ASSITEJ Norway
ASSITEJ Norway is a non-profit membership association founded in 1982 that serves as the Norwegian national center of ASSITEJ International, promoting professional performing arts for audiences aged 0–19 through the INAF festival, Teaterlørdag UNG, TYAOslo residency, and international pitching programs, funded primarily by Norwegian government and foundation grants.
- Company typePrivate
- Founded1982
- HeadquartersOslo, Norway
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ASSITEJ Norway does
ASSITEJ Norway (ASSITEJ Norge; legal name ASSITEJ Norge) is a Norwegian non-profit membership association founded in 1982, serving as the country's national center within ASSITEJ International — the world's largest network for performing arts for young audiences (TYA). The organization promotes professional performing arts for the 0–19 age group and operates as the Norwegian node of a federation spanning approximately 85 national centers in roughly 90 countries. Headquartered at Sentralen in Oslo, it currently runs on a small administration of approximately 6 staff, with a secondary footprint historically tied to Kristiansand.
The organization's core offerings are programmatic rather than technological: the International Norwegian ASSITEJ Festival (INAF), an annual international TYA festival relocated from Kristiansand to Oslo at Riksteatret in 2025; Teaterlørdag UNG, a recurring Saturday theater series at Sentralen presenting productions for children and youth; the TYAOslo Residency, an annual international artist residency; the International Catalogue, a digital directory of Norwegian TYA companies distributed via QR cards at international festivals; and Speed-Pitch and Concept-Pitch formats that connect Norwegian artists to international programmers. Member-facing programs are supplemented by ASSITEJ-midlene, a funding mechanism launched in 2026 that lets members apply for supplementary financial support. Distribution is increasingly international via the ASSITEJ International and Nordic-Baltic ASSITEJ Network (NBAN, 8 Nordic-Baltic countries) channels.
The business model is multi-stream and subsidy-dominated. Revenue derives from three layers: (i) membership subscriptions at symbolic price points (100 NOK individual, 300 NOK company, 2,000 NOK institution per year), which are not material but act as funnel and commitment mechanisms; (ii) transactional festival pass and program revenue, including per-performer compensation (6,000 NOK per performer, 2,500 NOK company admin fee) and residency fees (12,000 NOK per week plus per diems); and (iii) government and foundation grants from Kultur- og likestillingsdepartementet (Ministry of Culture and Equality), Oslo kommune, and Sparebankstiftelsen, which together constitute the primary funding base. Key customer segments are performing artists and companies working with young audiences, individual TYA professionals, theatre institutions, and — as end audience — children and families. Revenue is not publicly disclosed.
ASSITEJ Norway firmographics
Firmographics- Name
- ASSITEJ Norway
- Legal name
- ASSITEJ Norge
- Website
- https://assitej.no
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ASSITEJ Norway is a non-profit membership association founded in 1982 that serves as the Norwegian national center of ASSITEJ International, promoting professional performing arts for audiences aged 0–19 through the INAF festival, Teaterlørdag UNG, TYAOslo residency, and international pitching programs, funded primarily by Norwegian government and foundation grants.
- Ownership category
- akta.pro rank
ASSITEJ Norway industry classification
Industry- Product category
- Performing Arts Services
- NAICS
- Musical Groups and Artists (71113), Musical Groups and Artists (711130), Independent Artists, Writers, and Performers (71151)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Performing Arts (Acting, Improv, Theater) (EDAAAGAE)
Keywords
Where ASSITEJ Norway is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices2 records
Markets served
ASSITEJ Norway business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Fees: Annual membership fees providing access to network, consultation, festival passes, and workshop discounts. Three tiers: individual (100 NOK), company (300 NOK), institution/organization (2000 NOK).
- Festival Revenue: Revenue from International Norwegian ASSITEJ Festival (INAF) including festival passes, with discounted rates for members.
- Government Funding: Core operational funding from Kultur- og likestillingsdepartementet (Ministry of Culture and Equality), Oslo kommune, and Sparebankstiftelsen. This constitutes the primary funding source for festival operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual membership for performing arts professionals |
| Subscription | Annual | Company/ensemble membership |
| Subscription | Annual | Institution/organization membership |
| Unit Pricing | Pay-as-you-go | Performer compensation for Teaterlørdag UNG |
| Unit Pricing | Pay-as-you-go | TYAOslo Residency artist fee |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
ASSITEJ Norway product offering
Product offeringCore offering
ASSITEJ Norway promotes and develops professional performing arts for children and young audiences aged 0–19 in Norway through festivals, audience programs such as Teaterlørdag UNG, networking and advocacy for members, and educational resources for schools. As the Norwegian national center of ASSITEJ International, it connects Norwegian theater makers, institutions, and audiences with the international ASSITEJ network.
Product overview
ASSITEJ Norway operates as a portfolio of performing arts programs and services rather than a unified software product. The core offerings center on the International Norwegian ASSITEJ Festival (INAF), a biennial international TYA festival featuring performances, masterclasses, and professional exchange; Teaterlørdag UNG, a regular Saturday theater series at Sentralen in Oslo presenting professional productions for children and youth aged 0-19; and TYAOslo Residency, an annual international artist residency program. Supporting these are the International Catalogue (a digital directory promoting Norwegian artists internationally), Concept Pitch and Speed-Pitch events (professional pitching formats for artists), and ASSITEJ-midlene (a 2026 funding program). All services are designed to promote professional performing arts for young audiences and facilitate international exchange.
Differentiator
Problem solved
Functional benefit
Brands
- INAF: International Norwegian ASSITEJ Festival - the organization's flagship international performing arts festival for young audiences.
- INAF25
- INAF27
- Teaterlørdag UNG
- TYAOslo
- TYAOslo26
- ASSITEJ-midlene
- International Catalogue
Products and services
- Membership Program
Quantifiable outcome
- 300+ applications from 60+ countries received for INAF 2023 festival program
- +2 more outcomes
Companies that use ASSITEJ Norway
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
ASSITEJ Norway technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ASSITEJ Norway partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, major and minor.
- RiksteatretcorePrimary festival venue partner for INAF25 and future festivals. Hosted the first Oslo edition of INAF at Riksteatret's facilities. Riksteatret opened their doors to enable INAF25's festival hub.
- KulturtankencoreCollaboration partner for INAF25, providing venue space in Nydalen. Kulturtanken is a key national partner for performing arts programming.
- Det Andre TeatretcoreFestival collaborator for INAF25. This Oslo-based improv theater company has performed at and contributed to festival programming, including hosting festival events.
- Kultur- og likestillingsdepartementet (Ministry of Culture and Equality)corePrimary government funder providing ongoing support for ASSITEJ Norway's operations and festival programming.
- Oslo kommune (Oslo Municipality)coreProvided additional funding for INAF25 festival operations, supporting the festival's move to Oslo.
- SparebankstiftelsenmajorFoundation supporter for INAF25, contributing to festival funding alongside government sources.
- Nordic-Baltic ASSITEJ Network (NBAN)coreRegional network consisting of 8 Nordic-Baltic countries (Denmark, Estonia, Finland, Iceland, Latvia, Lithuania, Norway, Sweden). ASSITEJ Norway is a founding/member organization actively shaping regional collaboration, joint pitching events, and cross-border touring facilitation.
- ASSITEJ InternationalcoreGlobal network for performing arts for young audiences. ASSITEJ Norway is the Norwegian national center, part of approximately 85 national centers in 90+ countries. Provides access to international festivals, congresses, and professional exchange programs.
- Next Generation NetworkminorInternational network under ASSITEJ creating opportunities for young professionals under 36 years through residencies and placements at major festivals.
- ITYARN (International Theatre for Young Audiences Research Network)minorAcademic research network under ASSITEJ International focusing on research exchange, conferences, symposia, and publications in TYA field.
- Small Size NetworkminorEuropean network promoting theatre and performing arts for early childhood audiences (0-6 years), focusing on expertise sharing and collaborative projects.
- Write Local, Play Global (WLPG)minorOnline platform connecting writers, translators, and producers interested in drama for young audiences.
- IIAN (International Inclusive Arts Network)minorNetwork promoting inclusive arts practices for young audiences, led by artists and companies worldwide.
- Young Dance NetworkminorNetwork supporting choreographers, dancers, and dramaturgs working in contemporary dance for young audiences.
- SentralencoreOslo cultural venue housing ASSITEJ Norway's office and hosting Teaterlørdag UNG performances in the gymsal (gymnasium) space.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
ASSITEJ Norway competitors and assessment
Company assessmentBroad incumbents
- Riksteatret: Norway's national touring theater and the host venue partner for INAF25/27. Comparable as a larger institutional player in the Norwegian performing arts ecosystem whose infrastructure ASSITEJ Norway leverages rather than competes with.
- Kulturtanken: Norwegian national agency supporting performing arts for young audiences and a core partner for INAF25 (providing venue space in Nydalen). Operates at a larger institutional scale in the same TYA mission space.
- ASSITEJ International: Global parent network for performing arts for young audiences. It is the umbrella body of which ASSITEJ Norway is the Norwegian national center, providing the international infrastructure, congresses, and cross-border programming ASSITEJ Norway channels into Norway.
Others
- Small Size Network: European network promoting performing arts for early childhood (0–6 years) that ASSITEJ Norway is affiliated with. Adjacent rather than directly competing, but comparable as a themed TYA network serving overlapping practitioner audiences.
Direct peers
- ASSITEJ Finland: Finnish national center of ASSITEJ International. Direct structural peer operating the same membership, festival, and pitching model in a closely adjacent Nordic market.
- ASSITEJ UK: UK national center of ASSITEJ International. Functional peer offering similar membership, festival, and TYA development services in a larger English-language market, and a regular co-programming partner at international gatherings.
- ASSITEJ Denmark: Danish national center of ASSITEJ International. As a fellow Nordic-Baltic national center, it pursues the same mandate (TYA promotion, international exchange, festival organization) under a different national jurisdiction.
- ASSITEJ Sweden (Bibu): Swedish national center of ASSITEJ International and organizer of the Bibu festival. It is the closest functional peer — a sibling national center running a TYA festival, residency programs, and pitching formats in the Nordic region.
Regional players
- Det Andre Teatret: Oslo-based improv and TYA theater company that collaborates with ASSITEJ Norway on festival programming and is featured in INAF. Comparable as a producing TYA company in the same Norwegian market that ASSITEJ Norway services.
- Nordic-Baltic ASSITEJ Network (NBAN): Regional network of eight Nordic-Baltic national centers (Denmark, Estonia, Finland, Iceland, Latvia, Lithuania, Norway, Sweden) that ASSITEJ Norway co-leads. It is a structural peer in joint pitching events, cross-border touring facilitation, and regional TYA collaboration.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
ASSITEJ Norway social profiles
Digital presenceASSITEJ Norway financial estimates
Financial estimateRevenue estimate
Valuation estimate
ASSITEJ Norway leadership team
Management profileNumber of profiles
ASSITEJ Norway funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ASSITEJ Norway M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ASSITEJ Norway
What does ASSITEJ Norway do?
ASSITEJ Norway promotes and develops professional performing arts for children and young audiences aged 0–19 in Norway through festivals, audience programs such as Teaterlørdag UNG, networking and advocacy for members, and educational resources for schools. As the Norwegian national center of ASSITEJ International, it connects Norwegian theater makers, institutions, and audiences with the international ASSITEJ network.
Is ASSITEJ Norway a public or private company?
ASSITEJ Norway is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ASSITEJ Norway founded?
ASSITEJ Norway was founded in 1982. It employs 1 to 10 people.
Where is ASSITEJ Norway based?
ASSITEJ Norway is headquartered in Oslo, Norway, in the Europe region.
How does ASSITEJ Norway make money?
Three revenue lines are on record. Membership Fees are the primary driver. The others are festival Revenue and government Funding.
Who are ASSITEJ Norway's main competitors?
Broad incumbents on record are Riksteatret, Kulturtanken and ASSITEJ International. Small Size Network is listed as an others. Direct peers are ASSITEJ Finland, ASSITEJ UK, ASSITEJ Denmark and ASSITEJ Sweden (Bibu). Regional players are Det Andre Teatret and Nordic-Baltic ASSITEJ Network (NBAN).
Does ASSITEJ Norway have an API?
No public API is recorded for ASSITEJ Norway.
What industry is ASSITEJ Norway in?
ASSITEJ Norway's product category is Performing Arts Services. Its primary akta.pro industry code is EDAAAGAE, Performing Arts (Acting, Improv, Theater). Its NAICS code is 71113 and its SIC code is 7900.