus