Ashdown Park Hotel

What Ashdown Park Hotel does

Ashdown Park Hotel is a privately held, family-owned four-star boutique hotel operating from a single property in Gorey, County Wexford, Ireland, with 79 rooms across Classic, Superior Family, Family Comfort, Deluxe, Interconnecting, and Benedict Suite categories. The property serves leisure travelers, couples, families, and event guests — particularly weddings — with a vertically integrated farm-to-plate model anchored by Redmond Farm, a 120-hectare Origin Green-certified operation in Craanford that supplies the hotel's restaurants with Bord Bia and World Steak Challenge-medal-winning Angus beef, Marquis potatoes, and seasonal produce within an 8-10 km radius. Revenue is generated across six streams: accommodation packages, multi-outlet food and beverage (The Steakhouse at Rowan fine dining, The Ivy Bar, Coffee Dock, room service), Asha Spa treatments using Voya and Environ product lines, wedding and event hosting across multiple ceremony spaces, Club Ashdown gym and leisure memberships, and gift vouchers. The hotel runs on standard hospitality technology — Net Affinity booking engine, TablePath restaurant reservations, and a digital cocktail order-at-table system — and has no disclosed AI/ML capabilities. Distribution is primarily direct-to-consumer through the hotel's own website, supported by regional tourism partnerships with Visit Wexford, Love Gorey, and Amber Springs. Customer testimonials emphasize consistent service quality and exceptional food, with named staff across weddings, F&B, and farm operations indicating a hands-on family management structure under the Redmond family.

Name

Ashdown Park Hotel

Legal name

Ashdown Park Hotel

Website

https://ashdownparkhotel.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ashdown Park Hotel is a privately held, family-owned four-star boutique hotel in Gorey, County Wexford, Ireland, operating 79 rooms alongside The Steakhouse at Rowan, The Ivy Bar, Asha Spa, Club Ashdown leisure facilities, and wedding venues, with an integrated Redmond Farm supplying award-winning Angus beef and produce.

Ownership category

akta.pro rank

Product category

Boutique Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Hotels (except Casino Hotels) and Motels (721110)

SIC

Hotels & Motels (7011), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industry

Hotel & Resort Restaurants (THAFACAH)

Keywords

• Boutique hotel accommodation
• Farm-to-table dining
• Wedding venue services
• Wellness spa treatments
• Leisure club facilities

Headquarters

HQ city

Gorey

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Hotel Accommodation: Revenue from 79 four-star hotel rooms including Classic Rooms, Superior Family Rooms, Family Comfort Rooms, Deluxe Rooms, Interconnecting Rooms, and the Benedict Suite. Offers include bed and breakfast, half-board, and full-package deals.
2. Food & Beverage: Revenue from multiple dining outlets: The Steakhouse at Rowan (steakhouse restaurant), The Ivy Bar and Restaurant (all-day dining with carvery), Coffee Dock (specialty coffee and afternoon tea), and room service. Private dining options also available.
3. Spa Services: Revenue from Asha Spa treatments including Voya and Environ skincare product lines, day spa packages, and spa breaks. Packages range from Head to Toe (€79) to ASHA Hideaway Experience (€150).
4. Wedding & Events: Revenue from wedding ceremonies and receptions, civil ceremonies, intimate weddings, and event hosting. The hotel offers dedicated wedding coordinator services and multiple ceremony spaces.
5. Gym & Leisure Membership: Revenue from Club Ashdown gym membership options including single, family, corporate, and student memberships. Membership provides full access to gym, pool, and leisure facilities with monthly direct debit or one-time payment options.
6. Gift Vouchers: Sale of gift vouchers for hotel stays, dining, spa treatments, and special experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Ashdown Park Hotel operates a four-star boutique hotel with 79 rooms in Gorey, County Wexford, Ireland, providing accommodation, multiple dining outlets (The Steakhouse at Rowan, The Ivy Bar and Restaurant, Coffee Dock), Asha Spa with Voya and Environ treatments, Club Ashdown gym and 18m swimming pool, and wedding/event hosting services. The hotel is vertically integrated with Redmond Farm, a 120-hectare Bord Bia award-winning farm supplying beef, vegetables, and salads directly to the hotel's kitchens within an 8-10 km radius.

Product overview

Ashdown Park Hotel is a four-star boutique hotel operating as a unified hospitality platform offering accommodation, dining, wellness, and event services. The core offering comprises 79 hotel rooms across multiple categories (Classic, Superior Family, Family Comfort, Deluxe, Interconnecting) paired with food and beverage outlets including The Steakhouse at Rowan, The Ivy Bar and Restaurant, and Coffee Dock. Supporting services include Asha Spa (Voya and Environ treatments), Club Ashdown leisure centre (gym, pool, spa facilities), wedding and private dining venues, and room service. The hotel's vertical integration with Redmond Farm enables farm-to-plate dining with locally sourced beef and vegetables. The portfolio functions as an integrated hospitality experience rather than discrete standalone products.

Differentiator

Problem solved

Functional benefit

Brands

• Asha Spa: Holistic spa experience at Ashdown Park Hotel offering treatments, yoga weekends, walking trails, and spa products (Voya and Environ skincare brands). The name ASHA means 'wish, desire, hope' in Sanskrit, 'life' in Swahili, 'alive' in Arabic, and 'happy' in Hebrew.
• Club Ashdown
• The Steakhouse at Rowan
• The Ivy
• Farmhouse Grocer

Products and services

• Ashdown Park Hotel Accommodation Four-star hotel accommodation featuring 79 rooms including Classic, Superior Family, Family Comfort, Deluxe, Interconnecting Rooms, and the Benedict Suite, designed for couples and families with options for bed and breakfast, half-board, and full-package deals.
• The Steakhouse at Rowan Fine dining steakhouse showcasing Redmond Farm's Prime Angus beef dry-aged in a Himalayan salt chamber, with seasonal menus featuring local Wexford produce. Open Thursday to Saturday and Bank Holiday Sundays 6-9pm.
• The Ivy Bar and Restaurant Family-friendly bar and restaurant at the heart of the hotel featuring carvery, an a la carte menu, conservatory seating, outdoor courtyard, and all-day food service from 12-11:30pm.
• Coffee Dock Reception-based café offering homemade treats, specialised teas and coffees, scones, and afternoon tea service from 9am-5pm.
• Asha Spa Holistic wellness spa at the hotel offering Voya seaweed-based and Environ scientific skincare treatments, Spa Wave Bed experiences, massages, facials, day spa packages, and yoga/wellness weekends.
• Club Ashdown (Gym & Pool) Leisure centre with 18m swimming pool, children's pool, hot tub, sauna, steam room, gym equipment, kids' playroom, beauty salon, and personal training services; available to hotel guests and members.
• Wedding Services Wedding venue offering civil ceremonies, intimate weddings, and full reception services across multiple spaces including the Leinster Suite, Craan Suite, Courtyard, and Rowan Terrace, supported by dedicated wedding coordinators.
• Private Dining Private dining rooms for special occasions with customized menus ranging from full meals to finger food and drinks.
• Room Service In-room dining service with full menu and pizza options available to hotel guests.
• Gin and Cocktail Bar Cocktail and gin bar with in-house mixologists using local ingredients, featuring a digital table-side ordering system.
• Gift Vouchers Redeemable vouchers for hotel stays, dining, spa treatments, and leisure club access, available for purchase online.

Quantifiable outcome

• World Steak Challenge Awards - Silver, Bronze & Gold Medals
• +2 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

21 partnerships are on record, tiered minor and core.

• CullensminorOthersLocal Wexford supplier of fruit, vegetables, and herbs for The Steakhouse at Rowan restaurant.
• Sylvester BurkeminorOthersWicklow/Dublin supplier of free range eggs for hotel restaurants.
• La Rousse Food SpecialistminorOthersDublin-based supplier of specialized foods for the hotel's restaurant offerings.
• Kish FishminorOthersSupplier of fresh fish and seafood products sourced from Wicklow/Dublin region.
• TirlanminorOthersDairy supplier providing milk and dairy products for hotel use, sourced locally from the region.
• Scup GelatominorOthersSupplier of ice cream and gelato products for restaurant dessert offerings.
• BallyhackminorOthersSupplier of smoked fish products from Wexford region for restaurant use.
• Meylers SeafoodminorOthersWexford Town-based seafood supplier providing fresh fish and seafood for hotel restaurants.
• Silver Hill DuckminorOthersPremium duck supplier for restaurant menu items featuring quality Irish duck products.
• Pat O'Neill'sminorOthersPork and bacon supplier providing quality Irish pork products for hotel dining outlets.
• Fancy Fungi MushroomsminorOthersSpecialty mushroom supplier providing fresh mushrooms for restaurant dishes.
• Slaney Valley LambminorOthersLocal lamb supplier providing quality Irish lamb for restaurant menu offerings.
• Killowen YogurtminorOthersArtisan yogurt supplier providing quality yogurt products for breakfast and dining service.
• Isle of CrackersminorOthersSupplier of specialty crackers and bread products for restaurant service.
• GlanbiaminorOthersDairy and ingredient supplier for hotel food and beverage operations.
• CJ O'LoughlinminorOthersLocal supplier providing various food and beverage products for hotel operations.
• Visit WexfordminorGTM or Marketing PartnerOfficial Wexford tourism organization partnership displayed in hotel footer, promoting the hotel as a partner destination.
• Love GoreyminorGTM or Marketing PartnerLocal Gorey tourism and business organization partnership for regional marketing and visitor referrals.
• Amber SpringsminorGTM or Marketing PartnerRegional hotel partner displayed in footer, potentially for cross-promotion or local tourism collaboration.
• VoyacoreStrategic or Co-development PartnerSeaweed-based skincare brand used exclusively at Asha Spa. Voya products are results-driven facial and body products combining cosmetic science with therapeutic seaweed benefits. Spa offers full range of Voya professional treatments and homecare products.
• EnvironcoreStrategic or Co-development PartnerScientific skincare brand used at Asha Spa, developed by Dr. Des Fernandes to correct vitamin A deficiency in skin. Environ products combat ageing effects from sun exposure and environmental factors. Spa offers full range of Environ professional treatments and homecare products.

Scale indicators7 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Mount Juliet Estate: Luxury 5-star estate hotel in County Kilkenny offering 32 rooms, fine dining, a championship golf course, and equestrian centre. Comparable as a high-end Irish country estate hotel competing for wedding, leisure, and food-and-beverage spend across the south-east and south of Ireland.
• Parknasilla Resort & Spa: Established 4-star resort hotel in County Kerry with extensive leisure facilities, spa, multiple dining outlets, and substantial wedding and conference business. Comparable as a full-service Irish resort competing for domestic leisure, wedding, and family stays.
• Carton House: Luxury 4-star estate hotel in County Kildare with 194 rooms, multiple dining venues, championship golf, spa, and large-scale wedding and conference facilities. Comparable on full-service Irish estate hospitality, F&B-led positioning, and wedding/leisure revenue mix, though at significantly larger scale.
• Sheen Falls Lodge: 5-star luxury lodge hotel in Kenmare, County Kerry offering 66 rooms, fine dining, spa, and leisure activities. Comparable on premium Irish country lodge positioning, food and beverage quality, and leisure/wedding revenue mix.

Direct peers

• Marlfield House Hotel: Relais & Châteaux-affiliated luxury country house hotel in Gorey, County Wexford with 19 rooms, fine dining, and gardens. Direct regional competitor in the Gorey/Wexford luxury leisure and wedding market and a benchmark for premium positioning within the same catchment.
• Ballymaloe House: Iconic family-run Irish country house hotel in East Cork renowned for its farm-to-table cuisine using produce from the on-site Ballymaloe Cookery School farm. Direct comparable on the farm-to-plate hospitality model, family ownership, and Irish food-led positioning.
• Dunloe Castle Hotel: Family-run 4-star hotel in Killarney, County Kerry with on-site gardens, leisure facilities, and substantial wedding business. Comparable as a family-owned Irish leisure and wedding venue competing for domestic family and wedding demand.
• Cliff House Hotel: 5-star boutique hotel in Ardmore, County Waterford operating a Michelin-starred restaurant and spa. Direct peer on luxury Irish coastal hospitality, food-led positioning, and the south-east Ireland leisure and wedding catchment.
• BrookLodge Hotel & Macreddin Village: Family-owned 4-star hotel and village complex in County Wickford featuring an on-site organic farm, multiple restaurants, spa, and wedding facilities. Direct peer on the integrated farm-hospitality model, family ownership, and south-east Ireland leisure market positioning.
• Amber Springs Hotel: Family-run 4-star hotel and leisure resort in Gorey, County Wexford, operating 70+ rooms, restaurants, a kids' club, and leisure facilities. Listed as a partner on Ashdown Park Hotel's website and directly competes for the same Gorey leisure, family, and wedding market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AshdownParkGM
• Facebookfacebook.com/AshdownParkHotel
• LinkedInlinkedin.com/company/ashdown-park-hotel
• Instagraminstagram.com/ashdownparkhotelgorey

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ashdown Park Hotel