Aprendo en Casa

What Aprendo en Casa does

Aprendo en Casa is a non-profit collaborative educational initiative launched in 2020 during the COVID-19 pandemic and operated by Fundación Reimagina, a Chilean foundation headquartered in Santiago, Chile. The platform serves as a web-based aggregation and curation hub connecting more than 80 educational organizations across Spanish-speaking Latin America, providing free access to thousands of categorized educational resources for teachers, students, and families. Resources are organized by content type (activities, animations, apps, guides, videos, games), subject area (mathematics, sciences, arts, languages, socio-emotional learning), age group (0-3 to 15-18 years), and country of relevance, with content originating from foundations, museums, government bodies, and NGOs.

The platform's technology is built around a content management system with structured taxonomies enabling targeted resource discovery. The ecosystem includes multiple AI-powered tools: Ayni (AI virtual teaching assistant), AI-LIU (multimodal virtual assistant), RORI (personalization engine), AprendoLab (intelligent curation), and El Director Libre (administrative automation). Distribution occurs through the aprendoencasa.org website, weekly email newsletters, social media channels using the #AprendoEnCasa hashtag, and the AprendoEnCasa LATAM Facebook community group.

The business model is purely non-commercial: all resources are free with no pricing tiers or subscriptions. Operating funding comes from supporting organizations including Fundación Reimagina, Harvard Chile (David Rockefeller Center for Latin American Studies), Ashoka, BHP Foundation, and the U.S. Embassy in Chile. With only 7 employees, the initiative operates as a lean coordination entity leveraging its partner network for content and reach. Geographic footprint spans at least 7 countries (Chile, Argentina, Colombia, Ecuador, México, Paraguay, Uruguay) plus España, with content tagged for the United States and broader Latin America. The platform was recognized as a finalist for the WISE Prize for Education 2025 and was featured in EdTech Chile's "10 Technologies for the Education of the Future."

Name

Aprendo en Casa

Legal name

Aprendo en Casa

Website

https://aprendoencasa.org

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Aprendo en Casa is a Chilean non-profit web platform that aggregates and curates free educational resources from 80+ organizations across Latin America for teachers, students, and families. Operated by Fundación Reimagina since 2020, it spans 7+ countries and includes AI-powered teacher support tools like AprendoLab.

Ownership category

akta.pro rank

Product category

Educational Resource Platform

NAICS

Educational Services (611), Educational Support Services (611710)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Digital/Interactive Curriculum Content (Apps, Games, Multimedia Lessons) (EDACAJAK)

akta.pro secondary industries

English Language Arts (ELA) Enrichment (Integrated Reading/Writing) (EDAMAJAF), Comprehensive ECE Curriculum Frameworks (Birth–5) (EDACAJAA), Classroom & Institutional Language Learning Platforms (Schools/Universities) (EDAFAOAI)

Keywords

• Free educational resources
• Educational content curation
• Teacher resource platform
• Latin America K-12
• Digital learning hub

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Non-profit initiative (no commercial revenue): Aprendo en Casa operates as a charitable educational initiative without a commercial revenue model. The platform provides free access to all educational resources. Funding comes from supporting organizations including Fundación Reimagina, Harvard Chile, Ashoka, BHP Foundation, and the U.S. Embassy in Chile.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Aprendo en Casa is a free, web-based educational content aggregation and curation platform developed by Fundación Reimagina that connects 80+ Latin American organizations to provide teachers, students, and families with categorized digital learning resources spanning all age groups (0-18 years), subject areas, and 7+ Spanish-speaking countries. The platform also includes AI-powered tools such as the Ayni virtual teaching assistant, RORI personalization system, and the AprendoLab intelligent curation application for teachers.

Differentiator

Problem solved

Functional benefit

Brands

• AprendoLab: Application for teachers that provides intelligent curation for equitable digital education in Latin America. Named finalist in WISE Prize for Education 2025.

Products and services

• Aprendo en Casa Platform Free web-based educational content aggregation and curation platform providing categorized digital learning resources (activities, animations, apps, guides, videos, interactive tools, courses) to teachers, students, and families across Spanish-speaking Latin America.
• AprendoLab Intelligent curation application for teachers providing AI-driven recommendations and surfacing of relevant educational resources from the Aprendo en Casa knowledge base to support equitable digital education across Latin America.
• Ayni Virtual Teaching Assistant

Quantifiable outcome

• Support for educational continuity during COVID-19 pandemic across Latin America
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration17 records

AI capability11 records

Feature1 record

Partnerships

Seven partnerships are on record, tiered flagship, primary and core.

• WISE Prize for EducationflagshipStrategic or Co-development Partner · 1 September 2025AprendoLab (core application of the initiative) was selected as finalist for the WISE Prize for Education 2025, competing among 6 global candidates for the $1 million prize, providing significant international recognition and exposure.
• WISE AcceleratorflagshipStrategic or Co-development Partner · 26 November 2024Aprendo en Casa participated in the WISE Impact Accelerator program, which supports education innovation initiatives globally. The partnership provides access to mentorship, resources, and networking opportunities for scaling educational impact.
• Fundación ReimaginaprimaryStrategic or Co-development PartnerInitiative developer and organizer. Fundación Reimagina leads the Aprendo en Casa initiative as its primary developer and coordinator, providing strategic direction and operational management.
• Harvard Chile (David Rockefeller Center for Latin American Studies)primaryStrategic or Co-development PartnerRegional coordination partner providing academic oversight and international perspective. Contributes expertise in educational innovation and connects the initiative with Harvard's global education research network.
• AshokacoreStrategic or Co-development PartnerSupporting collaborator providing expertise in social innovation and changemaking education. Ashoka's global network of social entrepreneurs supports the initiative's mission to transform education.
• Embassy of the United States of America in ChilecoreStrategic or Co-development PartnerSupporting collaborator providing diplomatic and programmatic support. Contributes to strengthening educational ties between the U.S. and Chile in the education sector.
• 80+ Educational Organizations (Latin America network)coreStrategic or Co-development PartnerCollaborative network of over 80 organizations including foundations, museums, government bodies, and NGOs that contribute and share educational resources through the platform. Includes entities such as Museo Chileno de Arte Precolombino, Fundación Telefónica, UNESCO, UNICEF, Kodea, and many others.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Code.org: Code.org provides free computer science curricula and Hour of Code activities in multiple languages, featured on Aprendo en Casa. It shares the same free, multilingual, teacher-distributed educational content model.
• Edmodo: Edmodo is a free EdTech platform that connects teachers, students, and parents for classroom collaboration and resource sharing. It overlaps directly with Aprendo en Casa's teacher-centric, free resource-discovery model.
• Scratch Foundation: Scratch offers free, multilingual block-based programming content for children, featured and integrated on the Aprendo en Casa platform. It is directly comparable as a free educational content resource with global multilingual reach.
• Khan Academy: Khan Academy provides free, multilingual digital educational content (including Spanish and Portuguese) across K–12 subjects with personalized learning paths. Like Aprendo en Casa, it is a non-profit content platform targeting teachers, students, and families globally.

Broad incumbents

• Microsoft Education: Microsoft Education offers Teams for Education, Minecraft Education, and free resources integrated into school systems globally, including LATAM. Comparable as a broad free-tools incumbent in the same teacher/student ecosystem.
• UNICEF Learning Passport: UNICEF's Learning Passport is a free digital learning platform aimed at children and youth in crisis-affected and underserved regions. Comparable as a broad-institution, non-commercial educational content platform serving similar vulnerable populations.
• Coursera: Coursera offers free and paid online courses from global universities with multilingual support. While broader and credential-oriented, it competes for the same free, multilingual, online-learning audience that Aprendo en Casa serves.
• Google for Education: Google for Education provides free tools (Classroom, Workspace for Education) widely used in LATAM schools. It is a broad incumbent that competes for the same teacher workflow and free-resource-distribution territory.
• UNESCO (Education sector): UNESCO curates open educational resources and supports national education systems globally, including LATAM. It overlaps with Aprendo en Casa's mission of expanding access to quality educational content in underserved contexts.

Emerging players

• Duolingo: Duolingo offers free, gamified language learning with strong LATAM penetration. It overlaps with Aprendo en Casa's language and literacy content category and competes for the same Spanish-speaking learner audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/aprendoen_casa
• YouTubeyoutube.com/aprendoencasa
• Facebookfacebook.com/aprendoencasa.org
• Instagraminstagram.com/aprendoencasa_org
• LinkedInlinkedin.com/company/aprendo-en-casa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aprendo en Casa