Faculdade Anhanguera (Mogi das Cruzes)

What Faculdade Anhanguera (Mogi das Cruzes) does

Faculdade Anhanguera (Mogi das Cruzes) is a Brazilian higher education institution founded in 1972 and operating as part of Grupo Cogna Educação, Brazil's largest education group, since 2002. The institution delivers undergraduate and postgraduate programs across three modalities — distance learning (EAD), semipresencial (hybrid with in-person practical components), and EAD+Prática — through an exclusive proprietary digital learning platform offering interactive classes and study materials, complemented by a student portal (Espaço do Aluno) for academic services. Programs span business (Administration, HR Management, Systems Analysis), pedagogy, and a notable concentration in Health Sciences (Biomedicine, Speech Therapy, Occupational Therapy, Aesthetics), with durations of 4-8 semesters at undergraduate level and 6-10 months at postgraduate level. All courses carry maximum MEC accreditation scores (above 3), meeting and exceeding Brazilian Ministry of Education quality standards under CNE/CES resolution 1/2018.

The institution operates six physical campuses across the Greater ABCD and Alto Tietê regions of São Paulo state — Mogi das Cruzes (Centro and Braz Cubas), Poá, Suzano, Arujá, and São Bernardo do Campo — supporting semipresencial programs that require hands-on practical learning. The go-to-market combines a product-led digital acquisition motion (self-enrollment via website and mobile app), inside sales through WhatsApp (+55 11 95283-0174) and phone, a B2B2C corporate partnership channel (Benefício Convênio Empresa) offering up to 60% tuition discounts to employees of partner companies including Notre Dame Intermédica, Santa Casa de Mogi das Cruzes, Aldac, and Winover, and a distinctive affiliate channel called Consultoria Educação, in which external education consultants sell courses via a mobile app (available on Google Play and Apple App Store) for commissions up to R$300 per enrollment.

Revenue is generated through recurring monthly and semester-based tuition subscriptions, with promotional entry pricing as low as R$59 for the first month (subsequent payments deferred to September). The primary customer segments are recent high school graduates entering higher education, working adults pursuing postgraduate career advancement, and employees of corporate partners accessing discounted tuition. Marketing channels include Instagram organic content, paid digital advertising (Google and social ads), SEO-optimized institutional website content (including educational articles and a free vocational aptitude test), and WhatsApp-driven lead capture. The institution holds no disclosed AI capabilities and operates without its own published revenue figures.

Name

Faculdade Anhanguera (Mogi das Cruzes)

Legal name

Faculdade Anhanguera

Website

https://anhangueramogidascruzes.com.br

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1–10 employees

Short description

Faculdade Anhanguera (Mogi das Cruzes) is a Brazilian higher education institution and subsidiary of Grupo Cogna Educação, offering undergraduate and postgraduate programs in EAD, semipresencial, and EAD+Prática modalities through six campuses in the Greater São Paulo region and an exclusive digital learning platform.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Interdisciplinary/General Education & Study Skills (EDAGABAN)

Keywords

• Higher education services
• Distance learning programs
• Undergraduate degrees
• Postgraduate programs
• Hybrid education

Headquarters

HQ city

Mogi das Cruzes

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition and fees: Core revenue from undergraduate (graduação) and graduate (pós-graduação) tuition across EAD, semipresencial, and EAD+Prática modalities. Students pay recurring monthly or semester-based tuition. Consultoria Educação adds a referral commission stream of up to R$300 per successful enrollment.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Faculdade Anhanguera is a Brazilian higher education institution offering undergraduate (graduação) and postgraduate (pós-graduação) programs delivered through distance learning (EAD), semipresencial, and EAD+Prática modalities. Programs span Health Sciences (Biomedicine, Speech Therapy, Occupational Therapy, Aesthetics), Business Administration, Pedagogy, Human Resources Management, and Systems Analysis and Development. The institution also operates a Consultoria Educação referral channel through which external consultants sell courses via a mobile app for commissions.

Product overview

Faculdade Anhanguera is a higher education institution offering a comprehensive portfolio of educational products including Graduação EAD (distance learning undergraduate degrees), Pós-Graduação EAD (postgraduate programs with 6-10 month durations), and Cursos Semipresenciais (hybrid programs combining online and in-person components). The institution also operates a Consultoria Educação platform for education consultants who sell courses through a mobile app. All courses are MEC-recognized with scores above 3, delivered through an exclusive digital platform with interactive content. Programs span areas such as Health Sciences (Biomedicine, Speech Therapy, Occupational Therapy, Aesthetics), Business Administration, Pedagogy, and Technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Graduação EAD Distance learning undergraduate degree programs (bacharelado, licenciatura, and tecnólogo modalities) covering Health Sciences, Business, Education, and Technology fields. Designed for recent high school graduates and adult learners seeking MEC-recognized qualifications delivered through an exclusive digital platform with interactive content and flexible scheduling.
• Pós-Graduação EAD Postgraduate specialization and MBA programs delivered through distance learning, with 6 or 10-month durations. Targeted at working professionals and graduates seeking MEC-recognized specialization credentials to advance their careers.
• Cursos Semipresenciais Hybrid undergraduate and vocational programs that combine online theoretical instruction with required in-person practical components, especially for Health Sciences disciplines. Programs run across 4 to 8 semesters and are delivered through the institution's six physical campuses in the Greater São Paulo region.
• Consultoria Educação A channel partner program enabling independent consultants to enroll students in courses via a dedicated mobile app, earning commissions of up to R$300 per successful enrollment. The program provides free training, marketing materials, and the app; recruitment occurs primarily through WhatsApp.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor and core.

• Notre Dame IntermédicaminorGTM or Marketing PartnerHealthcare provider and corporate partner offering employees tuition discounts of up to 60% at Faculty Anhanguera as part of the Benefício Convênio Empresa program.
• Santa Casa de Mogi das CruzesminorGTM or Marketing PartnerHealthcare institution and corporate partner providing employees access to discounted tuition through the corporate partnership program.
• AldacminorGTM or Marketing PartnerCorporate partner offering employees tuition discounts of up to 60% as part of the institutional corporate benefit program.
• WinoverminorGTM or Marketing PartnerCorporate partner offering employees tuition discounts as part of the institutional corporate benefit program.
• Google Play and Apple App StorecoreTechnology or IntegrationThe Consultoria Educação app, through which education consultants sell courses, is distributed on both Google Play and Apple App Store platforms.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Universidade Cruzeiro do Sul: Major São Paulo-based for-profit higher education institution with on-campus and EAD programs across health, business, and technology. Overlaps directly with Anhanguera's program portfolio and target segments in the same metropolitan area.
• UNOPAR: Also owned by Grupo Cogna Educação, UNOPAR is one of Brazil's largest EAD (distance learning) higher education brands with a similar undergraduate and postgraduate catalog delivered through a digital platform. Highly comparable on business model, target learner, and modality mix.
• Faculdade Pitágoras: A Cogna-network for-profit higher education brand with EAD and on-campus programs in similar fields (health, business, technology). Comparable on ownership, distribution model, and product offering.
• FMU - Faculdades Metropolitanas Unidas: São Paulo-based for-profit higher education institution with a broad undergraduate and graduate portfolio, including health and business programs. Direct overlap with Anhanguera's catalog and target learners in the São Paulo metropolitan region.
• Estácio: One of Brazil's largest for-profit higher education brands, owned by Yduqs, offering EAD and on-campus undergraduate and postgraduate programs nationwide. A direct competitor across modalities, programs, and pricing tiers.
• Universidade Anhembi Morumbi: São Paulo-based private university owned by Laureate International Universities (now Cogna in part) with undergraduate and graduate programs in design, hospitality, health, and business. Comparable on São Paulo metropolitan presence and program mix.
• Universidade Anhanguera (other Anhanguera campuses): Other campus operations of the same Universidade Anhanguera brand, sharing the same MEC accreditation, digital platform, and product mix (EAD, semipresencial, undergraduate, postgraduate). The closest direct peer because the offering, pricing architecture, and Cogna operational backbone are identical.
• Universidade Paulista (UNIP): One of Brazil's largest private higher education networks with multiple campuses across São Paulo state and a wide range of undergraduate and graduate programs. Direct competitor for students in the Greater São Paulo region, especially Mogi das Cruzes and ABCD.
• Universidade Norte do Paraná (UNOPAR legacy EAD): Pioneer in Brazilian distance learning higher education, now integrated with UNOPAR under Cogna. Directly comparable on EAD-first modality, recurring subscription-style tuition, and broad undergraduate catalog.

Broad incumbents

• Yduqs: Publicly traded Brazilian education group operating Estácio, Ibmec, Wyden, and IDOMED across higher education and medical education. A broader incumbent competitor with overlapping program mix and distribution scale, but operating as a diversified group rather than a single regional institution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/anhangueramogidascruzes?igsh=MWFsZ3NpMndlNnZyaQ%3D%3D&utm_source=qr
• LinkedInlinkedin.com/company/faculdade-unopar-anhanguera-mogi-das-cruzes

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faculdade Anhanguera (Mogi das Cruzes)