ASM Magenta

Name

ASM Magenta

Legal name

ASM Azienda Speciale Multiservizi srl

Website

https://asmmagenta.it

Company type

Private

Founded year

1976

Operating status

Operating

Ownership category

akta.pro rank

Product category

Multi-Utility Municipal Services

NAICS

Landscaping Services (561730), Landscaping Services (56173)

SIC

Services-Facilities Support Management Services (8744), Sanitary Services (4950), Agricultural Services (700)

akta.pro industry

PRIMARYBPABAAAD

Grounds, Landscaping & Exterior Services

Business & Public Services/Facilities Management & Building Services/Integrated Facilities Management (IFM)

SECONDARYIMAIAIAA

Commercial Landscaping & Grounds Maintenance

Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Landscaping, Groundskeeping & Snow Removal

SECONDARYBPABADAA

Commercial Landscaping & Grounds Maintenance

Business & Public Services/Facilities Management & Building Services/Landscaping & Grounds Maintenance

Keywords

• Multiutility services
• Municipal utility management
• Environmental hygiene services
• Public green maintenance
• Paid parking management

Headquarters

HQ city

Magenta

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Municipal Service Contracts: Revenue generated through service contracts with 11 municipalities in the Magentino area, providing energy management, environmental hygiene, green maintenance, parking, and other municipal services.
2. Parking Fees and Subscriptions: Revenue from paid parking services in Magenta including hourly rates, monthly/half-yearly/annual subscriptions for residents, workers, and non-residents.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ASM Magenta is an in-house multi-utility company providing integrated municipal services to 11 municipalities in the Magentino area of Lombardy, Italy. Its six core service lines are Energy (photovoltaic, heat pumps, thermal plants), Environmental Hygiene (waste collection, street sweeping, snow removal), Global Services (facility management), Public Green Maintenance (parks, grass cutting), Paid Parking (SaM system), and Water Dispensers (Casette dell'Acqua). Services are delivered under long-term municipal contracts serving approximately 70,000 residents.

Product overview

ASM Magenta is a multiutility company (società multiutility) providing public services across 11 municipalities in the Magentino area of Lombardy, Italy. Founded in 1976 as a municipal water and gas provider, it has expanded to offer an integrated portfolio of seven core services: Energy (Energia), Environmental Hygiene (Igiene Ambientale), Global Services, Public Green Maintenance (Verde Pubblico), Paid Parking (SaM/Sosta a Magenta), and Water Dispensers (Casette dell'Acqua). The services operate as distinct operational divisions rather than a unified software platform, serving municipal governments and approximately 70,000 residents.

Differentiator

Problem solved

Functional benefit

Brands

• SaM (Sosta a Magenta): Paid parking management system for Magenta, allowing payments via coins, cards, and mobile app

Products and services

• Energia (Energy Services) Comprehensive energy management services including photovoltaic system design and installation, heat pump systems, thermal plant operation and maintenance, and heat service for municipal buildings across partner municipalities.
• Igiene Ambientale (Environmental Hygiene) Waste collection and environmental hygiene services including door-to-door differentiated waste collection, mechanical and manual street sweeping, differentiated waste platform management, public park cleaning, and snow removal and anti-ice services across multiple municipalities.
• Global Services Comprehensive facility management services for municipalities including building heating/cooling optimization, routine maintenance, cleaning services, cemetery management, road and signage maintenance, green space management, sports facility upkeep, and general labor services.
• Verde Pubblico (Public Green Maintenance) Public green space maintenance including grass cutting across approximately 550,000 sqm, tree and shrub pruning, hedge maintenance, and park inspections with approximately 8-12 cuts per year depending on area classification.
• SaM (Sosta a Magenta) Paid Parking Paid parking management system for Magenta offering street parking with coin, card, and app-based payment options, plus subscription services (monthly, semi-annual, annual) for frequent users with vehicle license plate association.
• Casette dell'Acqua (Water Dispensers) Public water dispenser network providing free drinking water to residents via the Carta Regionale dei Servizi (CRS) card, with HACCP-compliant management, remote monitoring, and regular water quality testing across four locations in Bernate Ticino and Santo Stefano Ticino.

Quantifiable outcome

• Environmental hygiene collection rates: Robecco sul Naviglio 72.47% (2023), Santo Stefano Ticino 78.96% (2023), Sedriano 82.25% (2023), Marcallo con Casone 78.40% (2023)

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Gruppo CAP Holding SpaminorOthers · 1 November 2011On November 1, 2011, ASM transferred its water distribution division to Gruppo CAP Holding Spa per legal requirements. Emergency hotline 800 175 571 and customer service 800 428 428 transferred to CAP Holding.
• Aemme Linea AmbientecoreStrategic or Co-development Partner · 1 March 2010Aemme Linea Ambiente became operational on March 1, 2010, formed through contributions of environmental hygiene service divisions from ASM Magenta and AMGA Legnano SpA. In 2017, Aemme Linea Ambiente modified its shareholder composition with the entry of AMSC SpA of Gallarate.
• AMAGA AbbiategrassocoreStrategic or Co-development Partner · 1 January 2007Partnership initiated in 2007 with AMGA Legnano and AMAGA Abbiategrasso for territorial aggregation. Gave birth to Gruppo Aemme, a unified public utility group serving the legnanese, magentino, and abbiatense territories.
• AMGA LegnanocoreStrategic or Co-development Partner · 1 January 2007Partnership initiated in 2007 with AMGA Legnano SpA and AMAGA Abbiategrasso for territorial aggregation. Gave birth to Gruppo Aemme, a unified public utility group serving the legnanese, magentino, and abbiatense territories. In 2007, Aemme Linea Distribuzione was created to consolidate gas distribution operations.
• Aemme Linea AmbientecoreOthersASM provides environmental hygiene services in Boffalora sopra Ticino, Cuggiono, and Ossona through Aemme Linea Ambiente.

Scale indicators5 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• AMGA Legnano SpA: Multi-utility owned by municipalities in the Legnanese area, co-partner with ASM in Gruppo AEMME since 2007. Operates directly comparable services (gas, energy, environmental hygiene) under the same in-house providing model, making it ASM's closest structural and operational peer.
• AMAGA Abbiategrasso: Municipal multi-utility serving the Abbiatense area, third partner in Gruppo AEMME since 2007 alongside ASM and AMGA. Highly comparable in service mix, ownership structure, and Lombardy regional focus.
• Aemme Linea Ambiente Srl: Joint environmental hygiene vehicle established in 2010 by ASM and AMGA Legnano. ASM provides environmental services to multiple municipalities through this entity, making it both a subsidiary and a directly comparable operating peer.
• Aemme Linea Distribuzione Srl: Gas distribution joint venture formed in 2007 by ASM, AMGA, and AMAGA. Operates in the same territories and is directly comparable as a jointly controlled utility infrastructure business.

Broad incumbents

• A2A SpA: Large Italian multi-utility (formerly ASM Brescia) operating across energy, environment, water, and networks with significant Lombardy presence. Comparable as a broader incumbent in the same regional utility market, though at vastly greater scale and with listed-company governance.
• Iren SpA: Major Italian multi-utility operating integrated waste, energy, water, and heat services, primarily in Emilia-Romagna, Liguria, and Piedmont. Comparable in multi-service municipal utility model, though at national scale.
• Hera SpA: Italian multi-utility providing environment, energy, and water services across Emilia-Romagna and northern Italy. Comparable as an integrated municipal-utility operator with similar service portfolio, though significantly larger and listed.
• Acea SpA: Italian multi-utility serving Rome and central Italy with energy, water, and environmental services. Comparable in integrated service mix and municipal relationship model, though operating at metropolitan scale.

Regional players

• CAP Holding SpA: Lombardy integrated water service operator that absorbed ASM Magenta's acquedotto business unit in 2011. Operates in the same region with direct historical and operational relationship to ASM, making it a regional comparable with regulatory overlap.
• AMSC SpA Gallarate: Municipal multi-utility of Gallarate (Varese province) that joined Aemme Linea Ambiente's shareholder base in 2017. Comparable as a Lombardy municipal multi-utility with similar service portfolio and ownership structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ASM-srl-154766001231045

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASM Magenta