ANESDOR
- Company typePrivate
- Founded1954
- HeadquartersMadrid, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ANESDOR does
ANESDOR (Asociación Nacional de Empresas del Sector de Dos Ruedas) is a Spanish non-profit trade association founded in 1954 that represents manufacturers, importers, auxiliary industry, and aftermarket companies operating in the country's motorcycle and light vehicle (L-category) sector. As the oldest automotive sector association in Spain, it coordinates technical standards, safety guidelines, and regulatory positions on behalf of members that collectively account for more than 95% of the domestic motorcycle and light vehicle market, comprising 69 member companies (as of 2026) and, per 2023 figures, 73 companies commercializing 151 brands.
The association's service portfolio is institutional rather than technological: it provides sector representation before Spanish and European public administrations, participates in standard-setting across road safety, vehicle homologation, environmental taxation, and technical regulation, and serves as the Spanish member of ACEM (European Association of Motorcycle Manufacturers) and IMMA (International Motorcycle Manufacturers Association). Its public-facing assets include the Vive la Moto consumer platform (vivelamoto.org), the airbag technical guide and product catalog (airbag.anesdor.com) developed with Spain's traffic authority (DGT), the ARAS information portal (aras.anesdor.com), and the International Motorcycle Safe Mobility Conference organized jointly with DGT and Mobility City. The organization does not develop proprietary software products or sell commercial services; its output is regulatory positioning, sector data, and convening.
ANESDOR's revenue model is membership-fee based, with dues paid by manufacturers, importers, auxiliary industry, and aftermarket participants. There is no disclosed revenue figure, and as a non-profit association it does not operate on a commercial margin basis. Distribution of its services is delivered through direct member engagement, public information portals, events, and representation via ACEM and IMMA at the European and international levels.
ANESDOR firmographics
Firmographics- Name
- ANESDOR
- Legal name
- ASOCIACIÓN NACIONAL DE EMPRESAS DEL SECTOR DOS RUEDAS
- Website
- https://anesdor.com
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where ANESDOR is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
ANESDOR business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership fees: ANESDOR generates revenue primarily through membership fees paid by manufacturers, importers, auxiliary industry, and aftermarket companies operating in the two-wheeled vehicle sector in Spain. The association represents companies that account for more than 95% of the motorcycle and light vehicle market in Spain.
Distribution channels3 records
Marketing channels6 records
ANESDOR product offering
Product offeringCore offering
ANESDOR (Asociación Nacional de Empresas del Sector Dos Ruedas) is a Spanish trade association representing manufacturers, importers, and the auxiliary industry of motorcycles, mopeds, tricycles, quadricycles, and light vehicles. Founded in 1954, it provides institutional representation before public administrations, regulatory advocacy, sector statistics and market intelligence, road safety promotion, and technical regulatory development for its member companies.
Product overview
ANESDOR is a trade association representing motorcycle and light vehicle manufacturers and importers in Spain. Founded in 1954, it offers sector representation services, road safety initiatives through its Vive la Moto platform, informational resources including sector statistics and registration data, and technical guides such as the airbag portal. The association also organizes events like the International Motorcycle Safe Mobility Conference and provides member services to companies representing over 95% of the Spanish motorcycle and light vehicle market.
Differentiator
Problem solved
Functional benefit
Brands
- Vive la Moto: A platform at the service of motorcyclists, providing information, advice, and resources for those who ride on two wheels. Focuses on safety, sustainability, and passion for motorcycles.
Products and services
- Vive la Moto A platform serving motorcyclists with information, advice, and resources for those who ride two-wheeled vehicles. Focuses on road safety, sustainability, and passion for motorcycles.
- Airbag Technical Guide and Product Catalog Technical guide with recommendations on airbags for motorcyclists and a product catalog of airbags sold in Spain that meet minimum safety requirements and comply with existing technical certifications.
- ARAS Information Portal Information portal explaining Advanced Driver Assistance Systems (ARAS) for motorcyclists.
- International Motorcycle Safe Mobility Conference (IMSMC) International conference organized by ANESDOR, DGT, and Mobility City bringing together institutional representatives, experts, researchers, and industry representatives from different countries to analyze main challenges in road safety for motorcyclists.
Quantifiable outcome
- 154,152 registrations in H1 2026 (+24.3% YoY)
- +2 more outcomes
Companies that use ANESDOR
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
ANESDOR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ANESDOR partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- DGT (Dirección General de Tráfico)coreANESDOR collaborates with Spain's General Traffic Directorate on road safety initiatives. Joint projects include the airbag.anesdor.com information portal, the International Motorcycle Safe Mobility Conference (IMSMC) organized with DGT, and advocacy for vulnerable user protections. ANESDOR supported the new Vulnerable Users Royal Decree that introduces mandatory safety equipment for motorcyclists.
- IFEMA MadridminorANESDOR participated in the Global Mobility Call event held at IFEMA Madrid, where the light vehicle sector presented its contributions to new mobility through a roundtable moderated by ANESDOR's secretary general.
- Airbag Equipment Manufacturers (Airobag, Aspar-Air, Hit-Air, Motoairbag, Rock Tool)coreANESDOR incorporated five new members specializing in motorcycle airbag systems: Colombia's Airobag (rapid inflation systems), Spain's Aspar-Air (from expilot Jorge Martínez 'Aspar', first Made in Spain certified), Japan's Hit-Air (pioneer since 1998, equips Madrid Municipal Police), Italy's Motoairbag (EU CEN standard contributor), and Spain's Rock Tool (I-ARMOUR technology, guipuzcoana). These additions strengthen ANESDOR's protection equipment commission and road safety strategy.
- Fundación Ibercaja/Mobility CitycoreANESDOR co-organizes the International Motorcycle Safe Mobility Conference (IMSMC) with Fundación Ibercaja/Mobility City. The conference, held in Zaragoza on October 21-22, brings together institutional representatives, experts, researchers, and industry leaders from multiple countries to analyze two-wheeled mobility safety challenges. This consolidates Spain as the main international forum for knowledge exchange on motorcyclist safety.
- ACEM (European Association of Motorcycle Manufacturers)coreANESDOR is a member of ACEM, the European Association of Motorcycle Manufacturers, representing Spanish industry interests at EU level. Both the president and secretary general of ANESDOR serve on ACEM's Board. José María Riaño represents the group of national associations on ACEM's governing body. ACEM brings together motorcycle manufacturers across Europe to coordinate on political, technical, and social priorities.
- IMMA (International Association of Motorcycle Manufacturers)coreANESDOR is a member of IMMA, the International Association of Motorcycle Manufacturers, providing representation at the global level for the Spanish two-wheeled vehicle industry.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
ANESDOR competitors and assessment
Company assessmentBroad incumbents
- JAMA (Japan Automobile Manufacturers Association): Japan's broad automotive industry association covering motorcycles, cars, and trucks. JAMA operates at much larger scale and includes motorcycle manufacturers like Honda and Yamaha, providing a parallel — but more diversified — model of national industry representation.
Direct peers
- Motorcycle Industry Council (MIC): US national trade association representing motorcycle manufacturers, distributors, dealers, and aftermarket. MIC provides the closest functional equivalent to ANESDOR in the largest English-speaking two-wheeled market, with parallel mandate of sector representation, statistics, and advocacy.
- IMMA (International Motorcycle Manufacturers Association): Global motorcycle manufacturers association providing ANESDOR with international representation. IMMA performs the analogous trade body function at worldwide scope, paralleling ANESDOR's domestic role.
- ANFAC (Asociación Española de Fabricantes de Automóviles y Camiones): Spain's national association for passenger car and truck manufacturers. ANFAC is the sister association serving adjacent vehicle categories in the same Spanish market and engages with the same regulators and policy stakeholders.
- ACEM (European Association of Motorcycle Manufacturers): European-level trade association for motorcycle manufacturers, of which ANESDOR is a member. ACEM operates at the EU regulatory tier and represents the same manufacturer and importer constituency, making it the closest functional and structural peer.
Others
- CONEPA (Confederación Nacional de Empresarios de Profesionales de la Automoción): Spanish federation of automotive repair and aftermarket businesses. CONEPA represents a related but distinct segment of the Spanish automotive value chain, with overlapping regulatory interests around vehicle homologation and technical standards.
- FEMA (Federation of European Motorcyclist Associations): European federation representing motorcyclist riders rather than manufacturers. FEMA engages with similar EU regulatory bodies on motorcycle-relevant policy from the consumer side, making it a complementary stakeholder rather than direct competitor.
Regional players
- Motorcycle & Moped Industry Association of Australia (MCIA): Australian national association for motorcycle manufacturers and importers. MCIA performs the same member representation and advocacy role as ANESDOR but serves a different geographic market with distinct regulatory environment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
ANESDOR social profiles
Digital presenceANESDOR financial estimates
Financial estimateRevenue estimate
Valuation estimate
ANESDOR leadership team
Management profileNumber of profiles
Profiles1 record
ANESDOR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ANESDOR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ANESDOR
What does ANESDOR do?
ANESDOR (Asociación Nacional de Empresas del Sector Dos Ruedas) is a Spanish trade association representing manufacturers, importers, and the auxiliary industry of motorcycles, mopeds, tricycles, quadricycles, and light vehicles. Founded in 1954, it provides institutional representation before public administrations, regulatory advocacy, sector statistics and market intelligence, road safety promotion, and technical regulatory development for its member companies.
Is ANESDOR a public or private company?
ANESDOR is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ANESDOR founded?
ANESDOR was founded in 1954. It employs 1 to 10 people.
Where is ANESDOR based?
ANESDOR is headquartered in Madrid, Spain, in the Europe region.
How does ANESDOR make money?
One revenue line is on record: membership fees.
Who are ANESDOR's main competitors?
JAMA (Japan Automobile Manufacturers Association) is listed as a broad incumbent. Direct peers are Motorcycle Industry Council (MIC), IMMA (International Motorcycle Manufacturers Association), ANFAC (Asociación Española de Fabricantes de Automóviles y Camiones) and ACEM (European Association of Motorcycle Manufacturers). Others are CONEPA (Confederación Nacional de Empresarios de Profesionales de la Automoción) and FEMA (Federation of European Motorcyclist Associations). Motorcycle & Moped Industry Association of Australia (MCIA) is listed as a regional player.
Does ANESDOR have an API?
No public API is recorded for ANESDOR.