What Artemobili does

Artemobili (legal name Artemobili Móveis Ltda.) is a privately held Brazilian manufacturer of solid wood furniture founded in 1981 and headquartered in Nova Prata, Rio Grande do Sul. The company operates a vertically integrated 40,000 m² industrial park employing more than 200 people, running the production process from sawmill through CNC machining, UV and spray finishing, and flat-pack shipping. Its portfolio spans sixteen distinct lines (Amarilis, Craft, Happy, Industrial, Less, Madma, Moma, Olmo, Nest, Piazza, Poá, Rinno, Viena, Vogue, Zuzu, Complementos) plus a wood-pellet by-product line, with a self-assembly intelligent mounting system intended to build an emotional bond with the end customer.

Revenue is generated across four go-to-market motions: direct B2B special-projects sales to restaurants, hotels, and offices; white-label and co-creation manufacturing for other Brazilian furniture brands; export sales through a dedicated international trade team to eight countries (Argentina, Bolivia, Canada, Chile, Colombia, USA, Peru, Uruguay); and direct-to-consumer e-commerce via the Artemobili Store. Distribution is multi-channel, combining national retail resellers, an owned e-commerce storefront with a reforestation contribution feature, Sketchup 3D Warehouse assets for architects, and direct export.

The company's differentiation rests on integrated forest-to-finished-product control under FSC-C074433 certified Pinus Taeda sourcing, multiple compliance credentials (SMETA, OEA, AMBIPAR Circular Pack), an AI-assisted wood defect scanner on the production line, and a circular-economy loop that converts planing waste into commercial wood pellets. Pricing is quote-based and project-based for B2B work; no public list prices are disclosed. The firm is family-controlled with no disclosed external shareholders, funding rounds, or M&A activity.

Name

Artemobili

Legal name

Artemobili Móveis Ltda.

Website

https://artemobili.com.br

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Short description

Artemobili is a privately held Brazilian manufacturer, founded 1981, producing solid Pinus Taeda wood furniture across 16 lines for residential, hospitality, and B2B brand clients via resellers, e-commerce, and export to 8 countries.

Ownership category

akta.pro rank

Product category

Solid Wood Furniture Manufacturing

NAICS

Nonupholstered Wood Household Furniture Manufacturing (337122), Wood Product Manufacturing (321), All Other Wood Product Manufacturing (32199)

SIC

Wood Household Furniture, (No Upholstered) (2511), Millwood, Veneer, Plywood, & Structural Wood Members (2430)

akta.pro primary industry

Wood Remanufacturing (Mouldings, Millwork Blanks, Cut Stock) (IMAMABAI)

akta.pro secondary industry

Wood Flooring & Wood Veneer Products (IMADADAI)

Keywords

• Solid wood furniture
• Pinus Taeda furniture
• Custom furniture manufacturing
• Flat-pack furniture
• Wood pellets production

Headquarters

HQ city

Nova Prata

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Furniture Manufacturing and Sales: Core revenue from manufacturing and selling solid wood furniture through multiple channels including direct sales, retail partners, e-commerce, and export. Products range from residential furniture lines to commercial/B2B custom projects.
2. Wood Pellets (By-product Sales): Revenue from selling wood pellets produced from manufacturing waste - clean fuel for heating systems and hygienic substrate for pet market. Complements circular economy model.
3. B2B Manufacturing Services: Outsourced furniture production services for companies, including client design execution, co-creation based on client briefs, and Artemobili Collection resale through partners.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Artemobili manufactures solid wood furniture, primarily using FSC-certified Pinus Taeda wood, through a fully integrated production process from sawmill to shipping at its 40,000 m² facility in Nova Prata, Brazil. The company offers 16 distinct product lines spanning residential furniture (bedrooms, living rooms, dining rooms, offices, outdoor spaces), custom B2B projects for hotels, restaurants, and offices, and a by-product line of wood pellets made from manufacturing waste. Products are sold via Artemobili Store e-commerce, a national reseller network, and export distribution to 8 countries.

Product overview

Artemobili is a Brazilian furniture manufacturer offering 16 distinct product lines spanning solid wood, mixed-material, and accessory collections. The portfolio centers on solid Pinus Taeda and Pinus Taeda wood furniture with some lines combining MDF components. Product lines range from traditional/colonia (Amarilis, Madma, Olmo, Zuzu) to contemporary (Craft, Industrial, Less, Moma, Poá, Vogue) to minimalist (Nest, Piazza, Rinno, Viena) and youth-focused (Happy) styles. The company also offers complementary accessories and Wood Pellets as a sustainable by-product from manufacturing waste. Artemobili provides flat-pack furniture designed for customer self-assembly with an intuitive system.

Differentiator

Problem solved

Functional benefit

Brands

• Wood Pellets (Granulados de Madeira): A byproduct of furniture manufacturing, wood pellets produced from Pinus Taeda solid wood waste, used as fuel for fireplaces, boilers, heat exchangers, and as hygienic substrate for pets.
• Artemobili Store

Products and services

• Linha Amarilis Furniture line inspired by European colonial style with classic woodworking leg details and a wood finish that enhances the welcoming atmosphere of spaces, targeting residential customers seeking sophisticated traditional designs.
• Linha Craft Contemporary-inspired furniture collection combining traditional artisanal carpentry craftsmanship with modern design, featuring solid wood legs that highlight an elegant fitting system with the top.
• Linha Happy Retro-contemporary styled furniture collection inspired by 1950s and 1960s design reinterpreted in a modern way, offering solutions for bedrooms, offices, living rooms, and dining rooms aimed at young adults.
• Linha Industrial Contemporary urban aesthetic furniture combining natural wood with sturdy metal leg structures, designed for city living with smart organizational solutions.
• Linha Less Exclusive furniture line created by designer Novidário for Artemobili, highlighting natural beauty of solid wood through angled design combining artisanal precision with industrial efficiency, featuring CNC-machined ergonomic backrest.
• Linha Madma Traditional-style furniture with robust lines conveying solidity and classic elegance, creating refined environments that highlight wood durability and resistance.
• Linha Moma Refined contemporary design collection produced entirely in solid wood featuring handcrafted finish with precisely carved and hand-sanded slats creating delicate texture and visual lightness.
• Linha Olmo Solid wood furniture collection inspired by serene Uruguayan meadow landscapes with balanced proportions and subtle finishes that highlight natural wood grain.
• Linha Nest Minimalist and timeless solid wood furniture in soft tones such as white and almond, featuring traditional delicate shapes with refined touch ideal for farmhouse-style compositions.
• Linha Piazza Sophisticated contemporary design combining solidity of solid wood with visual lightness of fluted glass, bringing rhythm, light diffusion, and subtle transparency play to environments.
• Linha Poá Delicate yet personality-driven design inspired by classic and romantic references evoking Provençal style reinterpreted contemporarily, featuring rounded corners and distinctive tapered legs.
• Linha Rinno Refined solid wood furniture featuring brushed finish and generously sized protruding legs, designed for spacious environments or maximalist aesthetics.
• Linha Viena Natural cotton straw design furniture bringing warmth and naturalness combined with solid Taeda wood, resulting in unique products with welcoming design for bedrooms and living rooms.
• Linha Vogue Delicate Provençal-inspired collection creating bright airy environments with light atmosphere, combining practicality of MDF with nobility of solid Taeda wood legs for elegance and durability.
• Linha Zuzu Classic-inspired collection evoking traditional furniture warmth with soft lines and subtle curves, featuring Garapa wood; includes the only extendable table in the Artemobili portfolio.
• Complementos (Accessories) Accessories including chairs, coat racks, shelves, niches, benches, and small tables made from solid Pinus Taeda wood or MDF, designed as complementary pieces for various rooms.
• Granulados de Madeira (Wood Pellets) Wood pellets produced from Pinus solid wood furniture manufacturing waste, serving as clean fuel for fireplaces, boilers, and heat exchangers or as hygienic pet bedding substrate.
• Special Projects B2B (Projetos Especiais) Customized industrial-scale furniture solutions for restaurants, hotels, offices, and commercial spaces, executed through co-creation based on client briefs and designs by Artemobili's dedicated special projects division.

Quantifiable outcome

• 40+ years of continuous operation and growth in furniture manufacturing
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Specialized Waste Management PartnersminorOthersArtemobili works with specialized partners for solid waste management practices including selective collection, recycling, and circular economy initiatives.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• IKEA (Ingka Group): Global flat-pack furniture leader and the archetype of Artemobili's self-assembly, modular furniture model. IKEA competes with Artemobili in the same export markets (USA, Canada, Latin America) but at vastly different scale and price points, making it the dominant macro benchmark for Artemobili's flat-pack strategy.
• Restoration Hardware (RH): Luxury home furnishings brand with extensive wood furniture assortment and global presence. Comparable to Artemobili's high-end product lines and B2B/architecture project orientation, though RH operates at a significantly higher price point.
• Wayfair: Online furniture and home goods retailer with broad assortment of solid wood and flat-pack furniture. Comparable to Artemobili's DTC e-commerce approach (Artemobili Store) and overlapping customer base in the USA and Canada, though Wayfair is a marketplace rather than a manufacturer.
• Ethan Allen Interiors: Premium solid wood household furniture manufacturer with strong emphasis on craftsmanship, customization, and international distribution. Closely comparable to Artemobili's positioning around solid wood, artisanal quality, and custom B2B project work for designers and architects.
• La-Z-Boy Incorporated: Vertically integrated North American furniture manufacturer with a broad wood furniture portfolio and similar retail/wholesale distribution model. Comparable to Artemobili in product scope (residential wood furniture) and multi-channel distribution.
• Ashley Furniture Industries: One of the world's largest furniture manufacturers with extensive wood-based product lines and global distribution. Comparable to Artemobili in manufacturing scale and the breadth of residential furniture offerings, though Ashley is far larger and primarily serves the North American market.

Emerging players

• Article: Direct-to-consumer modern furniture brand selling solid wood and mid-century furniture online, primarily in North America. Comparable to Artemobili in design-forward solid wood assortment and DTC e-commerce strategy, though Article is a brand-led retailer without Artemobili's manufacturing depth.

Direct peers

• Grupo Multilaser / Mobly: Brazilian furniture and home goods e-commerce platform selling own-brand and third-party furniture nationwide. Comparable to Artemobili's Artemobili Store DTC channel and Brazilian consumer segment, though Mobly is primarily a retailer rather than a manufacturer.
• Móveis Florense: Brazilian premium wood furniture manufacturer with custom design services and national distribution. Comparable to Artemobili in solid wood furniture production, custom B2B project work for architects, and Brazilian high-end residential segment.
• Móveis Gazin: One of Brazil's largest furniture manufacturers, headquartered in Paraná with broad residential furniture lines and national retail distribution. The most direct comparable to Artemobili in product mix, sales channels (retail + e-commerce), and Brazilian market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/artemobili

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Artemobili