& Legal

What & Legal does

& Legal is the trading name of Double Bay Law Pty Ltd, a privately-held, boutique law firm headquartered at Level 3, 376/382 New South Head Road, Double Bay, NSW. The firm delivers legal services across six practice areas: conveyancing, property law, commercial law, dispute resolution and litigation, wills and estates, and property development, serving individuals, families, small-to-medium businesses, and property investors across New South Wales.

The firm's service model blends traditional legal advisory with productized offerings. Its flagship productization is a set of tiered, fixed-fee conveyancing packages — Essentials, Premium, and Elite — for both buyers ($1,550 to $4,300 + GST & disbursements) and sellers, providing transparent pricing and defined support windows including up to three months of post-settlement assistance. Underlying transaction infrastructure relies on PEXA (Property Exchange Australia) for electronic property settlements, enabling digital mortgage discharge, title registration, and fund distribution. Non-conveyancing practice areas are billed on fixed-fee or hourly arrangements covering estate planning, probate, commercial contracts, asset protection, succession planning, and litigation.

Go-to-market is sales-led but heavily supported by a content-led, organic search acquisition strategy: a 7-part property buying guide, topical legal insights blog, email newsletter, and LinkedIn presence drive top-of-funnel demand that converts via phone, email, website contact forms, and in-person consultations at the Double Bay office. The team disclosed includes approximately five practitioners led by Solicitor/Director Darian Iacono, with senior consultants dating back to 1976, and the firm reports 1,000+ clients served and $10bn+ in transactions handled across its history. No funding rounds, M&A activity, subsidiaries, or public listing are present in the data.

Name

& Legal

Legal name

Double Bay Law Pty Ltd

Website

https://andlegal.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

& Legal (Double Bay Law Pty Ltd) is a privately-held boutique NSW law firm offering conveyancing, property, commercial, litigation, and wills & estates services to individuals, families, and SMBs, supported by PEXA electronic settlements and tiered fixed-fee packages.

Ownership category

akta.pro rank

Headquarters

HQ city

Double Bay

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Conveyancing Services: Fixed-fee conveyancing packages for property buyers and sellers, with tiered service levels (Essential, Premium, Elite). Revenue generated through upfront package fees plus GST and disbursements.
2. Wills & Estates Services: Legal services for will preparation, estate planning, probate applications, and estate administration. Includes tax-effective wealth transfer strategies, business succession planning, and trust establishment.
3. Property Law & Commercial Law: Legal advisory services for property transactions, commercial contracts, asset protection, compliance, and dispute resolution. Billed through fixed fees or hourly arrangements.
4. Litigation & Dispute Resolution: Legal representation in disputes, including negotiation, mediation, arbitration, and court proceedings. Covers contract disputes, property disputes, and estate litigation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

& Legal is a Sydney-based law firm providing conveyancing, property law, commercial law, dispute resolution and litigation, wills and estates, and property development legal services to individuals, families, investors, and small-to-medium businesses in NSW. Its core commercial offering is tiered fixed-fee conveyancing packages (Essential, Premium, Elite) for property buyers and sellers, supported by PEXA-enabled electronic settlements and a multidisciplinary advisory team with over 50 years of combined experience.

Product overview

& Legal is a law firm offering legal services rather than a software product platform. The firm provides a portfolio of legal services organized around practice areas: Conveyancing (with tiered buyer and seller packages called Essentials, Premium, and Elite), Property Law, Commercial Law, Dispute Resolution & Litigation, Wills & Estates, and Property Development. The conveyancing packages represent the firm's structured service offerings with transparent pricing tiers, while other services are delivered as traditional legal advisory engagements.

Differentiator

Problem solved

Functional benefit

Products and services

• Conveyancing Packages Tiered conveyancing service for property buyers and sellers with three package levels: Essential (electronic support, 1 contract negotiation, basic post-exchange searches, online VOI, from $1,550 + GST & disbursements), Premium (telephone support, 3 contract negotiations, comprehensive post-exchange searches, face-to-face VOI, 2 pre-settlement dispute negotiations, 1 month post-settlement support, $2,450 + GST), and Elite (face-to-face support, 5 contract negotiations, in-depth pre-exchange report review, mortgage review & independent legal advice, 5 pre-settlement dispute negotiations, 3 months post-settlement support, $4,300 + GST). Seller packages also available at three tiers with contract preparation, amendments, requisitions, and PEXA settlement.
• Property Law Services Legal services covering property transactions, leasing, development, and general property matters including contract review, advice, and conveyancing for residential and commercial clients in NSW.
• Commercial Law Services Business-focused legal services including commercial contracts, asset protection, compliance, succession planning, and commercial property matters for small and medium businesses.
• Dispute Resolution & Litigation Services Legal representation and advisory services for resolving disputes through negotiation, mediation, arbitration, or court proceedings, covering contract disputes, property disputes, consumer claims, and estate litigation.
• Wills & Estates Services Estate planning and administration services including will drafting, power of attorney, enduring guardianship, succession planning, probate applications, trust structures, and tax-effective wealth transfer strategies, delivered by a team that includes a Chartered Tax Adviser and Fellow of the Tax Institute of Australia.
• Property Development Services Legal advisory services for property development projects including site acquisition, development approvals, project structuring, joint venture arrangements, and financing.

Quantifiable outcome

• Wins consumer law test case awarding client over $16,000 after COVID cancelled trip
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat3 records

Customer concentration

• LinkedInlinkedin.com/company/andlegal

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about & Legal