Arag Argentina
Arag Argentina is the Argentine subsidiary of ARAG / Nordson Precision Agriculture, distributing precision spraying, seeding, spreading, and fluid-handling equipment built on ISOBUS and IoT technology to Argentine farmers, contractors, and orchard/vineyard operators.
- Company typePublic
- Founded1954
- HeadquartersWestlake, Ohio, United States
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Arag Argentina does
Arag Argentina is the Argentine subsidiary of ARAG, the precision agriculture equipment brand now operating as the Nordson Precision Agriculture division of Nordson Corporation (NASDAQ: NDSN). The local entity is a small, 21-employee operation based in Rosario, Santa Fe, serving as a national distributor and customer-support point for the global ARAG/Nordson Precision Agriculture product line within Argentina. Its function is sales, distribution, and after-sales support for precision spraying, seeding, spreading, and fluid-handling components used by Argentine row-crop farmers, contractors, and orchard/vineyard operators.
The underlying technology platform — developed globally by ARAG and now under Nordson — centers on precision agriculture hardware and control systems built on over 45 years of equipment-engineering experience. Core products include the Delta 70t ISOBUS Virtual Terminal, the Flowtron advanced flow-rate nozzle control system, the Orion 3 liquid-fertilizer flowmeter, the 853 CAN-Bus ball valves, and multistage pumps. The portfolio is delivered as an integrated system: monitors, rate controllers, ECUs and BLC-TTC kits, flowmeters and sensors, control boxes, ball valves, fittings, filters, pumps, nozzles, nozzle holders, spray guns, and irrigation components. Architecture is anchored on the ISOBUS standard for tractor-implement interoperability, with GPS guidance and IoT-enabled controls supporting precision application across spraying, seeding, spreading, and tillage operations.
Commercially, the business runs a hybrid go-to-market combining enterprise direct sales, distributor/dealer networks (now including the CapstanAG channel in North America), and a self-service e-commerce storefront at aragnet.com for SMB and individual buyers. Revenue is generated through hardware sales of components and integrated systems under quote-based, non-publicly-disclosed pricing. Customer segments span row-crop farmers (primary), orchard and vineyard operations, planting and seeding contractors, and spreading/fertilizing operators across more than 100 countries. Innovation is documented through the EIMA 2024 award-winning liquid fertiliser system and the Henty Machine of the Year award for an ARAG Australia trailing sprayer, with continued product investment signaled by planned launches at Agritechnica 2025.
Arag Argentina firmographics
Firmographics- Name
- Arag Argentina
- Legal name
- Nordson Corporation
- Website
- https://aragnet.com.ar
- Company type
- Public
- Founded year
- 1954
- Operating status
- Operating
- Short description
- Arag Argentina is the Argentine subsidiary of ARAG / Nordson Precision Agriculture, distributing precision spraying, seeding, spreading, and fluid-handling equipment built on ISOBUS and IoT technology to Argentine farmers, contractors, and orchard/vineyard operators.
- Ownership category
- akta.pro rank
Arag Argentina industry classification
Industry- Product category
- Precision Agriculture Equipment
- NAICS
- Agricultural Implement Manufacturing (33311), Farm Machinery and Equipment Manufacturing (333111), Measuring, Dispensing, and Other Pumping Equipment Manufacturing (333914)
- SIC
- Farm Machinery & Equipment (3523), Pumps & Pumping Equipment (3561), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Precision Agriculture & Farm Technology Equipment (IMAHACAH)
- akta.pro secondary industry
- Chemigation/Fertigation Injection Systems (Injectors, Dosing Pumps, Venturi Systems) (AFABAHAL)
Keywords
Where Arag Argentina is headquartered
LocationHeadquarters
- HQ city
- Westlake, Ohio
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Arag Argentina business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Precision Agriculture Equipment Sales: Nordson Precision Agriculture generates revenue through the sale of precision spraying equipment, spreading systems, seeding technology, and related agricultural components including nozzles, valves, pumps, flowmeters, filters, and control systems. Products are sold directly and through distribution channels to farmers and agribusinesses globally.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Arag Argentina product offering
Product offeringCore offering
Arag Argentina distributes ARAG/Nordson Precision Agriculture equipment and components — including ISOBUS virtual terminals, flow-rate nozzle control systems, flowmeters, CAN-Bus valves, control systems, pumps, nozzles, filters, fittings, and spray guns — to farmers and agricultural operators in Argentina. The product line supports precision spraying, spreading, seeding, and irrigation operations with integrated electronics and fluid-handling components.
Product overview
Nordson Precision Agriculture (formerly ARAG) is a precision spraying, spreading, and seeding equipment company with over 45 years of experience, serving farmers in over 100 countries. The product portfolio centers on smart farming technology including the Delta 70t ISOBUS Virtual Terminal, Flowtron flow-rate nozzle control system, Orion 3 flowmeter, and 853 CAN-Bus ball valves. The comprehensive product range spans Control Systems (monitors, rate controllers, ECUs), Flowmeters and Sensors, Control Boxes, Control Units, Ball Valves, Fittings, Filters, Tank Lids, Pumps, Nozzle Holders, Nozzles, Spray Guns, and Irrigation equipment. Applications include Spraying & Weed Control, Orchard & Vineyard management, Planting & Seeding, Spreading & Fertilizing, and Tillage operations.
Differentiator
Problem solved
Functional benefit
Brands
- ARAG: Precision agriculture equipment brand including sprayers, spreaders, seeding equipment, and precision farming technology
Products and services
- Delta 70t ISOBUS Virtual Terminal ISOBUS-compatible virtual terminal providing a standardized operator interface and control unit for compatible agricultural equipment and machinery.
- Flowtron Flow-Rate Nozzle Control
- Orion 3 Flowmeter
- 853 CAN-Bus Ball Valves
- Control Systems (monitors, rate controllers, ECUs, BLC-TTC kits)
- Flowmeters and Sensors
- Control Boxes and Kits
- Control Units and Control Valve Groups
- Ball Valves (Electric and Manual)
- Fittings
- Filters
- Tank Lids
- Pumps (Multistage, 12V)
- Nozzle Holders and Caps
- Nozzles (Plastic and Ceramic)
- Spray Guns, Sprayers and Accessories
- Irrigation and Industry Filtration
Companies that use Arag Argentina
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Arag Argentina technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Arag Argentina partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CapstanAGcoreNordson acquired CapstanAG to expand its Precision Agriculture division's presence in North America. CapstanAG specializes in precision agriculture technology and complements the existing ARAG product line, strengthening Nordson's position in the North American market.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Arag Argentina competitors and assessment
Company assessmentBroad incumbents
- John Deere (Deere & Company): Global leader in agricultural machinery with integrated precision agriculture offerings including ExactApply nozzle control and JD Operations Center. Overlaps with Nordson Precision Agriculture in spraying and seeding components, but Deere is a broad OEM with tractors, combines, and full-stack software.
- AGCO Corporation: Major agricultural equipment manufacturer behind Fendt, Massey Ferguson, and Valtra brands, with self-propelled sprayers and precision farming offerings under Fuse. Comparable as a broad incumbent whose sprayers and seeding equipment use the same precision application components ARAG supplies.
- CNH Industrial: Owner of Case IH and New Holland Agriculture, including the recently acquired Raven Industries precision agriculture platform. Competes directly with Nordson Precision Agriculture through OEM sprayers, planters, and precision application technology at scale.
Direct peers
- Trimble Agriculture: Provider of precision agriculture technology including guidance, variable-rate application, and connected farm software. Directly competes with ARAG's rate-control and GPS-enabled spraying/seeding systems as a specialist in precision application hardware and software.
- Topcon Agriculture: Specialist in precision agriculture solutions including GPS guidance, variable rate control, and crop sensing. Closely comparable to Nordson Precision Agriculture as a focused precision ag technology provider serving OEMs and growers.
- TeeJet Technologies: Manufacturer of spray nozzles, spray guns, valves, and control systems for agricultural spraying. Directly comparable to ARAG's core spraying component portfolio, including nozzle holders, flow control, and spray guns.
- Hardi International: Specialist manufacturer of mounted, trailed, and self-propelled field sprayers for crop protection. Comparable to Nordson Precision Agriculture as a spraying-focused equipment maker serving professional growers and contractors.
- LEMKEN GmbH & Co. KG: European manufacturer of crop protection and seeding equipment, including field sprayers and precision planters. Direct comparable to ARAG in spraying and seeding application equipment, particularly across European markets.
- Amazone (Amazonen-Werke): Manufacturer of field sprayers, seed drills, and fertilizer spreaders with integrated precision agriculture technology such as AmaSelect nozzle control. Closely comparable to Nordson Precision Agriculture's integrated spraying, seeding, and spreading systems.
- Kuhn Group: Global manufacturer of agricultural machinery including sprayers, seeders, and fertilizer spreaders. Comparable to Nordson Precision Agriculture as a broad-line crop application equipment maker with a global dealer footprint.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Arag Argentina social profiles
Digital presenceArag Argentina financial estimates
Financial estimateRevenue estimate
Valuation estimate
Arag Argentina leadership team
Management profileNumber of profiles
Profiles1 record
Arag Argentina subsidiaries and ownership
Company hierarchySubsidiaries2 records
Arag Argentina funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Arag Argentina M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Arag Argentina
What does Arag Argentina do?
Arag Argentina distributes ARAG/Nordson Precision Agriculture equipment and components — including ISOBUS virtual terminals, flow-rate nozzle control systems, flowmeters, CAN-Bus valves, control systems, pumps, nozzles, filters, fittings, and spray guns — to farmers and agricultural operators in Argentina. The product line supports precision spraying, spreading, seeding, and irrigation operations with integrated electronics and fluid-handling components.
Is Arag Argentina a public or private company?
Arag Argentina is a public company. It is classified as corporate owned and is currently operating.
When was Arag Argentina founded?
Arag Argentina was founded in 1954.
Where is Arag Argentina based?
Arag Argentina is headquartered in Westlake, Ohio, United States, in the North America region.
How does Arag Argentina make money?
One revenue line is on record: precision Agriculture Equipment Sales.
Who are Arag Argentina's main competitors?
Broad incumbents on record are John Deere (Deere & Company), AGCO Corporation and CNH Industrial. Direct peers are Trimble Agriculture, Topcon Agriculture, TeeJet Technologies, Hardi International, LEMKEN GmbH & Co. KG, Amazone (Amazonen-Werke) and Kuhn Group.
Does Arag Argentina have an API?
No public API is recorded for Arag Argentina.
What industry is Arag Argentina in?
Arag Argentina's product category is Precision Agriculture Equipment. Its primary akta.pro industry code is IMAHACAH, Precision Agriculture & Farm Technology Equipment, with a secondary code of AFABAHAL, Chemigation/Fertigation Injection Systems (Injectors, Dosing Pumps, Venturi Systems). Its NAICS code is 33311 and its SIC code is 3523.