Sol y Luna Foundation
Peruvian nonprofit founded in 1998 in the Sacred Valley providing education, special-needs therapy, orphanage care, and university scholarships to children from backgrounds of extreme poverty, funded primarily by Hotel Sol y Luna operations and a global child-sponsorship program.
- Company typePrivate
- Founded1998
- HeadquartersUrubamba, Peru
- Headcount—
- GTM typeB2C
- OfferingServices
What Sol y Luna Foundation does
Sol y Luna Foundation is a privately registered Peruvian nonprofit founded in 1998 by Petit Miribel and her husband Franz in the Sacred Valley, Urubamba, Cusco. It serves children from backgrounds of extreme poverty across four integrated programs: the Sol y Luna Intercultural School (kindergarten through age 17, ~163 students from 20 surrounding communities), Paqari (a special-needs center serving ~14 disabled children with physical, linguistic, and academic therapy), the Sol y Luna Home orphanage (housing 19 children who are victims of abuse or abandonment), and Roots & Wings (a further-education scholarship supporting graduates through International Baccalaureate and university studies). Over 90% of students receive full or partial scholarships. Core service delivery is on-site at the foundation's property at Fundo Huincho Lt. A-5 in Urubamba.
The foundation's revenue model is donation-driven, combining individual contributions (one-time, monthly, or annual), a $4,100/year child-sponsorship subscription program, and a 70+ member network of corporate and individual supporters. The economic engine is Hotel Sol y Luna, a luxury boutique property opened in 2000 with 14 casitas and expanded over time; hotel reservations are explicitly structured to generate funds for the foundation. Distribution channels include a multilingual donation website, day-visit and volunteer programs (3-month minimum commitments), an ambassador network (including young ambassadors drawn from foundation alumni), and travel-industry partner referrals.
The foundation does not operate proprietary technology. Its competitive position rests on the integrated cradle-to-career service model, 25+ years of operational history, on-site founder involvement, and embedded relationships with 20 local communities. Tertiary partnerships with Pontifical Catholic University of Peru, SENATI, and The Andino Cusco International School extend the model into higher education. Revenue is not publicly disclosed.
Sol y Luna Foundation firmographics
Firmographics- Name
- Sol y Luna Foundation
- Legal name
- Sol y Luna Foundation
- Website
- https://asociacionsolyluna.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Short description
- Peruvian nonprofit founded in 1998 in the Sacred Valley providing education, special-needs therapy, orphanage care, and university scholarships to children from backgrounds of extreme poverty, funded primarily by Hotel Sol y Luna operations and a global child-sponsorship program.
- Ownership category
- akta.pro rank
Sol y Luna Foundation industry classification
Industry- Product category
- Nonprofit Education and Child Welfare Services
- NAICS
- Child and Youth Services (62411), Elementary and Secondary Schools (6111), Educational Support Services (611710)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro primary industry
- Wraparound Student Support & Case Management Services (At-Risk K–12) (EDAJAEAJ)
- akta.pro secondary industries
- Homeless, Foster Care & Highly Mobile Youth Education Services (EDAJAEAG), Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO)
Keywords
Where Sol y Luna Foundation is headquartered
LocationHeadquarters
- HQ city
- Urubamba
- HQ country
- Peru
- HQ region
- Latin America
Offices1 record
Markets served
Sol y Luna Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others, Marketing or Sales
Revenue model
- Individual Donations: One-time or recurring donations from individuals supporting specific programs (School, Paqari, Home, Roots & Wings). Donations can be made per month, per year, or one-time.
- Child Sponsorship Program: Yearly donation of USD $4,100 provides a child with education at the Sol y Luna School, with payments possible per semester ($1,366 x 3). Sponsors receive regular updates including photographs, academic reports, and emotional development updates.
- Foundation Membership: Over 70 members (companies and individuals) who play key roles in the foundation or sponsor children. Members include travel companies, hotels, and individuals who contribute to the foundation's operations.
- Tourism Integration (Hotel Sol y Luna): The Hotel Sol y Luna was created to raise funds via reservations for the Sol y Luna Foundation. The hotel, opened in 2000 with 14 casitas and expanded over the years, serves as the financial engine behind the foundation's charitable work.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | School - Daily feeding: $6 USD |
| Unit Pricing | Pay-as-you-go | School - Daily education cost: $20 USD |
| Unit Pricing | Monthly | School - Monthly feeding: $50 USD |
| Unit Pricing | Monthly | School - Monthly education: $370 USD |
| Unit Pricing | Annual | School - Annual feeding: $500 USD |
| Unit Pricing | Pay-as-you-go | Paqari - Daily therapy: $15 USD |
| Unit Pricing | Monthly | Paqari - Monthly therapy: $300 USD |
| Unit Pricing | Annual | Paqari - Annual therapy: $3,100 USD |
| Unit Pricing | Pay-as-you-go | Paqari - Daily transport: $5 USD |
| Unit Pricing | Monthly | Paqari - Monthly transport: $120 USD |
| Unit Pricing | Annual | Paqari - Annual transport: $1,340 USD |
| Unit Pricing | Monthly | Home - Monthly care: $290 USD |
| Unit Pricing | Annual | Home - Annual care: $3,500 USD |
| Unit Pricing | Monthly | Roots & Wings - Monthly transport: $150 USD |
| Unit Pricing | Monthly | Roots & Wings - Monthly food: $180 USD |
| Unit Pricing | Monthly | Roots & Wings - Monthly accommodation: $200 USD |
| Unit Pricing | Monthly | Roots & Wings - Monthly tuition: $550 USD |
| Unit Pricing | Multi-year contract | Roots & Wings - 3-month tuition: $1,650 USD |
| Subscription | Annual | Child Sponsorship - Annual: $4,100 USD |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Sol y Luna Foundation product offering
Product offeringCore offering
The Sol y Luna Foundation operates four interconnected programs that support disadvantaged Peruvian children: the Sol y Luna Intercultural School (K-12 education for ~163 students from 20 communities), Paqari (a special-needs therapy and rehabilitation center serving ~14 children), the Sol y Luna Home (an orphanage housing 19 abused or abandoned children), and Roots & Wings (a higher-education scholarship program for school graduates). It funds this work through individual donations, child sponsorships, a corporate/individual membership programme, and revenue from the affiliated Hotel Sol y Luna.
Product overview
Sol y Luna Foundation is a charitable organization offering a portfolio of interconnected programs supporting Peruvian children from backgrounds of extreme poverty. The core offerings include the Sol y Luna Intercultural School (providing education from kindergarten to age 17 for approximately 163 students), Paqari (a special needs center for disabled children providing therapy and integration support), the Sol y Luna Home (an orphanage providing safe housing for abused or abandoned children), and Roots & Wings (a further education scholarship program supporting graduates in their university studies). The organization also operates child sponsorship and donation programs that fund these initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- Sol y Luna Intercultural School: School providing education from kindergarten to 17 years of age for students from 20 different communities in Peru's Sacred Valley.
- Paqari
- Sol y Luna Home
- Roots & Wings
Products and services
- Sol y Luna Intercultural School Intercultural K-12 school providing education from kindergarten through age 17 for ~163 students drawn from 20 communities in Peru's Sacred Valley; includes transportation, meals, creative workshops, psychological support, English and Quechua classes, Cambridge English and International Baccalaureate preparation, medical/dental care, and clothing.
- Paqari Special-needs therapy and rehabilitation center integrated within the main school campus, serving ~14 students with physical therapy, language therapy, special academic education, psychological counselling, and social support, with the goal of integrating children into regular classes and the community.
- Sol y Luna Home Orphanage providing safe, loving residential care for 19 children who are victims of abuse or abandonment, including meals, medical care, and comprehensive family-style support.
- Roots & Wings Higher-education scholarship programme supporting graduates of the Sol y Luna School in their continued studies, including International Baccalaureate completion (via The Andino Cusco International School), university tuition (e.g. Pontifical Catholic University of Peru), and technical education (e.g. SENATI), along with living costs and emotional support.
- Child Sponsorship Program Sponsorship programme allowing donors to support an individual child's education at the Sol y Luna School through an annual donation of USD $4,100 (or three semester payments of $1,366). Includes education, school supplies, health/dental care, food, psychological support, clothing, and shoes; sponsors receive regular photo updates and academic reports.
- Donation Platform Online donation system enabling one-time, monthly, or annual donations at preset levels to support the School, Paqari, Home, or Roots & Wings programs.
Quantifiable outcome
- 163 students educated at the Sol y Luna Intercultural School
- +5 more outcomes
Companies that use Sol y Luna Foundation
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles3 records
Sol y Luna Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sol y Luna Foundation partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- MasonminorCompany member supporting the Sol y Luna Foundation
- Inca RailminorRail company member supporting the Sol y Luna Foundation
- ColturminorTravel company member supporting the Sol y Luna Foundation
- FVSTRAVELminorTravel company member supporting the Sol y Luna Foundation
- DauntminorTravel company member supporting the Sol y Luna Foundation
- LandedcoreCustom travel company based in Park City, Utah. Co-founded by John Montgomery, a board member whose four daughters attended Sol y Luna School. They sponsor two children.
- SetoursminorTravel company member supporting the Sol y Luna Foundation
- Peruvian SoulminorTravel/tourism company member supporting the Sol y Luna Foundation
- CimaminorCompany member supporting the Sol y Luna Foundation
- Pack for a PurposeminorOrganization that connects travelers with meaningful contributions to local causes
- cazeneuve+loydminorTravel company owned by board member Christopher Wilmot-Sitwell that has been sending clients to Sol y Luna since the lodge opened
- EscvdominorPeruvian ethical luxury fashion brand founded by board member Chiara Macchiavello, who is committed to social impact with local communities
- Pontifical Catholic University of PerucoreUniversity where three Roots & Wings students (Nery, Kusi, Carolina) study - law, biomedical engineering, and psychology programmes
- SENATIcoreTechnical institute in Cusco where Roots & Wings student Mateo studies car mechanics
- The Andino Cusco International SchoolcoreInternational school where Roots & Wings students complete their International Baccalaureate before university
Scale indicators10 records
Recent moves14 records
Expansion highlights4 records
Sol y Luna Foundation competitors and assessment
Company assessmentDirect peers
- Aldeas Infantiles SOS Peru: Peruvian branch of the global SOS Children's Villages network, operating residential care villages for orphaned and abandoned children combined with education and family-strengthening programs. Directly comparable to Sol y Luna Home and the foundation's child-welfare focus.
- World Vision Peru: Operates child sponsorship, education, and community development programs in Peru with a model very similar to Sol y Luna's $4,100/year child sponsorship. Comparable in mission, beneficiary profile, and funding structure.
- Compassion International: Global child sponsorship organization funding education, healthcare, and development for children in developing countries including Peru. Closely comparable on sponsorship-based funding and K-12 educational programming.
- Save the Children Peru: International NGO operating education, child protection, and health programs for vulnerable children in Peru. Directly comparable on mission, beneficiary type, and integrated service delivery.
Emerging players
- Niños del Perú: Peruvian education NGO providing shelter, education, and healthcare for at-risk children — a similar cradle-to-career wraparound model at comparable scale, focused on Lima and other Peruvian regions.
Broad incumbents
- Plan International Peru: Global child rights and equality organization with significant Peru operations covering education, protection, and youth empowerment. Comparable in mission but operates at substantially larger scale and broader geographic footprint.
- UNICEF Peru: UN agency advancing child rights, education, and protection in Peru. Operates at national scale on a similar mission but with vastly greater resources and a policy/advocacy rather than direct-service model.
Others
- Inkaterra Asociación: Peruvian tourism, conservation, and research organization with an associated foundation — a comparable tourism-integrated social-impact model operating in the same Sacred Valley/Madre de Dios regions of Peru.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Sol y Luna Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sol y Luna Foundation leadership team
Management profileNumber of profiles
Profiles9 records
Sol y Luna Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sol y Luna Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sol y Luna Foundation
What does Sol y Luna Foundation do?
The Sol y Luna Foundation operates four interconnected programs that support disadvantaged Peruvian children: the Sol y Luna Intercultural School (K-12 education for ~163 students from 20 communities), Paqari (a special-needs therapy and rehabilitation center serving ~14 children), the Sol y Luna Home (an orphanage housing 19 abused or abandoned children), and Roots & Wings (a higher-education scholarship program for school graduates). It funds this work through individual donations, child sponsorships, a corporate/individual membership programme, and revenue from the affiliated Hotel Sol y Luna.
Is Sol y Luna Foundation a public or private company?
Sol y Luna Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Sol y Luna Foundation founded?
Sol y Luna Foundation was founded in 1998.
Where is Sol y Luna Foundation based?
Sol y Luna Foundation is headquartered in Urubamba, Peru, in the Latin America region.
How does Sol y Luna Foundation make money?
Four revenue lines are on record. Individual Donations are the primary driver. The others are child Sponsorship Program, foundation Membership and tourism Integration (Hotel Sol y Luna).
Who are Sol y Luna Foundation's main competitors?
Direct peers on record are Aldeas Infantiles SOS Peru, World Vision Peru, Compassion International and Save the Children Peru. Niños del Perú is listed as an emerging player. Broad incumbents are Plan International Peru and UNICEF Peru. Inkaterra Asociación is listed as an others.
Does Sol y Luna Foundation have an API?
No public API is recorded for Sol y Luna Foundation.
What industry is Sol y Luna Foundation in?
Sol y Luna Foundation's product category is Nonprofit Education and Child Welfare Services. Its primary akta.pro industry code is EDAJAEAJ, Wraparound Student Support & Case Management Services (At-Risk K–12), with a secondary code of EDAJAEAG, Homeless, Foster Care & Highly Mobile Youth Education Services. Its NAICS code is 62411 and its SIC code is 8300.