Asociación Peruana de Porcicultores

What Asociación Peruana de Porcicultores does

Asociación Peruana de Porcicultores (ASOPORCI) is a non-profit trade association founded in 1985 and headquartered in Lima, Peru, that represents, unites, and advocates for pork producers nationwide. With a small staff of approximately six employees, the organization serves a member base that includes both tecnified large-scale producers (such as Redondos, Los Huarangos, Santa Patricia, Santo Martín, Rico Alimentos, Protein Group, La Providencia, ISAMISA, Yugoave, PIC, Bujiro Yonezawa, Campo Real, and Sun-Mi SAC) and academic affiliates (Universidad Nacional Agraria La Molina). Its core offering is membership services — industry representation, regulatory advocacy with entities such as MIDAGRI and SENASA, and strategic initiatives aimed at strengthening sector competitiveness.

ASOPORCI's product portfolio extends beyond membership to include the 'Come Cerdo Come Sano' consumer awareness campaign (a multi-platform initiative spanning a dedicated website, Facebook, Instagram, YouTube, and X/Twitter designed to lift domestic pork consumption), the CIPORC PERÚ International Pork Industry Congress & Expo (an annual B2B event with Platinum and Gold sponsor tiers covering productivity, animal health, genetics, nutrition, and modernization), and the Festicriollo cultural festival (co-organized with the Metropolitan Municipality of Lima to celebrate criollo traditions including pan con chicharrón). There is no proprietary technology stack; digital infrastructure is limited to a Wix-hosted website and standard social media channels.

The association's business model is membership-fee based, supplemented by event sponsorship and government-supported promotional initiatives. Distribution is domestic-only, with affiliation managed through the 'Como Afiliarme' section of the association's website. Recent strategic highlights include the 2024 Resolution Ministerial N° 0334-2024-MIDAGRI establishing an annual 'Día del Adobo de Cerdo', sustained operation of the CIPORC PERÚ franchise, and consumer-facing momentum around the 'pan con chicharrón' viral moment in the 2025 'Mundial de Desayunos'.

Name

Asociación Peruana de Porcicultores

Legal name

Asociación Peruana de Porcicultores

Website

https://asoporci.org.pe

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Asociación Peruana de Porcicultores (ASOPORCI) is a non-profit trade association, founded in 1985 and headquartered in Lima, that represents Peru's pork producers through membership services, regulatory advocacy with MIDAGRI and SENASA, the Come Cerdo Come Sano consumer campaign, and the CIPORC PERÚ international congress.

Ownership category

akta.pro rank

Product category

Industry Trade Association (Pork / Livestock)

NAICS

Hog and Pig Farming (11221)

SIC

Services-Membership Organizations (8600), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro industry

PRIMARYAFAEALAC

Animal Welfare & Advocacy Organizations

Agriculture & Food Production/Animal Production & Aquaculture/Animal Welfare, Boarding & Production Support Services (non-veterinary)

Keywords

• Pork producer association
• Trade association services
• Industry advocacy
• Consumer awareness campaigns
• Industry congress events

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Membership Fees: ASOPORCI generates revenue through membership fees collected from pork producer members and associated companies. The association provides value to members through advocacy, representation, promotional campaigns, and industry events such as CIPORC PERÚ.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

Asociación Peruana de Porcicultores (ASOPORCI) is a non-profit trade association that unites, represents, and strengthens Peruvian pork producers. It delivers industry advocacy, member services, the "Come Cerdo Come Sano" consumer awareness campaign, and organizes the CIPORC PERÚ international pork industry congress and the Festicriollo festival for the Peruvian pork value chain.

Product overview

Asociación Peruana de Porcicultores (ASOPORCI) is a non-profit trade association representing and supporting pork producers in Peru. The organization operates a portfolio of services including membership and affiliation programs, the Come Cerdo Come Sano consumer awareness campaign, the annual CIPORC PERÚ International Pork Industry Congress & Expo, and the Festicriollo cultural festival. ASOPORCI provides a network platform connecting member farms and companies, advocates for the pork sector with public and private institutions, and promotes Peruvian pork consumption domestically. The organization does not offer a technology product but serves as the primary industry body for the Peruvian pork sector.

Differentiator

Problem solved

Functional benefit

Brands

• Come Cerdo Come Sano: A consumer awareness campaign promoting pork consumption and highlighting its nutritional value and versatility in Peruvian gastronomy.
• CIPORC PERÚ

Products and services

• ASOPORCI Membership Services Annual membership program for Peruvian pork producer companies that delivers industry representation, regulatory advocacy, networking, and access to association-led campaigns and events.
• Come Cerdo Come Sano Campaign Consumer awareness and demand-generation campaign that promotes Peruvian pork consumption among the general public, supporting brand visibility for member pork producers.
• CIPORC PERÚ International Pork Congress & Expo Recurring international congress and trade expo for the Peruvian pork industry, offering technical sessions, commercial exhibition, and networking for producers, suppliers, and sponsors.
• Festicriollo Festival Annual festival event linked to ASOPORCI's pork promotion activities, combining consumer outreach with member and sponsor visibility.
• Associated Companies Network Network of ASOPORCI-affiliated pork producer companies that provides industry coordination, peer benchmarking, and a unified voice for the Peruvian pork sector.

Named customers14 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• MIDAGRI (Ministerio de Desarrollo Agrario y Riego)coreStrategic or Co-development Partner · 1 January 2024ASOPORCI works with MIDAGRI on agricultural policy and sector development. Together they achieved the official declaration of 'Día del Adobo de Cerdo' (Pork Adobo Day) through Resolution Ministerial N° 0334-2024-MIDAGRI, promoting traditional Peruvian pork dishes and the domestic pork industry.
• SENASA (Servicio Nacional de Sanidad Agraria)coreStrategic or Co-development PartnerASOPORCI collaborates with SENASA on requirements for the construction and operation of pig farms in Peru, ensuring compliance with national agricultural health standards. The partnership provides resources and guidance for pork producers on SENASA regulations.
• Gobierno Regional de ArequipaminorStrategic or Co-development PartnerCollaboration with the Regional Government of Arequipa for the declaration of 'Día del Adobo de Cerdo', recognizing the traditional pork dish from Arequipa and promoting regional gastronomic heritage.
• CIPORC PERÚ SponsorscoreGTM or Marketing PartnerVarious companies serve as Platinum and Gold sponsors for CIPORC PERÚ 2026, the International Pork Industry Congress & Expo organized by ASOPORCI. These sponsors support industry events and gain visibility among pork producers and industry professionals.
• ZoetisminorGTM or Marketing PartnerZoetis supported the 333 Experience Congress 2022 in Latin America, providing backing for the event where ASOPORCI was an sponsor. Zoetis included a call for clinical case presentations as part of the congress program.
• Come Cerdo Come Sano CampaigncoreGTM or Marketing PartnerASOPORCI operates the 'Come Cerdo Come Sano' (Eat Pork, Eat Healthy) consumer campaign to promote pork consumption in Peru, highlighting nutritional benefits and versatility in Peruvian gastronomy. The campaign maintains its own website, Facebook page, Instagram, and YouTube channel.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Regional players

• FEDEGAN (Federación Colombiana de Ganaderos): Colombian livestock federation that represents cattle producers in a similar national association format — directly relevant as a structural analogue (member-funded, government-facing, consumer promotion) even though focused on beef rather than pork.

Direct peers

• Interporc (Organización Interprofesional del Porcino de Capa Blanca): Spain's inter-professional pork organization, aggregating producers and processors for international promotion, sector representation, and consumer-facing campaigns. Functions analogously to ASOPORCI in coordinating the Spanish pork value chain and driving export-oriented demand.
• Asociación de Productores Porcinos de Chile (Asprocer): Chilean pork producers' association, the most immediate Andean peer to ASOPORCI. Both represent a relatively concentrated group of producers running domestic promotional activities and managing a regional congress/expo format.
• Associação Brasileira dos Criadores de Suínos (ABCS): Brazilian national association of pig producers, the most direct Latin American peer to ASOPORCI. Shares the model of unifying producers across regions, running national pork promotion campaigns, advocating with the Ministry of Agriculture, and organizing an annual technical congress.
• AHDB Pork (UK Agriculture & Horticulture Development Board, Pork Sector): UK statutory levy-funded body for the pork sector, combining producer representation, R&D funding, and consumer marketing (including the 'Pulled Pork' and other campaigns). Comparable structurally to ASOPORCI as a mandatory/dues-funded body performing both advocacy and demand-generation work.
• Canadian Pork Council: National federation representing Canadian hog producers, funded through producer check-offs and delivering advocacy, research funding, and sustainability programming. Comparable to ASOPORCI as a producer-membership body with government-facing policy work and consumer promotion.
• National Pork Producers Council (NPPC): U.S. national trade association representing pork producers — the closest structural analogue to ASOPORCI in both mission (advocacy, promotion, policy) and funding model (dues + events). Directly comparable as a producer-funded body that also runs consumer demand programs and legislative engagement on behalf of pig farmers.

Others

• Zoetis: Global animal health company that supported the 333 Experience Congress 2022 alongside ASOPORCI. Zoetis is not a peer association but a key supplier (vaccines, genetics support) to the same pork producers ASOPORCI represents, making it an ecosystem participant rather than a direct competitor.
• PIC (Pig Improvement Company): Global swine genetics supplier listed as an ASOPORCI associated company. Not a trade association but an industry supplier whose relationship with ASOPORCI illustrates how genetics and breeding companies participate in the same producer ecosystem.

Broad incumbents

• 333 (pig industry knowledge platform): Global pork industry media, events, and congress operator that co-organized the 333 Experience Congress where ASOPORCI is a sponsor. Comparable as an industry-wide content and events platform serving the same producer audience ASOPORCI targets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/comecerdosano
• YouTubeyoutube.com/@asociacionperuanadeporcicu6746
• Facebookfacebook.com/asoporci
• LinkedInlinkedin.com/company/asociaci%C3%B3n-peruana-de-porcicultores
• Instagraminstagram.com/asoporci

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Asociación Peruana de Porcicultores