Asp Rørservice AS

What Asp Rørservice AS does

Asp Rørservice AS is a privately held Norwegian plumbing and HVAC service company headquartered at Jæktskippergata 8 in Steinkjer, Trøndelag, operating under the VB (VVS-Ehandel) franchise brand as 'VB Asp Rørsevice.' The firm employs approximately 10–11 people, including managing director Jan Einar Asp, master plumber Kenneth Richstad, additional plumbers, and one adult apprentice, and serves residential, commercial, industrial, and housing-cooperative customers across six municipalities in Trøndelag (Steinkjer, Verran, Inderøy, Namskogan, Trofors, Verdal).

The company's service portfolio spans bathroom renovation (coordinating painters, carpenters, tilers, and electricians), sanitary installation from brands such as Gustavsberg, IFÖ, and Porsgrunn, water-based heating systems (floor heating, radiators, district heating), heat pumps (ground-source, sea-source, air-to-water), gas-system delivery in partnership with Statoil and Tolkon, sprinkler installations, industrial pipe fitting, and ongoing HVAC maintenance for commercial buildings, schools, and borettslag. Product sales run alongside installation, with the VB Favoritt curated line and Ferdig VB Montert (products priced with installation included) framing the customer offer.

Revenue mechanics combine three streams: project-based installation and renovation services, product-plus-installation sales via the VB catalog and website, and recurring maintenance contracts for institutional clients. Pricing is quote-based and not publicly disclosed for installations; individual product prices are listed with VB Pris and supplier recommended retail prices. The firm markets primarily through its VB network affiliation, a Facebook page, and the VB.no national digital directory, and holds a dense stack of Norwegian trade certifications (Sentral godkjenning, BVN wet-room, F-gass, master craftsman, STARTBANK-verified, Miljøfyrtårn Eco-Lighthouse) that function as regulatory entry barriers.

Name

Asp Rørservice AS

Legal name

Asp Rørservice AS

Website

https://asprorservice.no

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Asp Rørservice AS is a privately held Norwegian plumbing and HVAC contractor based in Steinkjer, operating under the VB franchise brand. It serves residential, commercial, and housing-cooperative customers across six Trøndelag municipalities with installation, renovation, gas, sprinkler, and maintenance services.

Ownership category

akta.pro rank

Product category

Plumbing and HVAC Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220)

akta.pro primary industry

Plumbing & Pipefitting Contracting (IMAFALAC)

akta.pro secondary industries

HVAC & Refrigeration Contracting (IMAFALAB), Commercial Water Heater & Boiler Service (HSAOACAJ), Kitchen Ventilation, Range Hood & HVAC Adjustments (HSAPAAAJ), Hard Services (MEP/HVAC, Electrical, Plumbing) (BPABAAAA)

Keywords

• Plumbing services
• Bathroom renovation
• Heating installation
• HVAC services
• Sanitary installation

Headquarters

HQ city

Steinkjer

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Installation and project services: Revenue from bathroom renovations, rehabilitation projects, and installation work for residential and commercial properties. Includes both labor and materials as part of total solutions.
2. Product sales with installation: Sale of bathroom fixtures, heating equipment, and related products with professional installation. Products include bathtubs, mixers, toilets, showers, and heating systems.
3. Service and maintenance contracts: Ongoing maintenance services for commercial buildings, schools, and housing cooperatives with various agreement types based on customer needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Asp Rørservice AS is a plumbing and HVAC contractor operating as a member of the VB (VVS-Ehandel) franchise network in Steinkjer, Norway. The company delivers bathroom renovations, sanitary installations, water-based heating systems (floor heating, radiators, geothermal and air-to-water heat pumps), gas systems, sprinkler systems, and ongoing maintenance services to residential and commercial customers across the Trøndelag region.

Product overview

Asp Rørservice AS operates as a VB (Vann, Bad, Varme) chain member, serving as a total supplier of bathroom and heating solutions in Steinkjer, Norway. The company offers a comprehensive portfolio comprising two branded product lines—VB Favoritt (hand-picked recommended products) and Ferdig VB Montert (products with installation included)—alongside full installation services including gas systems, water-based heating (floor heating, radiators, geothermal, air-to-water heat pumps), sanitary equipment, sprinkler systems, and renovation services. The product catalog includes bathtubs and jacuzzis, bathroom furniture, mixer taps, sinks, toilets, showers, mirrors, and heating products from numerous third-party brands including VikingBad, Sanipro, Linn Bad, Fossbad, Vedum, INR Norge, and others.

Differentiator

Problem solved

Functional benefit

Brands

• VB: Part of VB chain delivering water, heat and energy solutions to all of Norway
• VB Favoritt
• Ferdig VB Montert

Products and services

• Gas Systems Installation (Gass-anlegg) Gas installation services including tank placement, pipe laying, and installation of gas appliances and distribution networks for residential properties, delivered in partnership with Statoil and Tolkon.
• Heating Services (Varme) Water-based heating solutions including floor heating, radiators, and district heating. Heat sources cover district heating, oil firing, gas boilers, electric boilers, geothermal, and air-to-water systems for residential and commercial buildings.
• Sanitary Installation (Sanitær) Supply and installation of sanitary equipment from brands including Gustavsberg, IFÖ, and Porsgrunn for residential and commercial bathrooms.
• Sprinkler Systems (Sprinkler-anlegg) Sprinkler installation for small to large systems, including traditional room sprinkling, water mist systems, kitchen solutions, and custom systems for commercial buildings.
• Renovation Services (Rehabilitering) Annual renovation of bathrooms, kitchens, houses, apartments, and industrial buildings, including complete renovation with collaboration across painters, carpenters, tilers, and electricians.
• HVAC System Service (VVS-anlegg) Operation, maintenance, and service of large building HVAC systems for commercial and institutional customers.
• Maintenance Agreements (Vedlikeholdsavtaler) Recurring maintenance service agreements tailored for commercial buildings, schools, and housing cooperatives (borettslag) across multiple agreement types.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• VB (VVS-Ehandel)coreChannel Partner/ Reseller/ DistributorVB is a national franchise network of plumbing companies across Norway. Asp Rørservice operates as a VB member, benefiting from national branding, marketing support, supplier agreements, and access to the VB product catalog and ordering system. The company is identified as 'din VB-rørlegger i Steinkjer' (your VB plumber in Steinkjer).

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Others

• Ahlsell Norge: Major Nordic technical wholesaler of HVAC, plumbing, and electrical supplies; comparable as the upstream supplier channel through which Asp Rørservice and its peers source boilers, pipes, and sanitary equipment.
• Onninen Norge: Norwegian technical wholesaler specializing in HVAC, plumbing, and infrastructure supplies; comparable as an enabling distributor serving the same contractor customer base.
• Heidenreich Norge: Norwegian wholesaler of plumbing, heating, and sanitary products; comparable as one of the supply-side ecosystem participants that Asp Rørservice and peer contractors procure from.

Direct peers

• VB (VVS-Ehandel / VB-kjeden): National Norwegian plumbing and bathroom franchise network of which Asp Rørservice is a member; directly comparable because every VB affiliate operates the same total-supplier bath/heating model, VB catalog, and brand system.
• Bademiljø: Norwegian bathroom specialist franchise chain combining showroom retail with installation services; comparable because it competes for the same bathroom renovation and sanitary installation wallet share across Norway.
• Comfort Norge: Competing Norwegian franchise chain for plumbing, heating, and bathroom services; comparable business model (member-owned local installers under a national brand) and directly overlaps Asp Rørservice's service offering across residential and SMB.
• Rørkjøp: Norwegian plumbing and heating franchise chain with affiliated installers; comparable franchise-driven plumbing/heat-pump service model targeting residential customers in regional Norwegian markets.

Broad incumbents

• Norske Rørleggerbedrifter (NRL): National Norwegian trade association for plumbing contractors of which Asp Rørservice is a member; comparable as the broader category organizer and standards body representing hundreds of similar local plumbing firms.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/asprorservice
• LinkedInlinkedin.com/company/asp-r%C3%B8rservice-as

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asp Rørservice AS