Aqua Palms Waikiki

What Aqua Palms Waikiki does

Aqua Palms Waikiki is a single hotel property located at 1850 Ala Moana Boulevard in Honolulu, Oahu, operated by Aqua-Aston Hospitality, LLC, a privately held Honolulu-based hospitality management company formed through the combination of Aqua Hotels & Resorts and Aston Hotels and Resorts. The property sits one block from Waikiki Beach and three blocks from Ala Moana Beach Park, Ala Moana Center, and the Hawaii Convention Center, positioning it for leisure, convention, and staycation demand. It functions as one node within a broader portfolio of approximately 25+ hotel and condo rental properties across Oahu, Maui, Kauai, Hawaii Island, and Arizona.

The property offers guest rooms with city, Diamond Head, and partial ocean views, equipped with mini-fridges, microwaves, coffee makers, and lanai balconies, supplemented by a pool and sun deck, a fitness center, and a state-of-the-art business meeting facility featuring high-speed WiFi and a 70-inch high-definition monitor. It holds TLA (Temporary Lodging Allowance) approval for military lodging, AAA Inspected Clean designation, TripAdvisor Travelers' Choice Award 2025, and Booking.com Traveler Review Award 2026 (8.1/10).

Aqua Palms Waikiki generates revenue primarily through nightly and weekly hotel room rentals distributed across direct phone reservations (including a Japanese-language line), direct website booking via aquaaston.com, third-party OTAs such as Booking.com and TripAdvisor, and corporate/group sales targeting Hawaii Convention Center events. Pricing is seasonal and variable, layered with a 20% summer promotion and segment-specific discounts including 15% off for military, plus Kamaaina, senior, auto club, government, and airline employee rates. Customer segmentation spans leisure travelers, military personnel and families, business and convention attendees, and local Hawaii residents.

Name

Aqua Palms Waikiki

Legal name

Aqua Palms Waikiki (operated by Aqua-Aston Hospitality, LLC)

Website

https://aquapalms.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Aqua Palms Waikiki is a mid-tier Honolulu hotel operated by Aqua-Aston Hospitality, serving leisure travelers, military personnel, convention attendees, and local residents with room rentals near Waikiki Beach and the Hawaii Convention Center.

Ownership category

akta.pro rank

Product category

Hotel Accommodations

NAICS

Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Beachfront & Coastal Full-Service Hotels (THAGAAAI)

Keywords

• Hotel accommodations
• Vacation lodging
• Leisure hospitality
• Military lodging
• Meeting facilities

Headquarters

HQ city

Honolulu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Room Rentals: Nightly and weekly hotel room rentals across multiple room types including standard rooms with city view, double queen, and partial ocean view rooms with lanai balconies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Aqua Palms Waikiki is a hotel property that sells guest room accommodations in Honolulu's Waikiki neighborhood, along with on-site amenities such as an outdoor pool, fitness center, and a 1,000-square-foot business meeting facility. The property caters primarily to leisure and business travelers, including government and military guests through its TLA (Temporary Living Allowance) approved status.

Product overview

Aqua Palms Waikiki is a hotel property operated by Aqua-Aston Hospitality, offering guest room accommodations with in-room amenities (mini-fridges, microwaves, coffee makers), a pool with sun deck, fitness center, and business meeting facilities. The property is TLA-approved for military lodging and offers various discount programs including military, senior, government, and resident rates. Located at 1850 Ala Moana Boulevard in Honolulu, the hotel provides easy access to nearby beaches (8 minutes to beach), Ala Moana Center (3 blocks), and the Hawaii Convention Center (3 blocks).

Differentiator

Problem solved

Functional benefit

Brands

• Aqua Hotels & Resorts: A brand under Aqua-Aston Hospitality offering hotel accommodations
• Aston Hotels and Resorts

Products and services

• Hotel Room Accommodations Guest room accommodations at a Waikiki hotel property, with in-room mini-fridge, microwave, and coffee maker, sold nightly to leisure and business travelers.
• Business Meeting Facility

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Aqua Aloha Surf Waikiki: A sister property under the same Aqua-Aston Hospitality umbrella, also budget-positioned in Waikiki with similar amenities, OTA distribution, and target customer mix. The most directly comparable peer on positioning, scale, and operating model.
• Ewa Hotel Waikiki: Another budget-tier Waikiki property within Aqua-Aston's portfolio, sharing the same brand positioning, management infrastructure, and channel strategy. Highly comparable on rate, amenity set, and customer segment.
• 'Ohana Waikiki East by Outrigger: A midscale Waikiki property operated by Outrigger Hospitality, comparable on rate tier, location, and target customer segments including Japanese inbound travelers.
• Hilton Garden Inn Waikiki: A focused-service Hilton-branded hotel in Waikiki directly competing for leisure, military, and convention visitors. Comparable on amenity footprint (pool, fitness, business services) and channel mix.
• Pacific Monarch Hotel Waikiki: A budget condo-style Waikiki property within the Aqua-Aston portfolio, comparable on rate tier, kitchenette-style rooms, and target customer segments. Useful as a within-portfolio benchmark.
• Holiday Inn Express Waikiki: A budget/midscale branded hotel in Waikiki operated by IHG. Comparable on rate tier, target customer (value-conscious leisure travelers), and amenity scope. Reasonable substitute in competitive set analysis.
• Waikiki Sand Villa Hotel: An independent budget/midscale Waikiki hotel with a similar value positioning and amenity set (pool, in-room kitchenettes). Closely comparable as an independent budget competitor in the same trade area.
• Sheraton Princess Kaiulani: A midscale-to-upper-midscale Waikiki hotel operated by Marriott, competing for the same leisure and convention traveler base. Comparable on location geography and customer mix, though with a stronger brand-loyalty engine.
• Ilikai Hotel & Luxury Suites: An Aqua-Aston-operated Waikiki property targeting a slightly higher tier but serving the same visitor pool with similar channel strategy. Comparable as a portfolio-mate and as a competitive set within the same micro-market.
• Aston Waikiki Sunset: Aqua-Aston-operated condo-style hotel in the same Waikiki trade area. Comparable on operating model, distribution channels, and booking-engine infrastructure, though more family/condo oriented.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aqua-palms-waikiki

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqua Palms Waikiki