L'Andana - Tenuta La Badiola

Name

L'Andana - Tenuta La Badiola

Legal name

Tenuta La Badiola Srl

Website

https://andana.it

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Luxury Villas & Residences Resorts (THAGACAM), Heritage & Palace Luxury Hotels (THAGACAF), Hotel & Resort Restaurants (THAFACAH)

Keywords

• Luxury resort hospitality
• Fine dining restaurants
• Spa wellness services
• Wedding event venues
• Estate hotel Tuscany

Headquarters

HQ city

Castiglione della Pescaia

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Accommodation: The resort generates primary revenue from room rentals across its three accommodation buildings: La Villa (33 rooms and suites), La Casa (14 rooms and suites), and Il Granaio (10 suites). Rooms range from Superior (~35 sqm) to Prestige Suite (~80 sqm). Average nightly rates vary by season and room category, with multi-night packages (2-7 nights) offered as the standard booking format.
2. Food & Beverage: The resort operates multiple dining venues generating F&B revenue: La Trattoria Enrico Bartolini (Michelin-starred, open May-September for dinner only, ~150 sqm, up to 100 indoor + 80 outdoor seats), Ristorante La Villa (open daily for breakfast, lunch, and dinner), and in-room dining. Additional F&B revenue streams include cooking classes, picnic baskets, and wine tastings at Acquagiusta winery.
3. Spa & Wellness Services: ESPA branded spa services including Day SPA packages (Relax & Cantina at €150, Relax & Gusto at €170, Relax & Benessere at €200), individual treatments (massages, facials, osteopathy sessions at €130-€210), and wellness access fees (€25-€40 supplement per person). Free access to wellness area for hotel guests aged 16+.
4. Golf Practice & Activities: Golf practice field (30,000 sqm with 8 hitting stations and 4 target holes at 50/100/150/220m distances) is free for resort guests. Additional activity revenue comes from bike tours, horse riding excursions (from €120), Tuscan Ferrari driving experiences, truffle hunting, and boat excursions.
5. Events & Weddings: The resort generates revenue from hosting corporate meetings (three meeting rooms accommodating up to 300 guests), weddings (with dedicated on-site chapel, garden ceremonies, and personalized catering), and private parties. The event spaces include Sala Veranda, Sala Giglio, and Sala Leopoldo II in the restored ancient granary building.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

L'Andana is a luxury resort on the 500-hectare Tenuta La Badiola estate in Tuscan Maremma, providing upscale accommodation across La Villa (33 rooms/suites), La Casa (14 rooms/suites), Il Granaio (10 suites), and La Scuderia (private 4-bedroom villa), along with Michelin-starred dining at La Trattoria Enrico Bartolini, Ristorante La Villa, an ESPA-branded spa, a golf practice field, and event hosting for weddings and corporate meetings.

Product overview

L'Andana Resort is a luxury hospitality complex operated by Tenuta La Badiola Srl in the Tuscan Maremma. The resort operates a platform of distinct accommodation products: La Villa (33 rooms/suites in the main villa), La Casa (14 rooms/suites in converted farmhouses), La Scuderia (exclusive private 4-bedroom villa with pool), and Il Granaio (10 suites in converted barn). On-site dining includes Michelin-starred La Trattoria Enrico Bartolini and Ristorante La Villa, with breakfast and picnic services. The ESPA Wellness Spa provides holistic treatments across 600 sqm. The resort offers curated experiences including golf, tennis, bike tours, horse riding, wine tastings, kids club, and event hosting for weddings and corporate meetings. The portfolio integrates lodging, F&B, wellness, recreation, and event services across the 500-hectare estate.

Differentiator

Problem solved

Functional benefit

Products and services

• L'Andana Resort (Tenuta La Badiola) Luxury resort in the Tuscan Maremma spanning 500 hectares, offering accommodations, fine dining, ESPA wellness services, and curated experiences near Castiglione della Pescaia.
• La Villa Accommodation Main villa building with 33 rooms and suites (Superior to Prestige Suite), featuring Winter Garden lobby, stone fireplaces, and Tuscan décor with Florentine fabrics.
• La Casa Accommodation 14 rooms and suites in converted farmhouses with private pool, kitchenettes, and casual Tuscan atmosphere; positioned for families with views of the golf green and surrounding hills.
• La Scuderia Private Villa Exclusive private 4-bedroom villa (40 sqm each) with 45 sqm living room, 70 sqm porch, 32 sqm private pool, and 2,000 sqm private garden, accommodating up to 8 guests.
• Il Granaio Suites Ten elegant suites in the converted ancient barn (two with private pools), offering vineyard views and options to combine into two-bedroom apartments.
• La Trattoria Enrico Bartolini Michelin-starred restaurant (since 2016) in the ancient barn, offering contemporary Tuscan cuisine with over 600 wine labels; open May-September for dinner only, accommodating up to 100 indoor and 80 outdoor guests.
• Ristorante La Villa Restaurant offering author breakfast, lunches, and dinners with seasonal menus, featuring a warm home-kitchen atmosphere, stone fireplace, and veranda overlooking the park and pool.
• Breakfast Service Author breakfast experience featuring Tuscan cold cuts and cheeses, homemade cakes and granola, seasonal fruit, and eggs prepared to order, honoring Maremma countryside flavors.
• Picnic Service Gourmet picnic baskets prepared by chefs for outdoor dining on the villa's green lawns under olive trees, featuring local specialties and seasonal ingredients.
• ESPA Wellness Spa 600 sqm spa facility with 4 treatment cabins (including couples cabin), fitness room, hammam, vitality pool, and treatments using ESPA natural products combining aromatherapy, thalassotherapy, and phytotherapy.
• Day Spa Packages Day spa packages (Relax & Cantina at €150/person, Relax & Gusto at €170/person, Relax & Benessere at €200/person) combining ESPA treatments with wine tastings, wellness lunches, or extended spa experiences.
• Golf Practice Field 30,000 sqm undulating practice area with 8 hitting stations, 4 target holes at 50-220m distances, putting green, and pitching greens; complimentary for resort guests.
• Bike Tours Guided cycling experiences including road racing/gravel bikes, mountain biking on 140km of trails, and family bike & wine tours through Maremma vineyards and medieval villages.
• Wine Experiences (Acquagiusta & Petra) Wine tasting experiences at the estate's Acquagiusta winery and Petra winery, including vineyard tours, cellar visits, and guided tastings of estate-produced wines and And'Olio extra virgin olive oil.
• Wedding and Events Hosting Event hosting including weddings with on-site chapel, garden ceremonies, receptions, and personalized catering by Chef Enrico Bartolini across multiple halls.
• Meeting and Corporate Events Three event spaces (Sala Veranda, Sala Giglio, Sala Leopoldo II) in the restored ancient barn, accommodating up to 300 guests, with customizable setups for business meetings and conferences.
• Kids Club (Maty's Club) Children's entertainment facility at La Casa featuring games, artistic workshops, pony rides, dedicated children's pool, and organized daily activities for children from 3 years old.
• Horse Riding Excursions Guided horseback excursions (from €120) through Maremma trails and along the coast, offering exploration of the territory's natural beauty and medieval villages.
• Sport and Fitness Activities

Quantifiable outcome

• Michelin star awarded to La Trattoria Enrico Bartolini in 2016
• +2 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• Enrico BartolinicoreStrategic or Co-development Partner · 1 January 2016Chef Enrico Bartolini, a young Michelin-starred chef, partnered with Carmen Moretti de Rosa and Martino de Rosa in 2016 to redefine L'Andana's culinary identity. Bartolini's 'Contemporary Classic' philosophy shapes the gastronomic experience at La Trattoria Enrico Bartolini (Michelin-starred) and Ristorante La Villa. The partnership positions L'Andana as a destination for authentic Tuscan haute cuisine.
• Alain DucassecoreStrategic or Co-development Partner · 1 January 2004Alain Ducasse entered into partnership with the Moretti family from 2004 to 2015 to develop the tourism and hospitality operations at L'Andana and Tenuta La Badiola. This partnership elevated the resort's international profile and culinary standards before concluding in 2015.
• Leading Hotels of the WorldcoreGTM or Marketing PartnerL'Andana is a member of Leading Hotels of the World (LHW), a collection of ~375 luxury hotels across 75 countries. LHW provides global marketing reach, a booking platform, and brand credibility. LHW's Leaders Club loyalty program drives direct bookings. The membership implies ongoing commercial and marketing cooperation.
• ESPA (English Spa Brand)coreStrategic or Co-development PartnerESPA is an English spa brand and a global leader in wellness. L'Andana's 600 sqm spa is branded and operated under the ESPA name, using ESPA's proprietary products (100% natural, parabens-free, not tested on animals) and treatment methodologies. ESPA's global reputation enhances the resort's wellness positioning.
• Terra Moretti HoldingcoreOthersTerra Moretti Holding (controlled by the Moretti family, led by Carmen Moretti de Rosa since 1983) owns L'Andana and Tenuta La Badiola. The holding also operates L'Albereta Resort in Franciacorta. The two-resort portfolio allows cross-promotion and shared management expertise. L'Andana's sister property is L'Albereta.
• Moretti FamilycoreOthersThe Moretti family (Vittorio Moretti, Carmen Moretti de Rosa, and Martino de Rosa) acquired Tenuta La Badiola in 2000 and developed L'Andana Resort. Carmen Moretti de Rosa has led Terra Moretti's resort operations since 1983. The family's ownership and active management is central to the resort's brand identity.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Four Seasons Hotel Firenze: Larger urban-luxury five-star hotel in Florence with a historic garden estate. Overlaps with L'Andana on the affluent luxury traveler segment but offers a city-Florence experience and significantly larger room inventory.
• Aman Venice: Ultra-luxury Aman-branded property in a16th-century palazzo in Venice. Comparable on ultra-luxury positioning and historic-heritage settings, though Aman serves a smaller, even more exclusive segment than L'Andana's HNW couples/families.
• Belmond Hotel Cipriani: Iconic Belmond luxury resort in Venice with Michelin dining, spa, and curated experiences. Comparable as a Belmond-grade (now LVMH) Italian luxury resort targeting HNW international travelers.

Direct peers

• Borgo Santo Pietro: Five-star boutique luxury resort in Tuscany with Michelin dining, ESPA spa (same brand), and a working estate including a Michelin-starred restaurant. Strong direct competitor in the experiential Tuscan luxury niche.
• Hotel Le Fontanelle: Luxury resort in the Chianti region of Tuscany with a comparable boutique-room count, spa, fine dining, and curated estate experiences. Direct competitor for premium Tuscan leisure stays.
• Castello di Casole: A Belmond-affiliated 10th-century castle estate in Tuscany with ~41 rooms, spa, vineyards, and curated experiences. Closely comparable as a heritage Tuscan estate resort with experiential programming.
• Rosewood Castiglion del Bosco: Luxury Tuscan estate resort in Val d'Orcia with 42 suites/villas, an on-site winery, golf, spa, and equestrian programs. Highly comparable as a destination Tuscan estate targeting HNW leisure and family guests.
• L'Albereta: Sister property under Terra Moretti Holding (since 1983), L'Albereta is a five-star luxury resort in Franciacorta (Lombardy). It shares the same ownership, similar estate-resort format, Michelin dining focus, and luxury consortia memberships, making it the most directly comparable peer.
• Il Pellicano: Iconic luxury cliffside resort on the Tuscan coast near Porto Ercole, with comparable room count, Michelin dining, and a heritage estate profile. Direct competitor for HNW travelers choosing between coastal and inland Tuscan luxury.
• Borgo Pignano: Historic Tuscan estate hotel near Volterra offering luxury accommodations, cooking classes, spa, and curated countryside experiences. Comparable as an Italian heritage estate resort targeting affluent experiential travelers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/andana

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about L'Andana - Tenuta La Badiola